With the official exposure of Andy's participation in "The Four Famous Catches", this mysterious blockbuster, which has already attracted much attention, began to receive more media attention. Pen, fun, pavilion www. biquge。 info

It's just that many media tried to come for an interview, but all of them were rejected by the crew.

Joke!

The crew is filming in a closed manner to avoid external interference in order to ensure the progress. If media interviews are allowed, and the media come to the crew from time to time, can the progress be guaranteed?

It is precisely for this reason that Wang Qinian has repeatedly refused the media's requests to come for interviews. The only exception may be the CCTV Movie Channel. Because, Huairou Film and Television Base is mainly a national-level film and television base led by giants such as CCTV and China Film Group. Just by looking at Huairou's film and television base, the number of exposures on CCTV news, you can know that Huairou Film and Television Base is CCTV's own son.

In addition, the relationship between CCTV and radio and television is the eldest son of radio and television. Therefore, Wang Qinian allowed CCTV to settle in the crew and shoot related documentaries.

The documentary obviously wants to rub the fame of the blockbuster "Four Famous Catches 3D" in advance, and after the blockbuster is released and the box office momentum is like a rainbow, CCTV quickly releases the documentary, which naturally has more weapons to attract ratings than other local stations.

In fact, even if the box office of "Four Famous Catches 3D" does not meet expectations, CCTV will not lose money when it broadcasts documentaries. Just by relying on the most well-known commercial blockbuster director in China to direct China's first IMAX3D blockbuster, the technology used is similar to that in the blockbuster film "Avatar" by the international director Cameron, these highlights will not lack the box office.

At the very least, most professionals in the film and television industry will watch documentaries and learn the production details of the most expensive commercial blockbusters in China.

……

In the process of filming the movie "The Four Famous Catches", the entertainment empire of Little Friends is still growing rapidly at a savage rate.

Especially in terms of cinema chains, the cinema chains under the 09 friends are almost like a wild horse. As of August, the partner has opened 65 new cinemas this year, and the number of new screens has exceeded 300.

The number of screens owned by the entire group's cinema chain has reached 937. 1000 movie screens away. It's just one foot away. The number of IMAX screens has also been increased to 15.

The reason for the relatively rapid expansion in 09 is mainly due to the financial crisis in 08, which caused housing prices to fall. Therefore, the small partner company spent 15 billion yuan. Buying some high-quality commercial real estate across the country.

A large number of commercial real estate purchases are mainly used by the partner companies themselves to operate. Cinema lines, physical bookstores, small partner electronic product experience stores, etc......

The expansion of the cinema chain is a very good direction, and now is a very good time to invest.

In a few years, investment in the entertainment industry will be overheated, and a lot of capital will step in. However, due to the fact that real estate prices are very expensive, most of the capital that is optimistic about this industry is to intervene from the investment in movies and TV series that are easier to start. As for the cinema line with a relatively high threshold and more stringent capital requirements. In the future, the right to speak in the industry will be greatly improved.

From a long-term perspective, the stability of the operating platform is more stable than the content production.

After all, every time content production shoots a new film, it is equivalent to starting a new business, and it carries a lot of uncertain risks.

As long as a successful large-scale cinema chain, TV network or video website has achieved a certain scale and has not encountered subversive competitive technology, the stability of its operation is still very good.

"The number of movie screens will break 1,000 this year!" Wang Qinian emphatically said, "In addition. The number of IMAX screens should also reach more than 30! By the first quarter of next year, IMAX screens will be at least 50! ”

"It depends on the capacity of IMAX!" Yu Dong said, "We have accumulated a lot of experience in the operation and maintenance of IMAX screens. But. I don't know if IMAX production capacity can keep up! ”

In the past few years, due to the limited market demand, IMAX's annual production capacity does not exceed the purchase of screens, which has greatly increased the profits of IMAX Group, but also due to insufficient preparation, the production capacity has not kept up.

"This has to be urged!" Wang Qinian said. "In addition, the cost of IMAX screens is still relatively expensive, and IMAX is required to reduce costs by expanding production capacity!"

The IMAX screen is expensive, on the one hand, the IMAX company does not have many competitors. On the other hand, the production capacity is limited, which leads to high costs. If it is large-scale production, this cost is also expected to be gradually reduced.

The current purchase price of an IMAX system is $1.2 million, and it is estimated that the cost can be cut by at least half if it can be reduced through mass production in the future.

"In addition, the 3D cinema market alone is not enough!" Wang Qinian thought for a while and said.

"What?" Yu Dong was puzzled.

"3D stereoscopic projection technology can be shown not only in cinemas, but also at home!" Wang Qinian said with a smile, "The IMAX reflection system is mainly a left and right split screen, two screens in one screen, and you can watch it through special glasses to achieve a three-dimensional effect." If this left-right format 3D can be shown in the cinema, why can't it be played at home? At present, some high-definition, large-screen TVs also have the potential for 3D projection, but they have not been excavated! ”

"It's impossible for a home screening to be cinematic!" Yu Dong said.

"Yes, I know!" Wang Qinian said with a smile, "But just like the promotion of computer technology, it was a military large-scale computer at the beginning, and the major powers used it for scientific research and military purposes." Later, commercial computers appeared, and some companies began to use computers to aid their decision-making. Then computers became more and more miniaturized, and eventually, they found their way into the office and home! Now, even ...... A mobile phone can also be seen as a computer! 3D projection equipment, in the future, will definitely not be limited to cinemas, but will be promoted to families, and even, portable terminals, can also experience 3D film and television and games! ”

"Games?" Yu Dong was stunned again, "Isn't there already a 3D online game!" ”

"No, it's different!" Wang Qinian shook his head. The current 3D game still achieves the desired effect. In Wang Qinian's mind, the real 3D should be virtual reality technology.

The current IMAX projection system can also be regarded as a prototype of virtual reality. In the future, many virtual reality eyes and helmets will borrow from IMAX! This is to create an immersive visual experience.

The simplest virtual reality headsets, even, so simple that you just need to cut a cardboard box yourself and make two holes in the cardboard box. Then, place a piece of mobile phone inside. The screen can be set to the left and right split screen function through the software. Put a rudimentary cardboard box on your head and a remote control that can control the screen remotely, and you can experience immersive 3D movies and rudimentary virtual reality games!

The principles of this so-called virtual reality are almost the same. A rudimentary version of the hardware can be made for just a few bucks. The core technology is mainly to make a mobile phone APP, which can divide the screen into two screens, left and right. This point, in fact, is also borrowed from IMAX3D!

It seems that those braggadocio VR virtual reality headsets seem to be very forced. But in terms of technical content and technical threshold, these goods are really far inferior to imax3d!

It's rudimentary, but admittedly, it's a transitional virtual reality technology.

And in the next few years, giants such as Google, as well as China's domestic Baofeng Technology company, have built this so-called virtual reality device.

That kind of virtual reality glasses and headsets are naturally very different from what is now described on the Internet, but they can also provide a different experience from traditional screens.

Wang Qinian knows that the so-called virtual reality equipment has a low threshold for manufacturing. The threshold is a little higher, but the software and algorithms are reversed.

Therefore, in the future, he is also ready to make a fortune in this direction. After this market gradually develops, it is natural to have the money to increase investment, and maybe it will be possible to come up with virtual reality technology that has a better experience effect and can even withstand the test of the theory of the uncanny valley.

The so-called uncanny valley theory, that is, when machines become more and more like humans, when they reach a critical point, a little different from people, it will make people feel terrifying. At the very least, it feels terrifying, and this virtual reality technology is just getting started.

After passing the uncanny valley again, and the realism is getting higher and higher, you will no longer feel pure horror. Since then, it has gradually reached the level of future virtual reality online games described in some online games today. (To be continued.) )