Chapter 77 Current Situation of the Company

Although the bidding for the Hudong Metro Hub Commercial Center still needs a third round of candidates according to the regulations, after the first two rounds of bidding has basically been decided, all that remains is how to coordinate the details of the land agreement with the relevant government departments. On the New Year's Day of the new millennium, Hudong City will officially announce the final results of this investment promotion to the public.

Seeing that the Hudong City project was out, Qin Ran did not immediately announce the dissolution of the relevant project team, but asked it to continue to do follow-up work. However, he also drew most of the manpower into the Nimbo City business center project, after all, he had promised the local party secretary to start construction by the end of the year.

Qin Ran didn't know if the key he sent would work, the only thing he could do was wait, so he set himself a deadline of half a year to wait and see.

Due to the cancellation of welfare housing and the implementation of personal housing loan measures, the rebound of the property market for more than a year has finally come to an end, and the inventory housing accumulated in the market for many years has been swept away, and at the same time, the consumption power of the staff of government agencies has been temporarily released.

The next time is the time to really go through the market test, and real estate developers need to release more sincerity to impress those ordinary home buyers. In this regard, Qin Ran is not worried, Jiangnan Real Estate has always adhered to the strategy of boutique real estate, and has made a name for itself in the province, as long as it does not make big mistakes, it can be cultivated here for many years.

On October 1, the new government building of Jiangzhou City was officially opened, marking a big step forward in the construction of Jiangzhou New Area. At the same time, it also means that the Jiangzhou municipal government will officially transfer the old government land to Jiangnan Group, and they will build the core building of Jiangzhou CBD - Jiangnan Square on the original site.

On October 8, Huang Weiguo, secretary of the Jiangzhou Municipal Party Committee, attended in person. The groundbreaking ceremony of Jiangnan Square was launched, marking the clarion call for Jiangzhou to become an "international metropolis" from a tourist city to the 21st century. Gangnam Plaza with an investment of up to 1.5 billion yuan. There will be 2 Grade A office buildings with more than 25 floors and 1 supporting business apartment with 30 floors. One five-star standard hotel and a super-large shopping mall are currently the largest urban complex in China.

At the meeting of the municipal party committee, Huang Weiguo included Jiangnan Square in the 10 key projects of Jiangzhou City, such as the second phase expansion of the airport and the renovation of the railway station and bus station, and required all departments to actively cooperate with the green light all the way. Of course, there is also an old acquaintance of Qin Ran on the list - the Xiziwan Golf Course project is also among them, after all, this is also related to the improvement of Jiangzhou's investment environment, and it will open for business on the National Day in 2000 a year later.

Some people in Jiangzhou are easy to do, and Jiangnan Group has enjoyed super-national treatment in Jiangzhou, which is really a heaven and an underground compared to Hudong.

The C3 plot, which covers an area of 200,000 square meters 1 km away from the city, has now started the first phase of construction. Because it basically copied the successful experience of the West Bay project. Therefore, the project is progressing quickly and is expected to open for the Lunar New Year next year.

There is a river flowing next to the C3 plot, and with the approval of the municipal government, Jiangnan Real Estate has introduced its diversion into the community, and strives to be surrounded by water in the first, second and third phases of the project.

At the same time, the C3 project has finally ushered in its new name - Jiangnan-Xizi Riverside.

Because Xiziwan enjoys a high reputation among the people of Jiangzhou, Qin Ran decided to continue to use the word "Xizi".

For this. Zhou Zhidong also joked that the plot next to the new government building should be named "Xizi's hometown".

Speaking of the plot next to the new government building, Jiangnan Real Estate won a total of more than 300,000 square meters of reserve land covering an area of D1, D7 and D12 in the last auction.

Now that the new government building is open, it is also the turn of the D-shaped plot to prepare for the development. Plot D1 is in the best location. The D12 location is the worst, and Qin Ran decided to start the D7 plot first. Take the middle first, and wait for the good ones to be better. What is bad becomes good, that's what he explained.

D7 covers an area of about 90,000 square meters. On this land, Qin Ran intends to carry out differentiated positioning. The buildings with Xiziwan as the template are all large suites of 130 square meters or higher, and the demand for improved housing is the mainstay, and Jiangnan-Xizihe is one of the follow-up representatives. If the D7 plot is copied again. It will form the consequence of highly overlapping competition with the banks of the West River. What's more, due to the rapid rise in housing prices in Jiangzhou, the average price has changed from 3,000 yuan per square meter a year ago to 4,000 yuan, an increase of 25%. In a certain way, it hindered the determination of those who just needed to enter the market. Therefore, specifically for young families who have not been working for a long time, newly married or have just been born, and have limited financial resources but want to live alone, Qin Ran plans to launch a pilot product in line with their target positioning in the D7 plot: a 2-bedroom and 3-bedroom exquisite apartment with an area of 80 to 110 square meters.

D7 is also located in Jiangzhou New District, which symbolizes the future of Jiangzhou, so the D7 plot is named Jiangnan-Youth City. Youth City will focus on two bedrooms, two living rooms and three bedrooms and two living rooms, and strive to design more fashionable and high-tech residential works from the perspective of young people.

Qin Ran's philosophy is that the company's work is perfect to make a template, which can be quickly copied to other urban areas, so the first template prototype design is very important. Qin Ran hopes that when people come to the Youth City, they can feel that the architectural deconstruction, residential suites, sports facilities and other aesthetics of young people are in line with the aesthetics of young people. In short, Youth City is a target model for price-sensitive groups, focusing on cost performance, and will be used as a differentiated flagship product in other first-tier cities in the future.

Under the care of various government departments, the Xiziwan Golf Course project has been advancing by leaps and bounds, allowing the American designer Mr. Fazio to see what is called China's speed. The hard-working Chinese workers, who were able to lay a large green in one night, were able to pave a large area of greens in one night, and the attitude of the workers on 24-hour standby for construction was called a magical country by Mr. Fazio. The supporting golf clubhouse has been topped out and the interior renovation work can begin soon. The building that houses the five-star hotel and the international conference center has completed piling and will soon enter the stage of ground construction.

On the contrary, the progress of the inconspicuous villa area is slower, because Qin Ran is not in a hurry to sell golf villas. After all, in the future, the location of the golf course and the green mountains and beautiful rivers will also be unique in Jiangzhou. He is not worried about whether it is a hot sale or not, the only concern is how much the price will rise. After the opening of the golf course, it is believed that it will attract many high-income people to play here, and it may even save advertising costs in the future.

Ningbo City in the "Jiangnan-Ningxuan" hot sale after the completion of the de-commercialization. Now the focus of the work will be 320,000 square meters of demolition and renovation of the old city. At that time, the policy of "one point, two sides and three lines" was planned, one point was to focus on the development of the second Jiangnan Plaza, on both sides of which was the construction of commercial residential buildings with a construction area of 240,000 square meters in the east and 136,000 square meters of resettlement housing in the west, and the third line was to build the first pedestrian street and two branch streets in Ningbo City.

The second Jiangnan Plaza is expected to invest 500 million yuan, while the commercial residential investment is 300 million, the resettlement housing investment is 150 million, and the pedestrian street needs another 120 million yuan, with a total investment of nearly 1.1 billion yuan. Due to the good financial condition of Jiangnan Real Estate in the past year, there is a land mortgage. Under the leadership of the Industrial and Commercial Bank of Ningbo City, the city bank organized a group to give a loan of 800 million yuan. The remaining gap of 300 million yuan will be solved by Jiangnan Group, and the more than 200 million cash just earned by "Jiangnan-Ningxuan" has been invested in new projects, and 100 million yuan has been allocated from the group.

At the beginning, Ningbo City asked for a three-year investment of 2.5 billion yuan in the project for Jiangnan Group, and now half of the quota has been completed in only one year.

Xu Jimin, secretary of the municipal party committee, also tasted the sweetness of the real estate industry, not only the tax revenue has increased significantly, but the city has also taken on a new look, especially the Jiangnan Plaza and supporting projects, which are highly hoped, can at least boost GDP by more than 6 billion. If it is not broken or built, large-scale demolition and construction will be his new governing idea. So with a wave of his big hand, there is about to be a commercial center in Jiangnan District, but what about Jiangbei District?

The urban area of Ningbo is divided into north and south by Ningjiang, and the current pre-built Jiangnan Square is in Jiangnan District. Xu Jimin thought of replicating another Jiangnan Plaza in Jiangbei District, so that the entire urban area would form two commercial centers, breaking the situation of Jiangnan District's dominance. Form a situation where both wings fly together.

Dismantle!

Xu Jimin decided to build another commercial center in Jiangbei District, and the best choice in his mind was of course Jiangnan Group. The two sides have had good cooperation. Moreover, Jiangnan Group has shown extremely high strength and sincerity.

Unlike Wenzhou Xuejiangzhou, which holds bidding and auctions, Ningbo City still belongs to the mainstream old way. The land is mainly sold by agreement of the government.

The demolition plot covering an area of 500,000 square meters was once again placed on Qin Ran's table, and the only condition was to reproduce Jiangnan Square in Jiangbei District to build a commercial center for Ningbo City again, and the land transfer price was still 1 yuan.

To be honest, Qin Ran really admires Xu Jimin's courage, he doesn't seek wealth for himself, but he is not ambiguous about his political achievements.

In the second Jiangnan Square is still in the planning stage, it is so big that Jiangnan Group jumps into the pit again, if the first square in the city fails, then the second outcome is self-evident. The political risk he takes is not small, but if he goes up again, he will have a lot of weight.

Jiangnan Group soon signed an investment intention with Ningbo City, and after the government is responsible for the completion of the demolition, the two sides will formally sign a land transfer agreement to build the city's second Jiangnan Plaza in Jiangbei District.

Although Wenzhou, where Wei Dong was in charge, was ahead of Ningbo, his actions were not as big as the other party's. After the "Jiangnan-Yaju" in Wenzhou was sold, the second piece of land started by Jiangnan Real Estate was the transfer of 120 acres of industrial land, but at this time, it had been approved by the Guò municipal government to become residential land. This land covers an area of 80,000 square meters, and the construction area will reach 128,000 square meters, which is still a replica of the "Jiangnan-Yaju" model. At the same time, the 110,000 square meters of land obtained from the previous auction is also in the intensive design and planning, and it is expected that the construction of "Jiangnan-Yaju" will start again in the near future. As for the other 250,000 square meters of land, it is temporarily hoarded for reserve use.

The Wenzhou municipal government also held a land auction not long ago, but it was a small demolition and reconstruction plot in the old city, and Jiangnan Real Estate did not make a move when it saw that there was no satisfactory goal. It is said that a big auction will be organized in the city before New Year's Day next year, exclusively for some high-quality and large-area land to large real estate developers, and Qin Ran has already instructed Wei Dong to pay close attention to this.

Unlike Jiangzhou's real estate market, where government officials are the main buyers of real estate buyers, Wenzhou is mainly a well-developed small and medium-sized business owner, who has a strong demand for improved housing and reliable financial strength. Therefore, Wenzhou is the place where Qin Ran has always been interested in providing cash cows.

On the Ningdu side, Chen Hao served as the general of the frontier, and the N2 plot with a construction area of 248,000 square meters has been built in accordance with the standards of Xiziwan. The adjacent river is introduced into the community and merges into a large artificial lake dug in the middle of the community, creating a beautiful artificial lake in the middle of the N2 plot. Some of the employees of the Hudong branch were shunted here to assist in the development of the N2 project.

According to the current construction speed, the first phase of the community project can be put on sale on New Year's Day next year to explore the market depth of Ningdu.

The news that Jiangnan Real Estate ate the N2 plot still spread, and under the stimulation of this information, several unknown companies took the initiative to sell their land to Jiangnan Real Estate.

The other party looks like that kind of leather bag company, but the land procedures are really true, and I don't know if it is the product of those related households.

The sudden boom in the real estate market has attracted the attention of many people with eyes and hands, in short, there has been no movement since the first land auction in Ningdu, but there are many new plots in the market with excellent locations.

As long as there is no problem with the formalities, if the location is suitable, all of them will be eaten, Qin Ran explained to Chen Hao.

The other party wants to make quick money, Qin Ran needs to hoard land, and the two sides have a tacit understanding that hits it off.

In this way, in the prime area of the center of Ningdu, Jiangnan Real Estate got 3 pieces of land, with an area of about 30,000, 60,000 and 80,000 square meters respectively, and paid 260 million real money for it.

The Tianjing Rose Garden project, since the bombing and demolition of 57 villa buildings with discordant planning, has introduced lake views under the design of Bei Jianzhong, and changed its name to create "Jiangnan-North America Lake Villa". Open up the key node of the investment of 35 million yuan of the first-class municipal road in the villagers after the storm of blocking the door, is now in full swing to lay cement, is expected to be completed before the Chinese New Year next year, but the traffic that has plagued the rose garden for many years. The construction boss Cai who stayed behind also kept Yun Kaiyue, got most of the project money owed over the years, and followed Qin Ran even more desperately to help him take care of the business of Tianjing Rose Garden. The promise of bringing community projects back to market on May Day 2000 should be easily achievable.

The other branches are all smooth sailing, only the Hudong branch is struggling. The 200-acre residential project has been obstructed by people openly and covertly, and it is not known when the construction will officially start for sale. The Hudong Metro Commercial Center, which was reported by Qin Ran, was out in the second round, and the company had a strategic setback for the first time since its establishment. To this end, the Hudong City Branch diverted personnel to Jiangzhou and Ningdu companies, which dealt a heavy blow to the company's members who were ambitious to go to the new battlefield at the beginning of the year.

Hudong City is an important battlefield that the company's CEO has always emphasized, but since the second round of China Merchants was out, he has begun to remain silent, seemingly ignoring the situation in Hudong City intentionally or unintentionally. In the end, how Hudong City should respond, the company has not received a unified trust.

All in all, under Qin Ran's helm, the giant ship of Jiangnan Group, which had just emerged in scale, had already stumbled and began to set sail, sailing to the depths of the turbulent commercial sea. (To be continued......)

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