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Speaking of Su Xiaojia, the small handicraft shop she has been planning for a long time has gradually gained eyebrows recently. The location is in the west of Hongguang South Street, not far from the main entrance of Jiang Yichen's alma mater, Jiangjiang School of Management.

The overall road of Hongguang Street is very long, divided into two sections: South Street and North Street, of which North Street is more prosperous than South Street.

Su Xiaojia and Qiu Xinyi have already been to the scene twice, where it was originally a flower gift shop, and the shops along the street were located. The upper and lower floors, the house is not big, the business area on the first floor is more than 20 square meters, and the second floor is a total of more than 40 square meters. There is also a small yard at the back, about ten square meters, and you can park a tricycle, bicycle or something.

The geographical location and housing structure here are still relatively in line with the requirements of use.

Because the original shopkeeper planned to return to his hometown in the mainland, he posted a notice to transfer the shop. The rental contract with the landlord is still more than two months away, and the rent is 3,600 yuan per month, there is nothing to talk about in this regard, and the takeover will continue.

This price is slightly lower than the current market price, which is quite acceptable. After all, Hongguang Street is a traffic artery, and the land is naturally much more expensive than Helin Street and Xishuijing Street.

But selling small handicrafts is not like the Malatang business, which mainly relies on taste to attract customers, as long as there is a hardcore consumer base, it doesn't matter how remote the location is. Because of the market positioning, the store location still needs to choose a prosperous place, especially where foreign tourists can set foot in.

In addition, the original owner hopes that the next family can receive flowers, various gifts, trinkets, glass shelves, counters, etc. from her shop, and she is willing to get rid of it at a 7% discount on the purchase cost price.

But Su Xiaojia took a look, and in the end, in addition to agreeing to buy the shelves and counters, she was not interested in the trinkets in the backlog. Because the workmanship and style of those trinkets are average, I am afraid that it will take a short period of time to dispose of them when retailed.

And it also doesn't fit with the theme of marine crafts she planned. There is no need to occupy sales resources for a long time.

After negotiations between the two parties, the original owner agreed to find another buyer for the backlog of goods, but it would take a few days to vacate the storefront.

Su Xiaojia also said that she was not in a hurry, and let the other party deal with it slowly and properly.

So the two parties approached the landlord and initialed an agreement together. Su Xiaojia paid another 1,000 yuan of sincerity, and the matter was settled.

Setting up a shop means that the small craft shop is starting to run on track.

With the consent of Aunt Wu and Liu Minxiu, Qiu Xinyi officially broke away from the work of Dingxiangyuan and was busy with various preparations for the opening of the store with Su Xiaojia.

First of all, I still went to the industrial and commercial department in the name of Su Xiaojia to apply for a business license and other procedures, of course. As a disabled person, she can continue to enjoy some corresponding preferential tax conditions.

The name of the shop has been chosen, it is called "Blue Starfish" marine handicraft shop, and its business scope is all kinds of marine crafts such as shells, pearls, corals, tortoiseshells, starfish, and clams, with the theme of the blue sea and the colorful underwater world. The market is positioned at the mid-to-high-end level.

Su Xiaojia has studied on her own during this period of time and has initially mastered the application of Photoshop software. So this time, the store signboard and advertising light box painting were designed by herself, and then went to the advertising picture store to order.

The original owner provided the floor plan of the store, and Su Xiaojia made a set of interior layout design plans based on this.

The first floor is naturally used as a business hall, with glass display cases set up against the wall, one of which is dedicated to shell paintings, and the rest is placed shells, coral crafts, etc. The zhongyāng is a rectangular glass booth used to display pearl products. Then equip the lighting.

On the innermost wall, there is a platform for the large clams to shelter in.

As for the interior decoration, because there are many kinds of handicrafts themselves, and the shape is rich, so the background is simple, and the key is the arrangement of lighting, which can reflect the displays more beautifully, and you need to think about it.

The shop pù on the second floor, except for the bathroom. With an area of only a dozen square meters, it is mainly used as a processing room, where small equipment such as workbenches, shell grinders, polishing machines, and punching machines are placed, as well as corresponding dust collection devices.

The innermost part is separated by a curtain to separate a small lounge, and it is basically occupied. And it's more nervous.

As for the issue of the shares of the shop, she has already negotiated with Jiang Yichen, and the proportion is the same as that of Dingxiangyuan, and the two parties will open shares according to three or seven. In this way, Jiang Yichen is still the actual big boss.

Regarding the supply of goods, what she currently has in her hands, in addition to the pearls that Jiang Yichen obtained, is also some shell paintings and small shell handicrafts that she used to make by herself.

The finished product will also be put to great use and placed in the store as a treasure of the town store, so that more customers can appreciate it. At present, this treasure has been kept in Jiang Yichen's office, and it has almost become an ornament for him alone, which is really a waste.

Of course, this inventory alone is not enough to open a store. After preliminary market research and understanding of relevant information, Su Xiaojia also has a certain understanding of this industry, and she and Qiu Xinyi have already run some purchase channels for this last year.

There are two main ways of supply, one is several small shell processing factories in the suburbs, and most of them are township enterprises, which do both processing with incoming materials and self-producing. The product grades are very fine, there are not only rough but cheap road goods, but also from raw materials to workmanship are quite clever in the high-end goods. For the Blue Sea Star store, the former naturally does not need to be considered, otherwise it will reduce the value to the same level as the roadside stalls.

Buy some goods in the factory at wholesale prices, and then leave them in the store for retail to earn the difference. This is also the way that pù, the small shops in the city that do not have their own design and processing capabilities, are popular.

The second is to go to several suburban seafood wharves represented by Longwan Village, directly select and purchase raw materials, and then take them to the store for processing. Of course, this requires a relatively high technical strength of the operators themselves. For our store, this method is suitable for making small batches of jingji products with unique shapes and styles.

It should be noted here that due to years of uncontrolled overfishing, most of China's coastal fishery resources are facing a state of depletion. In addition, the phenomenon of repeated violations is even more head-scratching.

In this case, some nimble fishermen began to change their ways, and since the fish were not easy to fight, they would eat in a different way, so they reached out to the snails and shellfish on the bottom of the sea.

Many of these mollusks have a dual economic value, and in addition to being eaten, their shells can also be used as ornamental crafts. Especially the latter, due to the improvement of people's living standards over the years, after eating and drinking, there is gradually leisure and elegance, and there are more and more people who like to collect and appreciate handicrafts, and the related market is a hot scene. But people's tastes and visions are different, some like jade, jade, calligraphy and stamps, and naturally there are also like pearl coral, snail shell tortoiseshell.

As a result, under the drive of Liyu, many tugboats converted from fishing boats appeared, and a large number of illegal snail shell resources were carried out in various sea areas.

As in other fields, as long as there are interests, the ingenuity of the Chinese people in this area will be fully stimulated, and all kinds of ingenious inventions will emerge one after another.

For example, the most typical is the special large palladium tow used by the tugboat, which can penetrate more than 30 centimeters into the sediment, turn the bottom of the seabed upside down, and catch all the snail shells in the range. According to insiders, such a medium-sized tugboat can catch hundreds or even thousands of sacks of various snails at a time.

Some marine experts have lamented this, calling out in the media that snails belong to the penultimate layer of the seabed biological chain, and the impact of this overfishing method on the seabed ecological environment is very huge.

To this end, the relevant departments have also taken some corresponding measures to control and punish them in all aspects of production, circulation, and consumption. But as with pollution control, violators are not only well-equipped, but also well-versed in flexible guerrilla tactics, and as a result, the effectiveness of the crackdown has been lackluster for many years.

Seeing the information and questions in this regard, Jiang Yichen and Su Xiaojia's thoughts were very contradictory. Especially for Su Xiaojia, she has loved these things since she was a child, and opening a marine handicraft store is both a career and a personal hobby, and at the same time, in order to bring beauty to consumers, these resources are needed. But on the other hand, joining the procurement team objectively increases the demand of the market to some extent, and it seems to help the suspicion of abuse.

It stands to reason that when it comes to picking up shells on the beach, it has little impact on the environment and ecology, but now that the tourism industry is so developed and the seaside is full of tourists, how many shells can you pick up?

Even on the beaches around Yunsha Island, the number of shells left behind by such dead sea creatures is very limited, and even fewer are undamaged and intact.

In addition, there is a side way, that is, the imitation products that have become popular in the industry in recent years, using resin, bone meal, shell powder and glue, and making high imitation snails, pearls and corals through certain technological means. Of course, this thing is not popular now, and some unscrupulous businessmen sell the goods as genuine goods without labeling, which is called shameless fraud by enthusiasts.

Therefore, since the positioning of the high-end Jing product route, the way of artificial imitation is obviously not feasible.

In this case, it is almost impossible to completely detach from reality, unless you give up the profession. In desperation, Jiang Yichen and Su Xiaojia decided to act according to the original established policy, not to seek more but to jing, and to work design and technology. Rather than consuming and squandering limited resources in large quantities as in the extensive industry.