Chapter 5 Plans

Shen Chong came to Japan this time and was welcomed by Sony's super specifications, for a simple reason. Pen × fun × Pavilion www. biquge。 info

First, within a few months, he made the number of video recorders in Hong Kong soar from tens of thousands to more than 300,000 units, about one video recorder for every three families, which shocked Sony, the Japanese market is four or five hundred times larger than Hong Kong, if Japan has a video recorder for every three families, how big will it be?

After the Spring Festival, Sony sent three groups of people to Hong Kong to inspect Shen Chong's Galaxy video cassette rental chain, but each time the inspection ended with movies not being Sony's main business, lacking sufficient follow-up content resources to support it, and unable to replicate this business model in Japan.

Therefore, after Zhang Yonglin, the head of Galaxy Imaging, came to Japan in May to contact Toho Film Company and announced that he was ready to enter the Japanese market on a large scale, Sony was very concerned about it.

However, Galaxy Image is not jealous, Sony's TAM format video recorder it rents, Panasonic and other miscellaneous VP format video recorders, it also provides, which makes Sony very uncomfortable to dominate the world video recorder market with TA format, and now the big boss behind the Galaxy is here, naturally to entertain well, to pull favor for future cooperation, you must know that according to the data provided by Galaxy Image, VP format video tapes are sold at a low price, record programs for a long time, and sell more than TA format video tapes.

The second is Shen Chong's aikmau advertising trilogy created in combination with the plot of "Die Hard", the publicity effect is very ideal, especially the Yamaguchi Baihui version, which is extremely popular, Shen Chong turned out the ACG song "That Flower" that he played to Teresa Teng in the piano shop, and found a Japanese musician to refill the lyrics of the perfunctory advertising title song, which became popular in Japan, and after its release in mid-May, it soon became the champion of the Japanese public trust chart, and it still holds the first place, and the sales of Aikmau have also risen rapidlyShen Chong's marketing ability is highly recognized, and capable people, no matter where they are, will be valued.

The TV market has gradually become saturated, and video recorders and walkmans are the most concerned profit growth points within Sony, so Shen Chong came to Japan this time, not only Akio Morita invited guests, but even visited the laboratory, which was personally entertained by Norio Ohga......

got the CD Red Book and CD playback prototype from Sony, Shen Chong felt that it was worth coming to Japan this time, if it was just the premiere of "Die Hard", he didn't plan to come, if every big production had to be personally taken charge by him, the big boss behind the scenes, it would be too cheap.

As for the high-level talks with Toho in the afternoon, they were lackluster, and the two sides only signed a memorandum of understanding on cooperation in the field of videotapes, and did not talk about the rest at all -- although Akira Kurosawa's "Shadow Samurai" won the grand prize at Cannes, it was not sought after in Japan, and the box office revenue could only be said to be okay after a month of release, and Toho invested a little, and there was a revenue share of the theater chain, which was still profitable, and Shen Chong, the largest investor, would almost certainly lose millions of dollars, and in this case, the two sides had nothing to talk about.

Shen Chong invested in "Shadow Samurai" just for Kurosawa Akira, and he was not interested in Toho, because Toho was strong, there was a railway consortium behind him, and he was one of the initiators of Fuji TV.

In the heyday of Japanese films in the fifties, there were six major film companies, namely Toho, Toei, Shochiku, Daiei, Niko, Shin Toho, and the annual output of films was as high as more than uu0, but after the sixties, television was rapidly popularized, and affected by this, by 19ru, Japan's film production was less than 100, and the number of movie theaters also dropped sharply from 7457 in 19uu to less than 30uu, and many movie theaters were demolished and turned into supermarkets or parking lots. Only Toho maintained its superficial glory, and the remaining five, the new Toho went bankrupt, Daiei was acquired, Toei closed almost all the studios, and Nikko and Shochiku could only make some small-budget movies to survive.

What Shen Chong wants to gnaw on is Nikko Co., Ltd., which was founded for 19 years, is one of the oldest film companies in Japan, and fell into trouble in the early 70s, even the set was mortgaged, and almost went bankrupt, at a critical moment, the company found a good way to get rid of poverty and become rich, that is, peach-colored movies, and filmed two dramas in a row, one is called "The Love of the Afternoon of the Tuandi Wife", and the other is called "The Great Mystery of the Erotic Calendar", the former is about the dissatisfaction of the apartment wife, and after being raped, she knows the taste of eating marrow, The story of xxoo who took the initiative to attack with all kinds of people, the latter is a costume action blockbuster, the two films came out together, which caused a sensation in the Japanese film industry, a box office hit, and Rivio also came back to life, paid off his debts, and redeemed the set.

Eating the marrow and knowing the taste, Rihuo announced its entry into the "Roman peach film" market in 1971, the name of this type of movie was taken by Rihuo himself, after all, it is a veteran film company, it is not good to blatantly say that we are making a meat movie, so set up a good-sounding archway, hang a sheep's head to sell dog meat.

There are three hard rules for daily romance films, the first is the production cost of 7.5 million to 10uu million yen, the second is that the shooting time shall not exceed two weeks, and the third is that there must be l~ bed scenes every ten years, in addition to these three, everything is free to play with the screenwriter and director, low cost, fast production, and the background of large companies, so it is logical to become the leader of Japanese adult movies, and survived the film depression in the 70s.

From 1971 to 19ru, Rihuo made hundreds of romance films, with an annual output of more than 50, which can be called the king of adult films.

If you want to say what type of movie in the video tape market can stimulate the eyeballs the most, adult movies rank second, other movies dare not say that they rank first, and the movie theater is a public place, how can you watch this kind of movie comfortably at home? It's safe to get up without a sister.,There's a sister's hug to watch it together......

The Japanese are obsessed with adult films, which is a secret known to the whole world, so Nikko is the best partner for Galaxy Imaging to enter the Japanese market, in addition to the content of the movie, Nikko also has 8 movie theaters, as well as a large amount of land reserves, and affected by the overall malaise of the Japanese film industry, its stock price is seriously low, with a market value of less than 500 million Hong Kong dollars.

The content resources of the videotape, the cinema chain, and the platform for discovering Japanese film talents, all three are complete, and it is the price of cabbage, and Shen Chong has no reason to let go of Nikko Co., Ltd.