Chapter 190: The Planning of the World Cinema Line
"It's actually very simple. First of all, it is necessary to divide according to the cost of investment. After all, the investment cost represents the refining process of the film in a large way. However, it cannot be completely divided by investment costs. We have to add another insurance, which is the test screening system. Now that the major newspapers and movie weekly have film review sections, we can invite them to do a fair rating of the film's preview period. The higher the rating, the more release canvas you can get, and vice versa. ”
In the conference room of the headquarters building of the World Cinema Line, Yan Qingyu talked eloquently in front of Jiang Zhiqiang, Zou Wenhuai, Lin Qingxia and Zhong Chuhong.
Zou Wenhuai usually does not work here, after all, he only has a 5% stake, although he has a position of managing director, but usually sends a secretary to sit in charge, only listen to it.
Today's meeting is too important, and such a major event as formulating the rules for cinema scheduling is an important matter involving the entire Hong Kong film, so he must not attend in person.
Hearing Yan Qingyu's words, Zou Wenhuai was a little puzzled and said: "Yan Sheng, if those film producers are good friends with newspapers or weekly magazines, will it affect the fairness of the score?" Of course, I'm not saying that Yan gave birth to you. ”
Yan Qingyu waved his hand and smiled: "Zou Sheng's question is very good, in fact, you just say that it doesn't matter to me." You are a veteran of the Hong Kong film industry, with high merit and virtue, and it is not a big deal to criticize me. The sixth uncle called me two days ago and warned me not to know that the sky is high and the earth is thick after just eating two bowls of rice, I really think that I am the emperor of the entertainment industry.
I was sweating profusely when Uncle Sixth taught me. I was amazed. I didn't recruit anyone and didn't mess with anyone, I squatted at home all day to watch the children, how did I become some kind of ghost emperor for no reason? It's not. I originally wanted to wait for the theater to be renovated before launching a complete new rule, but now I have to hurry up and innovate, lest I upgrade again. ”
After hearing this, Zou Wenhuai secretly relieved himself, nodded and said, "The sixth uncle is the sixth uncle after all, and he has lofty knowledge." Yan Sheng, there are a lot of people waiting for you to make a mistake and make a big deal about it after grabbing your sore feet. Then take advantage of this momentum to form a theater chain and start anew. They will even encourage the British government in Hong Kong to sanction you. Say that you, the emperor of the entertainment industry, are a lone. The cutter will affect the development of Hong Kong films. So, you must keep a clear head! ”
Yan Qingyu said with a smile: "Zou Sheng can rest assured, Zou Sheng was included in the shareholders of the World Cinema Line. Just in case they come to this trick one day. Although Hong Kong does not yet have any anti-monopoly law, it still has to be guarded against. In fact, they are very unreliable in saying this, in addition to the world's cinema line, isn't Hong Kong going to launch a new treasure cinema line immediately? What's more, there are cinemas such as the Great Wall of Yindu, how could I have monopolized Hong Kong cinemas? ”
"Hahaha!"
Jiang Zhiqiang, the president of Tianxia Cinema Line, couldn't help laughing when he heard this.
Yan Qingyu glared at him angrily, for this talent that he had spent a lot of effort digging up, he was already a little depressed in his heart, Yan Qingyu said: "Lao Jiang, are you smiling ghosts? I spent 300 million Hong Kong dollars to recover Lei Juekun's 5% shares. You now own 5% of the shares of the World Cinema Line, can you tell me how much money I gave you? Black-hearted old ghost! ”
"Poof!"
Lin Qingxia and Zhong Chuhong couldn't help laughing.
Jiang Zhiqiang glanced at Yan Qingyu leisurely and said, "Yan Sheng, you can't say that. Nor can the account be counted in the same way. At the beginning, you were both wooing and enticing, and in the end you even used threats, which made me reluctantly agree. Yes, I didn't know that I had fallen into the pit after I came over, you dug someone to be a donkey, but you either accompanied your wife or coaxed your son every day. You know how many things I have to deal with every day. How many difficult people do you deal with? ”
Yan Qingyu raised her eyebrows slightly when she heard this, and said curiously: "I don't believe it." Is there anyone who dares to mess with me without opening their eyes? ”
Jiang Zhiqiang waved his hand when he heard this: "Thanks to your Yansheng's clothes, none of the 100 theaters in the world dare to come to collect protection money." Not only that, but they also often helped us deal with some difficult audience matters and helped us solve a lot of troubles. ”
Yan Qingyu smiled: "Isn't this good?" So what other difficult people are there? ”
Jiang Zhiqiang smiled bitterly: "I'd rather those community members come to me than those who are independent. Director Li came to grind people! You don't know how difficult those people are, like a dog's skin plaster, your head is big!
It's just that these people are often the big seniors in the film industry, and you can't offend them at all. Their power in the film industry can be described as deep-rooted, flourishing, and there are many disciples under them. You can only persuade with good words and explain over and over again. They are also persimmons to pick and pinch softly, they don't dare to disturb Mrs. Lin and Mrs. Zhong, nor dare to disturb Mr. Zou, they come to me every day, I am really miserable! ”
Yan Qingyu laughed and said: "It makes your heart black, now it's okay, you will be retributed, right?" ”
Zou Wenhuai smiled: "They are not afraid of me, I am afraid of them." Do you think they didn't come looking for me? My door is about to be broken, I can only sue him, I only have five percent of the shares, what can I do? I have to find a way to schedule my Golden Harvest's movies! It's still Mrs. Lin and Mrs. Zhong, there is Yansheng's tiger power to shake, so those begging ghosts are exempted from begging for their lives. ”
Jiang Zhiqiang and Zou Wenhuai called them "Mrs. Lin" and "Mrs. Zhong", which made Lin Qingxia and Zhong Chuhong both shy and happy, and the two glanced at each other and couldn't help but purse their lips and laugh.
Yan Qingyu didn't want the two of them to be embarrassed to speak, and coughed and said: "It's easy to do it after the rules are formulated, follow the rules." This is true of any film company, even the films produced by Tianxia Pictures.
As for the problem that Zou Sheng just mentioned, it can be solved in this way. All film critics, whether they are movie weeklies or major newspapers, we will register them in the world's cinema chain. And they will record each of their ratings, and if we find that their ratings don't match the actual situation of the movie, for example, they give a very high score for a very bad movie, or they give a very low score for a very good movie. Then we will criticize them and disqualify them as critics. ”
Jiang Zhiqiang nodded when he heard this: "Although it is not perfect. But with perseverance, we will definitely continue to improve this system, and this will be a good system. But the boss. This is only a method that can only be used by big casters, Hong Kong can make hundreds of movies a year, and we can't do test screenings of every one. What about those low-to-mid-range systems? ”
Yan Qingyu said: "Mid-range investment films, we also try our best to use this kind of test screening system, after all, Hong Kong is too small, there are very few big cast movies every year, and there may not be one a month." The main investment is less than 10 million. More than three million mid-range system zuò. In fact, there are not the most such films, but they are an indispensable part of Hong Kong films. It's also our focus.
As for small-budget films under three million, we will broadcast five theaters separately, and this small-budget system will be shown every day, and each film will be screened for up to three days. If the attendance rate continues to rise, then gradually expand the canvas for the screening. If there is no improvement, make a decisive drawing. ”
Jiang Zhiqiang and Zou Wenhuai glanced at each other when they heard this, and nodded and praised: "Good system!" ”
Yan Qingyu said with a smile: "This is not only the case with a small cost, but also with the big casts. If the box office is not good in the first week, then the canvas will be decisively reduced in the second week, and if there is still no improvement in the second week, you can directly paint in the third week. It doesn't matter which film company produces it. ”
Zou Wenhuai's face changed slightly when he heard this, and then he sighed and said, "It should be so." ”
Yan Qingyu said: "Zou Sheng." Survival of the fittest is a law of nature, cruel but not easy truth. In order for Hong Kong films to become more and more refined, we have to make this ruthless move. ”
Zou Wenhuai's face changed again. Then he smiled bitterly: "Sure enough, I'm old, and I don't have the courage anymore." Yan Sheng, just let it go, I have no opinion. ”
Yan Qingyu nodded when he heard this: "Thank you Zou Sheng for your support." ”
"Xiao Yu, what are the two of us going to do?"
Lin Qingxia and Zhong Chuhong looked at Yan Qingyu with a very innocent look.
Yan Qingyu coughed dryly when she saw this, and then said in a deep voice: "Qingxia." Hong, your task is very important. It's also very heavy. ”
Lin Qingxia and Zhong Chuhong looked at each other when they heard this, and looked at Yan Qingyu a little nervously.
Yan Qingyu said: "I have already bought the hundreds of movie master films in Shaw Brothers' inventory, and," As she spoke, Yan Qingyu looked at Zou Wenhuai again and said, "Zou Sheng, I wonder if Golden Harvest's film library is for sale?" ”
Zou Wenhuai was stunned when he heard this, and then said: "Jiahe Cinema Line is no longer there now, and it doesn't matter if the film library is sold or not." ”
Yan Qingyu was overjoyed in her heart, and the corners of her mouth curled: "In this case, I hope that the World Cinema Chain can buy all the movies in the Golden Harvest Film Library, and we will offer a good price." ”
Zou Wenhuai nodded and said, "Yes, anyway, I am also a shareholder of the World Cinema Line!" ”
Yan Qingyu glanced at Jiang Zhiqiang, and Jiang Zhiqiang nodded understandingly.
Yan Qingyu smiled at the second daughter, who was already a little dissatisfied: "The point, the point is your two beautiful ladies!" ”
Lin Qingxia and Zhong Chuhong's temperament was a little quiet, and when they heard that Yan Qingyu was talking in front of Jiang Zhiqiang and Zou Wenhuai, they were immediately ashamed, and the two of them glared at Yan Qingyu with red faces.
Yan Qingyu coughed dryly, and pretended to be solemn: "The task of the two ladies is to organize people to classify all the movies in the library we bought. For example, Jin Yong's martial arts movies are classified in one category, Gulong martial arts movies are classified in one category, and Liang Yusheng's is in another category. Then the urban one, the ancient one. There is one category of Christmas stalls, and another category of Spring Festival.
In short, divide it in as much detail as possible. The most important reason why we are not afraid of other theaters is that even if they have a theater chain, they simply don't have enough film sources to play, so they can only import them from abroad. However, Hong Kong people are accustomed to watching Hong Kong movies, but they are not used to European and American movies. And even if they can be imported from abroad, their cost will be staggering. Therefore, their defeat will be inevitable!
We are different, with the stock of Golden Harvest and Shaw Brothers, our 100 theaters are not worried about running movies at all. We can play Bruce Lee's today, Jackie Chan tomorrow, and Xu Guanjie's brothers the day after tomorrow.
We can show comedies of reunion on Christmas and Chinese New Year, and we can also show ghost movies and zombie movies on Halloween and Qingming!
In short, the future of the world cinema chain is worth looking forward to! (To be continued)