469. Chapter 469 Naming Rights
People's eyes widened, some confused, and some admired.
In addition to Zhang Heng in the Chinese entertainment industry, there are no public figures who can donate 100 million US dollars at a time, let alone 100 million, it is very rare to donate 10 million, the Wenchuan earthquake in May 2008, in addition to the 100 million Hong Kong dollars donated by the head of the Shaw Brothers Film Company, the largest single donation of public figures in the entire entertainment industry is 10 million yuan donated by Cheng Long and the boss of Xiangjiang Emperor Entertainment.
Others, such as Li Lianjie and Zhao Benshan, are only donating one million, like some highly paid stars, such as Jay Chou, Fan Bingbing, Zhang Xueyou and others, who have donated more than one million.
At the time of the Wenchuan earthquake, Nirvana Media Group had not yet been listed, so Zhang Heng donated 100 million US dollars to the disaster area in the name of the company out of his own pocket, and more than 200 million US dollars of relief materials quickly arrived at the disaster site, which shocked the world.
From the release of "Lilacs" to donate 100 million yuan to rural education, to the last day of the end of 2011, Zhang Heng has made countless personal donations, and the amount of money that is well-known to the world on the books alone is nearly one billion US dollars, and I don't know how much there is still an unknown dedication behind it.
This is one of the reasons why Zhang Heng's fan site can have hundreds of millions of fans!
People know that Zhang Heng is rich, but few people can guess how much money Zhang Heng will invest in charity, one billion dollars? Obviously, it's not the end yet.
This third gift in front of me is obviously a signal for another charitable donation.
And this time, how much will Zhang Heng donate?
Where to donate? What is it used for?
Everyone looked at Ye Hui.
Ye Hui didn't speak, and when everyone was looking at him, his eyes were looking at the door of the party hall.
A man in a black trench coat was slowly walking towards the venue.
At the same time, all the guards on the scene bent down to salute the man.
This man is Zhang Heng.
He was wondering at this time, he didn't like formalism, but I don't know who preached it, whenever his subordinates saw him, they would bend down and salute, this is simply a wicked capitalist society!
And the reason why Zhang Heng came late was because he was dealing with the charitable donations that would be made next.
Since he knew that Du Ziqing had been teaching in the countryside for three years, he couldn't help but think of the pictures of those poor left-behind children he saw in his previous life, so he made up his mind to improve the country's backward education.
He did not do this meaninglessly, on the contrary, this matter was imminent and meaningful to him: this was the dowry he was going to offer to Emperor Zhou Min.
For the emperor, it is natural to worry about the people of the world, although the country is rich and the people are strong, but there are always some ineffective places that cannot be taken into account, and these incalculable places, Zhang Heng decided to do it himself.
The country will inevitably have corruption, and the people he sent down will probably not be able to put an end to this phenomenon, but as long as it can benefit the local poor, Zhang Heng is willing to continue to do it, which is one of the few things he wants to really do to the end.
Zhang Heng's heart is entangled, as a reborn, coming to such a plausible but very different era from the world in his previous life makes him extremely frightened.
He can almost see countless opportunities and countless disasters clearly, but in some key positions, the world has quietly changed because of his arrival, but what remains unchanged is always the things that are deeply remembered.
** in 03 years, the Wenchuan earthquake in 08 years, this is a disaster that he can't take into account and can't stop, so Zhang Heng's heart is guilty, after the disaster, on the surface, he invested only 100 million US dollars, but in fact, that time Zhang Heng invested more than 1 billion dollars, if it weren't for the fact that the company has not yet been listed, the funds in the pocket are not enough, there may be too many unknowable changes in the future, Zhang Heng wants to put eighty percent of his wealth into charity.
This is him making up for the uneasiness in his heart.
But obviously, the money he invested was just a drop in the bucket, and the collapse of a large area of buildings during the earthquake was not enough to rely on one billion or two billion US dollars, so Zhang Heng, who was deeply guilty at the time, put aside the filming of "Avatar" and went to the scene to support.
At that time, Zhang Heng felt that he was in a hell on earth, and it seemed as if someone was dying every moment.
But he couldn't stop it, he could only invest a large amount of money in the later construction, the post-disaster reconstruction of the Wenchuan earthquake was one of Zhang Heng's biggest concerns at that time, and it was also one of the reasons why "Avatar" was filmed for so long.
And now, in addition to the known disasters that cannot be avoided, what Zhang Heng can comfort himself is to carry out the charity vigorously, build good houses, cultivate more talents for the motherland, make the country stronger, and keep the world away from disasters!
The arrival of Zhang Heng heated up the heat that was about to subside on the scene again.
Greeting acquaintances with friends, Zhang Heng came to Ye Hui and began to preside over the last auction in person.
Ye Hui handed over the red heart card in his hand to Zhang Heng, walked off the stage, knowing the reasons before and after, he can be said to admire Zhang Heng's five-body throw, in the early years when Nirvana Film and Television Company was just established, seeing Zhang Heng's desperate appearance of making money, Ye Hui once thought that this boss was a money fan, but after so many years of getting along, Ye Hui finally understood how naïve and ridiculous his ideas were.
The boss makes money, the first is for the dream of making movies, and the second is to help more people!
The first dream, today's boss has basically stood at the top, and the second dream, he is constantly coming true!
Zhang Heng looked at the card in his hand, then glanced at the party guests with more than 100 people on the scene, and couldn't help laughing: "Everyone basically knows me, so I won't introduce myself." ”
This sentence was a bit humorous, which made the scene laugh for a while, and everyone applauded.
And this treatment was not available to Ye Hui when he presided over the auction before.
Zhang Heng waved his hand, waited for the applause to stop, looked at the card again, and then sighed: "There is an idiom called drinking water and thinking about the source, I don't know how everyone understands it, my understanding is that there are some things that are taken from the people and used by the people." ”
"Like money!" Zhang Heng said.
The scene was quiet, everyone looked at Zhang Heng, but Ma Yun, who was familiar with Zhang Heng's temperament, was eyelids jumped at this time, after listening to Zhang Heng's first sentence, he completely understood the theme of this auction!
It's a charity auction!
Zhang Heng smiled: "I have made a lot of money over the years, but I also have to pull thousands of employees in my company, so this money is not earned by myself, but the result of everyone's joint efforts......
"When I first came, the assistant had already told me about the situation on the spot, and I thought Mr. Ye had done a good job, and the first two auction items could be auctioned for $540 million, which was beyond my expectations and exceeded my expectations."
"Of course, this incident also let me know that it's not that I'm rich, on the contrary, everyone seems to be rich!"
Zhang Heng joked, looking at the uncomfortable faces of some people in the audience, he smiled, and didn't care, and continued to say to himself: "And the amount auctioned in this auction will be donated to the 'Lilac' Education Charity Foundation to support education." ”
"What?"
All were incredulous.
$540 million, all donated to charitable foundations?
This Zhang Heng, the brain show is funny?
"I know that many of you here will say that I am funny, but in fact, it is not the case, it is one of the things I have always insisted on, and it is also one of the meanings that can drive me to wake up every day and see the sunshine every day."
Some people blushed when Zhang Heng guessed what was on his mind.
Some people were shocked and admired by Zhang Heng's actions!
They know that it is not so much that Zhang Heng is stupid, but that this is a kind of courage!
Zhang Heng said slowly: "I love charity, and if I can, I am willing to donate all my family property to the society on the day I die, and use it to help those who really need them." ”
"Some people may doubt the truth and think that what I said is too ethereal and unrealistic."
"These are inevitable, because if I were replaced, I would probably think the same way, and the tone was empty, so it was better to sit down at the moment."
"So I held this auction, and I think in my lifetime, I can do it well, and as for other people's words, in a phrase that is more fashionable among young people nowadays, love whoever you want!"
The applause rose again, and in the eyes of everyone, Zhang Heng raised the love card in his hand: "This card is actually meaningless, but he can help more people who are struggling to survive this winter." ”
"The value of this card is the sum of the value of the previous two cards, 540 million US dollars!"
"In other words, whoever takes this card will have the 540 million US dollars, and the 540 million US dollars will be given to you or your company, your lover, including your family, and send them to children living in poor areas across the country!"
"There is no doubt that this is a charity auction, and this last auction item is the naming rights of this $540 million charity fund!"
"The reserve price is $100 million, and each price increase shall not be less than $10 million, and the auction will start now!"
After Zhang Heng finished speaking in one breath, everyone looked at Zhang Heng in a daze.
Nima, it turned out to be true!
$540 million, all donated?
And not in the name of you Zhang Heng or your company?
Everyone's eyes looked at the love card in Zhang Heng's hand, that is, who took this card, then who can have the 540 million US dollars in charity?
Everyone's heads were buzzing, feeling a little unreal, and some real industry giants were even more bloodshot in their eyes.
Naming rights!
Naming rights for the $540 million charity fund!
It only takes $100 million to get the naming rights of such a huge charity fund!
Some people begin to breathe heavily.
Some people may think that this naming right is definitely not worth 100 million US dollars, after all, this is a charity money and will not flow into their pockets.
If there are people who think like this, whether it is Liu Qiangdong or Zhang Jindong and Ma Yun, these real giants will definitely spit on you and spray you in the face, and shout loudly that you have never seen the world!
Maybe for the "individual", this naming right is not worth much, but for the enterprise, this is real money, with such a huge amount of charity investment, it is equivalent to a gold medal for the enterprise to avoid death!
Just ask, how many businesses have a clean ass now?
Just tax evasion and tax evasion will give the relevant person in charge of the enterprise a pot to drink!
As long as you understand this, then the qiē and the qiē will all be reasonable.
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