Chapter II The Situation

() Now the pattern of online games in mainland China is clearer than before the reform, due to the need to circumvent the subject matter and content restrictions, mmORPGs are still mainstream, and they are all set in ancient times, and there are some other types of online games. In terms of companies, there are three points in the world, and each company has a major mmORPG online game.

Mu Tiezhu's platinum company, before the reform can only be regarded as a rising star of the platinum company, because it has been focusing on localization, the least affected by the reform, after the reform the company continued to grow and developed the "PLa God of War", an FPS+mmORPG emerging type of game, the number of users has risen steadily, and the company's strength ranks first. The veteran flagship product mmORPG "Dwarves on the Road" ranked fourth in terms of the number of users, and the FPS+mmORPG "PLa God of War" ranked third in terms of the number of users.

Zhu Ziqiang's justice company, unknown before the reform, is said to be a high-level zhōngyāng who doesn't know where he heard that Zhu Ziqiang is operating a game called "Bao Qingtian Kills Corrupt Officials", and has always insisted on losing money year after year, and sighed with emotion, to the effect that such a good theme and good-oriented game company should vigorously support and play an exemplary role. As a result, the central enterprises injected huge sums of money and carried a big axe to chop the chickens. Regardless of the cost, the redeveloped "Seven Heroes and Five Righteousness" online game is indeed the pinnacle of mainland online games, with beautiful graphics and convenient cāo, a huge world in the game, complicated tasks, setting balance, and the pursuit of perfect details. At present, the number of game users ranks first. By the way, there are still reservations in the task of killing corrupt officials as a guiding role.

Before the reform, Chen Daqiao's powerful company was calling for wind and rain in the online game industry, with a large spread and many foreign cooperation projects. A knife to cut off the vitality of the big injury, fortunately, after all, the qualifications are old and the financial resources are thick, the company's strength ranks third, and now it mainly relies on the support of old players "Remembrance of the Legend", the old game is constantly upgraded, and the old tree blossoms and has great competitiveness, relying on stable profits and a considerable number of simultaneous online, the number of game users ranks second.

At present, Duoduo is watching the platinum company's online game masterpiece, PLa God of War. ―PLa Chinese People's Liberation Army. The game has a classic mmORPG mission upgrade equipment character and other systems, and the combat mode is FPSshè hit game. And the 3D effect is outstanding, aircraft, artillery, tanks, rockets, and everything, an ordinary-scale battle between players can be fought in the dark, and the fire is all over the sky, not to mention that the national war is even more majestic and catches up with the real war scene. What a word "cool crooked". At the rate of user growth of this game, it will immediately threaten the first and second largest number of users, Seven Heroes and Five Righteous and Remembrance Legends.

At this time, the top floor of the office building of the powerful company was brightly lit, and the anxious expression of Chen Daqiao, who was sitting in the center, showed that the company's recent situation was not very good, and the faces of the company executives on both sides of the oval-shaped desk were more ugly than the other, and no one dared to open their mouths with their mouths closed. Chen Daqiao saw that the meeting would be open from 3 p.m. to 8 p.m., and after he lost his temper a few times, the company's usually scheming executives were now as silent as deflated balls, and their hearts were even more irritable. I just closed my eyes and leaned back on the sofa chair, thinking back to the events before April 1, 2009.

Some people have long ventilated to themselves, saying that zhōngyāng will make big moves in the online game industry, which has a relatively large foreign trade deficit. But he was carried away by the victory, and he didn't think that this time the action would be so big and so ruthless. In retrospect, I was really stupid, zhōngyāng was ready to fight, when was it, any industry that cooperated with foreign countries to settle a large amount of RMB as dividends to foreign companies was staring, the scale of online games is getting bigger and bigger, the industry is getting bigger and bigger, the domestic independent development capacity is insufficient, and a huge amount of money is flowing abroad. As a result, the thunderbolt took a step, and the powerful was suddenly on the verge of bankruptcy and liquidation. A large amount of pre-research fees were paid to foreign companies, and in this case, they still breached the contract or did not come back. The momentum of a number of games operated by himself is just right, but because it does not meet the rectification requirements, all the operations will be suspended within one day, fortunately, there was a foundation for reminiscing about the legend at that time, grasping this and the straw that saved life, and he decisively invested all his manpower, material and financial resources into the reminiscence of the legend, and in the middle of one by one, to retain old players, attract new players, adjust fees, and make important strategies for game upgrades from this conference room, one step, one step is not wrong! At that critical juncture, if you take a wrong step, the profit margin that has just crossed the red line will drop slightly, and the bank can clear its own market! Now it's hard to get better, but because the company's financial resources have declined at the time of crisis, talents, and important game development talents have flowed to the two companies of Platinum and Justice, seeing that the lead of Seven Heroes and Five Righteousness is gradually expanding, and the PLa military gods behind are pressing step by step, players have begun to lose to these two games, and even the old players who have been heartfelt have begun to lose, and the company is powerless about it, why? Why exactly?

Chen Daqiao sorted out his thoughts, opened his eyes and began to speak, "Okay, who can answer me, why did players start to lose to the Seven Heroes and Five Righteousness and the PLa Military God?" ”

There was silence, a suffocating silence below.

"Okay, everyone doesn't know, then I'm going to find the person in charge, Huang Quanming and Huang Zong of the Promotion Department, can you answer? You and your promotion department have been with me for so many years, and you also started from an Internet café to run a business and do promotion, and today it is such a big and powerful company. The promotion department should know the needs and ideas of the players best, you have the most right to speak, stand up and you stand up and say. ”

"Hmm." Huang Quanming, a middle-aged short man around 50 years old, stood up slowly, he worked hard with Mr. Chen from childhood to adulthood, he knew Chen Daqiao, and knew that although Chen Daqiao was calm on the surface, he was actually angry.

"Hurry up, you can't say it, roll up and get out!" Chen Daqiao couldn't hide it anymore and began to get angry again.

"I think the fundamental reason for non-war crimes is that our games are not as good as those two games that can be played." Huang Quanming couldn't bear it, offending people is better than rolling up, and after speaking, he glanced at the direction of the development department out of the corner of his eye.

Zhu Lin, the manager of the development department, and Meng Ziyu, the technical director, were the two youngest in attendees, both in their early 30s. Hearing Huang Quanming's words, the expression on his face began to look ugly.

"OK" Chen Daqiao motioned for Huang Quanming to sit down, turned his face to Zhu Lin, the manager of the development department, "I tell you what I think are our advantages, first of all, the hardware, whether it is storage, bandwidth, servers, etc., we are better than them, this is because of the foundation left by the large scale of the company before, a large number of various equipment are all used to upgrade and transform the legend; We have more bandwidth resources than them, and it is also the foundation of the past; Memories of the Legend itself is less dependent on bandwidth and hosting configurations, so our users, whether they're internet cafes or home users, think it's faster to run our games than they are. Our fees are the lowest compared to theirs. Our promotion is bigger than them, and our customer service efficiency is still the best. "Chen Daqiao knows that the two people who developed it are wizards in the programming world, scholars, and they can't talk to old subordinates like Huang Quanming, talk to them, and talk about some strategies." Okay, now I'm asking you, why are the playable xìng of the reminiscence legend not as good as them, everyone here knows that no one wants to play a game, and what I said earlier is all bullshit! Chen Daqiao still couldn't hide it, and finally burst out with foul words.

The boss has said so much, Zhu Lin can't be silent anymore. As a female xìng, she is good at software engineering control, coupled with expertise in visual effects, her own intelligence and diligence. At the age of 30, he reached the position of development manager. "Remembrance is a game that's too old compared to our opponents, and players get bored and bored for a long time. In order to eliminate these, we are constantly upgrading, but the reminiscence of the legend is too big for our upgrade work, and every aspect of each upgrade must be taken into account, the balance of the game, the quality of the code, the integration of visual effects, etc., which affects the progress of catching up with new technologies and the space for innovation. So," Zhu Lin didn't know how to continue.

"So what?" Chen Daqiao asked.

"At this point, just like the chicken ribs that Yang Xiu said in the Three Kingdoms, the food is tasteless, and it is a pity to abandon it." As soon as Zhu Lin's words came out, the following began to communicate in low voices, and people seemed to have opened up their chatterbox. Just like a naïve child pointing out that the emperor did not have any new clothes on him, everyone actually understood each other in their hearts. Zhu Lin lowered her head, tears began to flow out of her eyes, reminiscing about the legend like her child. From the time she took over the upgrade of Remembrance Legends, she was directly responsible for the visual effects department of each game setup, program testing, writing key code, and even the balance of the game. Each upgrade is more work than the last, each upgrade is more dangerous than the last, and each upgrade is smaller than the last, like dressing a person layer after layer, only to find that in the end it will wrap up the person and suffocate to death. She can still handle the next upgrade, but next time, next time. Step by step, the story of the tortoise and the hare racing, and the tortoise winning only appears in fairy tales.

"But we only have a reminiscence legend, we are not the same as before, we have no other bets" Chen Daqiao's voice became smaller and smaller, and at the end it was faintly like moaning. He himself is a legend in the online game industry, and now he seems to have begun to lose confidence, and his straight backbone instantly loses his help, and he sits on his back, looking ten years old.

Looking at the sad emperor, everyone else lowered their heads, and the atmosphere in the conference room was like a memorial service.

"Develop a new game!" Technical Director Meng Ziyu spoke when everyone's morale was at its lowest, "A new concept, a new setting, a new game mode, and even a new client." ”