Because of the negative impact of the Santa Monica Mall shooting, "The Dark Knight Rises" has not been promoted in North America since its release, and as the media and the public's attention shifted to Fan? On the truth of Diesel's car accident death, Duke and Warner Bros. also started some publicity work. Pen, fun, pavilion www. biquge。 info

Although the box office of the film is high enough, if you want to maintain a stable trend in the future, you must also have enough publicity.

In the third week of the release of "The Dark Knight Rises", the North American film market, which was almost dominated by this film, ushered in another masterpiece, "Despicable Me 2", produced by Illumination Entertainment and distributed by Universal Pictures, was released publicly.

This animated film with stupidity as the selling point also ended the two consecutive box office charts of "The Dark Knight Rises", stealing the North American box office champion this week with $83.51 million, but "The Dark Knight Rises" still easily won the second place, plus the box office obtained on weekdays this week, the North American box office has accumulated as high as $489.21 million, and the $500 million mark is just around the corner.

At the same time, the film's overseas trend is also stable, with the global box office totaling $1,178.66 billion.

is still far from the next grade, and such results basically guarantee that "The Dark Knight Rises" can win the North American and global box office championship in 2013.

This does not satisfy Duke and Warner Bros., Duke is okay to say that although he has made a lot of personal adjustments, whether it is self-evaluation or audience reputation, it is far more than the former "The Dark Knight Rises", but the movie will eventually be affected by the social environment. How could something like Holmes not affect the overall box office of "The Dark Knight Rises"?

However, Warner Bros. is a little unwilling, in their eyes, "The Dark Knight Rises" is completely a film of the same magnitude as "The Avengers", and now the box office performance is far inferior to "The Avengers", and the media and the forces behind it have naturally become a thorn in Warner's side.

Business competition has always been fierce. Sometimes it is still disorderly, as long as anyone who knows a little about the business circle knows that there is direct competition between companies or groups, as long as there are sufficient interests. You can do a lot of incredible things.

Although there is no evidence, Warner Bros. naturally has his eye on David? Ellison.

Compared to the complex relationships between the six major companies and concerns such as cross-shareholdings, David? Ellison, an outsider, has undoubtedly become the main target of Warner Bros. to vent his anger.

It's like Duke said. Some things don't need proof, just look at who the biggest beneficiary is.

As a result, the Los Angeles police and the FBI stared at Fan? Diesel died, and is wanted worldwide for the man who hired James? Holmes' Private Detective.

In this regard, Duke has been asking Tina? Fei stared, he himself was more involved in the promotion and marketing of "The Dark Knight Rises".

"The end of "The Dark Knight Rises" is actually an open-ended ending, and this ending can make James? Franco plays a young police officer who takes over Batman's legacy and becomes the new Batman. But Duke? Rosenberg doesn't think so, and he feels that this ending of the film is a sublimation of the film's characters. In this ending, Batman is no longer a specific person, but becomes a symbol. ”

This is "The Ellen Show", facing Ellen? DeGeneres' question, Duke replied, "An open-ended ending was a very important idea when we were making a movie, and in this ending, Batman becomes a symbol that he can be anyone. The concept of this symbol. Maybe not every Batman fan will agree, but it's all very important to us. ”

"For me, the idea came about when I was filming Time to War. At the time, I thought, is it Bruce? Wayne's character turns himself into Batman. ”

Adhering to the concept of everything for publicity. Without even thinking about it, Duke continued, "He sees himself as a catalyst for change in Gotham City, as a temporary process. If, after a few years, Gotham City does change the same place, then he can disappear. This is the end of the whole story. That is the meaning of this open-ended ending, Batman is a symbol, not a person. People can die, but symbols and meanings live forever. ”

Allan? DeGeneres then asked, "Does the Florentine scene at the end have any special meaning?" ”

"I said I would do it for Bruce? Wayne drew a happy end to what he deserved. ”

After thinking for a moment, Duke said unhurriedly, "At the end of the film, Batman can finally retire, because the legacy of his sacrifice for the city has been successfully conveyed, and the scene of more than 3,000 Gotham City police officers and citizens fighting against the Bane crime group proves that while they are facing the danger of their own lives, they also believe in the belief that Gotham City is more important than themselves, and at the end of this trilogy, faith prompts these fighters against the criminals to run fearlessly into the battlefield." ”

Arguably the biggest change Duke has made is the effect of faith on these ordinary people.

He continued, "And because of this, as the guardians of the city, these people no longer need any selfless heroes, and because of that, Bruce? Wayne was able to retire. This trilogy is about a boy whose parents have been taken away, but with the help of his loyal allies, he tries to bring justice back to the city that blamed him. And in the end, Bruce? Wayne gave Gotham City everything it needed. ”

Sighing softly, Duke smiled, "Gotham City and Bruce? The day finally came when Wayne himself didn't need Batman anymore, and he could finally start the life he had been putting aside for so long. ”

Subsequently, Alan? DeGeneres chatted with Duke for a few moments, and the question came back to the end of the film, "Why did you design Jean Bruce?" Wayne and Alfred met at the same coffee shop in Florence? ”

Each film is targeted for promotion, and compared to the tight-lipped "Inception", Duke is undoubtedly much more active at this time, "At the end of the film, Alfred finally meets Bruce in a coffee shop in Florence? Wayne when did he realize Bruce? Wayne doesn't really die, and he realizes that he actually faked his own death while saving Gotham City. ”

"I know that many viewers may see this as an exaggerated coincidence that the two met in a coffee shop in a city so far away from Gotham City."

Speaking of this, Duke couldn't help but shrug his shoulders, "Still, there is one thing that everyone must remember, Alfred used to be Bruce?" Wayne's closest friend, but also his ally, not just in Bruce? Wayne became Batman's time, but since the moment he was born, in the face of Bruce? During Wayne's tragic fate, Alfred became extremely sad and depressed. ”

"With Alfred having contributed so much to his master, it might be a little too cruel not to let him know the truth, if Bruce? It is conceivable and understandable that Wayne was going to tell a person that his death was faked and that Alfred would be the best candidate. ”

Allen on the other side? DeGeneres nodded, and Duke continued, "So it's not so much a chance that the two met again in the café as Bruce? Wayne was there on purpose waiting for Alfred's arrival. ”

He reminded him, "At the beginning of the credits, Alfred told Bruce ? Wayne spent his vacation in Florence, and he had a favorite café there, and Bruce? Wayne is also one of the best detectives in the world, and even after faking his own death, he can easily find the café where Alfred once been. ”

Duke's personal interpretation of the film also aroused the curiosity of many fans, and to a certain extent, it also slowed down the box office decline of "The Dark Knight Rises" further.

However, "The Dark Knight Rises" doesn't seem to be calm for a moment, Christian? Something went wrong on Bell's side again.

As Bruce? Wayne's actor, Christian? Bale has apparently had mixed feelings lately, with the good news that his film "The Dark Knight Rises" did well at the box office, and the sad side being that he wanted to pay his agents and agencies what he was supposed to pay, but he didn't know who to pay the money to.

Because he is currently in a lawsuit against the CAA and William Morris brokerage over the attribution of his remuneration, and he himself has simply sued the CAA and William Morris in court.

This lawsuit is not a new issue, since Christian? Bell's agent, Dan? After Aroni was swept away by the CAA and switched to William Morris, the lawsuit was foreshadowed.

The commission scramble began in October 2005 and has continued to the present, involving at least $250 million, including Duke's "Batman Prequel Trilogy" "Terminator 4" and so on, and even some films that have not yet been announced.

In addition to this lawsuit, there are several other cases about Dan? The lawsuit against Aroni who left CAA and took some big clients with him was also submitted to the judiciary at the same time. Aroni's big clients include Kim? Carrey, Mike? Myers, David? Daojin and nearly twenty others.

In fact, it is very common for lawsuits to occur between brokerage firms and different brokers, but lawsuits involving clients of brokerage firms are very rare.

Fortunately, such cases will generally only circulate in the circle and will not have much impact on "The Dark Knight Rises". (To be continued.) )

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