Hearing Tong Jiaqian say that Hu Jing was still waiting for supper at night, Zhao Danfeng understood that this meant that he would end it early. I've been preaching to these people for two days, so I'm going to talk about something real today. It just so happened that Hu Jing was also here, so let Hu Jing listen to it too, and when the time came to discuss it with the girl, it would be easier to say too much, and there would be no need to talk more.

Just eat a meal, take a break between classes, and start the second half immediately. There was an extra auditor in the conference room, naturally it was Hu Jing, and Tong Jiaqian was in attendance. Zhao Danfeng stood in front of the whiteboard, holding a pen and just about to speak, when the mobile phone rang. Shen Bing naturally picked it up and looked at it, the matter of holding a meeting and shaking it had been educated by Zhao Danfeng. But that's everyone's machine, Zhao Danfeng's mobile phone is always on, so he is naturally afraid that he won't hear the phone ring.

"Who?" Zhao Danfeng took the phone and asked by the way.

Shen Bing didn't speak, just handed over the phone. Zhao Danfeng glanced at Gao Yuanyuan's number. No wonder this guy didn't say who it was, he glanced at Shen Bing and worried about it. Just stood there and picked it up, "Well, what's wrong?" ”

"I got in! I've got the notice! Come and celebrate me! Gao Yuanyuan shouted, Zhao Danfeng didn't turn on the speakerphone, and everyone in the small conference room heard it clearly.

Hu Jing beckoned, "Call me." ”

Zhao Danfeng shrugged, "Hu Jing wants to talk to you." ”

"Ahh I don't want to tell her. Gao Yuanyuan's voice was not loud enough, but it still made Shen Bing on the side hear it clearly, turned his head to look out the window, the muscles on his face twitched, and he couldn't hold it anymore.

Zhao Danfeng motioned to Hu Jing not to be angry, "I'll call you later, this will be in a meeting." How about eating together in the evening. ”

"Good!" Gao Yuanyuan was proud. "I'm in for a treat in the evening."

A small storm. Zhao Danfeng smiled, picked up the pen again, and cleared his throat, but he had a new opening statement.

"As you have just seen, although some of you don't have a mobile phone yet, and some of you have just used it, it is a trend for this thing to replace a landline phone in the future. The time when everyone has a mobile phone and elementary school students have a mobile phone will not be far away. "Zhao Danfeng drew a stickman on the whiteboard." The Theory of the Six tells us that as we become more and more connected, we only need to try to get one person to see our propaganda and get the concept deep into his mind, and it will spread out in a radial pattern. The element of propaganda is to accelerate the speed of this radiation, not to expand the scope of propaganda as much as possible. ”

Hu Jing listened unclearly, Shen Bing walked over and handed Hu Jing a copy of the information, which was the content of the lecture two days ago. Holding the information, I didn't listen to Zhao Danfeng, I looked at it.

"Overwhelming propaganda is a meaningless act. Waste of money and introduce resentment. Targeted propaganda and building momentum with momentum is effective propaganda. Zhao Danfeng struggled to cite some of the subsequent success stories. can only say in a simple way some publicity cases that are not yet mature, "For example, "Saving Private Ryan", which has just been released in the United States, first took the opportunity of the Normandy landing anniversary to promote the whole of America and Europe. Invite World War II veterans to watch the film and give their testimonials. In public opinion, a trend of national commemoration is formed, and then a movie is launched, will you not watch it? This is a good example of using points to lead areas, digging deep into a little resource, and driving the relevant resources of this point. ”

Everyone has realized something, but everyone has never heard of this film, that is, listening to Zhao Danfeng. Zhao Danfeng is also not in a rut, on the eve of the coming darkness of the big Internet era, it is useless to say anything else.

"Now let's go back to our film." Zhao Danfeng wrote the tentative title on the whiteboard, "My sassy (savage, pretty) girlfriend." ”

Liu Xuan raised his hand, "It's not good to use English inside." ”

Zhao Danfeng nodded, "Because there are still disagreements on how to determine the Chinese definition of this word, I will replace it with this word for the time being." No problem, I'll go on, this movie, as everyone knows, is an urban youth romance. ”

Hu Jing listened to the movie and raised her head, she still understands this aspect, especially since she knows a lot more about this movie than these people on the scene.

"Neon has been popular for Valentine's Day since the 60s, and I think everyone is familiar with Valentine's Day on February 14. Although I haven't necessarily heard of it, I've heard of it somewhat. Zhao Danfeng said, Hu Jing was happy, he didn't have any concept of this festival, but Zhao Danfeng would send him a bouquet of flowers at this time of year.

"To be honest, I didn't know much about this festival before, especially during the winter holidays, and I almost ignored it if I didn't pay much attention to it." Liu Xuan said, Zhao Danfeng nodded, "You're right, it's because this festival hasn't become popular in our country yet." When I said this festival, everyone should have thought of it, and we should use this festival to build momentum. ”

Taking advantage of Valentine's Day to build momentum, this is a strategy that Zhao Danfeng has long thought of. It's just that in this era, if you want to take advantage of this momentum, you have to build the momentum of Valentine's Day first. This is not difficult, Zhao Danfeng can think of many ideas, but obviously he can't be a teacher and a student himself. Naturally, it is necessary to let these people think first, and then enlighten them themselves. They still have to do things, and they are too tired to do everything.

"Valentine's Day is not yet famous, so you have to think about how to build up the momentum of Valentine's Day, so that people from the age of 16 and from the age of 35 know about this holiday. That's what you're going to do this month, write out the drafts. Zhao Danfeng said, "Whose draft I know, you are the main planner of this event, of course, it is Sister Chang who decides in the end." ”

Zhao Danfeng talked about it for a day, his mouth was dry, and he talked to these people about what the group effect was, and he was too tired to talk about pushing. It's better to have fun with Gao Yuanyuan, okay, Zhao Danfeng is purely thinking about celebrating Gao Yuanyuan in the evening and wanting to end the topic early.

After the meeting, Hu Jing hasn't left yet. Curious, he asked Zhao Danfeng like a baby, "This is the way to promote this movie?" Think about it, if you go to see this movie on Valentine's Day, it's really romantic. ”

"Of course, you should watch a romance movie on Valentine's Day." Zhao Danfeng took out the phone as he spoke, and was held down by Hu Jing, "Is it okay to call Gao Yuanyuan, this girl has rebelled, I'll call her." ”

In fact, Hu Jing is also quite happy for Gao Yuanyuan, after all, she is admitted to university, and she should celebrate. dialed the phone, and the other end paused for a long time before answering, "It's not that I don't want to talk to you just now, it's that I have something." ”

Gao Yuanyuan listened to the sound that it was Hu Jing, so she immediately opened her mouth to plug Hu Jing's mouth first, and then said with a smile, "I'm on the way to the city, I've booked all the places, you just come, I'll send you a text message with the address." ”

Hu Jing took the phone and looked at it for a while, Gao Yuanyuan just hung up, rolled her eyes, this girl is also the number one talent. (To be continued......)