0157 The first war with the "Internet giants".
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The search engine is not a new thing, the state-owned portal Ivy League has its own search engine, and Yahoo China has long had its own engine technology.
In the early days, the Yahoo search engine collected the addresses of resource servers on the Internet, divided them into different directories according to the types of resources they provided, and then classified them layer by layer. If people want to find the information they want, they have to go to the destination layer by layer according to their classification, and find the information they want, which is very troublesome!
Baidu, on the other hand, has accurate search results, fast responsiveness (depending on the user's network), and integrates C. {0,10}o.{0,10}m resources make Baidu search easy to use, and it has suddenly become the hottest topic in the IT industry in 98.
At the same time, Baidu has achieved positive results, but also let e-commerce benefit immensely, 8848 paid to Baidu at the price of three million technical service fees per year, which is very effective to solve the problem of early search and accuracy.
The IT reporter wrote with a smile: "Chenxing Holdings is like a cat, everything in your pocket is new!" Or high-tech! β
At this time, Song Chen was no longer in Dongou City. It took two days to sign the accumulated documents, and then met with the representatives of the venture capital group sent to Alibaba. It is worth mentioning that during this time of business trip to Hong Kong, especially after the announcement of the letter of intent for investment in Suidong City, the governments of many large and medium-sized cities sent him invitations, hoping that Song Chen could take the time to inspect the economy, which was obviously in Song Chen's mind!
The experience of running the country in his last life gave him a flexible vision for land, April 13. Song Chen got on the plane to Xiakou City. This time, in addition to his personal Xiaomi Zeng Qian, there were also two bodyguards, one named Wu Nan and the other Zhuang Murong.
With the astonishing expansion of Chenxing Holdings, the company's security work is very important, and Xiang Hang is responsible for the overall planning. If Gao Fang wants to protect Li Wan and Zhang Ruoxi, he can only be accompanied by two people.
Dongou is very close to Xiakou City, an hour away. Maybe it's because you don't want to be too public. There were very few people who picked up the airport, but Zhao Desheng gave Song Chen enough face and came in person! In the car. Zhao Desheng said with a smile: "In the past two days, I asked Xiao Chen to be your guide, how about walking around Xiakou City for two days first?" β
Chen Zhan, who was sitting in the passenger seat, turned his head and nodded slightly at Song Chen, who was Zhao Desheng's confidant secretary.
Song Chen shook his hand and smiled: "Don't hide it from Uncle Zhao, I have studied the geography of Xiakou City." I'll take a look at it myself tomorrow, and I'll discuss it with you after reading it, what do you think? β
Zhao Desheng was stunned for a moment. He slapped his knee and laughed, "It seems that you are prepared!" It turns out that I have already prepared something, since you have your own favorite plot...... Okay, you can see before you decide! β
In later generations, the cooling method of the number jΓΉ center belonged to the water-cooled type, and a small part of the air-cooled type was used (note: for example, goog1e is in the number jΓΉ center in Belgium). When considering the address of the center, it is generally near the water source.
Therefore, Song Chen paid attention to the east bank of the Han River across Xiakou City - Wuchang District from the beginning. Wuchang District, located on the shore of Sand Lake, is the central urban area of Xiakou City. Wuchang science and education agglomeration, with rich intellectual resources and high-quality human resources, is suitable for the company's exhibition positioning.
Song Chen borrowed a bus from the government. Let Zhuang Murong send him to Linjiang Avenue, near the Yangtze River Tunnel in later generations, which is now the location of Yudahua Hospital. A few years later, the Oriental Pearl Garden was built in the south, the Yudahua Hospital and the Navigation Vocational and Technical College in the north, the tall and prosperous commercial properties in the east, and the Hangang Wharf in the west.
Wuchang District is now the seat of the Provincial Party Committee and the Provincial Government of Northern Hubei Province, and is the political, cultural and information center of the province, where dozens of foreign institutions and many financial institutions, commercial and trade enterprises, and large company headquarters gather to form the economic core area of Xiakou City.
Therefore, at the formal negotiation meeting, when Zhao Desheng saw the plot pointed out by Song Chen on the map, he smiled and said: "Your vision is quite poisonous!" β
Yan Nian, director of the Land Management Bureau, said: "That piece of land will increase in value in the future, and the price of land compensation for residents is not small!" How many acres does Chairman Song want? β
Song Chen smiled, drew a circle on the map with his finger, and said, "Naturally, the bigger the better!" β
The conference room was full of the heads of Xiakou City who were in charge of real power, and seeing that Song Chen had such a big appetite, they all turned their heads and ears. The area he pointed to was almost three or four hundred acres of land. It's not that I can't afford it, but Yan Nian feels that Song Chen is suspected of using the "concept of Internet industry base" to "open commercial real estate".
There are many people who have doubts, and the director of the land planning bureau questioned: "Even if you want to open a logistics center, build your own server building, open a branch, or even a call center, all of them can't add up to so much land, right?" Now that the real estate industry is improving, Chairman Song doesn't want to take land to open real estate, right? β
Song Chen glanced at Zhao Desheng, and when he saw him smiling and looking like he had nothing to do with himself, he secretly scolded the "old fox" in his heart. Song Chen smiled: "Chenxing Holdings can guarantee by agreement that within five years, it will never set foot in any projects related to commercial real estate!" β
"What about the land?" Yan Nian asked.
Song Chen shook his head: "During the agreement period, it will never be transferred to others!" But I will reserve the right to take the land or project as collateral to the bank for a loan! β
Someone said: "Your company's industrial base has been open for too long!" β
Song Chen was silent for a moment and said: "There are many research centers set up by multinational companies in China, but they have always been biased towards local applications, and rarely involve core technologies!" For example, more than 99% of the patents in the research center established by IBM three years ago are the results of research in the United States or the United Kingdom. If the government agrees, in the next five years, I will set up a research center in Wuhan to keep pace with the international cutting-edge network core technology research. In addition, Xiakou City has convenient transportation, and I can set up my logistics headquarters here! β
The research center and logistics headquarters are a good idea, but not enough to satisfy the local bureaucracy, but they have nothing but land and preferential policies. They don't have much of a stack either. The legal tax avoidance operation of the offshore company can be obtained in the same way, the difference is how big the appetite is. Every year, although FDI (foreign direct investment) rises rapidly, it is scattered to local governments that are hungry and thirsty, and attracting investment is like pimping, and it is just a little splash when it is sprinkled.
If they encounter a strong multinational company again, they can only salivate, and they don't even have the confidence to refuse!
β¦β¦
After Alibaba Group signed a strategic cooperation agreement with EMS. It has successively signed cooperation agreements with four international logistics giants such as DH1, TNT, UPS, and FedEx. In addition, in order to expand the market share of China's logistics market, the four companies are very happy to provide cash on delivery services. And promised to give a higher preferential price.
It is easy to see that in the early days the logistics market was limited and the competitiveness was weak. The market is open for ...... 8848's lowest discount and big logistics plan obviously provide a very good "online shopping experience", which can greatly stimulate the Chinese online shopping market!
Sure enough, since the "logistics annual fee plan" was proposed, the banks that opened online payment at that time were China Merchants Bank One Netcom and Bank of China just launched the Great Wall credit card, and the bank cards involved in the future will be the same as the Internet giants in the later world, and will be advanced because of the butterfly effect] two ways, the first batch of netizens who ate crabs exceeded 200 people on the same day. Next, with the establishment of local branches, the increase in the scope of promotion, and the increase in the number of people who pay logistics fees has skyrocketed. In less than half a month, the number of annual subscribers reached 532o. Among them, more than 32oo people have been included for half a year!
The solution of logistics has increased the pressure on operating costs.
According to the spirit of Song Chen, the number of users established by the tracking department statistics [Note: In fact, it is to collect user browsing information, that is, the importance of ** was only noticed by the network company in the middle and later stages. But Amazon may be the first website to notice the importance of collecting users, which is one of the reasons why Amazon's online shopping experience is so good. In the past half a month, hundreds of netizens have only bought one or two CDs each time, and the sales volume is only 25 or 5o yuan, but the logistics cost in the province needs five or six yuan, and the outside province needs more than ten or twenty yuan.
However, the effect is also very obvious. The logistics annual plan directly stimulated the sales of 8848, and as of April 16, the sales of that day were as high as 100,000! Compared with the highest sales of nearly 60,000 in March, the increase is as high as 4o%.
Just like the advent of hotel distributors such as Hyundai Express has made hotels rejoice; The significant increase in the number of software, books, and audio-visual sales has benefited Lianbang Software and the local publishing houses in Dongou immensely. In particular, the inventory was consumed by Alibaba Group's pick-up and packaging personnel, who signed a long-term cooperation agreement with Alibaba while contacting the channel to purchase goods, and officially became 8848's book and audio and video supplier.
Wang Juntao, manager of the 8848 department, won the first battle, and announced again at the press conference without hesitation that this year's sales target has been increased from the original 30 million to "40 million", and even expects to reach "50 million".
The only disappointing thing is that the daily **IP of the 8848 website has reached more than 100,000 people, 98% of the users are just browsing the website, and the effective purchase rate of less than 2% is very thin in the face of the booming sales.
In addition, Wang Juntao originally wanted to sell online advertising space, but He Yuntao stopped it.
Chenxing people know that the chairman attaches the most importance to user experience, and he approves himself as the "Xi Experience Officer", requiring any products and websites of the subsidiary to strive for beauty and atmosphere while maintaining conciseness and clarity, which is also determined by the poor network foundation. Even if C. {0,10}o.{0,10}m, for the sake of the cleanliness of the page, he never even planned to do pop-up ads, which not only won the recognition and admiration of countless netizens in the early days, but also maintained great pressure on competitors.
One of the representatives of this unlucky competitor is the 3721 Internet assistant who was once "unlimited" in the previous life, the founder Zhou Hongyi, and the 36o master in the later life! (Note: the advance of the butterfly effect) first to be a "hooligan", then to do "protection", Zhou Hongyi, like Shi Yuzhu in the marketing industry, is a controversial figure.
Back in C. When {0,10}o.{0,10}m appeared in the market to seize cities and land, monopolizing the vast majority of the market share of Chinese netizens, Zhou Hongyi realized that his opportunity had come.
At that time, the layman Song Chen only noticed that C. {0,10}o.{0,10}m. However, it completely ignored the importance of Chinese real-name URLs, and finally cultivated the first and competitive Chinese real-name navigation plug-in 3721! In February 1998, in order to fulfill the ideal of "allowing Chinese to access the Internet in their native language", Zhou Hongyuan founded Guofeng Internet Software Company, and launched the 3721 "Internet Real Name" plug-in in the same year. Just type Chinese into the URL to go to the website.
In later generations, 3721 can be said to be c. {0,10}o.{0,10}m+Baidu's integrated product - rogue characteristics are not counted. History is always strikingly similar. Not to mention the advantages and disadvantages of 3721's search algorithm and Baidu's engine, if 3721 could wake up and abandon the characteristics of rogue software and rebuild 3721. Baidu may not have today's Xuanhe status.
Therefore, 3721 in the previous life is to Baidu what Wang Juntao's 8848 is to Jack Ma's Alibaba, and the mystery of history lies in this.
Relying on Song Chen's negligence and Zhou Hongyi's keen eyes, relying on the real-name search feature of Chinese. 3721 squeezed hard into being c. {0,10}o.{0,10}m almost monopolizes the Chinese navigation market. Although insignificant, it also caused a stir in C. {0,10}o.{0,10}m: The vigilance of Li Mingze, product manager. However, Baidu had not yet opened the engine at that time, so it could only be helpless.
But Zhou Hongyi is also uncomfortable, even if he accepted a $2oo seed investment from venture capital Walden International in early March, he was not happy.
c.{0,10}o.{0,10}m occupied too much of a first advantage in the early days, and because "Baidu" is not bad for money and Chen Galaxy products focus on "user experience", the director zhìc. The ad pages of {0,10}o.{0,10}m are mainly text and GIF ads, and pop-up ads are rejected. Because c. {0,10}o.{0,10}m721 also did not dare to accept the request of online advertisers to create pop-up ads. Rather, learn c. {0,10}o.{0,10}m keeps the page fresh, focusing on "text color", "text advertising" and "banner advertising" to achieve the purpose of expanding the market share of navigation.
It is no exaggeration to say that even if 3721 runs wildly, C.{0,10}O.{0,10}M can't find the shadow of the opponent when he takes the telescope and looks back!
And 3721 was originally limited in features. After Baidu came up with its own search engine, Zhou Hongyi knew that there was no chance of success in competing with Baidu in the Chinese navigation market by normal means. For this reason, Zhou Hongyi had to grit his teeth and go sideways! Started down the path that history has taken β forcing users to install the 3721 plug-in and expanding it in a near-viral way.
Plus 3721 to force the browser page to be modified. This trick is very good for C. {0,10}o.{0,10}m is undoubtedly the bottom of the lake. And the early rookie Chinese market had little to no way to prevent it. At that time, the Internet cafΓ© had not yet installed a diskless system, let alone a restore card, and almost every computer in the Internet cafΓ© was forced to install 3721, and it was difficult to uninstall!
In just a few days, the poor 3721 used rogue tactics to gain 15% of the market in China's navigation market. When Zhu Tiejun knew about this, it was already April 18, and he scolded product manager Li Mingze: "Such an important matter, you only sued me today?" β
While asking the secretary to organize a high-level meeting, he called Song Chen, who was running a race.
β3721οΌ Zhou Hongyi? [Note: η₯ (yi) used to read ei's mask and pass by......]
Song Chen sat up from the bed rather strangely, put on a white cotton nightgown and came to the floor-to-ceiling window, looking at the ups and downs of the city in the early morning.
Zhu Tiejun was stunned and asked, "Does the chairman know the details of 3721?" He just learned about 3721's shameless means of forcibly asking customers to install Chinese real-name plug-ins, and then modified the browser's pages, and did not know the company and people behind 3721.
Zhou Hongyi, a Chinese Internet giant that can be compared with Shuangma and Li in later generations, must not be ignored. Song Chen is not a technician, so he can't make a decision at will in this regard, so he just said in a deep voice: "The rogue methods of technology can only rely on you engineers to compete against each other, and see the move!" What are your plans? "In the Chinese market, where there were no legal provisions on the Internet in the early days, it is obviously unrealistic to rely on legal means to stop the other party!
"Chairman of the board, you said that to build an empire, you must first start by capturing the client! Although the means of 3721 are shameless but very effective, c.{0,10}o.{0,10}m can be said to be dumb and eat coptis, and there is bitterness that cannot be explained! But we absolutely cannot tolerate this situation! The chairman has long intended to enter the network protection market, and now it is just in advance, we can start with anti-rogue software! β
This is the right thing to do! Song Chen nodded and said with a smile: "Hmm! In this case, Baidu's technical resources should not be moved, let the spun off research department start to open network security products, and you will also serve as the technical director! It's just, Tie Jun, when can you come up with the product? β
"The company has a lot of technical resources, and I will take the lead to ensure that we will come up with targeted products within half a month!"
Song Chen smiled slightly, and said, "Very good!" In addition to the-for-tat at the technical level, in terms of public opinion, you should not forget to guide! Let people write manuscripts to IT newspapers and periodicals such as "Computer World", in addition to providing detailed unloading methods, but also move public opinion to condemn, so that Zhou Hongyi should not go too far! Yes c. {0,10}o.{0,10}m in front, if he doesn't want to lose the market, he will definitely think about the consequences! β
"I see!"
Putting down the phone, Song Chen took a deep breath, and then sighed: "There are more and more opponents!" "From Robin Li, who plans to come back to start a business in Silicon Valley, to Pengcheng Tencent, to Zhou Hongyi's 3721, the giants in the previous life are ready to move! It's just, what is Jack Ma doing now?
A pair of slender white jade hands suddenly quietly hugged Song Chen from behind, the snow feet stood on tiptoe slightly, and a pretty face that was disgusting and happy came from behind her shoulders, and she said in a greasy voice: "Song Dong......"
Song Chen smiled, pressed his hand on the jade wrist and gently took it, and a hot and sexy ** delicate body was brought to his eyes. Her skin was like snow, soft and boneless; Like a gourd, the rounded curves to the elastic buttocks are raised high, and the eyebrows and eyes are mixed with a soft and bone-deep style.
"Ah Qian!"
Kissing Zeng Qian's delicate lips, with a burst of rude wolf kisses, Song Chen's body pressed forward, so that her ** ** was directly against the transparent wall.
"Hmm......" Zeng Qian was full of shyness, and whispered shyly in Song Chen's ear, "Song Dong, you will be seen!" β
Holding her plump and well-proportioned slender ** so that she hung on her waist, Song Chen smiled and said: "More than ten stories high, who can see it?" As he spoke, he lifted his bathrobe and slammed into Zeng Qian's young and delicate body. (To be continued......)
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