It is said that the magic city fashion week is to revitalize the national brand, stimulate domestic demand as its own responsibility, based on the magic capital, radiating the Yangtze River Delta region and then serving the whole country. It is not surprising that every activity will have a lofty concept, anyway, Zhang Qiuxi can't understand the connotation.

Whether it is momentum or influence, Modu Fashion Week is far inferior to Paris, Milan, etc., but it is also very important in China, and basically well-known domestic brands are involved. And this is just the self-entertainment of the domestic clothing industry, as well as a lot of foreign brands.

In addition to brands, there are also many independent designers and even college students who participate in the fashion week. The fashion week show starts in the afternoon, and there will be five or six shows a day, and Wen Ting is scheduled at the end of the day, which probably has nothing to do with the finale, but the time is very good.

"After all, it's a weekday, so there should be more people in the evening." Yang Jie's thoughts were similar to Zhang Qiuxi's, but Ye Qingqing said: "Come on, this is not a place where you have to pick a lot of people for street performers, people who can come to see this kind of thing don't need to pay attention to the time, they have to get off work to join in the fun, I'm afraid that the door won't be able to enter." ”

This seems to make sense, but there are actually a lot of tourists outside, and it is estimated that they are all coming for the model itself, anyway, Zhang Qiuxi feels that if she wants to give her a reason to join in this kind of fun, she must be running for the model, and it doesn't matter what the model wears, it's best not to wear anything. In her previous life, she went to the car show, more than half of which was the reason, and the other reason was to see the supercars that she couldn't afford at all.

"I didn't think it would be a brand or a designer. Fashion Weeks are all paid to participate, and they are all hundreds of thousands. Or let's go back to Qingxi and do one. "Hongdou feels that this time it is also an eye-opener, at least I know a lot about the fashion show, inside and out.

"This money includes venue fees, lighting, props, and other usage fees. All fashion weeks have been, in fact, it is not too expensive. "It's the red beans who spoke, Wen Ting didn't say that she was rare and weird like Ye Qingqing, whether it is expensive or not depends on whether it is worth it or not, hundreds of thousands are really not much compared to it.

"I think you should change the way of complaining and go to Qingxi to hold a fashion week or something, if the organizer hears it, it will be easy to be spit back, and it will cause regional disputes." Zhang Qiuxi kindly reminded him, and then inspected for a week. said: "You invited such a model to put on makeup, I'm afraid it won't be able to do it in a few hours, anyway, it's still early before the opening time, why don't we go and see other people's works?" ”

Zhang Qiuxi's mention received most of the responses, only Yang Jie said: "What is there to see, you can't understand it." ”

"Insiders look at the doorway, laymen look at the excitement." Zhang Qiuxi responded like this, of course she wouldn't say that in her memory, it seems normal for the fashion show to show something, and it's worth going to see it. It's better than being bored here.

The revitalization of national brands marked by Modu Fashion Week may be the most important time period for domestic brands, such as the most important first show. And looking at the fashion show actually has another benefit, that is, those brands with foreign names can tell at a glance whether they are real foreign goods or domestic feeding. Because there are clear and detailed signs.

Being able to participate in Fashion Week also shows that these brands have developed well and no longer care about being known to be purely domestic. As for complaining, of course, I don't care about such painless things. It's the fourth and final day of Fashion Week. The rest of the time is shared between independent designers and current students.

Outside the venue, a banner was hung with the words "Blooming Costumes Set Sail Again", which was the theme of this fashion week. Of course, Zhang Qiuxi still can't see whether these shows have anything to do with this theme. Today's six shows are all domestic brands, and they are all the kind that they have heard of or can be seen on the streets.

It's a pity that none of these brands seem to be so open, and the clothes shown are either exaggerated or mediocre, and the models are at best open in their careers, and there is no spring in sight. It should be said that they are late, and there was a show of underwear and pants a few days ago, which is definitely more interesting.

Although it was said that he came to watch the show, in fact, he just shrank in the corner and peeked at it, which only occupied the convenience of the participants, and there were no seats for them under the catwalk. looked east and west, and after passing the time, he went backstage to chat with Wen Ting and them, and time passed quietly.

In order to facilitate preparation, there are several preparation rooms in the backstage, just to avoid disturbing each other, otherwise Zhang Qiuxi will not be interested in the catwalk at all, sitting backstage for a few hours is not a matter at all, how can the catwalk be so good-looking.

In the backstage, the models have already put on makeup and are making final preparations, in fact, what Zhang Qiuxi is looking forward to is about to happen, and if she can't see other brands, Wen Ting invited these models to at least see enough. Because there is no closed and independent dressing room at all, every time I come back from a set of clothes, I change them directly.

Wen Ting finished her final advice, turned her head and said, "I thought you would be lingering in the showcase, and I need to call you back." All the clothes have been delivered, you guys are over there, you can take a look first. ”

"The showcase was crowded with people, holding either cameras or a bunch of pamphlets in their hands, and they all looked very lively, but we didn't buy them, we just looked at them casually." "The reason why it's so expensive to hold a fashion show is that those booths are also a reason, right?" ”

"It's true, a show can sell a lot in addition to showing." Wen Ting said: "The person holding the camera must be the editor of the fashion magazine, and those buyers are called buyers, not dealers in the general sense." ”

There is no need for dealers to come to this occasion to batch goods, and the buyer is the person who runs the buyer's store, and the so-called buyer's store refers to a kind of commercial model, which is different from the specialty store, mainly because the operator selects different brands to sell in a store with his own eyes and preferences.

Buyers are not only engaged in fashion, jewelry, cosmetics, jewelry, etc., this business model originated in Europe, and it has only become popular in China in recent years.

Zhang Qiuxi The clothes they will wear are all separated, each of them has three sets, plus other real models, Wen Ting has prepared nearly a hundred sets of clothes for this show, and these are designed by herself. Her preparation for the show didn't start with the company's founding, and even then she put a lot of thought into it, and she almost didn't get busy.

In each show, all the costumes express the same theme, or should I say the elements, of the designer. For example, a previous brand claimed to be about the relationship between people and clothes, but Wen Ting did not prepare these, and she only wanted to show the brand Muji Forest.

Achieving the best effect with the simplest decoration is Wen Ting's design philosophy, and it will also become the image of the brand Muji-no-Mori. Zhang Qiuxi, who is too profound, can't understand it, but the feeling of simplicity but not simplicity can still be clearly felt, which is also the consistent impression of Wen Ting's design style on them.

Each of their outfits also makes the most of this, because they are tailor-made for them, and they feel more natural to wear. And the clothes designed by Wen Ting are not exactly like this, as in other shows, there are many that look exaggerated and absolutely unusual.

"Fortunately, I didn't wear it, and I can't wear such clothes at all, what's the point?" Zhang Qiuxi was very curious about this question in his previous life, and now he finally has the opportunity to ask a professional.

"The types you wear are the ones that will be sold in the future, and these are just for the sake of showing the concept and the fashion trend that you understand." Wen Ting introduced to them: "You should all be familiar with the auto show, these clothes are actually similar to the concept cars launched by car manufacturers. ”

Jiang Xiaoting then asked curiously: "Then what concept do you want to express in these clothes?" What do you think is trending this autumn and winter? ”

Zhang Qiuxi hurriedly waved his hand when he heard this, and said: "Don't pay attention to these, I've been absorbing new knowledge since I came here, and many things still seem to be understood, and if I ask again, I think the brain capacity will not be enough, and the brain will explode." ”

"Whether you can understand it or not, as long as you memorize what Tingting said, and then go out to brag, you can improve your qualifications." Red Beans is right, it's been enough to brag about having the opportunity to participate once for a few months, but it's a pity that everyone in the magazine is there, so I can only show off with other friends.

"I'll say I'm sorry I didn't say I was right." Yang Jie finally came to her senses, and it was better to come and see it in person than to listen to Zhang Qiuxi and them bragging to herself every day in the future.

"If you want, I can instill in you every day in the future, and when I go to Paris, Milan and other places to hold shows, you can also come and make guest appearances as my models." Wen Ting said: "Let's not talk about this now, the time is almost up, I will first determine the order of appearance for you." ”

As soon as Wen Ting's words fell, the staff of her company had already come in to report, the outside was ready, and the audience was already seated and waiting for the show to officially start. Zhang Qiuxi Although the participation of several of them is more of an advertisement, they still come at a glance, and the order of appearance is specially diverted. (To be continued......) R1292