Chapter 393: Let's Cooperate
Incheon, South Korea, Hilton Hotel, Presidential Suite Large Living Room
"Chairman, with all due respect, Saturn Motors is not ready to step out of the North American market and into Asia to operate and organize production, and while the Daewoo plant in Alabama is critical to our production capacity growth, operating an automotive manufacturing plant in the United States and managing two local automotive manufacturing plants in South Korea and Vietnam are completely different concepts......
Daewoo's Incheon plant has an annual production capacity of only 170,000 vehicles, and the equipment is old, and most of the employees are the children of employees of state-owned enterprises in the early years of Korean machinery factories...... Last year, the Incheon plant barely managed to maintain cash flow and profitability by relying on a blood transfusion from Daewoo Group headquarters, and the profit of $500,000 was negligible...... As for the Hanoi plant, which mainly produces heavy-duty trucks, but production and sales are limited, less than 50,000 units a year, and I don't see any need for this plant to save Saturn cars...... Vietnamese workers and American bosses, no matter how you look at it, are a little suspenseful! ā
Jill Lexton's answer was a bit unexpected by Jiang Yelin, or rather, in what he expected, but it disappointed him, Jill Lexton, who was born at the grassroots, has excellent talent in R&D and marketing, but when it comes to daily administration or organizing production, it is not her strongest side, and now the red-haired CEO answered so, which can be regarded as a deserved scene, but Jiang Yelin feels that it is a pity.
"Chairman, Jill, since the North American Daewoo Alabama plant is imperative for us, I think we can simply package and buy the entire Daewoo Motors, and then, leave the Alabama factory integrated into the Saturn Automobile's operating system, and for the two factories in Incheon and Hanoi, we can seek new partners or separate and sell them, so it's okay?" The beautiful Jessica Abel is a top student in the business school after all, and her eyes turn to come up with a seemingly imaginative idea for her two new bosses.
"Buy before you spin off? This method is not impossible, I am afraid that the cost is too large, you must know that similar to the manufacturing plants in Incheon and Hanoi, almost all of them are old factories and old equipment that have been in operation for 10 years, on the one hand, the depreciation is very high, on the other hand, the resettlement and diversion of local old employees will be a lot of money at that time, as for finding the right Asian partner is not a problem, the key is that in this case, why do other buyers not buy their own second-hand goods from us? The CEO of this Daewoo Group seems to be shrewd and capable, he is a very cunning guy, I am not very optimistic about the prospects of this merger, Boss, although financing is not a problem for us, but once the burden is too heavy and the cost is too high, it will drag down the company's balance sheet and net profit statement...... I build yƬ to be cautious! ā
Jill Lexton is young and strong, Jiang Yelin is a bold boss in her opinion, but he is still a layman in the automobile manufacturing industry, Saturn Motors' grand goals to be realized, mergers and acquisitions are indispensable, but they must be well measured, once they carry a heavy burden in order to improve production capacity, such as 700 million US dollars in non-performing assets, it is likely that Saturn Motors will work in vain this year, not to mention doubling net profit, and the bad debts of the acquisition of these two unplanned factories alone cannot be made up.
"Jill, Daewoo Group is now selling Daewoo Motors as a whole, who do you think is the most desperate buyer for these three factories? Toyota? Nissan? Or Honda? I don't think Ford will be interested in going to Asia to toss the car factory......," Jiang Yelin asked his CEO from a different angle.
"Although Honda Motor Co., Ltd. went to think about the sincerity of the Daewoo Group again this evening, but if it is said that the wealth is rich, Honda Motor Co., Ltd. is definitely not as good as Toyota and Nissan, the two top two manufacturers in Japan, I analyze that Toyota is the most powerful to buy Daewoo Motors, but it is precisely for Toyota, Daewoo Motors is the most chicken, from technology to production capacity is not what Toyota needs, especially in Asia, Toyota's own production capacity is saturated, If you want to eat the Incheon factory and the Hanoi factory, I don't know what to produce, Hyundai Motor is the best in South Korea, and as for the Southeast Asian market, Vietnam's heavy-duty trucks are more chicken, and Toyota's heavy trucks themselves are much stronger than Daewoo heavy trucks......"
As soon as Jill Lexton said this, Jessica Abel on the side saw Jiang Yelin's face a little disappointed, and couldn't help but continue, "But Toyota, the manufacturer, seems to have bid very low in the first round of quotations for North American factories, I think this time the other party may not sincerely want to buy Daewoo Motors, Nissan, I feel that the probability of going through the motions is not small, but Honda Motor Co., Ltd., I heard that their senior management is from the background of technology research and development, and the president of Honda Motor Co., Ltd. is only 54 years old, and it is when the enterprising spirit is particularly strong, I think Honda Motor Co., Ltd. is the biggest competitor in our bid......"
"I don't think so, South Korea's Hyundai will not give up the opportunity to acquire its biggest competitor in China, if the North American factory is chicken ribs for South Korea's Hyundai, but the factories in Incheon and Hanoi may be in line with South Korea's Hyundai's appetite......" Jiang Yelin's perspective is obviously different from that of the two female subordinates, Jill Lexton was silent for a while when he heard this, and finally shook his head stubbornly and said, "South Korea's Hyundai is already the number one automaker in South Korea, after Daewoo Group withdrew from the automotive field, The remaining market share will undoubtedly be taken over by Hyundai...... They can't afford to spend any more money on the burden of the Daewoo Automobile Factory! ā
"Jill, I think Boss's view is a little more reasonable, Hyundai will not let go of the opportunity to fully accept the market share and channel of its rivals and wait for new buyers to enter the market and compete with him...... The factories are there, the workers are there, and as long as the cars are still being made, the opportunities are always there! ā
Jessica Abel relied on her recent favor in front of the young chairman, and what she said was that she was not afraid of Jill Lexton's displeasure at all, anyway, she was Helen Lacey's person first, and then the chairman Jiang Yelin's person, Jill Kaikostar's CEO is not her food and clothing, and the collision between beautiful women and talented women is everywhere but just right.
"Jessica, it's not a question of who makes sense, if we don't get our potential competitors right and develop effective strategies to deal with them, then any of these $1 billion mergers and acquisitions could become a time-bomb that will not achieve the goal of improving performance and expanding to occupy the market while draining our cash flow and increasing debt...... I don't need you to remind you of my respect for the Boss, there is an old saying in Huaxia that good medicine is bitter and good for action, this is not an investment of 10 million or even 100 million, this is a big deal of 10 billion! Jill Lexton timely expressed his dissatisfaction with Jessica 0 Abel, looking at jokes, but just a good-looking assistant, really think that with the favor of the chairman, he can challenge himself as an expert in the industry?
Jessica closed her mouth when she heard this, but her pitiful eyes turned to her boss like a plea for help, Jiang Yelin smiled and waved his hand and said, "Brainstorming and brainstorming, let's put it this way, Daewoo Group's new factory in Alabama is our Saturn Motors, and we will not hesitate to pay a price of 500 million US dollars for this, but I don't have that plan to package and buy the entire Daewoo Motors, the old factory that was put into production 10 years ago is thousands of miles away, and it is not the dish that our Saturn Motors want now......"
After Jiang Yelin finished speaking, Jill and Jessica were silent, they couldn't have both fish and bear's paws, and they wanted to buy other people's Alabama factories, and they refused to take over the Incheon factory and Hanoi factory, and now that they are clearly selling in packages, isn't there no way to get the best of both worlds at this time?
After a while, Jill Lexton frowned and said, "BOSS, can you find a partner first, and then jointly bid for Daewoo Automobile Company, and then we will return to the bridge and return to the road, we will take the Daewoo plant in Alabama, and the partner will take the factories in Incheon and Hanoi, and I want to say that Hyundai Motor may be a little more interested in the factory in Hanoi than the factory in Incheon......"
"Why is that?" Jessica rushed to raise the question in her heart for her bOss, Jiang Yelin also nodded and said, "I really haven't studied much about Hyundai Motors, Toyota, Nissan and Honda's information is too busy to read, plus Daewoo Motor's information, plus the three major automobile manufacturing companies in North America, you don't know, I, an investment expert in the blue-chip sector of Wall Street automobiles, am about to vomit just by looking at the annual reports and financial briefings of these companies!" ā
"Boss, Hyundai started with the Pony brand mini car, and now the Pony brand family car is still their fist product, in the field of diesel engine technology and heavy trucks, Hyundai is actually lagging behind Daewoo Motors, after all, Daewoo Group started from the Korean Machinery Factory, a behemoth-like loss-making state-owned enterprise, so I analyze, Daewoo Motor's Incheon plant is a chicken rib for Hyundai Motor, but the Hanoi heavy truck factory can effectively make up for Hyundai Motor's industrial chain...... I think, how about we find Hyundai to cooperate? ā
Jill Lexton put forward what he thought was the right way to deal with it, of course, she was not sure if she could talk to Hyundai Motor, she was not familiar with this country in the Eastern Peninsula, if she was in North America, she was still familiar with it, and she had never dealt with it at all, just knowing that Hyundai Motor with an annual output of 500,000 cars is the number one car manufacturer in South Korea, and its history is quite long, dating back to 67 years to the present, it has a glorious history of 26 years, of course, In terms of production and sales, it is far from reaching the standard of producing 1 million cars per year, but it is already one of the top 20 automobile manufacturers in the world.
"Well, it's too late tonight, early tomorrow morning, we will visit South Korea's Hyundai Group first, and strive to cooperate in bidding for Daewoo Motors, and we must get this merger and acquisition before the three Japanese carriages are deeply involved!" Jiang Yelin's tone was firm.