Chapter 135: Sparta Prague

Platini felt a little strange, but he still took the book "Football Player", and when he saw the football on the cover of the comic, he couldn't help but subconsciously glance at Zhao Chen. With his shrewdness, it is natural to see that this should be a football comic.

Platini opened the comic and began to read it, although he was not a fan of comics, he could still see that this comic was obviously a little different from European comics, but it gave him a better feeling.

When Christel finished dinner, Platini was probably only halfway through it and had to put it away, he was past that age, and he was career-oriented, even if it was football comics, it was difficult to indulge in it.

"Mr. Zhao Chen, your comic is good! As for what's good, I can't say, I'll finish reading it when I still have time in the evening! Now invite the two of you to the lobby for a meal. ”

Zhao Chen and Philip got up from the sand and followed Platini into the dining room.

Christelle prepared a sumptuous dinner with foie gras, caviar, truffles, cheese and bread, accompanied by a special French wine.

"Michelle, in fact, I came to you this time mainly to hope that you can endorse "Football Player", whether it is animation or comics! As for the endorsement fee, 10,000 euros per year, what do you think? ”

This is the main purpose of Zhao Chen's visit to Platini, if he wants Tianxia Society to open a branch in Europe, the difficulty is not ordinary, after all, there are relatively few groups of Europeans who read comics, not to mention, and they mainly read European comics. In other words, if you want to enter the European market, you can only open up slowly, because even the major comic giants in the island country have not yet gained a foothold in Europe, and can only slowly encroach step by step.

Although the players of this era also have their own endorsements. But often only top players will have endorsements, even Platini only has two or three endorsements, and the endorsement fee is far less high than in later generations, 10,000 euros a year is already good, after all, Platini's annual salary is hundreds of thousands of euros.

"No wonder!" Platini's doubts froze. But he began to think about it, this anime endorsement he naturally wanted to get, but how to maximize the benefits.

"I wonder what Michelle thinks?"

"Mr. Zhao Chen, do you think this will work, I don't want endorsement fees, you may know that I opened a clothing company. Otherwise. Isn't there a jersey and a sneaker in this football comic, and you give them to my clothing company to produce and sell, what do you think? ”

Platini felt that he should gamble, 10,000 euros a year was a lot in his eyes, but it was not what he wanted, he had just watched "The Footballer". Naturally, I know the quality of this comic, and if it is promoted well, it may be able to become a hit in Europe. If it can become popular, then his profit will be far more than the endorsement fee of 10,000 euros a year, and it will also inevitably drive his clothing company exhibition.

Zhao Chen's heart sank, this godfather's head is really not covered, and he wants to use another way to obtain greater benefits.

However, this is not impossible for Zhao Chen. After all, it is the agent sales right of the jerseys and shoes of "Football Player", even if the sales are good, the profits in Zhao Chen's eyes are relatively limited. But if you can cooperate with Pu Gan Dad, then the interests will be closely related to Pu Gan Dad, and then I am afraid that Pu Gan Dad will have to try his best to help, so that the process of Tianxia Society in Europe will also become faster, it can be said that this is a win-win model.

"Michelle, it's not impossible! It's just that although this is a gamble, if it is successful, my loss will be far higher than the endorsement fee of 10,000 euros! ”

"I know that. Mr. Zhao Chen, don't worry, if my clothing company can obtain the right to produce and sell the jerseys and sneakers of this comic, it will also be closely related to me, and I will use my connections to help your company promote this comic. Again, I'm going to do my best to spread the word so that we're a win-win situation, what do you think? ”

Platini's main fame is now concentrated in France, but he also has a lot of fame in Europe, and his hometown, since it is in Italy, is also able to use some of his contacts in Italy to promote it. At that time, with the two European countries jointly promoting "Football Player", Tianxia Club will also initially enter the European market.

What's more, in Zhao Chen's heart, this process can be faster, after all, he had a corresponding plan before coming to Europe.

"Since Michelle has said that it is a win-win situation, it is naturally possible, but I just hope that Michelle can do her best when the time comes!"

"That's nature, after all, it's also in my interests!"

After Zhao Chen agreed, Platini breathed a sigh of relief, his face was full of happy smiles, he knew that as long as he successfully promoted "Football Player", then his clothing company would bring a lot of profits every year. And even if it is a failure, he has nothing to lose.

After Zhao Chen finished this sumptuous dinner, he stayed with Philip directly at the Pratini's house.

In the next two days, Zhao Chen and Platini discussed the corresponding promotion plan, and then flew to Czechoslovakia non-stop.

Czechoslovakia is in Eastern Europe, and this is Zhao Chen's next chess piece. Czechoslovakia was chosen because of its population base of more than 10 million and its rich economic base.

Of course, Zhao Chen can also go to Ukraine, Romania, Poland and other Eastern European countries, because the population of these countries is more than that of Czechoslovakia, but unfortunately because the underworld forces in these countries are too rampant and far less rich than the people of Czechoslovakia, Zhao Chen will give up temporarily. It is planned to first spread to other Eastern European countries, mainly in Czechoslovakia.

At this time, Czechoslovakia had not yet dissolved, with a population of more than 15 million and a wealthy people, making it one of the few wealthy countries in Eastern Europe. It is bordered by Ukraine to the east, Austria to the south, Poland to the north, and Germany to the west, which is also quite in line with Zhao Chen's expansion plan in Eastern Europe in terms of geographical location.

The plane landed at Prague Airport, the capital of Czechoslovakia, which is a famous tourist city with a large number of buildings from various historical periods and styles, especially the Baroque and Gothic styles.

The overall look and feel of Prague's architecture is that the top of the building is particularly varied and the colors are extremely gorgeous, and it is known as one of the most beautiful cities in Europe.

The main languages spoken in Czechoslovakia were Czech and Slovak, which, in addition to political/political factors, may have contributed to the later division of the country. In addition to these two languages, German is also prevalent here due to its proximity to Germany.

Zhao Chen doesn't know these three languages, he doesn't have so much time to temporarily cram, after all, he is not going to take the translation exam, why do you learn so many languages, just learn the most important languages. As for the rest, the trouble is a little more troublesome, and when the time comes, you can just hire a translator.

So, under the leadership of the translator, Zhao Chen went straight to Sparta Prague Football Club.

Sparta Prague is a Prague football club that is one of the most popular in the Czech Republic and one of the most successful in Eastern Europe, having won dozens of Czech Primera League titles and is arguably the biggest club in Czechoslovakia.

At this time, Sparta Prague belonged to the shareholding system, most of the shares belonged to the government/government, and most of these small shares belonged to the Cherny family, and the management of Sparta Prague was also the Cherny family.

The current chairman of Sparta Prague is named Thomas. Chernny, Zhao Chen only appeared when he met him, this guy is only in his early thirties, and being able to act as the general manager of a football club can be said to be quite young.

Before coming, Zhao Chen also had a little understanding of the Cherny family, which may have assets of less than 10 million euros, but it has a lot of say in Prague, mainly because it controls Sparta, the largest giant in Czechoslovakia.

"Mr. Thomas, as long as Sparta Prague is willing to help the promotion of the World Society, I am willing to sponsor your club with 50,000 euros, what do you think?"

As the saying goes, if you can't let a child trap a wolf, Zhao Chen can only use money to control the Czechoslovak comic market. And the target of the smash was none other than Sparta Prague FC.

Sparta Prague is the largest club in Czechoslovakia and has the largest fan base, but it also has some ties to other football clubs due to the fact that it often buys talented players from football clubs in other cities in Czechoslovakia. Moreover, secretly there are also some special rights to the Czechoslovak First League.

It is for this reason that Zhao Chen proposed to sponsor Sparta Prague, as long as Sparta Prague agrees to cooperate, then he will not be rootless in Czechoslovakia, and all the comics of Tianxia Society will also be able to be launched in this country.

"Mr. Zhao Chen, this matter is a big matter, and it needs to be discussed by the board of directors, and I will definitely give you an answer tomorrow!"

The largest shareholder of Sparta Prague is the government/government, and in addition to the Cherny family, there are also large and small shareholders, which basically belong to famous families in Prague, which can be said to be more complicated.

Don't look at 50,000 euros is not much, but it also depends on which league, the Czechoslovak First League is not a mainstream league after all, whether it is the transfer of players or salaries, it is far lower than the top five European leagues. The sponsorship of 50,000 euros is not low, at least more than the sponsorship given by most local companies in Prague.

Thomas. Cerny is naturally more impressed, with this sponsorship fee, then Sparta Prague can buy a few more talented players in the country, which is very important for Sparta Prague. If it weren't for the relationship of the board of directors, Thomas. Cherny had already agreed, after all, Zhao Chen was just using the connections of the directors of Sparta Prague!

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