Chapter 231. Landed in North America
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I have to say that Haruko Kitagawa's ability is amazing, this strong woman who crisscrosses Japan in black and white has managed 60% of Japan's theaters in a very short period of time, which can be regarded as laying a solid foundation for the full flowering of "Tomb Robbery Notes" in Japan. Pen @ fun @ pavilion wWw. biqUgE。 info..
At the same time, due to the good performance of the Japanese branch of Actor Entertainment, the company was officially listed in Tokyo, Japan, and took a lot of money from the pockets of the Japanese.
But these are not the most important things, if you remember correctly, Duan Zihao knows very well that in three or four months is the time to sign the "Plaza Agreement", when the Japanese economy will suffer an unprecedented shock, the Japanese currency will depreciate sharply, and it will be a good time for him to loot Japan's wealth.
In fact, in response to the crisis in Japan, Duan Zihao has been preparing for more than a year, and now he is about to bear fruit, he is very excited, and he is also very cautious, so that after the branch is listed, he directly exchanged all the assets settled in Japanese currency into US dollars, and at the same time he is ready to take the depreciation of the Japanese currency and take the black market route to make a big profit again.
Of course, all this was done in secret, and only Haruko Kitagawa alone knew about his actions.
As the father of the child, Haruko Kitagawa fully supports Duan Zihao, especially the innate concept of surrender to men by Japanese women, which makes Haruko Kitagawa a strong woman who trusts Duan Zihao without hesitation.
After staying in Japan for about half a month, seeing that the time was almost up, Duan Zihao decided to leave for Hong Kong, and Haruko Kitagawa once again brought her child Duan Jianxiong to see him off.
Before leaving, Duan Zihao still couldn't help but hug his son and kiss him, no matter what, he is his own species, with his own blood flowing in his body.
In the end, Duan Zihao promised his son that he would visit him often, which made Xiao Jianxiong feel the overflowing fatherly love from Duan Zihao. Father and son hugged each other deeply.
……
Hong Kong is still in full bloom.
In mid-June, as the biggest movie in the summer vacation, "Notes on Tomb Robbery" was officially released.
There is no suspense that this super blockbuster, which has been fully promoted before, has swept the entire Hong Kong box office like a whirlwind.
On the first day of release, 8 million was collected!
In the land of projectiles, Hong Kong can collect 8 million movies in one day, unprecedented!
The achievement directly shocked all the film companies in Hong Kong, including Sony and Columbia's Asian branches.
They opened their mouths wide and then realized that there was a serious problem if they didn't show the play in their own cinema. Isn't it a big loss?!
As a result, Sony and Columbia also ignored the previous promises made to Debao and never supported the actor entertainment movie, and were very cheeky to negotiate with the actor about the theatrical release.
The increase in many theaters made the box office of "Tomb Robbery Notes" soar again, and half a month later, the box office reached 35 million!
A month later, the box office reached a staggering 73 million!
This number is equivalent to 90 percent of the people in Hong Kong watching the film.
At the same time, the box office across Asia also came out. Japan is the top region with an astonishing 300 million yuan. followed by South Korea's box office of more than 200 million, followed by Thailand and Malaysia. Singapore...... The most surprising thing is that it also won nearly 200 million box office results in Chinese mainland, directly breaking the more than 100 million results of Jet Li's "Shaolin Temple" that year.
Two months after the official release of "Tomb Robbery Notes" across Asia, the total box office figures came out---
Directly exceeded 10 billion!
Incredible results!
Earth-shattering results!
This time, I can't help but make many people who are not optimistic about the entertainment of the actor dumbfounded. It also made many people who questioned Duan Zihao's ability dumbfounded!
Actions speak louder than words.
The billion box office directly made Duan Zihao ascend to the throne of "Duan billion", and with his proud achievements, he was proud of the whole of Asia.
Just after the billion box office came out. There was a howl in the company, and it was said that Pan Disheng Pan Gongzi broke his favorite blue and white porcelain bowl that day, and knelt on the ground for a long time and couldn't get up.
……
Duan Zihao used his ability to write an incredible achievement, which also opened a good omen for "Tomb Robbery Notes" to break into Hollywood.
July 25, Los Angeles International Airport, USA.
The flickering lights shine brightly through the hazy mist of dawn. With a loud and piercing roar, the plane smoothly lowered its tailstock and glided over the new runway of Los Angeles Airport with its iron wings stretched.
The plane arrived in the city of Los Angeles at five o'clock in the morning local time.
Under the gentle reminder of the stewardess, Duan Zihao rubbed his sleepy eyes, took off the blanket covering his body, and straightened the recliner. Looking at the flickering navigation lights outside the window, Duan Zihao shook his head, the fatigue caused by the hard work of the day and the fatigue caused by flying for more than ten hours made him extremely sleepy; Probably because of the jet lag, he just wants to get a good night's sleep now.
It was easy to get off the plane, Duan Zihao dragged a small suitcase with a single slip alone, walking in a foreign airport hall, sleepy.
"Hi dear Duan!"
A loud and familiar shout made Duan Zihao stunned suddenly, and then he saw Peter Jackson of the American branch of Actor Entertainment walking over with a proud step.
"Thank you, dear Peter, and thank you for coming to pick you up." Duan Zihao laughed.
"Oh God, did you know that I was waiting for this day as soon as I returned to the United States, and your arrival was a sign that our Tomb Raider Notes was about to be released in Hollywood, didn't you?" Peter Jackson said ambitiously.
"Oh, yes, dear Peter, this time I'm here for this." Duan Zihao does not deny that the achievements of his new drama in Asia are obvious to all, and it is estimated that the United States has already gotten the news.
They laughed and walked out of the hall slowly, one after the other, when suddenly the crowd boiled.
I saw a large group of media reporters suddenly rushing outside, some blonde and blue-eyed, some black-haired and black-eyed, looking extraordinary.
At the same time, the crowd erupted in cheers, some speaking English, some speaking Chinese, and some chattering without telling which country it was.
Duan Zihao and Peter Jackson listened carefully, only to hear all kinds of noisy voices gradually neatly arranged, and all the messy language finally converged into a sentence, a cheer and a shout-
“king-! king-! king-! ”
“king-! king-! ”
“king-!”
People are shouting king-!
And this English name is so familiar, it is Duan Zihao's own English name.
Duan Zihao's thirsty eyes suddenly lit up like a high-powered light bulb. All the tiredness was swept away, my brain buzzed, and hot blood rushed up from my chest!
Peter Jackson was still suffering from hysteria and didn't understand what these people were shouting at them.
"Dear Duan, why are they shouting at us?" Peter glanced back at Duan Zihao, who looked excited, and then seemed to understand something, opened his mouth wide and said, "Oh God, no, don't you say ---?"
"Why, didn't you arrange this?" Duan Zihao is also very strange. How could there be so many media reporters and fans coming to pick up the airport. I thought I was remorseful, but I didn't expect the surprise to be here.
"Oh no, no, no, I wasn't prepared at all, God, I didn't expect you to be so famous in the United States!" Peter Jackson said in surprise as if he had just met Duan Zihao.
Look at the media reporters, "King, can I do an interview with you?" ”
"King, did you come to the United States this time to promote your new play "Tomb Robbery Notes"?"
“king。 We love your songs and dances, you are an idol! ”
……
Those people are messy and have a lot of jokes. At this time, the security personnel of those airports got the news and automatically came to maintain order. They usually see a lot of this kind of scene, but it is strange that this time it was a Chinese who was surrounded by everyone.
For nearly half a century, it is difficult for one of the billions of Chinese to be so dazzling in Hollywood, except for Bruce Lee. But today, it appeared, he is Duan Zihao!
In the face of such enthusiastic media reporters and movie fans. Duan Zihao had to make an impromptu speech, and gave a very simple answer to the reporters' questions. His answer was very appropriate and polite, and it invisibly aroused the favor of many American reporters. And those Asian journalists, especially those who have come from Hong Kong, feel extremely proud and proud.
Look, this is our big star in China!
……
The U.S. branch of Actor Entertainment is not too large, but it is not too small, with a total of more than 30 employees, mainly responsible for Hollywood film investment projects, as well as recruiting and organizing teams to shoot their own films.
When Duan Zihao arrived as a big boss, those blonde and blue-eyed ghost staff saw the charm of Chinese for the first time, and even those American chicks with eyes above the top were impressed by Duan Zihao, feeling that this young man was not only handsome, but also very talented, hundreds of times stronger than many handsome American guys.
Where did Duan Zihao understand the thoughts of these American chicks, and besides, he came to the United States to work, not to pick up girls.
The most important thing at the moment is to get the official release of "Tomb Robbery Notes" in North America, and one of the most important is to delineate the film classification.
In the United States, the MPAA, or "Motion Picture Association of America," is responsible for classifying films.
Although the relevant laws of the United States of America are slightly different in terms of detailed rules, in general, they can be uniformly divided into five levels according to the classification conventions of American films: G, PG, PG-13, and R.
And these levels of division directly affect the audience's audience and are closely related to the box office, so they are valued by many film companies, Duan Zihao knows this very well, so as soon as he came to the United States, he worked with Peter Jackson for "Notes on Tomb Robbery" to pass the review of the American Film Censorship Board.
For Duan Zihao and Peter Jackson, the biggest challenge was how to classify "Tomb Raider Notes" as PG without it being classified as PG-13.
Don't underestimate such a small difference. When it's reflected in the box office disparity, the economic disparity between inside and outside can be enormous.
In the United States, the most easily accepted film without censorship problems in theaters is, of course, a G-rate. This is also known as the mass market - it refers to movies that can be watched by all ages and are suitable for all ages.
This category accounts for a small percentage of total U.S. film production each year, but it is also the most acceptable to theatrical publishers because it is safe and harmless. The content of the film at this level can be accepted by parents, and the film does not have scenes. Drug use and violence are very rare. Conversations are also something that can be frequently touched in everyday life.
A G-rated film like this is allowed to be shown in all theaters and theaters. In addition to other PG, PG-13, R, -17 and other films of various levels, they will be subject to various restrictions of the law when they are shown in theaters. Many cinemas and companies always have to think about it when signing up for these levels of film screening. If the object is a "foreign account" like Actor Entertainment, the possibility of signing a contract is even lower.
Fortunately, Peter Jackson is also a well-known figure in the United States, and after a marathon negotiation and research, "Tomb Robbery Notes", which has a lot of horror and thriller scenes, has been designated as a PG-level movie.
PG level is all tutoring level, and this kind of film belongs to "It is recommended to watch it in the company of parents." Some shots can be uncomfortable for children. Some content may not be suitable for children". In Hollywood, films such as Star Wars, Back to the Future, Batman, etc., fall into this category.
This is undoubtedly good news for Actor Entertainment and "Tomb Robbery Notes", because most modern American films will be classified into this level, and major theaters are still very lenient with screening permits at this level. It reduced a lot of pressure for Duan Zihao's later theatrical screening contract negotiations.
Looking back, before this, Duan Zihao had actually negotiated with hundreds of movie theater chains in the United States to sign a contract for screening, but at that time, people gave a condition, unless the Asian box office of the film exceeded one billion.
Now this seemingly impossible task has been completed beautifully by Duan Zihao, so this time "Notes on Tomb Robbery" can successfully pass the review in the United States, and the exhibitors and movie theaters of various theaters are also very willing to sign a contract with such a profitable oriental film, after all, no one will have trouble with the dollar.
After negotiations in the past few days, Duan Zihao gradually realized that the United States is worthy of being the world's largest commercial film country. For the packaging of films, production. and distribution has been fully industrialized, from script writing to shooting, almost all of them are assembly line operations, unlike Hong Kong films, which are still separated. Shooting in a small workshop, the gap is not generally big in comparison.
At the same time, Duan Zihao can be regarded as having learned the shrewdness of American businessmen under their enthusiastic and direct appearance. As soon as they heard that it was a Chinese movie, these doggy devils began to push down the price, and they all knew how significant this was for a Chinese film in all aspects of the economy and the economy.
So in terms of box office sharing. Duan Zihao had to slyly create a floating sharing agreement, according to the agreement, as long as the box office of "Tomb Robbery Notes" exceeds 30 million. 50 million, 80 million, or even 100 million, the proportion of sharing is different, in general, the higher the box office, the more Duan Zihao's side will share.
When Duan Zihao signed these contracts with a polite smile, the eighteenth generation of women who were the ancestors of the American devils on the opposite side were naturally unlucky.
How did Duan Zihao know that the treaty he signed with these ghosts was actually ahead of the times, and before that, there had never been such a floating sharing agreement in the entire Hollywood. For these Americans, Duan Zihao is a shrewd fox from the East.
……
Now that the movie is divided into grades and the theater is signed, all that needs to be done is advertising.
As a person who has come over, Duan Zihao deeply understands that in the mature market of Hollywood, if you want to make a drama popular and get a high box office, in addition to excellent reputation, the most important thing is publicity. It is said that investing 50 million in a movie in the United States, of which 20 million is to be used for promotional expenses. This means that in the United States, two-fifths of the investment is spent on publicity, and this number will continue to increase over time, as competition becomes fiercer, advertising has become an essential means of attracting audiences.
Therefore, Duan Zihao waved his hand and went out for $10 million!
This move once again shocked Peter Jackson, who worked with him, and nodded secretly, this is the person who does great things.
At noon in the most prosperous neighborhood of Los Angeles, Duan Zihao stood under a huge billboard, looking up with satisfaction to admire the masterpiece in front of him.
The brand is the name of Paramount Cinemas, and the content is a promotional poster for "Notes on Tomb Robbery".
The poster shows huge statues of gods and Buddhas, cliffs, suspension bridges, and mist-shrouded landscapes.
But these are secondary, and the most striking ones are the strange charms around the poster, the already mysterious totems and sigils.
Duan Zihao clearly knows that Americans are deeply influenced by Indian culture, and many American children like to watch Indian mystery stories since they were young, so these charms, totems or something, are the easiest for them to fall into.
These mysterious totems, the huge gods and Buddhas on the poster, and the ancient tombs, for most Americans who see this poster, it is like opening a mysterious new world, and countless things that they don't know and can't imagine are placed in front of them.
As a nation with such a splendid history, every legacy of China is like an uncertain legend. Coupled with the deliberate beautification of modern visual means, of course, it will arouse the curiosity of some American youth.
Imagine if the propaganda center of "Tomb Robbery Notes" is like a traditional movie, using Hollywood blockbusters such as "ghost horse funny" or "mysterious oriental tomb, epic grand scene" that have been used for decades, without the support of heavyweight stars. How many viewers can this film arouse in the United States? (To be continued.) )
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