On the day of the broadcast of the TV series "The Inheritors", the scene can be called 'shabby'!

After all, it is just a TV series with substandard publicity and casting, and before its broadcast, almost no one thought that it would be successful, although the ratings base of its broadcast platform Mango Channel is very large, but many insiders are aware of the difficulties faced by Mango Channel, and naturally no one cared about the new drama broadcast yesterday.

But on Saturday's day, countless people in the entertainment industry took action, just because Mango TV had an excellent TV series called "The Inheritors".

,,Although there are not a few TV series with such achievements, compared with its publicity and lineup, anyone will praise it, it is really a potential work.

And although this TV series has only aired the first two episodes, whether it is the analysis of professionals from all angles or the reputation of the audience, it can be called perfect, and there will occasionally be some negative comments and bad reviews, but compared to the praise, it can only be said that it is one in ten thousand.

Even among the major video websites, the score of the TV series "The Inheritors" has been high, basically the score is above nine points, although there will inevitably be a decline in the score in the future, but Chu Shi believes that even if it falls too much, the final score will still be quite powerful - Speaking of this, Chu Shi had to sigh lightly, he was still too tender!

Under normal circumstances, regardless of foreign adaptations, movie adaptations and other issues, 9o% of the day of a variety show comes from the TV station's viewing advertising share, but the TV series is not. The advertising revenue from TV stations can only account for between 4o% and 45% of the total revenue. Not even half.

Among them, the income between 1o% and 2o% is due to the operation of peripheral products. Chu Shi will not consider this aspect for the time being, although he already has a certain amount of energy in the entertainment industry, but Chu Shi's foundation is too shallow, and even after two or three years, it is impossible to create a complete industrial chain, and operate the peripheral products of film and television and variety shows in his hands, and he must share the profits of this piece and hand it over to other related companies for operation.

In this way, the benefits can be maximized. And in this process, we continue to accumulate contacts and energy, although it is difficult in the early stage, as long as Chu Shi has the confidence to operate his film and television company, it is inevitable to establish an industrial chain.

As long as there is more than one film and television work every year, which has good results, gradually, Chu Shi will be able to establish its own industrial chain, and eventually 'peripheral products; This piece is firmly grasped in their own hands, and all kinds of products are carried out. Maximize the benefits.

It's a pity that now, even if you share this profit, you can't find a way, so you can only wait for the TV series "The Inheritors" to show its full potential. When the ratings reach their peak, there will be strong large companies that take the initiative to come to the door, and before that. All Chu Shi could do was wait.

And the last 4o% to 45% is comparable to the profit of advertising shares. It comes from major video websites!

A movie, after a stroke from the theater. It will be handed over to the video website for operation, either for paid viewing, or for VIP users of the video website to watch for free, and the video website itself will pay a part of the profits to the film company according to the amount of on-demand, which belongs to the cooperation share.

As for the specific cooperation method, it must be linked to the performance of the film itself and the strength of the company.

Some movies that are so bad that they will directly sell the online broadcast rights of the movie to a video website at a price that is not too high, and whether they make or lose in the future is all the website's own business, which has nothing to do with the production company, and belongs to the operation method at the bottom of the industry, Chu Shi naturally does not know much about it.

In the case of the public, when a performance is not bad and the strength of the production company is relatively modest, it will choose to cooperate with a video website with the best treatment, and broadcast it on this website alone, and the website will naturally vigorously promote it and earn more money.

For example, the movie "Those Years" is like this, although its box office is strong, and the paper and industry companies are also extremely powerful, but it is not against the sky in terms of casting, and there are also limitations in terms of audience popularity - after all, it is just a low-cost film reminiscing about youth, and it is already the limit to be able to do this, at best, it is higher than other film works.

And the real big-scale zuò movie of the year, whether it is the box office results, the producer, the company, or the cast, the director's level and other aspects are all perfect works, will choose a number of websites for cooperation, all of which will invariably promote it desperately, each video site can make a lot of money, and when summed up, the profits earned by the movie itself are naturally even more terrifying.

And the TV series is slightly different.

When it is broadcast, it is broadcast on TV for free, and if it is broadcast on the Internet, it will be charged, and the audience will never agree for a while, which leads to the result of free broadcast on the Internet.

There may be one day in the future, when TV dramas are broadcast online, they will also be charged, but it will take at least a few years of exhibition, and the industry environment will only be able to mature completely, and now, Chu Shi can only follow the rules of the game in the entertainment industry.

It's different from the movie! Movies are broadcast on the Internet to make money, and TV series are broadcast on the Internet, which is completely to earn clicks for major websites.

Not to mention TV series with excellent results like "The Inheritors", even if it is some works with average results, major websites will also offer quite high prices in order to earn clicks and attract more users, just to get exclusive broadcast rights!

Works of low quality, like movies, are bought out by video websites, while works of good quality are calculated on the basis of 'click sharing'.

For each additional click, the video site gives the production company a portion of the money, and the ultimate benefit is closely related to the results.

Unlike movies, no matter how popular a TV series is, there will be no situation where multiple video websites will broadcast it together.

People spend money to buy your TV series to attract users, there is competition in the industry, you want to show, you must rob users of other websites, what is the difference between you broadcasting on all websites and not broadcasting on all websites?

It is precisely for this reason that on Saturday, when the third and fourth episodes of the TV series "The Heirs" are about to be broadcast, and it is also when the results are about to skyrocket, the heads of many video websites gathered together!

Not only the heads of major video websites, but also reporters from major news media, celebrities and artists who are good friends with Chu Shi, heads of film and television companies, and even some heads of other TV stations also gathered together.

A huge hotel, to be exact!

It seems that in order to make up for the shabby broadcast ceremony the day before, it is also to celebrate the popularity of the TV series "The Heirs", and at the same time, in order to have a publicity effect, Chu Shi directly gritted his teeth and spent hundreds of thousands of dollars to directly charter a floor of a rather luxurious hotel in Yanjing.

The cast and crew of the TV series "The Inheritors" were invited to the banquet, as well as related relatives and friends, heads of major video websites, reporters from news media, heads of various entertainment companies, and representatives of TV stations......

But everyone who was willing to come over to give Chu Shi face participated in the banquet held by Chu Shi today!

"Yesterday, it may be very ordinary for others, but for me, and the entire cast and crew, it was a day to decide my life and future destiny, and it was when the TV series "The Inheritors" was officially broadcast!"

On the most central stage, the main creators of the TV series "The Inheritors" stood side by side, Chu Shi and Jiang Beichuan stood in the center and said, "Yesterday, few people knew the words "The Inheritors", and because of its obscurity, all the members of our crew just got together and watched TV for two hours, no banquet, no flash, I have to say, for all of us, it is a pity! ”

Chu Shi waved his hand violently, pointing directly at the red banner above his head, "And today, in order to make up for this regret, our entire "Inheritors" crew gathered here to make up for the broadcast ceremony of the TV series "The Inheritors", which is also a celebration banquet!" ”

As Chu Shi said, the banner above Chu Shi's head had both the words 'broadcast ceremony' and 'celebration banquet'.

It was only after hearing Chu Shi's words that people noticed the banner above Chu Shi's head, and they couldn't help but gasp.

It is very normal to hold a make-up broadcast ceremony, after all, the TV series "The Inheritors" has been recognized by people, and it can be so with reason.

Celebration Banquet...... It's a little early!

Although the TV series "The Inheritors" has achieved good results and has a trend of popularity, the vast majority of people in the entertainment industry think that this work will shock China and rank among the top ten TV series of the year, but no one dares to confirm 1oo%.

Not afraid of 10,000, just in case; Words like "Hundred Secrets" tell people not to predict the future too surely.

Maybe one day, because of some accident, the performance of the TV series "The Inheritors" will fall? At that time, Chu Shi will be slapped in the face for what he did today!

Although holding a 'celebration banquet' in advance can have some effect on the promotion of the TV series, it is too risky, and other people really dare not make such a move!

But although he didn't like Chu Shi's self-confidence, people didn't say anything to refute it, after all, compared to slapping his face, Chu Shi's rise is more likely, even if he doesn't like Chu Shi, he will be full of smiles and make friends with him.

Looking at the sincere or false smiles that the audience showed to himself and others, Chu Shi didn't care, he didn't need a speech at all, so he spoke on the stage for more than 20 minutes, although Jiang Beichuan was inexperienced, but with the help of the speech, he also spoke for a long time.

Finally, with nearly an hour of speech, the opening speech came to an end, and looking at the time on the watch, Chu Shi also smiled and said, "Then next, let's witness the rise of an excellent TV series!" ”

Syllable!

The improvised screen behind him lit up suddenly, a beautiful melody sounded, and the third episode of the TV series "The Inheritors" was officially broadcast.

Everyone in the audience is also secretly looking forward to it-I don't know if Chu Shi's celebration banquet today will push Chu Shi's prestige to the limit, or will it be an instant slap in the face? (To be continued!)

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