"People in the Rivers and Lakes" is the first representative film since the establishment of Nirvana, Zhang Heng of course attaches great importance to it, and after bringing all the filmed films back to the company, he arranged the editing team for post-processing as soon as possible.

Subsequently, Zhang Heng started a series of publicity plans!

Even if there is a comic version to take the lead, Zhang Heng is not stingy with financial resources, and directly smashes 10 million from the financial department for publicity, which is something that has been planned for a long time, "People in Jianghu" announced an investment of 30 million, but just in terms of publicity, it accounts for one-third of the filming funds!

Zhang Heng, who came in a hurry in his previous life, deeply understands the influence of advertising!

The number of downloads of "Years of Friendship" is still rising, and countless people are paying attention to the live-action version of "People in the Rivers and Lakes" because of the song

And the anime version of the Chinese animation serialization was also announced half a month ago, and according to Zhang Heng's instructions, he looked for a publishing house and began to make a comic book of volumes!

The entire anime group members, mainly Niu Lao's new work, began to take action, and began to hold signing sessions nationwide for on-site sales.

And the news of the completion of "People in the Rivers and Lakes" is also on the official website of Nirvana, quietly publicized.

After the partition of the New Year's time, the bombing of the Spring Festival Gala, and the outbreak of "Looking for Tranquility", although the popularity of "People in the Rivers and Lakes" has decreased slightly, when it is mentioned again, it still reappears to be popular!

At the same time, it was reported that Mu Qinian received the strongest investment in Chinese history, the epic masterpiece "Imperial Journey" of nearly 500 million yuan, and the current filming process is less than 50%.

Obviously, it is impossible for "Journey to Empire" to be released at the same time as "People in the Rivers and Lakes".

So the people who paid attention to the gambling contract once again brought the news of "Zhang Heng was strongly supported by Mu Qinian" to a climax!

Looking at the unsightly remarks on the Internet, Director Mu Da's face turned blue again!

At the end of March 2001, in the cosmopolitan city of Yanhai, people were on their way to work and school by car, by public transport or on foot.

Many people are curious to find that whether it is in front of the bus stop, or in the bus body and the TV wall in the car, or even in the streets and alleys of the city, as long as you can see the place, almost all of them are pasted with a dark blue poster.

When people walk in and take a closer look, they will find that the poster depicts a group of fierce men, each carrying steel pipes, machetes and other murder weapons.

And except for a few old boys showing off their power on it, there is no other font display on the whole picture.

Such a rudimentary poster makes many people who don't have much Internet confuse.

"Looks cool!"

"This is a movie poster?"

Hearing the surrounding discussions, many people were suddenly surprised, propaganda posters?

Propaganda triad?

"It seems to be a promotional poster for "People in the Rivers and Lakes"?"

A young man muttered as he waited for the bus.

Some adults have ugly faces, people in the rivers and lakes?

Nima! Sure enough, it's the underworld!

Isn't this about teaching bad children?

The adults wanted to step forward and tear these underworld posters clean, but they were frustrated to find that they had been crowded aside by a group of teenagers with school bags.

"Wow, this is the live-action version of "People in the Rivers and Lakes", right?"

"I know this person, this is Zheng Yinjian!"

"This tattoo is a green dragon and white tiger!"

"The comic version has already made me want to die, I hope the live-action version won't disappoint me too much!"

Looking at the blazing light emanating from the eyes of teenagers, adults are secretly worried that the values and worldview of young people have not yet been correctly established, and if you watch this kind of movie and believe it, it will inevitably have an irreparable impact on your life.

At the same time, the same picture is gradually playing out in major provinces and cities across the country.

From the Internet, newspapers and periodicals, and the post bar is full of large numbers of advertisements for "People in the Rivers and Lakes", as if it is a pervasive virus that has entered people's sight.

So on this day, the discussion of "People in the Rivers and Lakes" on the Internet suddenly surged.

"The director who made this movie must be a brain-dead!"

"This kind of underworld film can't be broadcast! Boycott "People in the Rivers and Lakes"! Also, I want to ask the director, do you have any children? Do you want to see your kids go to learn the underworld? ”

"Don't be so entangled, our country's movies have a classification system, this movie is probably an R-rated movie, and children under the age of 17 can't enter the cinema without an adult!"

"There's a fart! The current cinema distributors are so unscrupulous! Can I prevent my child if they steal my ID to see it? ”

"Yes, please bring your ID with you!"

"I'll rub!"

"Aren't you looking for fault, there have been underworld themes before, why don't you boycott it?"

There are many discussions on the Internet, and Zhang Heng's fan base is trying their best to defend "People in the Rivers and Lakes", but in front of hundreds of millions of netizens, Zhang Heng's 100,000 or so fans seem so slim, and they are sprayed just by appearing.

Zhang Heng looked at these unsightly comments on the Internet, thinking of the efforts of the entire crew in the past few months, and felt really a toothache.

Subsequently, Zhang Heng sent the finished film of "People in the Rivers and Lakes" to the Yanhai Branch of the State Administration of Radio, Film and Television for distribution review in the limelight when most people blocked the release.

Subsequently, Zhang Heng received a short trailer from the editing team and put it on the official website as soon as possible!

The whole short film is about eight minutes long, and it follows Chen Haonan's perspective in transition.

There is a clip of chasing and killing Ba Shu, there is a part of being chased by hundreds of people with machetes during a travel mission, there is a part of a bar being bombed, and even the part of the big guy B being killed by Liangkun and his whole family is also in it.

To sum it up in one word, bloody!

As soon as it was released, it was instantly reprinted by fans of "People in Jianghu" to major portals.

"I was shocked to see it, how did Chen Haonan's group of old boys be hunted down? I've seen the comic version, let's spoil the show! ”

"Whoever dares to spoil the, I'm going to the cinema to watch this movie!"

"Although it's very bloody and cruel, why is there a cool feeling of being blown up, as a fan of Zhang Heng, I decided to support this movie, of course, I will take my girlfriend to see it, I have always watched this movie as a horror movie."

"This trailer is bloody? I didn't see it! It makes my blood boil when I watch it! ”

"According to the plot of the comic version, the eldest brother followed by Chen Haonan was killed by the whole family, Chen Haonan's bar was also blown up, and then Chen Haonan will go to Liangkun for revenge!"

"Spoilers upstairs to die!"

"Spoilers for the siege****!"

"I saw Zhang Xueyou! The sentence in the trailer is so classic, come out to talk about credibility, say kill your whole family, kill your whole family! So handsome! ”

In just one day, not counting the part that was reprinted, the trailer of "People in Jianghu" on the official website exceeded 100,000 clicks, and there were nearly 10,000 replies!

Most of the people on the official website are die-hard fans of Zhang Heng, and of course they support Zhang Heng's movies unconditionally.

But the trailer reprinted on websites and forums large and small across the country was criticized in an instant, because the plot is too glorified of the underworld!

So the next day, in the media, newspapers and on the Internet, there were voices singing about Zhang Heng.

Because of the suspicion of beautifying the underworld, countless defenders who stood at the highest point of morality began to reprimand Fang Xuan and point out the country.

""Years of Friendship" sounds really nostalgic for friendship, and I also watched the comic version, if it's just a copy of the big screen, I want to say that this movie is okay if you don't watch it!"

"Niu Lao's comic art is really awesome, but the live-action version is too ugly, especially the one who plays Chen Haonan, what Zheng Yinjian? I've never heard of it, a little cream! I hate it when I see it! ”

"After watching the comic version, I think it's a waste of time, and after watching this trailer, I think it's a waste of life."

"This movie has an investment of 30 million, which is not a small production, it seems that Zhang Heng's money is too easy to make, I don't know how to cherish it, and I plunged into the money-burning film industry! Now there are more money-burning special effects movies abroad, and as long as a movie has special effects, it generally has to burn one or two hundred million...... Pure loser! ”

"At present, Zhang Heng has great ambitions, but I am not optimistic about Zhang Heng, his funds together may be able to make a special effects movie that burns money, but ...... You know! Zhang Heng sings so well, let's go back and write songs! ”

"Although I have always supported Heng Shao, I am really disgusted with this kind of underworld plot of shouting and killing, Heng Shao should return to the theme of miniseries!"

"I watched the trailer head-on, and I heard that this is only the first part of Crash Boy? Oh my God! Is there a second part, a third part? Zhang Heng is trying to ruin his reputation that he has managed to correct? Want to repeat the tragedy of "Flowers on the Tree"? ”

While most people who don't want to do it are discussing, Zhang Heng himself has many fans who express their disappointment with Zhang Heng, feeling that Zhang Heng is not doing his job.

Even if he acted politely to Zhang Heng because of Ye Hui