Chapter 390 The Tertiary Industry as a Pillar and the Wave of Entrepreneurship

This time, it was not the boss or the future boss who summoned Shen Zhenghui, but the future general manager, the current deputy general manager. Shen Zhenghui didn't know why he wanted to see himself at first, this was simply the rhythm of sticking gold to himself, and he was already considered complete if he was picked up by the current chairman and general manager, and was received by the future chairman and general manager, and basically was able to accumulate enough political status, so that he would not be mixed up with the richest man in China in the future, and he was really embarrassed to greet these people.

Talking to the deputy general manager is even more troublesome than talking to the previous general manager, chairman and future chairman. The secretaries first came to see Shen Zhenghui and made an outline of the dialogue, and asked Shen Zhenghui to write an outline of what he wanted to talk about the outline of the dialogue, and then this outline was sent to the desk of the deputy general manager, who asked a number of questions according to Shen Zhenghui's outline, and Shen Zhenghui answered according to these questions. Although I think it is very troublesome, but in Shen Zhenghui's impression, this is probably what a real national leader should generally look like, the range of questions raised by the deputy general manager is quite wide, and there are also a lot of new experiences mixed with him to consult Shen Zhenghui's opinion, Shen Zhenghui is equivalent to having a written conversation with the deputy general manager for four or five rounds, and then he was arranged to meet with the deputy general manager.

By the time the formal meeting arrived, the excitement and passion burned out, and the two of them almost repeated what was written on paper in front of the camera. However, both of them are senior actors, in front of the camera, Shen Zhenghui showed a capitalist who loves the motherland and sincerely offered advice to the motherland on the issue of the financial crisis, while the deputy general manager showed a polite and virtuous corporal work attitude and familiarity with economic work, and then discussed various problems of economic development and the country's economic countermeasures, the deputy general manager and Shen Zhenghui talked and laughed, with a wisdom bead in the hand, so that everyone seemed to be full of confidence in the next session.

But superficial work is one thing. Actual work is another matter. When talking in private, the deputy general manager was keenly aware of the figures provided by Shen Zhenghui.

"The number of releases of "Romance of the Three Kingdoms" can't be used as a reference for the film and television industry to make profits in the future, right?"

"Yes, we are mainly out of the following considerations, one is that the hardware equipment is not popular enough, and the software and hardware are in short supply at the same time, "Romance of the Three Kingdoms" as a classic TV series has definitely influenced more than three generations in my country. And the version we chose can be said to be a household name, known to all ages, so the innate conditions have an advantage, and everyone has enough attention to the first Pandora-formatted TV series, so it is very easy to realize fame. But the next is certainly not optimistic, even if the production of hardware can meet the demand, in terms of software, one is that there may be piracy, and the other is that the tastes of the crowd will be differentiated. For example, the genuine sales of "Water Margin" and "Dream of Red Mansions" are definitely not as good as "Romance of the Three Kingdoms", and the whole story of "Journey to the West" is not very complete, which is a major flaw, especially as a mythological novel, and the backwardness of technology is fatal in this regard, so although CCTV and China Film Group are very optimistic about the four masterpieces, I personally think that "Romance of the Three Kingdoms" is the peak, and it may go downhill in the future. ”

The assistant manager's expression was a little ugly. "Romance of the Three Kingdoms" can last for a year, and when he takes office. The performance has declined sharply, which is a little difficult, "Even if it is not as good as "Romance of the Three Kingdoms", there must be a relatively high sales, right? The deputy general manager asked, "How about the new TV series like "Romance of the Three Kingdoms" and "Journey to the West"?" ”

"It's hard to talk about this," Shen Zhenghui said honestly, "the old stuff is ahead." For the audience, there are feelings. The new thing will definitely surpass the former in terms of technology, but it is difficult to reach the same level in terms of recognition, so the market in the future will be differentiated and refined. In our estimation. Of course, if we estimate the problem a little strictly, the dividends of those classic movies and TV series will only be in a few years. ”

The deputy general manager paused for a moment, "You don't have confidence in technology patents?" ”

"The technical monopoly is the hardest," Shen Zhenghui replied with a smile, "In fact, we realized early on that it was impossible to keep the Pandora format from being copied, and piracy would definitely be widespread in the future." ”

The deputy general manager smiled, "So what is your response?" ”

"This is a field that can only be matched with this system by continuously leading and developing manufacturing technology." Shen Zhenghui responded, "The next one is undoubtedly the gaming field. ”

"Oh, the game!" The deputy general manager nodded, "I thought it was the military field!" ”

"The military field is actually quite narrow, and there is no way to compare the market with civilian use." Shen Zhenghui said, "The military's big head missiles, aircraft carriers, tanks, aircraft, artillery, this is not something ordinary people can do, although in some cases the profits are huge, but the investment is also large, so in the military we are willing to license the use of technology, just earn some patent fees." Shen Zhenghui said bluntly, "On the contrary, the civilian side is the big one, those famous game companies, the game comes out from generation to generation, each generation is a best-seller, we practice on our basis of this technology, we will definitely be able to reap a lot of returns." Of course, this may be a huge social problem in the future. ”

The deputy prime minister laughed, "The children go to the movies and play games, don't study and go to work? ”

"There will be this kind of worry," Shen Zhenghui said, "In fact, this kind of signs have appeared in some places in Europe and the United States, and the welfare in Europe and the United States is too good, so some people earn more at home watching TV and playing games and surfing the Internet than going out to work. ”

The deputy general manager's face looked more and more ugly, "Now it seems," he said, "that it is already a trend for low-end industries to move to lower-cost places, what do you think about the road of industrial upgrading that China is facing?" ”

I really don't have any opinion on this, because the economy is completely fluid, and I used to think how good it was, but now from the perspective of a latecomer, I will feel that I have actually dug a big hole for myself before. In a sense, Marx's economics is hopeless. Non-Marxist economics is a bit of a self-justifying nature, but in the final analysis, it is a question of employment and distribution. Leaving aside Marx's ultimate solution, this dynamic process of economics can only be operated a little faster than others. With the collapse of the Soviet Union, capitalist society was able to alleviate for more than twenty years, and now it seems that the time has come again for the collapse of several major industrial groups. China, Japan, the United States and Europe, if one dies, the corpse is enough for the others to continue to live for more than ten years. Of course, the possibility of the Middle East oil tyrant being looted is not ruled out.

Such a statement can be discussed in forums full of anti-thieves, but at the level of deputy general manager, his strategic thinking will definitely not be so simple, and at the same time it lacks operability. Now, the deputy manager is most concerned about whether the promotion of Shen Zhenghui's Pandora format can drive the development of China's film and television industry. He has noticed that in recent years, China's film market has been making great strides every year, and is rapidly catching up with the Hollywood film market, and now the sales of Pandora format films are good, which is almost equivalent to recreating the scale of a film market, and in 2011, the total box office of China's film market has reached the scale of 13 billion yuan, and the sales volume of Pandora format can reach or even exceed this figure. Although this figure is insignificant compared to China's total GDP. But the annual growth of 30% will obviously encourage real estate developers to invest in building theaters and movies to make movies. According to estimates, the sales of movie box office and Pandora-format movies and TV series will directly produce more than 30 billion, directly drive GDP of more than 150 billion, and indirectly related GDP can reach 1 trillion. That's close to one-fiftieth of the country's GDP.

Compared with the total box office of Hollywood in the United States of about 10 billion US dollars and the GDP of about 15 trillion US dollars, the Chinese film market still has a lot of room for development, and it is not a problem to at least triple it compared with the United States. If the development of the Pandora format can keep pace with the film market, then it is obvious that the future of the industry is important. It will be an important part of China's industrial upgrading.

So the deputy general manager is very enthusiastic to say that for the protection of intellectual property rights, the Chinese government will pay great attention to the future, correspondingly, for the development of the Pandora format, the deputy general manager also put forward his own expectations: that is, to increase the scale and production capacity of the industrial center in Chinese mainland, incidentally, the helmet production base in the southwest region is mentioned again, after all, whether it is for their own use or export is a good thing.

Shen Zhenghui can naturally understand what the deputy general manager's eagerness is for, the current struggle is too fierce, and the Li Yun case that was detonated in advance is more like a political bomb, not only killing himself, but also those who detonated the bomb were also seriously injured. As a result, people on the verge of retirement were shocked to find that they would face the fate of liquidation once they stepped down, so they became more and more crazy before retirement. And the person who wants to take over naturally does not want to fall into a mess of his own hands, so it is full of political compromises, the deputy general manager is self-aware, and began his own layout in advance, I am afraid that he hopes that he can play a little more cards in his hand at that time, after all, this session has squandered a lot of resources from a certain Cheng dΓΉ, and when it comes to the next term, the difficult situation faced by him is probably no better than that of the nineties.

If China does not take the old road, and does not take the evil road, it will have to continue to explore a new road by itself, this new road is not necessarily a theoretical way of life, it only needs to die later than others, of course, at such a stage, human beings will always have some kind of illusion, as if the front is the desperate situation of human development, but after walking in a down-to-earth way, if you look back, you feel that the difficulties encountered before seem to be nothing.

Shen Zhenghui sometimes has such an illusion, especially when he finds that the desperate situation of mankind refers to the future encounter with alien invasion, loss of virus infection, ground nuclear war, etc., so the current dilemma is even less significant. When the intellectual youth were sent to the countryside, can they be miserable now? On the other hand, if this group of urban youths had gone to the countryside for a few years of labor, they might have been able to achieve a little healthier -- fatty liver, obesity, and other diseases of wealth and nobility would probably be a little less. In times of crisis in the capitalist economy, when the capitalists and the government can save the crisis by destroying excess production capacity, it is naturally not difficult to turn back, and if necessary, a local war is also a way to overcome the crisis. China has already chosen the direction of the war, either south or east, anyway, at sea. Of course, this is a last resort, and if you can avoid it, try to avoid it.

Probably because of such a mentality, Shen Zhenghui unexpectedly does not take the benefits of Pandora's movies and TV series too seriously when facing his family's industry, so the deputy general manager can just listen to what he says about protecting copyright and cracking down on piracy, and the government may take the lead as a pirate when necessary. When he said this, the implied meaning had already been divided into two parts, and Shen Zhenghui naturally understood that it was like the film approval department protecting domestic films. China Film and CCTV movies are definitely protected, and piracy will be cracked down on. Hollywood and others, perhaps, are just happy to see it happen. Therefore, in terms of layout, Shen Zhenghui thought very clearly from the beginning, and tried to attract energetic partners in the domestic business. Reality clearly proves the importance of his decision-making, and in the face of tens of billions of sales a year, the future general manager can't sit still at first.

"I think Pandora's previous technology licensing, other companies using their technology to develop rapidly is very representative," said the deputy general manager, in fact, there are only one or two small companies that use Pandora's technology to develop, most of the companies that use Pandora's licensed technology are large enterprises, such as Google, Microsoft, Apple and Kasuga, but the deputy general manager seems to want to use this to promote his own philosophy, "I think this is very good, from the technology, In terms of financial support, small and micro enterprises are given financial support to help them develop, grow and grow, and gradually become a new economic growth point of the society, and at the same time can best attract employment, of course, this requires policy tilt. The vice premier smiled and asked Shen Zhenghui, "What do you think?" ”

"Very well, the key is to build a suitable technology diffusion platform and financial support platform," Shen Zhenghui said, "There are many technologies, the original researchers are very limited in their thinking, and the expansion of technology is conducive to the further development of technology." It's just that the platform for technology and capital is very complicated from valuation and investment methods to matching with production and market, and sometimes it is a process of trial and error, and the investment is too large, and it is difficult to do it on a large scale. ”

The deputy general manager smiled proudly, "So we want to encourage a large number of outstanding young talents to start a business, of course, there are also supporting policies in finance." ”

Shen Zhenghui scratched his head, it seems that he may be able to lay out the stock market in advance. (To be continued......)