The success of the online game version of "The Great Sage" is not only because of the IP of the game, but also because of the bombardment of adaptations of movies, music, novels, stand-alone games, etc., and has become a cultural brand deeply rooted in the hearts of the people.

What's more, online games are still a new thing in China, and a large number of players have just come into contact with online games, and their resistance is limited.

"Journey to the West: The Great Sage" has attracted a large number of loyal players through the closed beta and open beta. The biggest difference between the previous public beta version and the paid version at this time is. During the Open Beta, you can't spend money on items like Bigu Dan, and all players will have to go online every day to complete daily quests in order to get food.

Food is a special setting of the Great Sage. The characters in the game, if they don't have food, will soon enter a weakened state, not only will they not be able to go out on adventures, but even the characters will starve to death if they reach a certain level of hunger.

The daily task of "working to get food" takes half an hour a day. Spending money on paid items such as Bigu Dan is a better game experience for some players.

Although "Journey to the West: The Great Sage" does not force consumption, so players can play it for free. However, one out of every five players still tops up and becomes a paying player.

A large number of free players deposited zài, although the income of the server, was relatively reduced. But in fact, it also enlivens the atmosphere of the game and creates a good ecological environment for the server.

For example, not long after the game was launched, local tyrant players appeared and recharged to buy a large number of "Bigu Dan", so as to exchange various resources in the game with ordinary players, such as game currency and props.

Plenty of free players. He is also very willing to exchange his hard-earned resources for paid resources like Bigu Dan.

Even, it soon appeared, prop trading began to become popular, and even RMB trading appeared!

"1ooo game copper plate. Collect Gu Dan, willing to exchange it! ”

"2O Bigu Dan for an iron rod with a 1O grade bronze evaluation!"

"Point card for game currency, 1 yuan RMB point card for 12oo game copper coins, text message for exchange!"

The major servers and game squares are full of people who are selling or buying. Lots of monster fighting upgrades. After brushing up some equipment and supplies, they also launched a stall system, and sold them in the safe area square of the novice map.

At a glance, there are often hundreds of people online to set up stalls in any server. This scene looks amazing.

There are even some players who know the law of the rise and fall of materials. He does not pursue upgrades, but specializes in being a merchant in the game, and earns a lot of profit by pouring the price difference of goods.

Due to a part of the local tyrant players, the acquisition of game resources at any cost. I am also willing to trade 100 million RMB in cash, so the game will not be long after it is launched. There are already successful businessmen who have earned thousands or tens of thousands of yuan by inverting game coins, equipment, and materials.

……

"Boss, the behavior of these local tyrant players has ruined the balance of the game!" Lin Xiaoshu clicked on the objections of the players on the forum.

"So what?" Wang Qinian said.

"This behavior should be stopped!" Lin Xiaoshu is obviously not interested in local tyrant players.

Because, the game of the partner company does not sell items. The acquisition of virtual props and resources by local tyrant players is a transaction between players. The company did not reap the benefits, and suffered complaints from many disgusted players.

These disgusted players. Not only are there free players, but many players who recharge and pay are also very disgusted by the local tyrant players who wantonly trample on the balance of the game.

"How to stop it? Is it possible to turn off the trading and transfer function between players? Wang Qinian denied, "This is not possible, if the transaction function is canceled, the playability and fun of the game will be greatly regressed!" ”

In any game, as long as there is an exchange of materials between zài players, there will inevitably be local tyrant players and RMB players, destroying the balance of the game.

But Wang Qinian felt ...... There is no need to stop it at all!

After all, the storage of local tyrant players has actually created a new market - the game virtual props and resource trading market!

The storage of this market makes it possible for the props and resources in the game to be turned into real money.

A large number of professional players who make money by panning for gold in the game are actually free promoters and live signboards of the game.

If the small partner company takes measures to prevent the consumption of local tyrant players and prevent professional players from making money, this is actually a suicidal act.

How can there be a businessman who drives consumers out?

If the partner company really did that, the other game operators would die of laughter. Because, other game peers will definitely laugh at these lost local tyrant players and professional players.

However, at present, many of the transactions of local tyrant players and professional player groups serving local tyrant players bypass the platform of the partner company and trade in RMB offline, so that the company cannot make profits in this regard.

Now we should find a way to trade virtual props and game currency between players, and the interests of this market should also be grasped in the hands of small partner companies.

With the game's virtual currency and item trading market, it has gradually become popular. At present, many of them meet and trade offline, and there is no credible intermediary trading website that provides intermediaries and guarantees for players' transactions.

Wang Qinian will not let go of this market. After "Journey to the West: The Great Sage" gradually became popular, the small partner company also opened a professional game trading website - VS Game Store, which is operated by the team of the VS battle platform.

This vs game mall, the main business of the website is to serve as an intermediary platform for game virtual property transactions, professional players or studios who pan for gold, can list the virtual wealth obtained in the game on the website. Players who want to purchase these equipment or resources can recharge RMB and cash to purchase their favorite game resources or equipment.

After this transaction process is completed, the vs battle platform charges a 5% commission as a commission for virtual transactions.

The transaction of virtual props in this game may be very small at this time.

However, no matter how small the mosquito is, it is still a meat sprinkle, and in the future, with the exhibition of the online game market, the transaction of game virtual props will gradually blow out. In the future, after the scale of the online game industry exceeds 100 billion yuan, the annual market size of game virtual props and boosting transactions can also reach 10 billion yuan.

If you can achieve monopoly in this market, then the annual transaction commission extracted by the platform alone can reach hundreds of millions of yuan.

Commission income is still secondary, and more importantly, if the operation of this platform is hot and a monopoly position is formed, the partner company will naturally have an extra chip in the game industry! (To be continued)

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