Chapter 226: The box office that gives confidence

In fact, both Shen Zhenghui and Mitsumi Fukuda's estimates of the box office are too conservative. After a long period of publicity, news hype, fermentation, and the tearing war in the entertainment industry, the significance of the release of "Ryoko Yakushiji Strange Incident Book" does not lie in the release of the movie itself, but was advertised at the beginning that it was an attempt to connect ACG and live-action movies.

In fact, there is no shortage of ACG adaptations of live-action movies in Japan, but this time the promotion is different, and the focus of the promotion is technical and international.

Technicality means that live-action film shooting can present scenes that can be expressed in ACG and difficult to express in live-action films, and in the mouths of critics, "Final Fantasy: Deep in the Soul" is an example of a technical success, but a commercial failure, which has become a heavy blow to ACG's transformation of films.

Although this movie is not as full CG as "Final Fantasy: Deep in the Soul", how to combine the characteristics of live-action film and ACG has always been an important topic in Japanese cinema, and it is such a representative work that not only ordinary audiences are attracted to this movie, but also professionals are also concerned about the technical aspects of the film and the idea of shooting.

Internationality is relatively simple, and although Japan is the second largest country in terms of economy, it still has a deep inferiority complex deep down in its heart. In terms of the film project, in addition to anime films, live-action movies have always been self-entertaining, especially after the death of Akira Kurosawa, the great Japanese directors have a style in the subject matter, and the road is too narrow if they are not good. Japanese movies generally rely on excitement and curiosity to attract audiences. Although Shen Zhenghui's birth made many Japanese insiders jealous, it is fair to say that he is better than any big Japanese director or any Japanese film capitalist in terms of expanding the theme of Japanese films.

This time, "Ryoko Yakushiji's Strange Incident Book" uses top actors from Hong Kong and the mainland, and uses Japan's No. 1 sexy actress, obviously, the purpose is not only the Japanese market, so Japan itself is also full of expectations for the film's international market. Generally speaking, the box office in Taiwan, Hong Kong, and Southeast Asia is not too concerned by the Japanese. They pay more attention to what the film can look like in the United States and Europe.

So under the influence of a lot of psychology. Ryoko Yakushiji's Book of Strange Events was so popular that the company that bought the rights to distribute "Heroes" in Japan had to postpone its showtime to avoid the wave β€” yes, Kasuga didn't buy the rights to "Heroes" in Japan. It's not because Shen Zhenghui and Mitsumi Fukuda can't afford it. The key point is that the distribution rights of "Heroes" in Japan and North America are bundled. In one fell swoop, Miramax Films bought the worldwide distribution rights to "Heroes" for reportedly $40 million.

But after turning around, Miramax Films itself split the rights of "Hero" into various places and sold it again, and Kasuga was obviously not interested in being a second-hand dealer and being slaughtered by Miramax Films. So Shen Zhenghui had no choice but to miss "Hero". At least on the surface, this is the reason, but in fact, perhaps any person in the film industry will think that Kasuga will probably focus on the release of Shen Zhenghui's two films, so he will not invest money in the drama "Hero". Shen Zhenghui has always been the center of spring, this is a self-evident thing, probably Director Zhang also thinks the same, when he was in China, he saw Shen Zhenghui in public and regretted him.

"Hero" was a hit at the domestic box office in China, but in Japan, it was "Ryoko Yakushiji's Book of Strange Events" that made huge waves.

The two films were not released at the same time, but one has not yet been painted, and the other was released immediately after, and both were directed by Chinese, so naturally they will be compared. "Hero", which had been crushed by "Shanghai Fortress" in various numbers before, was once again depressed.

Originally, the films released in two different markets were not comparable, but the box office of "Ryoko Yakushiji's Strange Incident Book" exceeded 3 billion yen in the first week of Japan, which suddenly knocked over the final box office of 2.7 yuan in the hero's country, and according to the number of jΓΉ in the first week, the Japanese box office was aiming for 10 billion yen. Fortunately, the box office in Hong Kong in the first week was only more than 6 million, and most people went to see Zhang Guorong. In Taiwan, Japan's spiritual colony, "Yakushiji Ryoko's Strange Incident Book" set off a hurricane that didn't know what was going on, and a group of Taiwanese frantically poured into the movie theaters, and they just contributed the box office of NT$100 million in the first week, and the film was so hot in Taiwan that it was beyond everyone's expectations.

So when Director Zhang was asked by a reporter to express his opinion, he said with a sour voice: Director Shen's market is not the same level as ours.

"And what about 'Shanghai Fortress'?" The reporter naturally asked, "This movie will definitely be released in China, Director Zhang, do you think it will be able to surpass the box office of "Hero"?" ”

Director Zhang replied with a straight face and expressionlessness, "I'm looking forward to it." ”

The box office of the movie also seems to have a Matthew effect, "Yakushiji Ryoko's Strange Incident Book" has a high fever, and the box office has become a topic of conversation in Japan for a while, and directors, actors, stars, etc. have come out to speak, as if they don't say that the movie itself is outdated. Fujiwara Norika is very popular on variety shows, and the announcement is full, and every Japanese person who turns on the TV can see Fujiwara Norika wearing a sexy queen outfit, showing off Ryoko Yakushiji on the show.

The variety show with no lower limit also asked Norika Fujiwara to perform how to kick a man's JJ on the spot.

Under such a national carnival, the box office of "Yakushiji Ryoko's Strange Incident Book" steadily moved towards 2.7 billion yen in the second week, 2.5 billion yen in the third week, and 2 billion yen in the fourth week, until the sixth week, the box office was still 800 million yen. In the end, it was released for eight weeks, and the final box office did not exceed the box office of 17.3 billion yen of "Jumping the Great Search Line - Blocking the Rainbow Bridge", but the film has not yet been made, so the final box office of 12.8 billion yen surpassed "The Jumping Search Line Movie Version" to become the first place in the domestic live-action film list for the time being. On the list of historical films in Japan, it is currently ahead of "Princess Mononoke" with 19.3 billion yen.

For a while, whether it is Japan or China, they are a little distracted for Shen Zhenghui's film to achieve such results. (To be continued......)