Chapter 212: Secret Visit
The big sale of "Star War 2" has become a foregone conclusion, but now everyone is most concerned about the European and American markets, nor how much money can be made at the end of the end, but the domestic sales.
Not only Chinese people are concerned about this issue, but Western Japan and South Korea are also concerned about the sales of "Star War 2" in the Chinese mainland market, especially some game manufacturers and even some shareholders.
The sales volume of Star God of War in the Chinese market is not only the ultimate thing, but also related to the entire game industry and the Chinese game market of 100 billion yuan per year, so it is even more remarkable to the world.
But what worries everyone is that because of the shortage of goods, the marketing method adopted by the final end in China is extremely bold, and there has never been a precedent.
Of course, Su also knows this, so he has increased his efforts to promote the ultimate game joint platform, not only passively waiting for agents to register, but also actively recruiting merchants, so that more people can become agents, so that the signboard of the Star God of War is all over the country, streets and alleys.
The more proxy points there are, the easier it will be for everyone to install the game.
And the more convenient the way to buy and install, the more willing players are to consume, otherwise there is only one store in each city, except for fans, who else will go all the way to rent you a USB flash drive.
But it's not enough to rely on fans, not everyone who plays the game is your fan, and more will only treat the game as a pastime, sometimes like buying a toy or a bag of snacks.
"So far, a total of 800,000 installation USB flash drives have been issued, and there are an average of 200 agent points in each city, of which Hangzhou is the most dense, with more than 1,000 agent points, and almost every street has one, or even more. It was followed by Modu, Guangzhou, Beijing and other places, and the sales of these big cities were very good. Zhang Yan reported to Su Zi.
"Well, shouldn't we make an unannounced visit?" Su asked, touching his chin.
ββ¦β¦ It's also good. There have been news reports of some chaos. Zhang Yan thought for a while.
When the two drove to a nearby square, it was already the beginning of the lights, but the flow of people was also the most dense.
The music of the shops on both sides is continuous, the Divine Comedy is played with a bang, the pedestrians on the road are shoulder to shoulder, the people who get off work, the couples holding hands, the parents of teasing children, the whole square is not lively.
There are many mobile phone and digital stores on both sides, and Su was most surprised to find that almost every store pΓΉ has a sign posted on it that says "God of War 2 Agent". It is still a very eye-catching location, and some even advertise on the LED signboard at the door.
"Enter the store and install God of War 2 for free"
"Buy a mobile phone, send the Star God of War, come to Xingyue Digital"
"A computer host that perfectly runs the Star Wars, only 1888 is needed"
The business competition here is very fierce, and there is not even a 10 yuan installation fee, which can be regarded as taking advantage of marketing. Of course, even if the installation is free, the store still has to earn. Installing and activating an end-end subsidy is $10, and there is also a $10 profit from selling activation cards.
Moreover, this way of attracting customers can bring popularity to the store, and if the player charges a phone bill, buys a mobile phone, etc., he can also make a fortune.
As for computer stores. Buying a computer and giving away a game worth 118 yuan directly is also a big temptation for customers.
The advantages of the joint platform marketing plan have been revealed, and the streets and alleys are hung with the logo of the Star God of War, which is all free advertising display. also made the heat of the interstellar God of War sweep from the Internet to the entity, and finally became a phenomenal game.
The final end sells games through the store, and the store also uses the fame of the Star God of War to market. Mutual benefit and win-win situation.
"Most of these businesses have reduced the installation fee, and others have to follow suit, I am afraid it will ruin the order." Zhang Yan was a little worried.
"Don't be afraid, it won't affect our profits, and we can attract more consumers. The more merchants can play, the better our sales volume will be, not to mention that we only prohibit overcharging for the ten yuan installation fee, and it is their right to charge less and not to charge. Sue's opinion is the opposite.
After a pause, Su added: "And this is only the case in this highly competitive commercial plaza, and there is probably no such problem in other places." β
ββ¦β¦ There seems to be some truth to what you say. Zhang Yan pursed her lips, although she was a little unconvinced, but she couldn't say anything to refute.
A young man in front brought a laptop to install the game and activate it,I couldn't help but pick it up on the spot.,The configuration of his book is quite high.,The game automatically displays the effect.,The picture is very exciting.γ There were also a few people around him, watching with relish.
"Dad, I'm going to play this too, God of War, I've seen cartoons." A teenage child wagged his father's hand.
"Don't play with this, kids." The child's father forcibly took the child away, this game is good, but it is not suitable for children to play.
Su saw this scene and laughed the most, this game is indeed not suitable for children to play, but it is almost impossible to ban children from playing in China. Now this stand-alone version is okay, the overall installed capacity is not high, and the whole country is only more than 3 million, and the main users are young people. When the free-to-play "Star War God OL" comes out in the future, the Internet cafΓ© will be designated to be filled with a group of skipping teenagers.
But it's okay, there is Tencent Big Brother under pressure......
Walking and walking, the two came to the place where the square set up a stall, bumper cars, balloons, and loaches...... Of course, there are few films, there are chargers, mobile power banks and the like on the small table for sale, and there is also an agent authorization sign of the Star God of War erected in front.
"How to rent a USB flash drive for the Star War?" Su walked over and asked.
When the young man heard the question, he put his head away from the screen of his mobile phone, and immediately said: "The installation fee is ten yuan, the deposit is eighty, and I also have an activation code here, 108 a." The USB flash drive can be sent back within two hours, and then your deposit will be refunded. β
"Did more than one person buy it today?" Su asked again.
"Uh...... I sold five sets today, which is not as good as the final end of the promotion, but it is also very good. "The young people are still very satisfied with this, and they can earn 150 yuan for five sets.
Su smiled when he heard it, naturally it is impossible for each agent to collect thousands of yuan a day, although the news is not fake, but the above ones are more typical, and they were caught by the final public relations department to hype.
However, a film booth can sell five sets a day, which is also a lot of income, and he is relieved to see that the other party is satisfied, and he is afraid that the members of the platform will lose interest in the agency game.
I visited several stalls, some of which sold only two sets a day, while others sold more than a dozen. The situation is better in digital stores and the like, some can sell dozens of sets a day, or even hundreds of sets, even if the installation fee is waived, the store has thousands of yuan in income
(To be continued......)