January 1, 19Ru, New Year's Day, Los Angeles.

Shen Chong woke up from his dream, he opened his eyes, sat up suddenly, looked at the room through the faint light from the window, and then rubbed his head vigorously and let out a sigh.

It's been a year since I crossed over......

There seemed to be countless thoughts in his head, and there seemed to be no empty thoughts, hugging the soft quilt, after sitting in a daze, Shen Chong came back to his senses and looked at the time at the head of the bed, five o'clock in the morning, waking up more than an hour earlier than usual.

Although this is the best time to sleep, since he is awake, Shen Chong does not plan to sleep anymore, so he leans on the head of the bed, silently thinking about how to manage the new year in the dark.

After the crossing, I worked hard for a whole year, all the purpose is to lay the foundation for the film company, now there is money, people, company brand, market information consultation and audience comment feedback media, what is missing, there is only one, that is, line and screening channels.

Shen Chong does not plan to build movie theaters in Hong Kong and Taiwan, these two places have a narrow market and fierce competition, and he broke into it with huge sums of money.

If you build a theater in the United States, the financial pressure will be very large, and it is meaningless, your company is too small, the output is insufficient, and it can't be supported, and the market is in the territory of the United States, and making movies must consider their viewing tastes and habits, so it is equivalent to a sheep into the mouth of a tiger and sending yourself into Hollywood alive.

So Shen Chong thought about it and decided not to show the cinema line for the time being, but set his sights on the secondary film market.

Around the Ru years, the main window for the screening of movies was the cinema, followed by the television station, and the videotape, which was only in its infancy at this time.

At that time, VCD swept China and Southeast Asia, and the momentum was like a rainbow, but it could not open the North American market at all, because almost every family has a video recorder, and it is conservatively estimated that there are at least 200 million video recorders in North America, which made Shen Chong very impressed, and Sony understood the tam video recorder as early as 1975, and c1 also understood the Vp video recorder in 1977, so he has always subconsciously believed that at this time in North America, the video recorder has entered thousands of households.

It wasn't until October that Shen Chong came to the United States and accidentally saw a news story that Universal and Disney had teamed up to sue Sony in the Central District Court of California, arguing that consumers had used video recorders to record their copyrighted movies without permission, which constituted copyright infringement, and the two studios demanded compensation and banned the production and sale of such video recorders.

This news made Shen Chong deeply surprised, in later generations, everyone knows that videotapes or D are the main source of revenue for a movie, which can provide more profits than the box office, Universal and Disney went to sue the video recorder manufacturer, what kind of trouble is this?

So he immediately commissioned a Nielsen to conduct a market research, and the report that came back shocked him - in 1979, less than one household in the United States owned a video recorder, and many people had never heard of this kind of product.

Such a situation made Shen Chong see an opportunity to take advantage of.

After the popularization of video recorders, the videotape market quickly surpassed the box office and became the second largest source of film revenue after TV stations, Shen Chong clearly remembered that at the beginning of the 21st century, the annual revenue of videotapes and D was as high as more than 100 million US dollars, while the total box office of North American films in the same period was only more than 900 million.

And according to the survey, the production cost of each videotape is only $4 now, if it is a lease, it is $5 per rent, and if it is a sale, the price is about US dollars, and the gross profit is amazing.

Similar to software and games, video tapes are content-based products, so why not sell them in software chain stores?

When the chain stores open in the thousands, occupy the majority of the video tape market, and have strong bargaining power, they can be like the Apple App Store in the 21st century, do nothing, sit and wait for a share, and lie on the big Hollywood studios to suck blood

In the next 20 years, video tapes are in addition to TV stations, the only film secondary market screening window, with chain stores, Hong Kong films can directly enter the North American video tape market, anyway, the cost of video tapes is low, rental and sales are also a trickle of business, do not need to pay special attention to the audience's tastes and habits, Hong Kong is the world's second largest film production area after Hollywood, there is absolutely no shortage of quantity, when the time comes, thousands of Hong Kong films to the United States, Subtly cultivating Hong Kong movie lovers like Tarantino in North America, in preparation for entering the North American box office market in the future.

The plan was perfect, but there were two challenges in operation, one was the need to expand the chain's outlets as quickly as possible, and the other was to have at least a certain number of movie libraries.

Shen Chong's software chain stores have opened more than o, all over the major cities of the United States, but this number is far from enough, the later American video rental giant Blockbuster UU), there are many retail stores in Ruuu, with an annual revenue of more than billions of dollars, that is the real giant, only by building such a huge network, can we have the ability to influence the market.

It's just that the real estate market in the United States is very mature, with thousands of retail chains, and the rent is not a small number, so you have to plan slowly.

The film library is equally important, there are only channels, no content, you can only let Hollywood slaughter, only after you have a certain amount of content resources in your hands, you can in turn balance Hollywood.

After Shen Chong presented the Golden Horse Awards, he bought all of his films from Huang Zhuohan of the First Film Company, and it was based on this consideration, not only First Pictures, but also the film libraries of all Hong Kong film companies, including Golden Harvest and Shaw Brothers, that he was eyeing them -- since even Hollywood did not see the huge prospects of the videotape market at this time, I believe that Hong Kong film companies knew nothing about it, and they could take advantage of the situation and buy the copyright at a low price.

However, in its current form, the main function of Hong Kong films is to open up a video tape network in Southeast Asia, and if you want to open up the situation in the United States, you must have the support of Hollywood's film library.

Luen Mei Film Company was founded in 1919 by Chaplin, Van Punk, Picfu, Griffith and other Hollywood stars, and later gradually became one of the eight major Hollywood film companies, but it has always been the weakest of the eight major film companies, without its own studio, and the network is the smallest.

In 19Ru, Luen Mei invested 4ouu US dollars to shoot the "disastrous blockbuster" "Gate of Heaven", which failed miserably at the box office, causing the company to go bankrupt directly, and Shen Chong only needed to buy it at that time.

Although United America is the weakest of the eight major film companies, there are many classic and good movies in the film library, such as Chaplin's "Gold Rush", "Modern Times", "The Great Dictator", Jack Nicholson's "One Flew Over the Asylum", Stallone's "Rocky", of course, the most valuable and famous of them is the long-lasting "UU" series.

However, there are only seven or eight hundred movies in the United States, and relying on its film library alone, there is still some lack of confidence, in fact, Shen Chong wants to buy MGM's film library - MGM has more than 3,000 movies and TV series, and the gold content is very high, such as "The Wizard of Oz", "Broken Blue Bridge", "Gone with the Wind", "Cat and Mouse" and so on, are all immortal masterpieces.

MGM declined in the sixties, changing hands several times, and in 197o it was bought by the American gambling tycoon Kirk Kercorion, who had no intention of running the film industry, he sold all the props and costumes that MGM had accumulated over the years, and then went to Las Vegas to open a casino and hotel......

In its heyday, MGM could produce more than 5o films a year, but in the 7o years, only four or five films were produced a year, and none of them were large-scale zuò, all low-budget films of several million dollars.

However, the emaciated camel is bigger than the horse, as the former king of Hollywood, although MGM is lonely, the classic movies in its library are very valuable, such as "Gone with the Wind", every time the TV station shows it, it has to pay a screening fee of 1.75 million US dollars, which can be described as a long-term and stable cash cow, so if you want to buy its film library, there is no $3.5 billion foundation, and there is no need to talk about it at all.

Shen Chong doesn't have that much money for the time being, so he can only settle for the next best thing, and is ready to get his hands on Lianmei first, and then build some independent production companies' film libraries to support the façade, as for MGM, anyway, there is a garbage boss, and it will be finished sooner or later.

When I was thinking, time flew by, and before I knew it, the sky was bright, and the hands of the clock also pointed to six o'clock in the morning.

Shen Chong looked at the time, lifted the quilt, turned over and got out of bed, after washing, got dressed, walked downstairs lightly, and came to the kitchen, planning to cook porridge for breakfast.

He washed the rice and put it in the rice cooker, and when he turned around, he saw Lily wearing a sportswear and walking down the stairs.

"Early." Shen Chong greeted her and said, "Go for a run?" ”

"yes, let's go together." Lily stood in front of the stairs, made a few very soft stretches, and said, "You stay in the house all day and night, and you exercise more." ”

Shen Chong shook his head and said, "Go by yourself, there are guests here, I, as the host, must prepare breakfast." ”

Lily sneered and said, "Come on, your cooking skills, you can eat the things you make?" Let's go for a run first, and when we come back, I'll do it. ”

"Hey, why don't you live in my house and give some face?"

"Okay." Lily said with a smile: "Cousin, the porridge you cooked tastes good, but only giving white porridge to guests is not the hospitality of Chinese." ”

Shen Chong was holding a spatula and was about to refute, but when he raised his eyes, he saw Lin Qingxia wearing a set of sportswear exactly the same as Lily, and walked down, and the two stood together, like Chunlan Qiuju, beautiful, and he was stunned to see it.

"Mr. Shen is early."

"Sister Qingxia is early." Shen Chong smiled, put down the spatula, and said, "Since you all go for a run, then I, as the master, naturally have to accompany you." Wait a minute, I'll go change my clothes. ”

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