Chapter 138: One-stop layout
Shen Zhenghui's animation company in Hangzhou is not so much outsourcing to foreign companies as it is actually a talent reserve base for Liu Xin's animation studio. The company's only few outsourcing businesses are the business of Liu Xin's animation studio, and it quickly became famous in a short period of time, because the production units of "Puhai Fortress" and "World Air Battle Story" all have the company's name on it, and even "Full Metal Mania" has the participation of this company, if nothing else, at the end of the new "Rebellious Lelouch" in October, you can also see the name of this company on the subtitles.
Countless local Chinese animation companies envy this star company that has ostensibly entered the Japanese market, which has generated a huge GDP, employees enjoy high salaries, and can also go to Japan for training, which is almost a benchmark in the industry. But in fact, the soul of the whole company is in Liu Xin's studio, Yu Hang's company is equivalent to a branch of the Japanese company, and the management of Yu Hang's company cannot control the development of its own company, it itself exists as a vassal.
So the leadership of the Chinese branch of the Japanese studio had a lot of opinions.
Ordinary employees have no opinion, they just need to do their job, and seeing that they are not young children's animations and can find a market in Japan is a spiritual satisfaction for employees, regardless of whether they are happy or not. The management who are hired to manage the entire company is much more painful and tangled, and they do not play as much role as they thought at first, basically acting as a foreman. became the executors of orders and demands from Japan, they had little autonomy in their hands, and Yu Hang's original world animation company had no works in the country.
This is the most important thing, the grassroots staff get paid, hone their skills, and gradually grow into high-quality talents who are not inferior to Japanese animation practitioners, and can find a job wherever they go. In Japan, the high-level has gained fame and fortune, and the box office has been constantly refreshing. The middle level in China says that managers do not have the autonomy of managers, and they say that they are technical staff, and they do very little in technology.
So the arrival of Shen Zhenghui made the management determined to have a showdown. In any case, a little bit of operational autonomy must be regained. It cannot be completely reduced to a Japanese company.
This is exactly what Shen Zhenghui is thinking.
At this time, the CEO Shen Qiang, who stood in front of Shen Zhenghui, although he was an alumnus of Shen Zhenghui, was still Shen Zhenghui's senior, because he had the same surname as Shen. It's still a door. But he was still very nervous standing in front of Shen Zhenghui. What is the domestic animation market like? Shen Qiang still understands that the most profitable animations are also produced by Shen Zhenghui's companies, so he has the right to independently produce zuΓ² animations for the requirements. Shen Qiang also put a lot of thought into conceiving Shen Zhenghui's speech, he felt that Shen Zhenghui split the animation department instead of strengthening Pengcheng's Xinghui Animation, and instead set up a new animation company in Yuhang, it must be for differentiated management, and it was not for the purpose of increasing and expanding the department that produces animation for young children. So he took great pains to prepare a long speech on the development plan, focusing on the long-term layout, and was ready to persuade Shen Zhenghui to burn money on animation for all ages, saying that he knew that he had just said a beginning, "We want to fight for a little autonomy and make a little bit of all-age animation with local Chinese characteristics." β
"Okay!" Shen Zhenghui's reply made Shen Qiang choke on all the speeches he had conceived for several days.
"Shen Dong, what did you say?"
"Hmm." Shen Zhenghui nodded, "I have had this idea for a long time, and it is good that you can take the initiative to put it forward." Do you have a plan for how to do it? β
Shen Qiang was stunned for a moment and hurriedly handed over the plan.
The idea is still quite old-fashioned, Shen Qiang's idea is to dig deep into the classics of literature, try a variety of styles, even including the types of ink paintings, and connect with the provincial TV station first, so that at least he will not starve to death. "Romance of the Three Kingdoms", "Journey to the West", "Dream of Red Mansions", "Romance of the Gods", and "Legend of the Sui and Tang Dynasties" are all good original themes, and Shen Qiang means to form a screenwriting team first to adapt the story in order to facilitate the production of animation. The plan is written in a decent manner, and it can be regarded as above the industry average.
Shen Zhenghui has to admit that the backwardness of China's animation industry is not without reason.
He put the plan aside first, and Shen Qiang looked a little nervous.
"Our company has a deep relationship with the liberal arts culture, you know?" Shen Zhenghui asked.
Shen Qiang nodded, "I've heard that they are our shareholders. β
Shen Zhenghui continued, "There is a novel website under Boya Culture called Starting Point, have you heard of it? β
Shen Qiang was stunned for a moment, "Have you heard of online novels?" It's just that I don't usually look at that kind of ......."
"Your plan is not bad, but it's too far away from our audience to form a screenwriting team or something, and the shape of the future is definitely not what we shoot and others will watch, since you are aiming at all ages, then obviously, our audience is not young enough to like as long as it is a cartoon, so for the selection and screening of themes, we should learn more from the practices of countries with mature markets, such as Japan."
Shen Qiang really felt restless.
"When I talked with Jin Hong and Xinghui in Pengcheng, I said that Jin Hong is a good comic platform, it has a lot of excellent works, if it is a widely recognized work, we should try to animate it, of course, the atmosphere of this animation in China is not very good, everyone thinks that cartoons are not serious children to see, so we have always been the market is external, and now you want to do it yourself, which is very good, but we are still facing a difficult process of cultivating the market, So with this in mind, we have to try to be as clever as possible in the selection of themes. β
"Do you mean you can choose the popular adaptation of the novel on the starting point network?"
"It's not just a novel." Shen Zhenghui fell into deep thought, and after a long time he raised his head only to find that Shen Qiang was still looking at him in a daze, "I'm sorry, I think something is distracted." He touched his forehead. After a while, Boya Culture should further adjust its business, and will follow the starting point Chinese Novel Network to withdraw from the original comic network, which is a good theme library, although I know that your formal Chinese background probably does not look at works on the Internet. β
Shen Zhenghui clearly swept the mocking expression that flashed at the corner of Shen Qiang's mouth, "However, from my point of view, I have to consider the cooperation and formation of the entire industrial chain." He made a gesture in his hand and pushed the plan in front of Shen Qiang, "You still have to do this." I just look at the results. β
Shen Qiang swallowed a mouthful of saliva. "Do you want to limit our subject matter?"
"You can go to the starting point and have a look, or have your people, our staff, go and see, of course. Nor is it limited to the starting point. It is also possible under the banyan tree. However, I always felt that the work in that place was not suitable for an anime. With a sigh of relief, Shen Zhenghui continued, "But I have a JianyΓ¬, and the first work is very important. If you want to be successful, don't choose a work that is too stylized, and choose a funny work will have a much better chance of success. Shen Zhenghui knocked on the table, "Think about it, I'll look at the plan after you decide." β
Shen Qiang left Shen Zhenghui's office with a melancholy, some excitement, and some headache. This office is empty most of the time, and Shen Zhenghui can be used as a conference room as soon as he leaves.
Shen Zhenghui also thought a lot in his office, and finally picked up the phone and began to interview the CEOs of the subsidiaries under Boya Culture. I want to have a company meeting, can you invite her to attend? β
Wang Anran was a little strange, "Wouldn't it be better if you called her directly?" I remember some time ago she told me that she wanted to see you too. β
"Did you say something was going on?"
"It's about investment," Wang Anran replied casually, "It seems to have something to do with penguins and Ahri, what's wrong?" β
"It's fine." Shen Zhenghui put down the phone, and said in his heart that this is the purpose of calling you, and at the same time, he began to prepare psychologically, and he prepared for a long time, and only mentioned the phone when he had almost thought about the words he spoke.
"You even know to call me?" On the other end of the phone was Wang Anping's hateful voice.
Shen Zhenghui struggled to appease Wang Anping's resentment against Penguin and Ahri. Penguins don't know how to make money until now, they are all relying on rounds of venture capital to burn money, Wang Anping was dragged in and burned a lot of money, this time she was actually fooled by Shen Zhenghui and bought shares from Little Superman, she naturally resented; On Ahri's side, the management has always been wary of the domestic red, repeatedly rejected Wang Anping's capital expansion plan, and wanted to introduce foreign shares into it, Wang Anping was tormented by the independent entrepreneurial team that could not interfere.
However, she probably also knew that while she was being tortured, this group of entrepreneurial teams was also tortured by her background and the capital she could use. Therefore, they want to introduce foreign capital in order to balance with domestic investors.
Wang Anping, who attended the Boya Development Seminar, was not in a good mood at all.
Shen Zhenghui wanted to save time, so the whole discussion became Shen Zhenghui's unilateral description of his future development direction of the Internet, and then assigned development tasks to each subsidiary. Because Shen Zhenghui had such a well-founded statement, and because of the intellectual pressure caused by the examples of Japan and the United States, the various operation teams could only continue to learn the spirit of Mr. Shen's speech throughout the meeting, and when it came time for everyone to speak freely, everyone turned their attention to Wang Anping, and almost all of these teams were found by her.
"Do as Shen Dong asks." Wang Anping's simple sentence ended all possible arguments.
In this short period of three years, Wang Anping has worked in all the industries she can think of that she is interested in, real estate, finance, venture capital, etc., including film and television production and distribution, which she has no interest in before. Amazing wealth has also swelled rapidly in just a few years, and when Wang Anping turned around to look back, she herself was kidnapped by her own career, she had to deal with the problems encountered in her career development, her status at home rose, and relatives began to hope to benefit from her career, including her two uncles, even in the eyes of her father, her status became important, and the people in the family had higher expectations for her, so Wang Anran developed in politics. She developed in the business world, and the idea of supporting each other was thus passed in her home.
The main reason for such a heavy change is because of the person next to her - Wang Anping glanced at Shen Zhenghui, if it weren't for him, he would probably be a leader in a state-owned enterprise, or use the power in his family in exchange for money, Wang Anping occasionally has time to think about what her life path would be like without Shen Zhenghui, even if she is self-conscious and quite accomplished in business, but the current achievements do not seem to be completely her own achievements.
"Do you have a new idea?" Wang Anping asked Shen Zhenghui that it was after the meeting.
"Of course." Shen Zhenghui scratched his head and said. "Novels and comics are definitely not limited to the themes of animation, television, and movies, and the development of technology and the maturity of browser games will make games with novel stories become a powerful tool for attracting money. If it weren't for my forced nature to be so ambitious. I almost want to start a game company right now. But don't worry, just buy a few companies at will, anyway, we have basically completed the layout of the upstream industrial chain. Now it's time to develop and deal with competitors, we have such an advantage, do our best and we have already won. β
"I can't see it." Wang Anping snorted.
"If it really doesn't work, package the concept, take it to the stock market to be listed, and you can leave with money!" Shen Zhenghui responded with a smile.
"Speaking of listing," Wang Anping continued, "Penguin's profit listing is far away, and you actually spent $18 million to buy 20% of Penguin's shares from Xiao Li, doesn't this mean that Penguin is worth $90 million, more than 700 million yuan?" How dare you do it! β
"Trust me, wait for ten...... You don't even have to wait ten years, wait a few years, and you will know how good the price is. Shen Zhenghui hurriedly explained.
"Humph!" Wang Anping couldn't say why she was angry, "Now do you think you can make money by writing novels and drawing comics online?" β
"Absolutely make money, the main contradiction in the current society is the contradiction between the growing material and cultural needs of the people and the backward productive forces, the cake of the cultural industry will only get bigger and bigger, you can build one more cinema now, and ensure that you can make more money in the future."
Of course, Wang Anping understands that the price of land will only rise and not fall for a long time, especially in entertainment venues such as movie theaters and the land near them, and it is foreseeable that the future increase in land prices will far exceed the growth rate of his loan interest. But Wang Anping didn't think that she should be satisfied with Shen Zhenghui's attitude.
"I heard that the daughter of the Liu family was abducted by you and sent to Japan, and you still left people there."
Shen Zhenghui was choked, "She has grown into an excellent animation producer, she has participated in the production of "Puhai Fortress", and she has made several popular new dramas in Japan recently, she has her own career in Japan, and she is definitely not so vulgar as being abducted by me." β
"You just talk about it," Wang Anping pursed her lips, feeling a little better, "You should talk to this girlfriend of yours, you should go home more when you have time." She seemed to mean something, "Her parents won't know her anymore." β
Shen Zhenghui thought that this was still an accusation against himself, so he had to say vaguely, "I will tell her." β
"Your idea of using a domestic company to produce cartoons and animated films is good, and I've heard that our relationship with Japan is going to change, and it probably won't be possible to do this kind of thing in the future." "But it doesn't seem to matter to you, anyway, those films are doing well at the box office in Japan and the United States." β
"Including Europe."
"Oh," Wang Anping nodded, "The leaders of radio and television are embarrassed by you, the Ministry of Culture, the Propaganda Department and the three departments of radio and television have just issued a document, saying that they want to support China's animation industry." β
"Oh, that's a good thing!"
"Well, the first step in the plan is not to allow foreign cartoons to be broadcast before nine o'clock in the evening."
"Uh...... This, in order to support domestic animation, can be understood. Shen Zhenghui could only swallow with tears, in 2000, the Internet was not so developed, and it was really difficult to see it on TV, especially in small places.
"If it is really supported, forget it," Wang Anping said, "If it is still a shame after ten or eight years of support, the government's face ......."
"This, hasn't the leader changed a long time ago in ten or eight years?" Shen Zhenghui couldn't help but sarcastically said, "What's more, what kind of standard do you say to support it?" β
"That's right." Wang Anping laughed, "There is always a way to make up your face." β
Shen Zhenghui smiled reservedly.
"But don't worry, Starlight and Original Power are on the support list."
"Sister Ping, you are my own sister."
"Get out," Wang Anping paused, "By the way, let me tell you, although GONZO's next "Battle Fairy Snow Wind" will not be imported into China, but this film Poly will introduce the videotape DVD distribution rights. β
Shen Zhenghui raised his eyebrows.
Wang Anping continued, "The Air Force said that they had learned a lot from 'World Air Combat Story,' so they were also very interested in the next film that depicts the combat methods of the most advanced human fighters. Wang Anping couldn't help but smile, "I think it's ridiculous, I actually learned how to fight from cartoons." β
"I think that occasionally a layman offers some whimsical ideas, which will always make some experts feel that they are suddenly opened, and this is because this kind of thinking breaks the convention, so you can't ignore the layman's opinion." Shen Zhenghui spread out his hands, thinking of the future scientific researchers who wrote a letter of thanks to Liu Cixin.
"What you say makes sense," Wang Anping bowed his head and said, "When will you go back to Japan?" β
"I'm leaving soon, and the ticket is booked the day after tomorrow."
"So tight?"
"My movie is coming out, and I'm going back for the premiere."
"Your new one? So fast? β
"Well, it's the one that was already filmed at the beginning of the year." Shen Zhenghui looked embarrassed, "Funny campus kung fu movie." β
"I'll buy pirated discs." Wang Anping pouted.
"Hong Kong can see it."
"Hong Kong," Wang Anping glared at Shen Zhenghui fiercely, "Cut!" (To be continued......)