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After the completion of the re-election of major shareholders and the board of directors, as well as the issuance of additional shares, it not only consolidated the controlling stake of the partner company, but also enhanced the cash reserves of Golden Harvest Company. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

After having cash, Golden Harvest will naturally launch a series of big moves!

The period when Golden Harvest Film Company acted most frequently in history was not the early Bruce Lee period, or the period when Xu Guanwen, Sammo Hung, Jackie Chan and others led Golden Harvest to charge into battle. On the contrary, it was three years after Golden Harvest went public in 94, and during those three years, Golden Harvest had the largest film output and a strong market share. That's because Golden Harvest obtained a large amount of funds for listing and financing, so Zou Wenhuai, the big boss, and He Guanchang, the second leader, confidently took aggressive investments to consolidate Golden Harvest's market position.

Those three years were indeed the three years with the highest output and the strongest income in Golden Harvest's history. It's a pity that the good times didn't last long, and He Guanchang, the second leader of Jiahe, died. and Golden Harvest's studio lease expired and was repossessed by the government, and the new studio in Tseung Kwan O was blocked by the old rival Shaw Brothers and the six major film companies to repay the grievances between Shaw Brothers and Golden Harvest for more than 20 years!

The old studios were repossessed by the government, and the new ones were bought by rivals for a higher price. In this way, Golden Harvest lost the set, and so, since ninety-eight years, the film output has declined year by year!

Not only on the set, but also in the number of cinemas Golden Harvest in Hong Kong, has also been decreasing in recent years. Because, property in Hong Kong is too expensive, you can't afford to buy it, and you can't afford to rent it!

Now that there is a new boss and money is starting to be rich, Golden Harvest is a bit like when it was just listed in 94, full of domineering!

On 20 January 2006, Golden Harvest announced that it would consolidate its position in the Hong Kong cinema market.

In the 80s, Golden Harvest used to have more than 20 movie theaters, but now there are only 7 left. These 7 cinemas. Three of them were bought by Golden Harvest itself, and the remaining four were signed long-term leases.

After buying these properties, it can save Golden Harvest at least 12 million yuan in rent every year. Cost savings. In the future, it will be reflected in the financial statements.

What's more, the price of real estate in Hong Kong is still rising. Rents are rising every year!

The most exaggerated Central, there are shops of more than 10 square meters, and the real estate has risen to a sky-high price of millions of Hong Kong dollars per square meter. With such a sky-high price, the owner of the store was selling ice cream and bread, and to this day, he is still selling similar products.

There is a feeling that some tattered ice cream shops may have a property value of hundreds of millions of Hong Kong dollars. One square meter of tens of millions of yuan of real estate. Have you seen it? It's available in Hong Kong!

As for more than 100,000 square meters, it has become normal in Hong Kong!

Some real estate developers have said that Hong Kong's real estate is a work of art, not only for residential value, but also for collection...... This is really powerless!

Of course, when house prices rise, rents will naturally rise!

As soon as the rent rises, all industries wither!

Over the years, the only businesses in Hong Kong that have stood tall are mainly real estate developers! other industries. You have to stand aside.

Many shops that were originally doing good business have also become loss-making businesses because of the perversion of housing prices and rents!

Golden Harvest over the years. Box office revenues are actually rising, and the income of individual theaters is not lower than before, so why keep closing Hong Kong cinemas?

It's not because the income is rising, the rent can't be raised, the rent is getting higher and higher, and the business continues to lose money.

And who will choose to close the cinema that can be bought?

After buying the property rights of the four theaters that were originally rented for a long time, these theaters can be operated for a long time.

The area of these cinemas is not very large. Compared to the newly established "cinemas" in the mainland, these cinemas. The small ones can only accommodate two or three hundred, and the most ones are only three or four viewing halls. Accommodating the first audience.

However, the price is very expensive, and it costs 170 million yuan to buy it! However, Wang Qinian thinks that he must buy it, just to save rent, he must also buy it!

In addition, Golden Harvest Entertainment announced that it will reorganize other cinema chains, adding cafes, Internet cafes, game halls, shopping malls and other diversified operations to increase the operating efficiency of cinema chains.

In the future, the business idea of Golden Harvest Entertainment Company is to be based in Hong Kong and radiate to the world. Give full play to Hong Kong's position as a link between cultural exchanges between China and the rest of the world.

And taking stock of Jiahe's belongings really made Wang Qinian feel surprised!

Originally, Taiwan's Warner Way Show Cinema Company, in which Golden Harvest has a stake, has 5 cinemas and more than 60 screens in Taiwan, accounting for more than 20% of Taiwan's film market share. Because this cinema chain is jointly invested by the cinema giants of the United States and Australia and Golden Harvest, the equity ratio of the three is about the same. Golden Harvest has more shares and a slight advantage, but it is the major shareholder, but the three major shareholders contain each other, and no one can make a statement. Of course, in the future, Weixiu Cinema Company will also be listed on the Taiwan stock market, and it is expected that after listing, the market value may be no less than that of Golden Harvest.

In addition, Golden Harvest has 9 cinemas in Singapore, with a market share of 5% in Singapore. At present, Golden Harvest's main revenue is not generated in Hong Kong, but in Singapore!

In Malaysia, it has a cinema chain with 10 theaters in association with local companies, and it is also the leader in the Malay film market.

At the same time, Golden Harvest also has a layout in the mainland, and Golden Harvest Cinema in SZ has a leading local box office market share among major cinemas because of the factor of brand reputation, and Golden Harvest's box office market share in SZ City exceeds 20%.

Of course, the source of funds required for expansion is, on the one hand, the profits generated by the operation of Golden Harvest Company, and on the other hand, the interest-free loans provided by the partner company to the subsidiary. In addition, Golden Harvest Company uses the advantages of the capital market to issue new shares, issue bonds, and obtain funds through bank financing.

Of course, Hong Kong's exchange rate and interest rate have long been tied to the US dollar, so the interest rate on Hong Kong dollar loans is generally very low. In the past, Golden Harvest rarely looked for bank loans, but after Wang Qinian became the owner, he borrowed HK$50 million from HSBC with a movie theater in Hong Kong as collateral, which continued to be used to buy property in Hong Kong and lay out a movie theater.

As for the loan interest rate, it is only 2.7%, which makes Wang Qinian call it cheap. Of course, this is also related to the fact that the deposit rate in Hong Kong is close to zero.

Although there is still a little interest on depositors in Hong Kong, it is currently only a few thousandths of a deposit interest rate. It is precisely because of this that deposit interest rates are so cheap, which is why loan interest rates are so low.

Wang Qinian is thinking about raising money in Hong Kong and then investing the funds in the mainland. However, at present, the foreign exchange aspect of the mainland is under control...... If it is not regulated, the United States, Europe, Japan and other regions with very low interest rates have taken their funds to China, a market with medium interest rates but relatively safe, to arbitrage.

Even if the foreign exchange from overseas is deposited in the Chinese market, it is still taking advantage of the boss for those countries with low interest rates. (To be continued)

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