Chapter 110: Two Million Worth of Virtual Land
The first to arrive was Wallace Fast Food, the largest Western-style fast food company integrating product development, production and sales in China.
Because it only entered the fast food industry later, it is still much worse than other international brands such as McDonald's, which entered the country first.
Now the opening of "Second World" is an opportunity, and at the beginning, there was no consensus within the group, but after seeing the profit results achieved by the recent series of actions of the Genesis Group on the movie, I thought about developing the online business.
This is the reorganization of the original website ordering business into the game world, and ordering food from the game world is also in line with the current world's speed first.
"We already know what you mean, I'll give you a way. How about buying a piece of land in Second World, and then you can design the appearance of the store or other designs in the game world, and then transfer the number to us after completion, and we will build it in the game? “
"And what exactly is the price?"
"Two million a year for a piece of land." Zhang Huaxuan didn't mean to be polite, and he didn't worry about whether he would run away when he said the price, so he just said it.
"Ah!! You're not wrong!! Wallace's representative Howard was taken aback by the fact that even if he opened a store in the real world, the funds used for a year were only hundreds of thousands of dollars a year, and he could still make a lot of profits in the process.
If you agree, wouldn't you betray the interests of the group and become a real fool?
"You heard me right, I'm talking about two million a year, and we're only signing for one year." Zhang Huaxuan said.
He said that at this time, he was full of confidence, and he had confidence in the platform "Second World", after all, the game has hundreds of millions of users. No other merchants have entered it yet.
To put it simply, the first person to open the restaurant seized the opportunity and made an advertisement for global players, and even they could accelerate the pace of expansion and open a fast food restaurant abroad.
Zhang Huaxuan, who had a lot of them, didn't need to say anything more, just now he had put some of the game's publicly available numbers in front of Howard and asked him to see it for himself.
Until now, Howard has not been pulled out of the shock in the count, and it can be said that no one can refuse such an opportunity.
Howard didn't refuse as firmly as he had before. Instead, he said, "I don't have the authority to be the master, and I need to ask for instructions from above." ”
"Please." Zhang Huaxuan made a gesture and didn't say anything more.
Lin Rong said after Howard left: "We are full of confidence in the potential value of "Second World" within our company, but the people outside are not as confident as us, and you are not afraid to scare them by offering such a high price?" ”
"Hey, not necessarily. Two million, send an ad to the world, and I'm sure they won't turn me down. Zhang Huaxuan said confidently.
"Yes, that's not wrong. But can you guarantee it? Lin Rong is a reminder.
"Yes, of course. If I can't vouch for it myself, how can others believe me? Zhang Huaxuan asked rhetorically.
"Forget it, I'm too lazy to talk about you. The first virtual holographic helmet has left the factory, do you want to take it home and experience it? Lin Rong didn't want to continue on the topic, so she directly pulled the topic to another one.
"Huh? Already out? Exactly, I'll give it a try. After Zhang Huaxuan finished speaking, he began to pack his things and prepare to go home.
Lin Rong, who was watching from the side, suddenly seemed to have found something good, picked up the thing she saw and played with it in her hand, and asked in her mouth, "What is this thing?" How do I start? ”
"This? It's the mobile phone that I asked Wang Tao to be in charge of manufacturing. Zhang Huaxuan took the phone over, and then put his palm on the screen. The screen lit up and officially opened the phone, and then handed the phone to Lin Rong.
With curiosity. Keep playing with your phone.
The phone in front of me has a 4.0 screen, a 4.0-inch 1080p screen, a quad-core processor, 2GB of RAM, a 20-megapixel camera, and a dual-LED flash, running Genesis' own system.
"Is it really as powerful as you say?" Lin Rong asked with doubts.
It's nothing more than the most mainstream mobile phone in the world now, and it can't compare to the mobile phone in your hand, and the workmanship is still running with a delicate system. Lin Rong estimated that I am afraid that any mobile phone in the world now cannot be compared.
"Of course, I dare say that this phone may not be able to be made even when Joe is not alive."
"Really?"
"Of course it's true."
"That's not cheap, isn't it?"
"Hehe, let me keep this question a secret, and I'll talk about it in a few days when I have a press conference."
"Look at the way you look, and you're still selling off." Lin Rong rolled her eyes. gave Zhang Huaxuan a sanitary eye.
And the two of them just arrived downstairs at the end of the conversation, and they immediately closed their mouths, and they didn't talk about work problems. This is an agreement between the two of them, when they get home, they don't talk about work, and even if they do, they will wait until tomorrow.
The next day, as Zhang Huaxuan expected, Howard came to the Genesis Group, sat in the conference room and said: "We basically agree to the conditions you proposed, but we have to increase the contract period to five years. ”
"ON, ON, this is not good, two million only sign once a year, otherwise there is no need to talk." Zhang Huaxuan's attitude is tough, that is, he doesn't give Howard face.
"Five years, that's our bottom line. We don't know if we can recover our investment in a year."
"But you also know that once you set up a virtual online store in Second World, it means that you will be directly facing consumers around the world, whether it is delivery service or in-store consumption, it will increase a lot of popularity."
"That's right, five years is our bottom line."
"One year is also our minimum bottom line, there is no possibility of any improvement, even if you don't come, there will be other fast food businesses entering." Zhang Huaxuan said.
He was well aware, and Howard was well aware, that Wallace would certainly not be the only fast-food restaurant that could notice the online platform Second World, and as time went on, more and more people realized that no one would not be able to get into the game.
"Four years."
"One year."
"Three years."
"One year"
Howard can see that no matter how he talks about the conditions, no matter how he increases or lowers the number of years, he can't change Zhang Huaxuan's decision, and he has persevered to the end for a year.
Until he signed the contract and left, he was still very depressed, but what he didn't know was that Zhang Huaxuan's initial plan was two million for half a year, and it was good to be able to give him a one-year contract.
When Howard returned to the headquarters of the Wallace Group, the design began according to the number of systems provided by Zhang Huaxuan, and the entire group machinery was in full swing, and everyone was busy.
They wanted to come up with a feasible plan in the shortest possible time, but they had already submitted countless of them and they were rejected.
Howard was called to a meeting by the top management and asked, "Howard, as someone who has been deeply involved in the Genesis Group, what do you think of the plan?" ”
After thinking about it for a moment and thinking back to what he had seen at Zhang Huaxuan, Howard said, "If we really want to say it, we might as well spend a lot of money to hire a world-renowned designer to design for us." ”
As soon as this remark came out, it was opposed by all the directors present. It's just that the contract that Howard got from the Genesis Group was criticized before, and now he proposes to hire a world-renowned designer, which means that it will cost a lot more.
The budget is already exceeded, and the money spent on hiring world-renowned designers will be even higher, which is why everyone will oppose it.
And in the conference room, in addition to Howard himself, who was extremely calm, there was also the noise of the directors who were sitting in the main seat looking at these faces.
When he felt that it was about the same, the chairman of the main seat lined up at the table and said: "I asked Howard to sign the contract of two million a year, if you have any questions, you can come to me." Now we're going to talk about how to use the game land in the virtual game, understand? ”
The chairman's words made the scene completely quiet, and everyone waited for the following.
"Howard, tell me your reasons."
"Okay chairman, according to the number of games I have seen in the Genesis Group, there are at least 500 million players playing in the game, if we successfully establish an online store in the game world, it will be helpful for our brand to be established in the world, secondly, the game will also be very helpful for us to develop online delivery services, and third."
All the conditions are reasonable, and many of the directors who were noisy and opposed before nodded their heads.
But there are still some people who are still entangled in hiring well-known designers, Howard said: "We are the first and most expensive fast food restaurant to enter the second world, which is a promotional point, as well as as an online delivery service access to the central service, design a variety of humanized services to improve our service efficiency." "In particular, if the virtual store we have set up can become a landmark building in the game world, it means that we have a global advertisement for us throughout the year, and I believe I don't need to say how much money we saved." Howard said.
After listening to this, the directors all began to think, but in the end they all turned their eyes to the chairman sitting on the main seat, they didn't believe that it was all Howard came up with it, and there must have been a chairman's point in it.
Thinking of this, they also began to think in their hearts, is it to win over this person? (To be continued......)