November 2010, the new year's Double 11. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 Info: This year, it's not just the partners who are the ones who have won the promotional bonus of Double 11.

In fact, Ali Group, a competitor of the small partner department, has also begun to use Double 11 for publicity.

In this regard, Wang Qinian has no better way, around the concept of Double 11, the small partner has registered a lot of relevant patents and trademarks. However, it is mainly the website domain name related to Double 11, as well as a series of related rights and interests such as Double 11, Little Prince Double 11, Double 11 Shopping Carnival, Double 11 Red Envelope Rain, etc.

But if you want to monopolize Double 11, you will have an exclusive monopoly on Double 11. It is impossible for the laws of any country to allow it.

For example, the original inventor of the automobile could not monopolize the concept of "automobile". The inventor of the computer also has no way to monopolize the "computer" so that other companies do not produce computers.

This kind of patent, which involves the nature of the entire new thing and new industry, is simply illegal to want to register. It is even more impossible to monopolize a promotional festival.

Therefore, the small partners can only continue to publicize and warm up, strengthen the relationship between the small partners and the Double 11, and make the small partners the main battlefield of the Double 11.

And for this year's Double 11, continue to create myths. My friend has once again released a new mobile phone, XP3, and the latest tablet XPD2.

Relying on the XOS system, Xiaobian has become one of the top three in the mobile Internet era, and even ahead of OS and Android, it has become the mobile operating system with the most users in the world.

In the first ten months of 2010, about 150 million touch phones were sold worldwide.

In terms of mobile phones alone, Apple P is the king with 38 million units sold. Because the XP2 of the small partner company is a limited single machine, the total limited number is 36 million units, of which 28 million units have been sold in 2010, and all the mobile phones in stock have been sold out, but they can only rank second.

However, in terms of the market share of mobile operating systems, the total sales of XOS phones are about 100 million, which is more than the combined sales of OS and Android.

The OS is a little better here. At least the second place in terms of market share. Moreover, it is basically in line with Apple's goal, as long as the single machine sales are the first and the profit is the highest. As for the operating system becoming mainstream, Apple doesn't really care about that.

As for the Android system, it is relatively bleak, and the shipment of Android mobile phones this year is only more than 12 million. Although it is the third place in the operating system of touch screen mobile phones, its position is precarious.

Of course, the reason why Apple can't become mainstream. It is because Apple thinks about its own profits, and monopolizes the profits of terminals such as P, PD, etc., and never authorizes it to the outside world. Because, from the perspective of profits, even if the system becomes the mainstream of the market, Apple may not be able to obtain the current profits.

As for Google's Android, it is very Internet thinking, and it is open to all manufacturers in the form of free licensing. But. Unfortunately, because of the Google incident that broke out at the beginning of this year, Google used the withdrawal from the Chinese market as a threat, trying to use the power of Google fans to force the Chinese government to bow to Google.

But unfortunately, although Google has a lot of fans, there are also a lot of netizens who are unhappy with Google on the Internet.

As a result, a bunch of netizens shouted that it was a puppy not to quit, making Google feel that it could not step down, and had to be forced to withdraw from the Chinese market. But he doesn't plan to quit completely, but continues to open servers in Hong Kong. Provision of business in China. In addition, Google's Android team announced that it would retain its business in China.

But......

However, the situation of Google in China. Even worse than in history. Historically, Google was forced to withdraw from China, which was a bit difficult to ride, and behind this was the help of local Chinese and Internet manufacturers.

At this time, Google retained the mobile phone business in China, but it was sniped by the XOS system of its partners.

Historically, Google's Android system has won the world. It is mainly manufacturers in Asia, such as China and South Korea, who have helped Google to lay the ground. Only by seizing the opportunity given by Android can Asian manufacturers quickly enter the general trend of the touch screen mobile phone market.

However, at present, Asian manufacturers do not only have Android to choose from. The XOS of the partner company made an earlier effort, and it also adopted free authorization.

More critically, the Chinese market has withdrawn from a series of policies to support XOS terminal mobile phones.

Mobile phones with XOS system will have certain advantages in the Chinese market. Mobile phone manufacturers are not allowed to consider the Chinese market factors.

This has created a tuyere for XOS, which is far stronger than Android.

Wang Qinian chose to push XP3 and XPD2 on this year's Double 11, naturally for the sake of impacting the sales of this day.

"For the XP3 and XPD2 mobile phones, our biggest advantage is that we subsidize the traffic of users. In most countries and regions around the world, mobile data is more expensive than home broadband. Therefore, we withdrew from the traffic subsidy for the sake of different markets. Wang Qinian said, "The main traffic of mobile phones is downloading, and our xos mobile phone official pp download mall fully implements free traffic fee download." The traffic of users downloading and upgrading PP is all subsidized jointly by us and PP manufacturers, and basically we can download it for free. Game traffic subsidy, XP and XPD platform for mobile games certified from official channels, traffic subsidy, users consume a lot of mobile phone traffic, our partner company pays......"

"The Little Prince e-commerce platform, Jingtang Shengshi rental network pp, pp, guy comic pp and a series of our serious pp, are all free of traffic. As for what PP is free of traffic and what PP is non-free of traffic, we will introduce it on the PP download mall page. As long as it prompts free traffic, then, it is open to use, no matter how much traffic, you don't need to spend money, we subsidize! ”

"There is no need to worry about non-traffic subsidized PP, we have deployed more than 100,000 free F signals across the country, and these free F can save you a lot of money."

This kind of traffic subsidy policy has made many users feel excited all of a sudden!

You know, the biggest flaw of current mobile phones is that the traffic is expensive. Many users who can afford to buy a more high-end mobile phone do not dare to turn on the traffic all day long at this time, because, accidentally. The traffic is exceeded, and the fee you need to pay may exceed the entire mobile phone!

Of course, it seems that the partner company is the big one, but in fact. The cost of these traffic subsidies is really not paid for by the partner companies themselves.

On the one hand, the partner company negotiates with the operator to reduce the traffic cost of the XOS system user with its own XOS system user scale.

On the other hand, the bulk of these traffic subsidies are still paid by some software vendors. Many Internet companies and PP developers pay a few cents to a user at the beginning in order to promote their own products. Now the cost of a user is at least two yuan, and some PPs with relatively large volume are more expensive for promotion. The traffic consumed by users downloading in the official mall of the partner, in essence. It is all paid by the operation team of these PPs.

Want to get users? Do you want to become a cutting-edge giant in the mobile Internet era? They all have to pay a lot of promotion fees to partner companies, and small partners use the promotion fees paid by these companies to subsidize mobile phone users.

Although it has reduced the profits of the partner company, in fact, it has consolidated the competitiveness of the XOS platform in the market.

It is impossible to completely lead peers such as Apple and Android in terms of technology, so it is natural to innovate in business ideas. By giving users a benefit fee, let users know that the XOS system traffic subsidy brings them a new experience.

You know, no matter how good the touch screen mobile phone is, you don't dare to use it with the traffic on. Naturally, the experience of mobile phones is greatly reduced.

And the little partner has come up with this big killer of traffic subsidies, allowing users to open up their traffic. The experience this brings to users is completely popular with Apple and Android!

……

Since the beginning of November, a number of websites under the small partner. and Little Prince E-commerce, which fully launched the Double 11 promotion warm-up drama.

The most important thing is that the consumer electronics industry based on mobile phones and tablets is the boss and alliance leader of the XOS camp, and the small partner company can be called a hundred responses. Not only did its own production Double 11 carry out large-scale pre-sales.

The total production plan for the XP3 is 100 million units, and the screen size and pricing will remain basically unchanged. The pricing of XP RMB in previous dynasties is almost 1999 yuan for the low-end version and 2999 yuan for the high-end version. Other than that. The production plan of XPD2 is limited to 50 million units, and the pricing is limited to 2,999 yuan.

The new generation of XPD2 tablets, a bit insidious and cunning. Relying on the XOS camp to attract software vendors and Internet vendors, most software vendors and Internet vendors are compatible with the XOS platform in the mainstream industry.

Compared to the previous generation, the XPD2 comes with a mouse and keyboard. So...... It's not just a tablet, basically P can do a lot of things, and it's compatible with XPD2.

Especially in terms of online games, all of the P games under the partner have developed an XPD version. Use the XPD terminal to log in to the client, and even interact with players on the P platform in the same set of servers.

The p of the sunset and the west mountains, although it will get worse in the next few years. Although tablet computers may not be able to completely replace P, it is enough to snatch some users of P and make some users feel that it is enough to use tablets without P.

This insidious plan to hollow out p, drain the bottom of the kettle, and shake the ruling foundations of the once unbreakable empires of Intel and Microsoft.

It used to seem like a dream, but ...... In the next few years, Microsoft and Intel will become more and more chaotic, more and more strategically passive, and even they themselves will no longer be in a state and do not know what they are doing. And what is being done now, whether it is useful or not.

To put it simply, since the traditional mobile phone giants can be easily defeated, in the future, Motorola, Nokia, Blackberry and the like will be entangled, and they are all feathered phoenixes are not as good as chickens.

Then, the P camp, which now seems to be a thousand years old, is indeed likely to fall completely.

The traditional P camp will indeed have a hard time in the future, just a little better than traditional mobile phone manufacturers. However, soon HP and Dell continued to make small profits and losses, and even Lenovo, which was considered the least likely to lose money, began to lose money. This all proves that it is really possible for P to be eliminated by history.

Microsoft's Bill Gates, many years ago, said that P could be eliminated. However, his predictions again and again were taken as modest. There is a growing belief that P, who has dominated the technology industry for decades, will always sit firmly.

But this view is actually wrong, and there is no such thing as a one-size-fits-all technology industry that rules forever. Perhaps, some giants, in the era of P, completely became oligarchs of P. But with the passage of time, there will always be products that are more widespread than P to replace P's position, or even eliminate P.

In fact, it doesn't hurt even if the tablet can't knock out the p. As long as the position of P is constantly loosened and the Internet becomes more broad, not only is it so narrow to use P to surf the Internet, P is only one kind of Internet device, not all.

After this pattern is gradually strengthened, there will be nothing in the future, even if there is no complete monopoly of Internet terminals and platforms. To be continued.