Chapter 333: The Esports Community and the Tearing War in Memories
H2> After this matter was dealt with, Jester was once again entangled by Lee Kun-hee's daughter.
This time, he didn't have any interface, so he had to take this restaurant that he had to show his affection to himself from time to time, who was only suitable for little girls in Jester's eyes, in the company.
The vast majority of departments of Mars Entertainment have no secrets, and there are secrets just some projects that are being secretly developed, this is not the future, unlike the game companies of later generations who are learning from Blizzard, the development of a project is secretly recruiting people, secretly starting, and signing strict confidentiality regulations, once the secret is leaked, it will be fired immediately, and after the leakage, it will also fulfill legal responsibility.
And some of the things leaked by the city's uncle party from time to time were spread around by the treasures among the fans, and in the end, they were spread out with false rumors.
Of course, the later Blizzard's confidential research and development has its uniqueness and advantages, but it is not suitable for the present, or in other words, compared with more than 20 years later, when the media information is so developed, there is no need to use this thankless way now.
When Jester led Li Fuzhen to visit the newly established E-sports Community Division, Jester accidentally ran into an argument.
Because of the brand-new concept of e-sports he proposed at the carnival, although many people, or the vast majority of people, scoffed at it, there are still many players who are keen on the game and take it for granted.
It's also a kind of game, and it's also because of the game that invented basketball, football, etc., why can these be prominently hung with the name of competition in people's careers, but video games cannot?
Now, even in Europe and the United States, the disdain for video games is everywhere.
In the past, before Jester was reborn, he watched a documentary about this, which was to introduce the general environment faced by video games and even e-sports until 00 years ago, at that time, even Europe and the United States were scornful of the so-called e-sports.
It wasn't until years after 00 that the player community of esports was formed, developed, and grown to a force to be reckoned with, that esports was truly taken seriously.
Twenty years later, tens of thousands of fans are willing to fly thousands of miles to the United States to see the top players in a certain game, and then scream and cheer for the players they support and watch their supporters lift the trophy.
What is the essential difference between this later sports competition?
Athletics is a process of comparing strength and weakness, but when Jester criticized it the most, e-sports could have developed better, but because in the first golden age of e-sports, whether it was StarCraft or Warcraft, Blizzard did not make much contribution to the promotion of e-sports, in other words, it may be that Blizzard made a contribution, but it did not have the desired effect.
In fact, you can't just talk about Blizzard, even if it was CS that could be compared with StarCraft and Warcraft in terms of e-sports at that time, as a valve owned by CS, it was the same that there was no better way to choose.
It wasn't until later that Valve finally found a way to build a healthy, reasonable and perfect esports community, and no one knows how the end of this road is, but at least from the beginning, it is a healthy road, at least compared to the previous ones, much healthier.
That's crowdfunding.
Crowdfunding is based on the valve on the Dota 2 scumbag watch mode, good and far more developed than the previous network conditions, hasn't anyone thought about this before? Jester didn't think so, just because under the conditions of the time, it was nothing more than whimsical.
The reason why this road is healthy is because it allows the players of the entire community to participate, so that the players of the community are no longer a spectator, but a participant.
This change in identity is crucial.
Blizzard really didn't want to make StarCraft bigger before?
Not necessarily, you know, not long ago, Blizzard spent nearly 30 million dollars to create a competitive event for Blizzard games, the specific name Jester can't remember clearly, but the result of this season is that it was huge at the beginning, but in the end it was just a stone still in the water, just a splash to hear, the only difference is that this is not a stone, but a gem.
But the essence is the same.
Blizzard certainly wanted to promote "StarCraft 2" at this time, but it was already the twilight of RTS at that time, even if "StarCraft 2" itself is really a very good RTS, but this is also the old age of this type of game, more new generation players, for this kind of complex operation, there is no friendliness to novices who have just entered the industry, and in a short period of time, it is almost impossible to get the pleasure of the game, but will be humiliated by their opponents with various black technology, Which new player will be interested?
However, this kind of way of developers taking a piece of the road and then creating a closed environment is not a healthy path for the development of the esports community, and such a community does not involve the players of the player community, and this kind of deformed esports solution will not succeed in the Blizzard era.
It was impossible to succeed in the age of Riot.
On the contrary, it is the path of the valve, pointing out a direction for everyone, although the later Blizzard did not completely adopt the path taken by Riot, but for the formation of a benign and healthy player community, Blizzard has also quietly begun.
But these are just fragments of Jester's memories that are flashing through his mind quickly, and for the current Mars Entertainment, it doesn't even have the meaning of learning, and now if you want to maintain this thing that is as weak as a newborn baby, you have to be as savage as it was at the beginning.
Of course, for personal reasons, but also because of the replacement of the player community, Jester will also be more concerned than Blizzard at the beginning.
Although the competition is organized entirely at his own expense, this method of only input and no output is not in line with Jester's consistent concept, but he also knows that if he wants to rely on crowdfunding like the later valve, he can not only make up a lot of bonuses, but also earn a lot of money, and he must have accumulation.
For Blizzard, Jester is very fond of it, because they have made countless classic games, brought countless joys to people, including Jester, and their great contributions to video games and even eSports are also obvious to all.
However, Jester doesn't like Blizzard's attitude towards the player community.
In fact, as long as you understand a period of the past, you can see that Blizzard's attitude towards the player community is cold, their concept is that we make games and you can play them, as for how we make games, it's your business, originally in the professional, mature game designers, such a concept may not be unavoidable, but if you think about it carefully, especially with reference to real cases, it is not the case.
The most significant thing is that there is a need for a comparison, in the future world, as a single game company can be compared with Blizzard, EA and Ubisoft are publishers, compared to them is Activision, so choosing valve should be a more suitable choice.
In fact, in the future, it is these two companies that have made great contributions to esports and produced games that are often compared for quality.
Understanding the stubborn disease of CS may not be unclear about the history of CS, this is actually just a similar MOD made by fans based on the mod of "Half-Life", that is to say, it is just a derivative of "Half-Life", but after this game just became popular, Valve quickly captured the huge business opportunity hidden in this MOD, so Valve directly absorbed the two makers into the company, achieving a win-win situation.
On the other hand, Blizzard, which is why there are always people who often compare these two companies, because these two companies do have a lot of contrasts.
One of the most similar examples to CS,There is no doubt that it is based on the map editor of "Warcraft 3"DOTA,DOTA, the game genre first appeared in the first part of "StarCraft", but these don't talk about it, just talk about "Warcraft 3" DOTA, this game has experienced the efforts of many, many people, many people who love this game from the beginning to the development to the growth.
He defeated many competitors during this time, and eventually became the most popular map of all the maps in the Warcraft 3 map editor, and more and more people played it, even more people than in Warcraft 3.
It's impossible for Blizzard not to see this phenomenon, and it's impossible not to have an interest in the game.
The result?
Blizzard has chosen the exact opposite of what Valve did when it was dealing with CS, you know, Blizzard was at their peak back then, both in terms of real-time strategy and in terms of WOW.
They had no shame in forcibly announcing that the copyright of DOTA belonged to Blizzard, which made the scum also want to negotiate with Blizzard to develop DOTA into a real client-side online game.
Blizzard, of course, was disdainful of a player's anger, and directly sued the person who made a huge contribution to the promotion of the Warcraft map.
The result after that was well known, because of the battle between Blizzard and Ice Frog, so much so that some people who claimed to be the 'original team of DOTA' took advantage of the chaos to launch a game that was purely a copycat of DOTA and was far inferior to DOTA, and became an instant hit.
Just imagine, if Blizzard at that time didn't have that tearing war with the ice frog, but could cooperate sincerely, how could there be anything about the original team. R1152