Chapter 480: Theme Propaganda Song
"It's already strange to wear this dress in itself, so why wear the same strange fake hair?" Shangguan Jin is very resistant to the new look, and the reason why he doesn't talk about wigs but fake hair is because the color is as red as blood, and generally such wigs are only worn when playing cosplay.
Zhang Qiu dragged Shangguan Jin, who wanted to escape, and tried hard to find a suitable reason to persuade her, "The clothes are red and white, and the red wig is matching." ”
"That's not the point at all, why do I have to dress like this alone, and it wasn't my mention to go to the movies before, how can the punishment fall on my head instead?" Shangguan Jin struggled hard to express her dissatisfaction, but unfortunately although she has always been too little, Zhang Qiuxi still has a strange setting, of course she can't struggle.
And there are also Ye Qingqing and their accomplices, in the spirit of the dead Taoist friend who does not die and the poor Dao, it is impossible to let her go. Especially Ye Qingqing, if she let Shangguan Jin go, it would be her turn to go into battle, so she said while being ruthless: "This goes without saying, of course it's because you are more suitable." ”
The origin of the matter was to promote "If Love", and that night, Ye Qingqing went to watch a blockbuster with a trailer that looked wonderful under the secondment of Ye Qingqing and Shangguan Jin, but unfortunately it was said by Zhang Qiuxi's crow's mouth, and the only thing desirable about the movie was just the trailer.
How to describe it, it's like the feeling of watching "Golden Armor" and "Night Banquet" for the first time:. It's a bit redundant to use the word "first time", because no one will go to watch it a second time, and when a group of people walked out of the movie theater complained, they put all the blame on Shangguan Jin. It just so happened that Zhang Qiuxi thought of how to promote the movie.
"I don't want you to be a scapegoat, the problem is that Qingqing's height is not up to standard or a washboard. Of course, you can only be the protagonist. "Holding Shangguan Jin to death, it's not that she is responsible for watching a bad movie. This is an excuse, mainly because Zhang Qiuxi's bad taste has been committed again.
"I'm obviously helping you satisfy your special hobby, why are your words still so infuriating? Don't you think it's too much to discriminate against a developing body? ”
"Do you think you're only sixteen or seventeen years old now, a middle school student who is just developing? Don't kid yourself...... No, this doesn't seem to be the point, you tell me clearly, where do I have any special hobbies? ”
The two complained to each other, but one of them didn't notice that Shangguan Jin had broken free, but fortunately, the red beans on the side were still surrounding. Grabbed her again and said, "Can you hold on a little bit?" Although the studio was lent to us by Yunxiang Satellite TV, it doesn't cost money, but it shouldn't waste other people's time, right, does Xiaoyue TV still have something to do? ”
"Actually, I don't care, I just don't hurry up and finish it, in order to affect the publicity effect." Li Yue was also very happy on the side, and the current situation made the surrounding staff eager to take photos and post Weibo, but the regulations did not allow this.
"Isn't it just shooting a MV, why don't you have to have a protagonist if you don't have a plot?" Shangguan Jin complained and sorted out his clothes. She has completely resigned herself to her fate, and at this time there is nothing she can do except lament the carelessness of making friends.
"It's not that the protagonist is the lead dancer, if love is a song and dance film, of course the promotional song also needs to be singing and dancing. Otherwise, it will be very disobedient, or are you willing to go around the world to promote it? ”
"That's what I think now."
"Less nonsense, hurry." In this world of hypocrisy. In the end, it is actually the use of force to solve the problem......
Up to now, the publicity and promotion of movies have long been diverse. In addition to the usual process of releasing posters and trailers, there are many more tricks. In these days, it is not enough to rely on these two methods to achieve the publicity effect, so publishers often dig into it.
There are also many classic cases in movie promotion. For example, viral marketing, although people are tired of this method, many movies will still use this way to promote. is like the one they went to see before, they were not only cheated by the trailer, but also had a false reputation.
However, what method is used to promote it, it will only work before it is released, and no way can save a bad movie after it is released on a large scale. Zhang Qiuxi also has this reason why they don't like to make a big splash, and there is also the fact that Shuguang Media is mainly responsible for the publicity.
Making zuò promotion songs is also a regular means of film promotion, and almost every movie can find a promotion song. And what kind of promotion song can be achieved in this way, it depends on whether the song can be circulated, if nine out of ten people have not heard it, there is no way to expect to be able to attract attention and popularity.
Zhang Qiuxi chose this way, first of all, she had enough confidence, and no one doubted that the songs she sang would not be widely circulated. And shooting a MV is also quite simple, basically it can be completed in one day, which is more time-saving and labor-saving than other inadequate publicity methods.
Her requirements for the MV itself are not enough, if you make a Zuò album, you may still need to go to the scene, now there is no need to plan so carefully, anyway, after the shooting, it is directly uploaded to the Internet, not to sell CDs. Of course, this is not the reason for passive slacking, but it is only necessary to do this, and doing too well will be redundant.
Strictly speaking, the shooting time is one afternoon, and the post-production will take longer, but that is no longer their job, and Yang Jie, the producer, can not participate, so after the filming is over, Zhang Qiuxi said: "It seems that there is nothing to do at night, let's go to the movies." ”
"Are you serious?" Li Yue felt strange, obviously he was still criticizing being disgusted by bad movies just now, but he immediately jumped into the pit obsessively, which is unscientific.
"Idle is idle anyway, what's so strange about that."
"Okay, you can say whatever you want to see that one." After changing her clothes and coming out, Shangguan Jin decisively agreed, and gave Zhang Qiuxi the right to choose a movie, needless to say, what idea she had was already in Sima Zhao's heart.
"It's not good to be so vindictive." Zhang Qiuxi grinned and said, "And this time I originally made up my mind to watch a bad movie, the worse the better, so don't think about what punishment games or anything you will think about when the time comes." ”
Hongdou questioned: "Specifically to watch bad movies, are you sick?" In fact, in other words, the punishment game should make you very excited. ”
"Where do you think I'm in your eyes?" Zhang Qiuxi had the urge to hit the wall. (To be continued......) R1292