0833 Free Dead?
The so-called Internet thinking, Song Chen is not the initiator, but he is the person who has brought this new concept into full play since the beginning of the Internet, Chenxing Network, 8848, Baidu, GOOGLE, Taobao The success of these companies is all based on this kind of destruction of the business model of the change and seized a huge market share, and even Taobao and Tmall have not dared to launch a charging project lightly, that is, they are worried that the opponent will take the opportunity to "he charges me for free" way to defeat.
But this kind of service built on "free" will inevitably consume a lot of money, Baidu, Google now has a stable profit point not to mention for the time being, although Chenxing Network relies on QQ show, wireless value-added business has made a small gain, but the annual loss of tens of millions of dollars makes Yao Hua under great pressure.
8848 is unique in China, and in the United States and Europe, Amazon has achieved very eye-catching results, but it also has tens of millions of dollars in losses every year. 8848 even took advantage of the NASDAQ stock market crash, Amazon's strategy retreated when the reverse operation, in the United States and Europe to buy a large number of land to build its own warehousing centers, logistics teams, directly led to a significant increase in net losses in the past two years, this year's loss of hundreds of millions of dollars is a foregone conclusion, Yao Hua's pressure is obviously not the same order of magnitude as Wang Juntao.
As for Taobao, it is still in tat-for-tat with Tmall, because it is backed by Alibaba Group and its brother company Baidu, and its annual loss is only a few million yuan, which is already a drizzle for Alibaba Group; Although Ma Zhishang also has annual performance indicators, at least it is much easier than the thoughtful Jack Ma and his team, and he even has time to play tennis with colleagues after work and go to the Hyatt Bar for drinks in the evening!
ββ¦β¦ Benefiting from Chenxing's rich payment methods and the rise of mobile Monternet, Chenxing Network's stock price has been rising steadily since last year, especially the mobile QQ and news subscription services of Mobile Monternet, which contributed more than 70% of our wireless revenue last year, and this year with the growth of QQ value-added services such as VIP, Red Diamond, and Blue Diamond, our dependence on wireless revenue will gradually decrease. This year's financial income is expected to exceed 50 million US dollars, turning losses into profits! β
In the Chenxing system, the person in charge of the listed company usually does not take out the stock price as a result when reporting to Song Chen, which is Song Chen's request, he does not want his henchmen to make short-sighted decisions due to the pressure of the board of directors, nor do they want them to take market value management too seriously because they hold company options!
Of course, Yao Hua knew Song Chen's habits, but he still brought out the stock price, indicating that the NASDAQ stock market crash and the lack of revenue points in the past two years had brought him great pressure, and now standing in front of Song Chen, there was a sense of relief.
in the conference room. Song Chen smiled, first affirming Yao Hua and the work ability of the team he led, but he still had something to say: "Over the years, the achievements of Chenxing Network have been obvious to all, which is very good!" But I've noticed that there have been some strange arguments recently, some people have built a free registration mechanism to cancel QQ accounts, on the grounds that Chenxing Network has enough QQ registrations, and there are a large number of real-name accounts registered without ID cards? β
This...... Yao Hua hesitated slightly. "That's true," he replied, "but it's not mainstream, and it's not the thinking of the company's executives, it's the advice of the board of directors." The initiator is Jeffrey, CFO of the American mutual fund T. RowePrice? Klaflin, the company's second largest institutional holder of Chenxing Network, believes that the sharp increase in accounts will not only not bring more operating income, but may also bring additional pressure to the company's fixed investment costs such as management and maintenance, servers, and bandwidth resources! Therefore, he proposed two suggestions to me: one is that the QQ applicant should pay a good and low price; The second is to improve QQ's advertising system. He thinks we're too conservative in this area! β
Song Chen said lightly: "I don't care what they think, I just want to know what you think, and what the company thinks about this JianyΓ¬!" β
"Of course I'm firmly against it!" Yao Hua's attitude is clear-cut. As Song Chen's henchman. He was one of the few people who understood the strategic blueprint of the Chenxing system, and Yao Hua's answer was unlikely to disappoint Song Chen.
Yao Hua continued, "If it was March 2000, when the NASDAQ stock market crash had just erupted, Claflin might have been tempted by this proposal, but now that the company's finances are gradually improving, there is no need for us to push potential users out of the door!" As for the advertising system, one of the important reasons why QQ was able to overtake in corners and finally defeat ICQ is because AOL is eager for quick success and integrates too many ads on ICQ to anger users? This lesson is happening right now, and of course we have to learn from it! β
Song Chen bowed his head and said, "I'm very glad that you can recognize this!" Although I'm in the U.S., I've been paying attention to the experience report of every new product in the company, and there are no big problems, but many versions still have some quick successes, which need to be improved! I still say the same thing, you must first be responsible for hundreds of millions of users around the world, then be responsible for me and Mr. Cai, and finally those shareholders! β
"I understand!" Yao Hua nodded respectfully.
At the oval-shaped conference table, Wang Xiaoxue, who sat at the top of Song Chen's left hand, smiled: "Since the domestic comprehensive portal 263 website gave up free and switched to using paid mailboxes, the comprehensive portal and local websites have changed their banners and launched different charging projects. It's just that this kind of argument has been quiet for a while after Chenxing Network launched 1G QQ free mailbox! β
Tsai Chongxin replied: "Indeed, it is not only the view that 'the Internet is free is dead' in China, but also a similar view abroad, and in the final analysis, it is the general loss of the Internet that has caused the industry to have a general distrust of the free business model, and Klaflin's construction is just a more appropriate view at that time!" β
Song Chen hooked the corners of his lips and said with a slight sarcasm: "In the Internet era, it is essentially a transaction of traffic realization!" Just like a department store, it must be built in a prosperous area, and the customers are dense, and only people will have business! Internet business does not need a prosperous location, and the marginal cost of acquiring customers tends to be infinitely zero, so the business model of 'front-end free and back-end payment' is particularly important, and the traffic of large-scale operation has the value of monetization! β
"If you are satisfied with the existing scale of traffic, you must have a stable price, a low price and a strong enough competitive barrier. For example, the starting point Chinese network: there is a relatively sound salary system, a more developed consumer group, and a multi-level author system; Like Chenxing Games, because the game industry itself has strong payment attributes, it can naturally make players willing to dig out their wallets! β
"There is no problem with the free model itself, but it is a product of the emergence of scientific and technological progress, and the people who sing 'free is dead' are the strugglers under the pressure of the Internet stock market crash, and we can't blame more!" After a slight pause, Song Chen's cold gaze inspected every subordinate present, and his voice was slow and sonorous, "Everyone present is my confidant, when you joined the group, you more or less heard me talk about the career blueprint!" You have worked hard so far, and this blueprint has begun to take shape, and you should be able to realize more deeply what power we have in our hands! However, no matter how the outside world doubts, I hope that you should be methodical and calm when making plans and developing products! β
Of course, dozens of high-level executives present knew that there was no trace of falsehood in Song Chen's words, except for a few high-level executives such as Cai Chongxin, most of them were not top professional managers in the minds of headhunting companies, so they could clearly feel that with the development of the company, their identity and status in society also rose with the tide.
Because of this, they looked at Song Chen with awe and fanaticism in their eyes, like fanatics!
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ββ¦β¦ Of course, in those days, people had nothing else to ask for, and their love was deep, and they wanted to be each other's flesh and blood; I'm even more afraid that someone will say that you are dizzy for love, and you give everything and ask the other party if it is enough; He is your only pleasure and only temptation, he is your only worry, what do you bow your head first, how can you give up lightly if you lose him! Love never stays and doesn't give a reason, it only gives results, it comes to everyone who wants to take it, love never stays only by people falling or bearing, if it really wants to go, it won't care if you don't have nothing! β¦β¦β
In the pink room, the old tape recorder is playing a love song by Zhang Xinzhe, the prince of love songs, his voice is perfect to condense the beginning and end of a relationship in this song "Love Doesn't Stay", Zhang Ruoxi sat in front of the dresser and quietly stared at herself in the mirror, her eyes were like water, her cherry lips were slightly opened, and her beautiful humming voice floated out gently.
The lyrics are so well written, and the tune is beautiful, but it's just very sentimental! Zhang Ruoxi thought to herself.
Zhang Ruoxi also heard this song for the first time, and she liked it very much!
However, Zhang Xinzhe has never been her favorite singer, most of the song tapes in her collection are Hong Kong and Taiwan actresses, but her brother Zhang Qidong is a super fan of Zhang Xinzhe, as long as it is an album released by Zhang Xinzhe, he will not hesitate to buy it!
"Why do you suddenly want to listen to these songs?" It was Zhang Ruoxi's mother, Zhao Yingying, who was leaning against the door, holding the broom in both hands, leaning against the door, her eyes thoughtful, as if she had been standing there for a while.
Zhang Ruoxi was slightly stunned, glanced back at her mother, and replied, "How can my brother's tape be in my drawer?" (To be continued......)