Chapter 162: BJ College Student Film Festival
In the eyes of many peers in the game industry in China, the small partner company is a layman in the game industry, and they don't understand the Chinese PC game market at all, so they will make a joke about the high-quality game with an investment of 5oo yuan, but each box of discs only sells for 8 yuan.
Because, if the stand-alone version of "Journey to the West: The Great Sage" sells for 8 yuan, each box of game discs only earns 1 yuan. It is necessary to sell 5oo million boxes to be able to recover the cost of research.
This...... How can it be?!
Even if piracy is dead, in the current domestic market environment, it is unlikely that PC stand-alone guerrilla will sell 5oo million boxes! You think you're selling the indos operating system?!
In the 2ooo year, the annual sales of domestic PCs were only 620,000 units. Even though almost every new computer has to be installed with a system, less than 1 in 10 indos operating systems are genuine, and the rest are pirated.
Even the most basic operating system discs sell genuine copies just a little. How can a game based on the PC platform sell for 5oo million boxes of genuine versions?
You must know that classic works of the level of "Fairy Sword 1" and "Fairy Sword 2", a bunch of hardcore players, after playing pirated versions, many people go back to buy genuine collections, but their total genuine sales are only 5o million level. In "Fairy Sword 3", it fell to more than 3o.
It is completely the "Swordsman Love" series made by the big 6 game manufacturer, and the sales of the genuine version are about 2o thousand boxes. Such sales are already very amazing.
It is precisely for this reason that the domestic game industry unanimously regards the move of the partner company as irrational behavior.
But. Wang Qinian doesn't think so, because he knows that in the next ten years, the number of PCs installed in China and broadband users will be increased. What a staggering number it will reach.
It can be said that the PC will soon replace the television as the highest record appliance. Online games, on the other hand, will become one of the most mainstream forms of entertainment through TV shows.
Although the stand-alone version of "Journey to the West: The Great Sage" is at a loss, it has increased the IP value of the game. It has laid a good foundation for the future listing of online games.
In addition, a lot of preparatory work has been done for the stand-alone version, which also saves a lot of research time and cost for the online game version. If there is no stand-alone version. Directly in the online game version, a lot of preparation also requires a lot of time and money.
And first on the stand-alone version, and then on the online game version, in fact, you can return a sum of money first, which is more cost-effective than directly launching the online game version.
Therefore, in Wang Qinian's view, the game of "Journey to the West: The Great Sage". It shouldn't be considered a loss. Instead, cast a long line to catch big fish, and the game has just begun......
Waiting until the online game version is on the market is the real closing stage.
……
At a time when the game market of "Journey to the West: The Great Sage" made big waves. The movie of the same name was exhibited on the BJ campus, and the movie was free for college students to watch.
During the BJ Student Film Festival, students with student ID cards can walk into the major exhibition halls and watch the films exhibited. The BJ Student Film Festival starts in April. So far, more than 100,000 university students have watched these films.
"Journey to the West: The Great Sage" is undoubtedly the movie with the largest audience, with at least 20,000 college students. 6Continue to the exhibition hall to watch the movie. Among the exhibited works, it belongs to the king of popularity.
But. Wang Qinian still does not bless his confidence in winning the award!
Winning an award is never about popularity!
The world's major film festivals often see ...... Popular movies, accompany the prince to read. Some unpopular movies with few audiences were favored by the judges, and in the end, they won a bunch of awards.
For example, when "Xiao Wu" was exhibited at the Berlin Film Festival, there were not many audiences at the scene to see this movie. But it was inexplicably favored by the judges, and after that, it began to become popular.
Although the University Student Film Festival claims to listen to the opinions of some audiences, the right of interpretation is still the decision of the expert judges. It's not that the audience votes for the audition, and whoever gets the highest number of votes will get the prize.
Assuming that whoever wins the award is selected according to the popularity of the film, commercial films will definitely crush literary films without suspense.
Therefore, in order to support the rise of literary and artistic films, the major awards have adopted various mechanisms to suppress commercial films!
"Director Wang, your film has been nominated and exhibited at the College Student Film Festival, and this seems to be your first time participating in the film festival, is there anything you want to say to the audience?" At the scene of an exhibition hall, the host smiled.
"I'm very excited, but it's all about participating, and a lot of people watching my movies are already the highest praise for me. As for whether I win that award or not, I don't really care. Wang Qinian shrugged his shoulders and said.
"Brother Nian, you are so good!"
"We've got your back!"
"I'm going to give you a baby!"
"It's okay to give birth to monkeys......"
In the face of the enthusiasm of the audience, Wang Qinian smiled brightly.
……
BJ Student Film Festival was founded in 1993. Although, its fame may not be as popular as the three major awards in the domestic film industry (Huabiao Award, Hundred Flowers Award, Golden Rooster Award), Hong Kong Film Awards, and Taiwan Golden Horse Awards. It is far inferior to some famous international awards overseas.
But since the establishment of this award, its authority has been recognized by the film industry.
This award has become a stage for young directors to try their voices for the first time, and it is also a good opportunity for some well-known stars to be gilded. Now, this award is still relatively unpopular, but by 2oo1, radio and television began to pay more attention to this award, CCTV "News Network", "People's Daily", "Guangming Daily", Beijing TV, Phoenix Satellite TV Chinese Channel, "Beijing Morning News", "Beijing Evening News", "Beijing Youth Daily", etc., many heavyweight media, began to report the BJ College Student Film Award.
Therefore, the gold content of this award has suddenly attracted much attention.
Since the end of April, the Film Awards have set up booths on various university campuses to show films to many students and young people throughout BJ City.
In addition, some lectures were also held during the period, and well-known directors and stars were invited to give speeches to literary and artistic young people on campus, and to accept questions.
Wang Qinian, Huang Jianxin and others are already well-known directors, and during this time, they also took time to communicate face-to-face with some college students on campus.
Of course, Wang Qinian is very good at talking and fooling. Therefore, during the exchange, I fooled some literary and artistic youths and went to the small partner company to move bricks.
Students with specialties such as art, music, computer science, etc., as long as they have "dreams", have "strength", and can accept a starting monthly salary of 1ooo yuan, then ...... It's not that hard to join a small partner company.
In May, Wang Qinian was abducted and deceived, but he cheated more than a dozen newcomers and joined the team of the partner company.
Almost everyone who joins the company has a skill. In addition, there is at least one hobby for film and television, music, comics, animation, games, novels, stage plays or cross talk, and it is a hardcore hobby. In this way, the small partner company will be welcomed.
If you don't have any expertise or hobbies, you're just a nerd and only read the knowledge in textbooks...... Well, unless his knowledge is very good, very learned, and his professional knowledge is useful for the exhibition of the little partner company. Well, you can join as well......
All in all, Wang Qinian turned the face-to-face communication between the film festival and college students into a job fair.
On May 8, the official results of the BJ Student Film Festival were released.
"Tell Your Secret" won the Best Feature Film award, and one of the actresses who participated in the film, Jiang Shan, won the Best Actress.
Other award-winning films include "Very Summer", "Bath", "Emergency Landing", "Born Out of the Sky", "The Great March-Great War in Ninghuhang", "My 1919", "Grass House", "A Sigh", "The Universe and Man" and so on.
Wang Qinian's "Journey to the West: The Great Sage" was too commercialized, although it won many nominations, but it was to accompany the prince to study, and he didn't win any official awards.
In this regard, Wang Qinian is very calm - Hong Kong's Academy Awards have not given Stephen Chow awards for a long time, but most of the award-winning movies are rationed with Stephen Chow's movie shoes? (To be continued)
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