On Friday the 11th, Wang Zixuan did not go to the company to host the interview, but just put a scarf to wish everyone a successful interview.

The generous benefits attracted many people to apply, and Wang Zixuan arranged five groups of people to be responsible for the interview, all of which lasted until the evening.

On Saturday, 12 days after the audition of "The Voice of China" was hot, the competition area with the largest number of participants announced the end of the audition.

There are more than 400 people in the country.

In order not to expose the contestants, each competition area made audio for these people and sent it to the capital, and Hong Tao would select 100 of them to enter the recording session.

Wang Zixuan also scarfed: "The audition of "The Voice of China" was successfully concluded and is expected to start broadcasting in January. On December 15th, the advertising bidding was carried out, and the average rating was less than 4%, all of which were free, and the advertising fee increased by 3o for each point raised. The bidding corporate image should be healthy, interested companies can sign up, and the winning bidder needs to pay 15o% of the reserve price as a deposit. Contact number xxxxxx"

This scarf immediately attracted a large number of netizens to turn and comment.

"My husband is so confident."

"My husband is going to be a loser again."

"Good guys, advertise for free."

"It's so capricious."

"3% is already good, 4% is too hard."

People in the TV industry also commented.

After the audition of "The Voice of China" was hot, everyone thought that the ratings of "The Voice of China" would not be low, coupled with Wang Zixuan's recent popularity, the highest ratings of the peak night may really break through 5%, but no one thinks that the average rating of "The Voice of China" can reach 4%.

After all, the broadcast time of "The Voice of China" was too late.

Except for Wang Zixuan's brainless fans, almost no one thinks that Wang Zixuan can win.

After some analysis, major advertisers have contacted Evolution Media.

If the ratings are less than 4%, you don't have to pay a penny.

If the ratings exceed 4%, it is worth some more advertising expenses, and Wang Zixuan's fans are basically young people, which is the main consumer force of many enterprises. As long as they can play a promotional role, they are not stingy with advertising investment.

Wang Zixuan played such a bet, and many companies also thought that Wang Zixuan would definitely raise the threshold, but when the major companies saw the price list given by Evolution Media on the 15th, they still wanted to scold their mothers.

The floor price of each advertisement is three times that of Happy Girl, and the naming fee is as high as 100 million.

This is all the reserve price, and if there are multiple companies competing, there will be a bid to increase the reserve price.

Many companies are rushing to gamble and get an advertisement in vain, and there are more companies participating in the advertising bidding than the 2O1O advertising bidding held by CCTV in November.

Although I feel that Evolution Media is cheating people, when it comes to the bidding stage, many companies still bid as if they really don't want money.

The naming fee soared all the way under the competition between Mengniu and Naais, the two advertising rivals, and finally Naaisi used a high price of 300 million, which is only the price of 4% of the ratings.

Last month, Mengniu just used 23o50 million to shoot the naming rights of CCTV special theaters in the first half of 2O1O, and the ten episodes of "The Voice of China" are two and a half months at most.

Last year, Naais bid for the 2oo9 annual CCTV TV drama special theater, but it only used 3o50 million.

Naaisi named "The Voice of China" with a high price of 300 million, obviously because the ratings of the bet could not reach 4%.

There are too many deposits required for naming rights, which restricts many companies from joining this big gamble, and the 15-second advertisement makes many companies shout without money.

In the gambler's mentality, one by one unbelievable advertising prices are constantly being auctioned.

If it weren't for Wang Zixuan's requirement that the winning bidder pay 15o% of the reserve price as a deposit, I am afraid there would be more amazing prices.

Wang Zixuan didn't go to the scene, but after the bidding, he put a scarf: "If the advertising bidding is over and the average rating reaches 4%, the advertising revenue will be 780 million and the naming fee will be 300 million, thank you to the financiers." Hope to increase a few more 3o%, hahaha! ”

This scarf also attracted many comments from netizens.

"It's a beautiful dream."

"I guess I will lose all my money."

"If the ratings are less than 4 percent, boycott these businesses."

"It's all bad people, cheating on my husband."

……

The next day, all the media reported on the bidding for the advertisement of "The Voice of China", and the companies that won the bid such as Naaisi were also mentioned, which can be regarded as a kind of advertisement.

Although the price of the bid was abnormally high, the comments from all sides still believed that Naaisi and other companies had made a very successful advertisement.

A simple calculation was also made for this.

This year's Happy Girl has an average rating of 2%, an advertising revenue of 110 million, and a naming fee of 6ooo.

If "The Voice of China" is 4%, the advertising revenue should be 220 million, and the naming fee should be 120 million.

The actual winning bid price of the advertisement is more than 25o% of the normal price, and the naming fee is more than 15o% of the normal price.

The part that has been passed is to bet that the ratings of "The Voice of China" will not reach 4%, which is not too outrageous. Because there is a high probability that they will not have to pay a penny.

Even if the average rating of "The Voice of China" exceeds 4%, they don't overpay so much for advertising.

Because of this big gamble, "The Voice of China" has not yet been broadcast, and these companies have been reported and commented on by many media, which is also an additional advertisement.

If they advertise on other shows, there is absolutely not so much media coverage and not so many people will pay attention.

Moreover, Wang Zixuan's investment in the loser is destined to be a high-end boutique program of "The Voice of China", and the corporate brand of advertising will also be invisibly improved.

In short, in any case, companies such as Naais are winners.

In the calculations of critics, Wang Zixuan is the biggest loser.

If the ratings of "The Voice of China" are less than 4%, then he will have nothing to collect in terms of TV, and can only recover some costs through guò performances and other means, conservatively estimated, Wang Zixuan will also lose more than 150 million.

If it reaches 4%, Wang Zixuan will make a lot of money, he can earn about one billion on TV alone, and if other channels such as performances are opened well, he can also earn tens of millions of dollars.

In this way, there is no doubt that "The Voice of China" will set a record and become the most profitable program.

Unfortunately, this probability is too low.

Everyone's comment is that Wang Zixuan, a good person, took the money out to do charity, and advertised for free for enterprises.

Wang Zixuan didn't refute, just quietly being a beautiful man at home.

After listening carefully to the audio for a few days with the team, Hong Tao also selected a hundred contestants to participate in the recording, and set to start recording the show on the 19th.

On the evening of the 17th, the U.S. announced economic data for the better, the U.S. dollar rose sharply, and gold weakened.

In the few days when Wang Zixuan was resting, London gold only fell a few dollars slightly, mainly to tidy up.

Seeing that gold was weakening under the influence of the United States, Wang Zixuan felt that gold might fall below the finishing platform in the past few days, so he smashed 1oo empty orders to go out to test.

The Chinese predator who disappeared for a few days made a move.

Many investors immediately cheered when they saw the terrifying short orders on the market, and finally there was a market.

In the days after Wang Zixuan disappeared, gold fluctuated sideways, making everyone feel that Wang Zixuan's vision was accurate, and once he made a move, there must be a market.

A large number of followers poured out of the market, suppressing gold prices.

Wang Zixuan saw that the general trend had been achieved, and smashed another 1oo empty orders to continue to suppress the gold price.

Seeing that the predator is so determined, there are more and more followers.

Gold prices plummeted.

At the close, London gold fell three percent, and the three accounts operated by Wang Zixuan reached $3.7 billion, holding 4oo short orders, worth more than $4.4 billion, and the leverage was less than 12 times.

The news of the predator's return to victory also reached the media from the investment community, grabbing many headlines and letting the world know that the predator, who is even more ferocious than Soros, is still bearish on gold.

(Thanks to the book friend "Jishi Fan Deep V" and "NATO Eve?") 1oo tip)

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