Chapter 92: The Pentagon's Recommendations
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"Get out of California and blow up the whole country!"
Starting the next day, Warner and Fox's media launched a round of vigorous advance promotion of "Day", among which the advertising slogan shouted by Fox TV quickly became one of the popular words in North America.
"The young director Duke Rosenberg is creative and destructive, and after destroying Santa Monica in "Life and Death" and San Francisco and Alcatraz in "Death Island", he finally decided to go out of California and lock in the whole United States in the new film "Day", and maybe the entire North American continent will sink in his endless explosions......"
Sitting on a bench on campus, Erin put down the newspaper in her hand and asked Anna next to her, "Where is this madman going to blow up?" White House? The Statue of Liberty? Or is it the Empire State Building? β
"Hey, why didn't the newspapers mention the release time of the film?" Erin dissatisfied, put the newspaper away.
"Can you be smarter, Miss Lauder?" Anna moved her buttocks and deliberately distanced herself a little, "The film is called "Day", and it will definitely be released on the holidays. β
"That's right." Erin nodded, "There will be no shortage of movies to watch in July next year." β
"Are you sure you'll have time?" Anna put her shoulder on the shoulder, "After this semester, we are going to intern, you should go back to the Lauder Group for an internship, right?" β
"yes, my mom asked me to go back to work at the family company." Erin sighed and asked, "What about you, Anna, what are your plans?" Going to Broadway or going to Hollywood? β
"I haven't thought about it yet." Anna seemed to be thinking.
"It's better than that." Erin casually carried JianyΓ¬, "Don't you also like Duke Rosenberg's films?" It's better to go to him, at least you can be an assistant director, right? β
"Hollywood isn't as simple as you think."
Compared with Erin, who was from a wealthy background, Anna had a more realistic vision, did not mention this aspect again, and simply changed the topic, "Erin, have you noticed that Duke Rosenberg seems to have walked into a misunderstanding. β
"Misunderstanding?" Erin didn't understand and shook her head.
"That's right, his first two films were huge commercial successes, especially "Death Island," which now exceeds the global box office of "Life and Death" at more than $355.6 million."
As a top student at NYU's Graduate School of Film Production, Anna can still analyze some of her own experiences, "His explosions, car chases and visually striking shots are really attractive, but! These are pure sensory stimuli! It's easy to trigger aesthetic fatigue! Now Duke's idea is obviously to attract people with bigger, more and more exciting explosion scenes, maybe "Sun" will still be successful, but this success will not be sustained for long. β
Originally from a luxury family, Erin naturally understood the impact of aesthetic fatigue, and after thinking about it, she finally nodded slowly.
"So, Duke has to transform?" She asked.
"I think it does."
This is a private conversation between friends, and Anna does not hide her random thoughts, "If "Day" only maintains the attendance and influence of his first two films, then the market may still accommodate his next work of the same type, if "Day" is a super hit, then his next film must change his thinking, no longer simply use explosion and visual impact as a selling point, but to start more in terms of the story itself and emotional conflict, otherwise it will ......"
She shrugged.
"Oh, Anna." Alan exclaimed, "You really should be a professional film critic." β
"Professional film critic? They are all a bunch of people with no real males. Functional man ......"
Even though she was just a student who was still studying film production, Anna's words were still full of disdain, "I just want to teach real men how to do it. Love! β
Hearing her friend's funny words, Erin couldn't help laughing, and then went over and hugged Anna, "It's so nice to be with you, I can't bear to part with you." β
"Me too." Anna patted her on the back, "I will always remember watching movies together, laughing together, crying together. β
Duke, who is far away in Los Angeles, will not know that a pair of fans in New York are worried about his future, and the preparation of "Day" is more complicated than the previous two films.
"Hansen, I've seen your sketch."
In the studio, Duke held a stack of sketches, and just called the heads of several departments such as special effects, art, and painting, and said quickly and concisely, "The appearance of aliens is too simple and friendly!" β
"Listen to my description!"
Although the same thing is said in the script, Duke deliberately emphasizes that it will definitely attract more attention, "They come from the red dwarf star Grace galaxy 25 light years away, organic lifeforms, locust-like shapes, multiple antennae, flat skulls, fragile bodies, and no vocal cord structures." β
"In terms of weapons, a super large luxury mothership, a large laser pillar launcher, a green shield, and a small spaceship!"
"In short, I want the audience to feel disgusted, annoying, and disgusted at the first sight of aliens, and they will think that they are a group of locust-like predators!"
Seeing that the people in charge nodded solemnly, Duke waved his hand and told them to leave and re-draw samples of aliens and motherships.
There was an aggressive knock on the door, and Sofia Coppola walked in, without any nonsense, and said directly, "Warner and Fox have temporarily finalized a $25 million publicity budget for the film, and if the final production cost can be controlled within $90 million, they will invest another $10 million depending on the response to the film after its release." β
Duke nodded and said, "Go on." β
"The props crew rented the interior of the White House, so we didn't have to remake the zuΓ², which saved a lot of money." β
It's good news, Sophia hasn't stopped, "The producers have decided to advertise during next year's Super Bowl. Also, IBM, Coca-Cola and Cadillac have decided to sponsor the film, so you'd better think about the scenes they appear in so that the studio can offer them a bid. β
"Let's go see how Zach is doing."
After Sophia finished speaking, Duke took the lead in pushing the door and left the office, and went directly to Zack Schneider's office, who led the assistant to make the scene script.
Commercial films require a clear and clear plot structure, not dragging their feet, and the synopsis of "Day" is simple - aliens want to destroy miè humans, and humans fight back and finally win - the film's camera script is designed around the connection of the counterattacking crowd.
Preferred, a mysterious spaceship flies to Earth. Second, the administration found out that the Department of Defense and the White House were taking countermeasures. Third, the emotionally frustrated scientific genius plays chess with his father to relieve his boredom and discovers alien signals. Fourth, the Vietnam War pilots who were captured by aliens for experiments borrowed alcohol all day to kill their worries, and their work was a mess. Fifth, a good Air Force pilot does not dislike his girlfriend because she is a stripper with children, and finally comes together.
This series of events is not directly related at the beginning, each event seems unrelated, in fact, none of them is wasted, and in the end, they all have an irreplaceable role, and with the attack of the aliens, these events will eventually be intertwined.
Although this is a typical, cross-narrative technique, often used in films, is indeed prosaic, it is enough to tell the story clearly.
After telling Zack Schneider to find a suitable ad insertion scene, Duke reviewed some of the scripts they had developed and returned to the office to continue thinking about the film.
If a commercial film wants to succeed, it is not enough to just tell the story clearly, the most effective and powerful weapon is sensationalism! The so-called love of course means love xΓΉ!
Whether it is a line speech, action or explosion scenes, it is ultimately to arouse the resonance of the audience, so that most of the audience who enter the theater feel cool and feel happy, rather than like a literary movie, which makes the audience feel confused after watching it, which is to take the initiative to drive most of the audience out.
Explosions and action are the shots that Duke is good at shooting these days, and in addition to these, the film has one of the most basic ways of sensationalism, just like "Life and Death" and "Brave Island", good will eventually triumph over evil!
Demanding that the power of "good" win in the end is arguably the most basic law of commercial films!
Many people may ask, why do you watch so many movies, and rarely or even never see the bad guys win? This is not because the filmmakers are kind-hearted and afraid that the audience will learn badly, but because they are unable to put the ending of "bad guy victory" in front of the audience based on commercial gains.
No one can deny that the mainstream audience mostly can't accept the ending of the bad guys' victory.
Even though the movie is just a virtual world, the public still likes to see the evil of the bad guys finally triumphed over by justice, and the bad guys get the severe punishment they deserve, just as the audience will not accept that Mickey Mouse has become a murderer who does all kinds of evil and Donald Duck has become a robber.
Moreover, mainstream society also needs this kind of film that is actually full of fairy tales, subconsciously reminding people that they are not living in a society full of dangers.
Although Duke didn't have to do it himself, as a director who controlled the overall situation, every work had to be reviewed by him and the two production managers at the end.
"What? Not satisfied with the script? Duke's eyebrows skipped a beat, "To remove Area 51 and change the outcome of the final battle?" β
"No, no, no, General Joseph, it must be a civilian, not someone from the president or the army, who destroys the weapons of the alien spacecraft!" Duke deliberately emphasized, "This is a plot that I designed after careful consideration. β
"Tomorrow? Pentagon representatives will be able to arrive in Los Angeles tomorrow? Hearing the name of the person mentioned on the phone, Duke breathed a sigh of relief, "I'll talk to Lieutenant Colonel Lenho in detail tomorrow." β
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