After Ou Yangzhi heard Chen Xi's words, he stood up directly, looked at the folder in his hand, and then spoke.

Ou Yangzhi is indeed a very reliable person, no matter what aspect it is, anyway, Chen Xi has this very reliable feeling about Ou Yangzhi.

"We have communicated with Xiguang and many other companies with previous distribution experience, and the shortcomings of the film "Raid" are as obvious as its advantages, so according to their proposals, it is best for us to try to make "Raid" excellent, and it is possible to mobilize all the things that human beings like, so that everyone can see what kind of movie this is, and also understand what this movie wants to say, and what makes it different from other films."

Everyone was listening carefully, but most people felt that what Ou Yangzhi said was nonsense.

In fact, everyone knows that this movie has been stereotyped, so naturally it can only go The genre, although it is relatively narrow, but it can always make a specific group of people like it very much and even have a sense of loyalty, and the genre is really a double-edged sword.

If you've really reached the point where you're quite well-known in a genre, it's a trick that eats all over the world, but at the same time, it's easy to get caught up in these rules.

You don't see, whether it is "Shinjuku Incident" or "Xinhai Revolution", although it took a lot of effort and time, everyone still just likes his "Zodiac......

"Raid" is such a film, which needs to be stereotyped very much, and the stereotype is a pure combat action movie, and there is no plot in it that is really worth scrutinizing. There is no plot development that can make people feel impressive, but the blood-pumping action scenes in this action movie are enough to answer a qiē question, no matter what you want to ask, in the kind of terrifying and fist-to-flesh martial arts scenes, it can be dissolved into the invisible.

But. Although this is the case, and even Chen Xi has already delineated the type of publicity for "Raid" a long time ago, that is, Ke Jin is stumbling in one direction, but even so, many things are still difficult to do, for example, how to start "Raid"?

In the beginning. Chen Xi really thinks a little simpler! It's because this is a bit simple, so now it has become sweat, and he feels that a sentence from the future is more suitable for him: how many tears and blood are left to promote "Raid" now, that is all the water in his head at the beginning!

One of the main problems lies in publicity and distribution!

Ou Yangzhi is now starting to talk to everyone about the obstacles in the publicity of the "Raid" project, the first of all, the biggest obstacle is the lack of sufficient channels.

They're on the thing of overseas distribution. It's almost completely black-eyed, and they can't find the interface of the channel or anything, and then they instantly feel the huge difference between the release of Chinese films in China and the fact that Chinese films want to be released in foreign countries, thinking that sometimes you really can't find anyone.

Of course, there are many companies that are also responsible for this business, but some of these companies only have a shell, and they just pat their chests and say that they can solve all the problems, but in fact their ability is very poor...... Some companies charge too much. And it's hard for you to trust him.

"Lao Ou, I may have to trouble you to go to the United States for a trip, I think we can take a look at the situation over there. At the beginning, almost all of our movies like "Heroes" were released in the United States under a completely blind situation, and I believe we can do it too! ”

In fact, although "Hero" sold quite well at the North American box office, in fact, the film had already sold the copyright to an American company, so the promotion and release of "Hero" in North America were actually carried out under the guidance of American companies......

"Okay, I can take a run...... But I think. Now I also have an idea. Ou Yangzhi said to Chen Xi.

Ou Yangzhi usually likes to say some things that are established facts, anyway, they are the kind of things that are not his own speculation and assumptions. I rarely say what I think and how I want to do it...... But today. Ou Yangzhi opened his mouth like this, it seems that he should really have some good ideas, this is really not a person without a purpose.

"You say!"

Chen Xi is very fast.

Ou Yangzhi: "That's right, there is still a place in our country, although they are now in decline, but there are still a lot of huge overseas distribution channels left. ”

Ou Yangzhi just said this, Chen Xi and they actually understood: this is where "Raid" was filmed: Xiangjiang!

At that time, Xiangjiang Films, not to mention other places, mainly established a fairly strong influence in East Asia and Southeast Asia, and was even able to confront Hollywood in these places.

It wasn't until the complete decline of Xiangjiang Films that many things have become established facts, but the hundred-legged insect is dead but not stiff, although Xiangjiang Films are no longer as glorious as they used to be, they still retain many overseas distribution channels, and they also have their own influence, including the distribution channels of the United States, and these are not the kind of diao silk distribution, but they really have a large cinema channel.

You must know that Xiangjiang movies have fallen into decline after the directors of Xiangjiang have been backed, but the films they co-produced with the mainland and the mainland will basically still be quite high at the box office in Southeast Asia, especially the films of Cheng Long and others, just one step, in Malaysia, Singapore, Thailand, Indonesia and other places, it is quite simple to rush to the first place in the box office list, and there may be films that struggle to release in North America to get hundreds of thousands of dollars at the box office. But if such a film is well promoted in Southeast Asia, it will not be a problem for one or two million countries to contribute!

"Over there...... The main thing is that their commissions are too expensive! Chen Xi shook his head slightly now and said: "25% commission, our film can't be released in the mainland, it's just counting on the overseas box office, if they come to such an unreasonable commission of 25%, we won't have any money left at all!" ”

The truth is indeed such a truth, but the choice is another matter.

"Let's wait for the idea." After a long time, Chen Xi shook his head slightly: "We still try to find other ways now, if there is a better one, we will use the better one first." ”

After that, everyone was a little silent, and when it came to overseas distribution, especially when it felt like most of the methods didn't make sense, they didn't know what else they could say, and they felt that everything was wrong.

At this time, it was Chen Xi who broke the silence by himself, and he said: "In this case, we may also do something that was built by an industry insider before." Awards! ”

Hearing Chen Xi's words, many people's eyes lit up, yes, the award is a curved road to save the country.

Judging the awards of major film festivals, showing your face at the film festival is definitely one of the good ways to make a movie's reputation skyrocket, and the previous "Border Storm" was a blockbuster in a screening hall at the China Overseas International Film Festival, so now Chen Xi they really thought of such a method.

However, what awards are you going to give? If you are looking for some small awards, such small awards have no influence in themselves, and it is difficult to really play a role in publicity, and you may need public relations fees to get them, and in the end, the gains outweigh the losses, and as for the awards, it is difficult to apply for them...... Cannes, for example.

After careful consideration, Chen Xi added: "Actually, it may not really be an award, but indeed, I think we can let this go around the film festival and let everyone know that if you like this movie, it is likely that it will spread word of mouth!" ”

This idea is still very good for everyone, and spreading word of mouth is something that many people are looking forward to. And although the initial start of the previous "Border Storm" and "People in Embarrassment" was unexpected, it was not quite legendary, and the two movies ended up at the box office well, relying more on word of mouth in the later period, especially the kind of introduction to each other.

So, now that the big guys have actually agreed to such a proposal, the next step is the final stage of practice.

Since that big film festival, this is also a problem, the most recent is Cannes, but the style of Cannes and "The Raid" is really too different, this is really not very suitable, and the other two film festivals are not very suitable, whether it is Venice or Berlin......

The style of these film festivals, to be honest, is too incompatible with "The Raid", it is a completely different genre.

Slowly, Chen Xi's eyes locked on one place: the Toronto International Film Festival!

The Toronto International Film Festival was first held in 1976 and initially featured films from other film festivals. After years of development and many changes, it has become a large-scale film event, and is considered a preview of the Academy Awards, with many films choosing to have their world or North American premieres at the Toronto International Film Festival......

This is also the influence of this film festival, the Toronto International Film Festival, which has a very important influence in the North American film circle, if it can be recognized, and the film that is recognized in the North American film circle can be recognized in many parts of the world. But these are all other words, and now the main thing is to try to qualify for the Toronto International Film Festival, and the longer the better. (To be continued) R640