At the annual meeting of the partner company, the past achievements were summarized and commended. The strategic layout meeting of the new year also kicked off.

Compared with many companies, the capital chain collapses very tightly, and the small partner company is a model of not bad money. For example, the largest investment of the small partner company, "Jianghu", can only be made by people, without contribution, and can get huge returns.

The company's own investment is a small-budget movie, with a small profit and a big profit, casting a wide net to gamble on the box office dark horse, even if the investment fails, it will not damage the company's vitality.

Star economic business, this is almost a performance model of lying down to collect money, and the partner company uses popular artists as a gimmick, and does not worry about a large number of potential artists who have not yet become popular not signing contracts. As long as the company invests in several film and television dramas after signing the contract, the seedlings with potential are easily packaged as stars. After becoming a star, advertising endorsements, commercial performances, etc., according to different economic contracts, will be taken by the partner company 2o%~5o%. In this business, as long as you can pull potential stars and sign their contracts, even if these stars become popular, the plays they receive are not the works of the partner company, and they can still contribute brokerage business to the partner company.

In fact, when it comes to investment in film and television, music, etc., the stability of making money and the rate of return are far inferior to those of brokerage business. This piece of business is to take out a deed of sale and say to potential stars: "Do you want to become a magical girl (star), sign this contract, and you can realize your wishes......"

The publishing business is full of bestsellers, and each batch of only 10,000 copies is printed, and only the stock of books is sold out. before the printing begins. This practice allows the company's books to be published, which occupies very little capital and has a very low risk of unsalable. Without the risk of unsalable inventory, the publishing business has almost become a "cash cow".

As for the game industry, starting point Chinese network, etc., although they have not really made money yet. However, at least there is a reliable profit model, and with the development of time, profit estimation is not a problem.

Even the film and television special effects studio is currently relying on orders for the "Jianghu" movie, although it is not making money. But there is no loss either.

Arguably. The small partner company is currently a small sparrow, but it has all kinds of organs. A large group with a bright future, the structure has been faintly formed.

Of course, such an architecture. Away from the Chinese version of Disney. The gap is still quite far.

In addition to several strategic layouts that partner companies are already doing, such as big movies, publishing, online games, vs battles, starting point Chinese network, etc.

Wang Qinian has proposed a new direction idol group plan!

"Idol group plan?" Everyone was amazed.

"Yes. Idol group plan! Wang Qinian emphasized, "Based on my analysis of the domestic music industry. Personally, I think that the record industry is in the future. is becoming more and more a piece of chicken ribs, and the album is equivalent to a business card for stars. Whether it's a concert to give away, or an autograph, and the record sales list reflects the value, but if this thing wants to make money, it is estimated that it is very difficult! If a music album doesn't make money, it doesn't mean that the singer who is popular with music doesn't make money, and after the singer is praised as a star, he has commercial value, such as participating in commercial performances, a game can be as little as 100,000 or as many as millions. and advertising endorsements, these are the main profit models for music stars in the future. ”

"Brother Nian, in my personal opinion, big movies are more promising than music. For example, it is becoming more and more difficult for music records to make money, and they have become chicken-like deposits, and they can only make money through popular singers and personal commercial performances and advertisements of singers. And big movies are stronger than music in terms of star-making, and the box office of big movies themselves still has huge profit prospects......" Hao Yi said suddenly.

"Yes, I agree!" Wang Qinian said, "The reason why big movies are strong is because movies have a home field. It's like football and basketball, they have a home stadium that charges tickets, so they have an evergreen foundation. Many singers, they go on records, but they don't have a home field. There are also some singers who are stationed in bars to perform, but their fame is too low, and the performance occasion of the bar cannot be called the home field! If, the country's opening policy, allows me to invest in cinemas, I will definitely invest in cinema chains without saying a word. But now the cinema chain is still not open to private companies. Therefore, I proposed to lay out the music, and besides, it is not a record-based, but an idol group, an idol group with a fixed performance home! ”

As soon as Wang Qinian explained this, everyone began to suddenly realize.

The so-called idol group plan, this is nothing.

The important thing is to stake the land first, circle some suitable real estate, let the idol crew settle in, and collect tickets for the performance.

In the future, it is assumed that ...... If a small partner company is allowed to invest in a cinema chain, it is also very easy to change the music performance venue into a cinema.

Choose to buy commercial real estate, and, quit the idol group, collect tickets to make money. It's not a whim of Wang Qinian, but he had this idea a long time ago. It's just that he has too many ideas, but his funds are limited. A few years ago, even if you had a good idea, it would have been impossible to start the project without money. But now that the funds of the partner company are gradually abundant, it is the right time to invest.

For the idol groups that will become popular in Japan and South Korea in the next few years, Wang Qinian is naturally no stranger.

In 97, Japan's good morning girl has blown a whirlwind. When the Japanese record industry was gradually shrinking and sluggish, the income of idol groups from live performances still showed a more stable ability to attract money.

And then ......

AKB48 in Japan in 2oo5, Girls' Generation in Korea in 2oo7.

One red and purple idol group after another is packaged!

Of course, idol groups are not a new thing, and they have not only started to emerge in recent years.

In fact, not long after the advent of the record industry, various idol bands are emerging in an endless stream, and I don't know how many bands are established and disbanded every year.

But in recent years, the pop music industry still pays more attention to the popularity of specific idol stars, and as for idol groups, many companies are not too enthusiastic.

Because, it is actually very simple to become popular with specific idols. As long as the qualifications are relatively good, given enough resources and hype, it is easy to mass-produce a bunch of stars.

After becoming popular with a singer, the brokerage company immediately took advantage of it before it was out of breath and desperately squeezed profits.

Because, many singers have an active cycle. At the beginning of his debut, a few classic songs became famous. After becoming famous, they were desperately squeezed, and it was difficult to quit new classics, so most singers would be like a meteor in a few years.

A handful of evergreens, that's definitely a rare wonder.

Compared with making an idol singer popular, it is obviously more difficult to become popular with an idol group. However, idol groups are better than being composed of many people, and after the popularity of one or two members begins to decline, it does not affect the popularity of the team. As long as the team can continue to innovate, it can maintain long-term vitality like a football team.

Moreover, in addition to touring, idol groups often have their own fixed home venues. Idol groups that collect tickets and interact with fans at home are often more able to withstand the test of the market than ordinary groups.

After all, a group that doesn't even have its own home field, if it doesn't make a name for itself, it's like a wandering performance group, not like an idol group.

Of course, the home of the performance of Wendìng is also related to commercial real estate!

Even if, this idol group, the operation failed. In the future, the price of commercial real estate will increase, and the income obtained can already make this project very successful as a whole.

Under the promotion of Wang Qinian, the small partner company has launched a new strategy "GIR1S portfolio plan"!

The scheme is a bit similar to the later AKB48 and thigh era, well...... It's mainly girls!

And, in order to be close to the people, Wang Qinian decided to hold a draft.

This draft is held at a university in the BJ area. A college girl who has a beautiful appearance and has a talent for dancing and music, then ...... Let's participate in the "GIR1S Set"!

About, the gir1s idol group is divided into echelons.

The newcomer joins at the beginning of 1VO, and for the apprentice of 1VO, the company provides training and accommodation fees, no salary, but 2oo yuan of pocket money. Depending on the qualification, the minimum is one quarter of training, and the maximum is eight quarters of training. If you pass, you can upgrade to 1v1 and participate in the official performance.

The 1v1 level is just enough to qualify for debut, but it is not the main force of the team. You can get a contract with a partner company and have the basic salary of an employee, but there is no other higher treatment.

The 1v2 level is gradually accumulating some fame, and it is not exactly a passerby role. At this time, in addition to salary, there is an appearance fee for participating in commercial performances.

1v3 has begun to be regarded as a star, on top of the 1v2 treatment, advertising endorsement contracts have been added, and income has begun to rise.

The 1v4 level is already considered a big red and can be the main force of the team. In addition to participating in albums and commercial performances within the team, personal advertising endorsements and film-related packaging have also begun to increase.

1v5 level, is the leader of the team, in principle, there is only one. But if in the future, the GIR1S idol group can establish multiple home stadiums and set up multiple detachments, then the leader of the detachment can also have a 1v5 level.

The more the 1v5 level is the 1v6 level. This is the agent of the gir1s idol group!

As for being higher than 1v6, it is the boss of the 1v7 partner company, Wang Qinian!

This hierarchical idol organization centralizes artist training, brokerage and business operations. has its own performance home, using it as a foundation, and gradually attracting more attention and exposure, this kind of idol group is still very rare in China.

For example, there are many singer groups in China, such as the later Phoenix Legend and the like, at the beginning, they were singers who sang in bars, which was equivalent to wandering around, singing to make a living, but fortunately, they were dug up and packaged by record companies, and they began to have a huge room for growth.

And the idol group launched by the little partner company is compared to those "wild" bar bands. More like a regular army. (To be continued......)

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