In July 2oo1, with the graduation of Wang Qinian and other founders, the company also entered the stage of fast development. On July 8, the online game version of "Journey to the West: The Great Sage" entered the official charging operation stage.

This game has gone through the first half of the internal beta and public beta, and has already accumulated more than 5o million registered users, due to the small number of servers, so, players during the public beta period, basically queued up to enter the server 24 hours a day.

The company does not need to engage in hunger marketing at all, because in this era, the number of online games operated is very small, and the games that meet the aesthetic taste of domestic players are even less.

The online game version of "Journey to the West: The Great Sage" basically does not need to be hyped, and it has spread all over the country by virtue of word-of-mouth effect. Players who don't know this game will be considered Martians.

On July 8th, when the online game version of "Journey to the West: The Great Sage" was officially in operation, the server was also increased to 1o groups. During this time, the cost of the game 6 has exceeded 15oo yuan. If this game fails, it will also be a heavy blow to the little partner company!

At 9 o'clock in the morning, the game version is updated, and the server is reopened!

In the office of the game operation team, almost all the senior executives of the partner company are there, and everyone is staring at the operation number of the game server, as well as the computer screen in the company's office, observing the grand situation in the game client!

"The server is on!"

At 9 o'clock o5, the servers of one group and three groups were full.

At 9:00 o'clock, the second, fourth, fifth, and sixth groups of servers were full......

After 9:15 a.m., all 10 servers were full!

"The servers are full, even if we open double the number of servers, they can still be full!" Lin Xiaoshu said excitedly. "The current situation is simply in short supply!"

"We're not worried about popularity, the question is, can games really make money?" Yu Dong asked with concern.

"This, it depends on = the player's recharge!" Lin Xiaoshu didn't have a spectrum in his heart.

Wang Qinian said indifferently: "I personally think. A hugely popular game, there's no reason to lose money! ”

……

On July 8th, during the official operation period, the internal test number jù was deleted.

On this side, many open beta players have protested on the forum. However, during the official operation, the server was still full.

Some of the players who have had their open beta numbers removed have put more effort into this game.

As a result, on the official operation day, the 1O group of servers was basically full. Most of the time, it was maintained at 40,000 online people.

At the same time, on the official operation day of "Journey to the West: The Great Sage", more than 10,000 recharge players have passed.

The Internet café recharge system promoted by the partner company has been welcomed by a large number of Internet café owners. At least 3oo Internet cafes have begun to register accounts in the "Little Partner Money Internet Café Recharge Wallet System", and transfer money through guò bank. A sum of cash was deposited.

These Internet café owners alone have more than 5oo yuan in cash in advance.

And the players who recharge on a daily basis have also recharged more than one million yuan.

Cash deposited by the owner of the Internet café. It can be considered as an advance payment, but it is not yet a profit. Because, in order to reassure the owner of the Internet café, the partner company allowed him to transfer the cash deposited.

And after the player rushes into the game through the guò Internet café recharge system, whether the player spends or not. can be regarded as the profit of the game company.

It can be said that the daily income is millions of dollars. Even if the channel fee of the Internet café is deducted, as well as the operating cost of the game. The gross profit margin of the revenue of "Journey to the West: The Great Sage". At least 70%!

With the surge of gamer recharge, the cost of game operation is relatively fixed. For a successful game, every time a set of servers is opened, it is equivalent to a movie theater chain, and a new movie theater is added.

It can be said that online games can be regarded as movies with a release cycle of several years, or even more than ten years!

In order to strike while the iron is hot, the online game version of "Journey to the West: The Great Sage" adds a new set of servers every week, expanding unhurriedly.

At the same time, the recharge system of the partner company in the Internet café is also a fast horse race.

Almost every Internet café in the BJ area, the Internet café promoters of the partner company, are regarded as a battleground, one after another Internet café has been included in the recharge channel of the partner company, and, strive to install the "Journey to the West: The Great Sage" online game client in every computer.

In the BJ area, after the Internet cafes were basically taken down. The small partner company began to recruit and promote the Internet café recharge system throughout the country.

Therefore, in July, the Internet café promoters of the small partner company suddenly expanded to more than 5oo people.

Each Internet café promoter has a corresponding promoter code, once the promotion is successful, the Internet café client downloads the recharge client, and binds the promoter's code. Within five years, players can get up to 5% of the recharge money through the guò Internet café channel, in addition to the Internet café owner can get a profit, and the promoter can also get up to 5% of the recharge dividend.

To put it simply, this Internet café promoter is similar to selling insurance. Most of the grassroots employees who sell insurance have very poor income. But there are also some kings of insurance sales that can indeed earn a shocking share of income from it.

Of course, the Internet café promoter is actually an over-the-top role, and they are needed now.

But...... In a few years, with the popularization of home broadband and online banking and e-commerce channels, it has become the climate.

The influence of Internet café recharge channels is getting lower and lower, and many online game companies have crossed the river and demolished bridges, and all the Internet café promoters have been laid off!

Wang Qinian will naturally not be so cheating people, and he has a long-term plan for the company's talent utilization. It is not possible to treat employees as pawns, but everyone as a part. Even if the employees themselves are not aware of their place, they will be eliminated in the future. But companies must also plan for their future!

In fact, Wang Qinian feels that even if the Internet café channel is useless in the future. These promoters are still useful. With a little training, doing other types of product sales is still promising.

After all, sales is about eloquence, and those who can promote games in Internet cafes are estimated to have practiced eloquence. Like what...... After the promotion of Internet cafes has become accumulated, is it possible to let the promoter engage in the promotion of movie channels? Later, in addition to the investment vision, the salesmen of Guangguang Media are all over the country, and before and after the release of the film, they mobilize the salesmen of the whole country to tackle key problems in cinemas and local media. In this way, it is easier for the films invested by Guangguang Media to succeed.

Later, online game companies laid off Internet café promotion personnel, in fact, it may not be able to increase the efficiency of the enterprise, but it has lost the hearts of the people, making other internal employees feel chilled.

Wang Qinian said in his heart that the Internet café promoters of the partner company can also train them for transformation in the future. Not only as an Internet café promoter, but also other projects that can be promoted to the local area! (To be continued)

Tips: The new domain name "biquge.info" has been launched by Biquge, and the original domain name is about to be discontinued. Please tell each other, thank you!