Chapter 243: Hot Sales
Those who enjoyed this game will surely go crazy with joy!
Jester, who had suffered from it, thought so, and it couldn't be said that he was deeply affected, but he felt that these settings of Nintendo were hateful, but it was indeed a very good way to cultivate players' gaming habits.
Although it is still far from the future, in the future of games, communityization is already an inevitable thing to do.
Communityization not only refers to the concept of online games that have not yet appeared, although the world's first network cable has long been connected and applied, online games can only be said to be a kind of community games, and cannot be equally referred to, the future of games, not so much must be networked, but must be community, of course, the network here, does not refer to the kind of network of online games alone.
A community mechanism that encourages players to play games together, although it will not be loved by some pure stand-alone parties, but this is the general trend, and in the future, all the games of Mars Entertainment must be networked.
The release of "Pokemon" in Japan is extremely hot, which is close to a month of cartoon hits, so that "Pokemon" has a large number of new fans, and the accumulation of Pokemon's electronic pet machine for four or five years, there are countless people who are interested in this game, just like those little girls from elementary school to high school, the interest in this game is very great.
And Jester's fame also made Jester's fans extremely curious about this game, and wanted to see what was different about this game that made Jester think about it after four or five years before he started making Zuò.
Jester, who has a lot of historical memories of later generations, knows that although Pokemon is only a game for children on the surface, and it seems that the market scope is not large, in fact, this game is a real game for all ages. The fan base of this game is almost every age group, and many Nintendo fans that Jester knew in his previous life also started with Pokemon.
It's like the situation in North America, and even in Japan, it's even more frustrating.
At eight o'clock in the morning, when the Tokyo flagship store near Mars Entertainment officially opened, there were thousands of enthusiastic players standing in front of the flagship store. There are children who are only four or five years old, there are elementary school students who have just started elementary school at the age of seven or eight, junior high school students who are twelve or thirteen years old, high school students who are seventeen or eighteen years old, college students who are twenty-one or twelve, and even many who are in their thirties.
They are all waiting for the official release of Pokemon.
Jester's status in the minds of players is undoubted, and Gameboy is indeed a very suitable Christmas gift, many children pestering their parents to give themselves a gift for themselves, and. This time, in order to carry out promotions, Mars Entertainment also set up a discount method, that is, at the same time as buying Gameboy, you are buying any "Pokemon". Then you can get a 10% discount on the whole, and if you buy two Pokemon, then you can get a 20% discount on the whole.
It's also very appealing to players.
The game of the handheld machine is naturally not easy to provide a trial, so this time Mars Entertainment is not ready to try it, is saying. Games like Pokemon are really not suitable for trial, with a short trial time of ten minutes to thirty minutes. It's simply impossible for players who are new to this type of game to appreciate the appeal of this game.
This kind of game must be at home, leaning on the sofa, nesting in the bed, dozens, hundreds of hours of game time to accumulate a lot of game time, unconsciously, the time of the day passed quietly, if you don't feel that you are too hungry, you won't even realize that you have not even checked from just getting up to play directly in the middle of the night.
That feeling, that feeling of not feeling the passage of time at all, completely immersed in the game, is something that no other game can give.
This kind of experience,Only this kind of game similar to'brush' can be given.,And that's where the pleasure of brushing lies.,Of course,Brush - to be precise,According to Yamauchi Pu,It should be collected,Need to be happy,Interesting,Let players take the initiative to brush,Don't brush for a while,Once you stop, you feel uncomfortable,If you can do this,Then this game's selling point"Brush',It can also be said to be perfect。
This kind of game seems simple, but it is very difficult to really do it well, basically, Jester can achieve the pinnacle of brush games based on so much experience in later generations, and it is only "Pokemon", "Monster Hunter" and "Diablo 2".
Before this, Jester didn't particularly prepare too many game cartridges and Gameboy handheld machines, not because he didn't want to, but because the production capacity of Hon Hai Instruments had reached the maximum limit, Guo had gritted his teeth and stopped cooperating with many PC manufacturers, just to ensure the production capacity required by Jester as much as possible, and even, Jester gave Guo someone an order for 20 million Dreambox2 in one go.
At present, almost half of the production lines of the entire Hon Hai Precision foundry are being trimmed and upgraded for the Dreambox 2.
As for Gamboy's ability to ensure the previous production capacity, there is even a small increase, or because of a large number of stoppages of the first generation of Dreambox production lines, according to Jester's experience, although Dreambox is already on the verge of obsolescence, but this console, just like the FC console in history, has a service life, but it is only half of it.
For example, FC maintained a good sales figure until '94, and it wasn't until 00 years later that Nintendo announced the official discontinuation.
Of course, after Dreambox fully enters the era of sixteen-bit consoles in the home game circle, it is inevitable that its competitiveness will decline significantly, and Jester also feels that instead of wasting production capacity to produce this old-fashioned console, it is better to directly produce Dreambox2 that can make them more profitable, because if Dreambox2 enters the competitive stage, in order to maintain the hegemony of Mars Entertainment in the current video game industry, it is almost certain that he will have to devote all his development energy, It's all transferred to Dreambox2, and the attention to the first generation of Dreambox is basically negligible.
And a console that doesn't have a new game comes out with almost no future.
In this case, if you don't want to give up the surplus wealth contained in Dreambox, it is better to directly license it, allow several manufacturers to produce Dreambox machines, and then let those who are willing to develop games on Dreambox continue to develop games on it.
Of course, even if it is licensed, it is also after Dreambox2 is on the right track, not now, if you want Dreambox2 to be on the right track, inherit the hegemony of Dreambox, next year, or even the next year for two consecutive years, will be the most critical moment, because whether it is Sega, or the union of Nintendo and Sony, or the side of the tiger, has not officially stated that it will join the sixteen-bit competition for NEC and Namco, Hudson's PC-E, For the upgrading of this home game console, I want to fight for the hegemony of the home console market.
In the eight-bit era, he relied on the advantages of first-mover and ultra-high-quality games, and swept all the way, laying the foundation for today's hegemony, and now, he is about to usher in a melee that is twice as bloody as the Nintendo Sega battle of the century in his memory.
The Gameboy was almost sold out all over Japan on Christmas Day.
The whole 1.1 million units were sold, you know, before Christmas, Mars Entertainment Japan Branch carried out a replenishment, the original survival in Japan was only 600,000 units, and finally doubled the goods, replenished to 1.2 million units, in Mars Entertainment's forecast, 1.2 million inventory, enough to support New Year's Day, maybe even in early January.
In their forecast, the market for the explosion of sales will be concentrated in North America, and they have shipped 60% of their inventory to North America, while the remaining 40% is based on the Japanese and European market scores, which is based on previous sales figures.
But they never expected that Japanese players were so enthusiastic about the Gameboy that they were almost crazy about buying them, and even many people were buying ten or ten units, because they didn't expect this situation before, and there was no restriction on no one's purchase at all, so in one day, more than one million units were sold, which is really a staggering number.
You must know that in the nearly five months of sales in Japan, the total sales of Gameboy have not exceeded 1.5 million.
When Jester received this number from the Japanese branch in the United States, he was waiting for the release of "Pokemon" in North America, and his first reaction when he heard this number was, it couldn't be that the Japanese branch made a mistake, how could it reach 1.1 million units? Even in their forecasts for the entire North American market, the total sales on the first day will not exceed 800,000 units at most.
You know, this is a market that is several times larger than Japan.
Now, for Mars Entertainment, the strictest problem is here, according to the crazy sales on the first day, even if the sales of the second will shrink somewhat, but it will not shrink too much, and now in Japan, there are less than 100,000 units in stock. (To be continued......)