Chapter 11 New Wealth Road
In his previous life, in 2000, Li Guangzhi was a freshman in the Department of Computer Science of Beijing University of Posts and Telecommunications. This year also happened to be the year when the Internet bubble was at its peak.
In this year, almost all the media in China are frantically hyping terms and topics such as the new Internet economy, NASDAQ, and IT upstarts. Thanks to these media reports, Li Guangzhi, who had just entered university at that time, also had a lot of understanding of the development of the Internet industry throughout the 90s.
Li Guangzhi remembers reading a joke about "how to become a millionaire" in the newspaper at that time.
As long as you wear a t-shirt and jeans and dress like an IT practitioner. Then take a project proposal marked with the word Internet on it, go to the sand dunes in Silicon Valley and shake a random tree, and a venture capitalist will climb down on it and exchange a million dollars for the proposal in your hand.
The joke, while exaggerated, also illustrates in a way how much VC firms favored the nascent industry of the Internet in the mid-to-late '90s.
Therefore, for Li Guangzhi, who was in 1993, as long as he picked one of the successful Internet companies in his previous life, and then persisted for two or three years, a large number of venture capital companies would naturally come to the door with cheques to seek cooperation.
With the help of these large venture capital firms, all aspects of the problem, whether it is capital, contacts, management talents, and listing paths, can be quickly solved.
Therefore, compared with other traditional industries, choose the Internet industry. It can be regarded as a shortcut to the south that can make him the fastest fortune.
In Li Guangzhi's memory, the Internet bubble in the late 90s was mainly caused by the myth that some emerging Internet companies had created a large number of overnight riches on the stock market. The most representative examples of this are Yahoo, AOL, and Amazon.
These three companies represent three of the most successful development directions in the Internet industry before 2000, with Yahoo as a search engine, AOL as an Internet service provider and portal, and Amazon as an e-commerce company.
Li Guangzhi almost didn't think much about the choice of these three directions, and wrote the name Yahoo in his notebook.
His reason for choosing Yahoo is simple. Because in the memories of his previous life. Compared with the history of several other companies, the history of Yahoo is the clearest and most detailed one he remembers.
Yahoo was founded in April 1994 by Yang Zhiyuan and David Brown. A simple taxonomy-style Internet guide that Fei Luo and his two men have concocted in the real yàn room of Stanford University.
After a year of perseverance, in early 1995 they received their first venture capital from Sequoia Capital, a well-known venture capital firm. In November of the same year. They got a second investment of 10 million dollars. And this time the money is injected into the party. It is Japan's SoftBank Company.
Then it was April of 1996. Yahoo was listed on the Nasdaq in the United States, with a market capitalization of hundreds of millions of dollars on the same day.
With these items in his memory, Li Guangzhi is naturally full of confidence in the prospect of copycat Yahoo. And. Another thing that he values very much is that he hopes to be able to connect with SoftBank's Sun Zhengyi through the Guò Yahoo project.
There are two main reasons why Li Guangzhi attaches so much importance to Sun Zhengyi.
First of all, among all the famous Japanese business celebrities, Sun Zhengyi is the only big man he knew about in his previous life.
He wants to find a strong partner in Japan, or to put it more bluntly, if he wants to find a thick thigh hug if he has no foundation in Japan, Sun Zhengyi, who has a certain understanding of his personality and style of acting, as well as the development route of his future career, is naturally the most suitable object.
Moreover, according to Li Guangzhi's understanding, Sun Zhengyi, as a Korean-Japanese whose ancestral home is in China, has a certain similarity with his current identity in terms of origin.
In Japan's xenophobic society, this background of being a "foreigner" may give them a solid foundation for cooperation in addition to their interests.
After trying to recall Sun Zhengyi's life, Li Guangzhi wrote down a few key pieces of recalled information in vague words in his notebook. Then, already feeling a little sleepy, he locked his notebook and put it in his suitcase, looked at his watch again, and didn't even take off his clothes, so he lay down on the tatami mat by the kotatsu fireside.
It's past four o'clock in the morning. Tomorrow, it should be said that during the day today, he still has a lot of people to see and a lot of things to arrange. Therefore, he has no intention of sleeping seriously now.
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At around seven o'clock in the morning, after waking up, Li Guangzhi first called Takashimaping's home. Gao Dali's guy didn't know that he had returned, so he naturally wanted to be informed.
After making an appointment with Gao Dali to meet at the magazine office at noon and have dinner together, he ignored Gao Dali's curious questioning on the other end of the phone, and decisively hung up the phone and prepared to go out.
The first important thing he had to do this morning was to go to the Bank of China in Akasaka and quickly withdraw the money he had deposited.
Before returning to China, in order to facilitate the return of money to China, he deposited all his property in the Tokyo branch of the Bank of China.
Now that he has been deported back to Japan with a suspected spy hat on his head, he is a little uneasy if the money continues to be deposited in the Bank of China. God knows if the Bank of China will one day use this excuse to freeze or confiscate his little money as "spy funds"!
Although this worry may be a little unnecessary, it is all he intends to use to start a business. In Li Guangzhi's view, this kind of risk is best avoided if it can be avoided.
After eating two breakfasts at a fast-food restaurant inside Shinjuku Station, he took the Yamanote Line to Harajuku Station, then transferred to the Chiyoda Line and got off at Akasaka Station. When he walked from Akasaka Station to the Bank of China building in Sanchome, it was exactly past nine o'clock. Banks are already open.
In this era, in addition to some business trade settlements for the Tokyo branch of the Bank of China, individual customers were basically Chinese working in Japan who came here to remit money to their families in China, and customers like Li Guangzhi who deposited tens of millions of yen at one time were very rare.
Therefore, the account manager who received him recognized Li Guangzhi at first sight. When he learned that he had come to take all the money, the account manager was a little sorry.
"Mr. Li, if you don't need this money urgently, it will be much more cost-effective to put it in our bank than if you deposit it in a Japanese bank. Although we can only give you a survival period here, our foreign currency current interest is much higher than the current one-year interest rate of the Bank of Japan."
This account manager should be from Beijing with an accent, and your mouth is full of you, and your words are very polite. And he didn't say anything foolish.
The Bank of Japan cut interest rates just once in the second half of last year. At present, the interest rate on first-year deposits in the Bank of Japan is only 1.75%, while the one-year interest rate in Japan is now 7%.
Therefore, if Li Guangzhi is really willing to keep his money here, this account manager will definitely be able to give him a much higher interest rate than the Bank of Japan.
However, Li Guangzhi came here today to take the money away. For peace of mind. Naturally, it is impossible to change your mind for the sake of such a small interest income. So. He just said a few perfunctory words, under the pretext that he was about to invest the money, but he insisted on withdrawing the money.
After Li Guangzhi, who was carrying a suitcase of cash, left the bank. Took a taxi back to Shinjuku Station.
He first went to the Mitsubishi Bank near the west exit of Shinjuku to deposit 14 million yen back into his original account, and then, with only an empty suitcase on him, he walked along the road all the way south in a relaxed mood.
When he saw an idle phone booth on the side of the road, he went inside, picked up the thick yellow pages in the phone booth and rummaged through them. This is the second task he has assigned to himself today, to find a small law firm that he can talk to without surprise.
The so-called unfetched talk means free consultation. Don't look at the high social status of lawyers in Japan, it is difficult to get a license, but it does not mean that as long as you can get a lawyer's license, you can become a high-income person.
Many young lawyers who have just obtained their licenses do not have the opportunity to practice on their own, nor can they enter large and medium-sized well-known law firms, so they have to mix experience and qualifications with basic living expenses in small firms.
In order to attract customers, these small offices pushed them out to provide free consultations to customers. Of course, this is free, and it is usually only the first time that the consultation is free.
Li Guangzhi wanted to find a lawyer because he now had an invention in his head that would definitely make a lot of money, and he planned to apply for a patent in Japan. In his previous life, he had never applied for a patent in China, so he had no understanding of Japanese patent regulations and application procedures.
Therefore, he is accustomed to being frugal in some aspects, and plans to find a small law firm for free consultation first, so that he can learn some relevant knowledge, at least he can know which patents his invention can apply for.
Li Guangzhi's invention -- in fact, it was a "revention" of a product from his previous life -- was inspired by a product he saw in the commissary at the entrance of his primary school when he was in China. This item is an electronic watch with a lanyard.
This electronic watch is not a watch, but hangs on the chest. Round, half the size of a palm, generally dark blue or black. There is an LCD screen on it that is slightly larger than the average electronic watch, which can display the date and time at the same time.
At the top of the round case, there are two buttons that protrude like rabbit ears to adjust the time, set alarms and switch between stopwatch chronograph modes.
Originally produced in Japan, it entered China in the late 80s and became very popular among elementary and junior high school students in the early and mid-90s. When Li Guangzhi was in junior high school, he was particularly greedy that all the classmates in the class had such a hanging watch.
However, with his family background at that time, and the fact that he still had an old Shanghai watch left by his father, his mother was naturally unwilling to spend money to buy him any electronic watch.
Therefore, it wasn't until his first year of high school in 97 that he had always been obsessed with this thing in his heart, so he relied on the money he usually saved from selling scrap products to buy himself the latest electronic wall watch with many functions.
However, at this time, electronic watches have long been out of fashion. At this time, the most popular thing in the school, so popular that even the hardest studying female class president can't help but take it out of her pocket during class to take a look, is an electronic product that also comes from Japan.
This egg-sized, colorful, and particularly magical little thing is called an electronic pet, and Li Guangzhi's classmates call it "Tamagotchi", and in Japan, it also has a special name called "Takuma Geko".
At that time, when Li Guangzhi saw the electronic watch in the commissary, this aggrieved memory buried in the depths of his mind was suddenly hooked out. However, this is a very pleasant surprise to him, because this thing is a good thing that can make people earn money and earn soft hands!
Li Guangzhi remembers that Tuoma Gezi is an electronic pet launched by Bandai in Japan in 1996, which became popular throughout Japan as soon as it was launched, and then quickly became popular all over the world.
In the two years from 1996 to 1997, more than 40 million of this electronic pet were sold worldwide, and its price was 1,980 yen.
According to records, this product alone generated a net profit of more than 30 billion yen for Bandai. Saved the Bandai company, which was on the verge of being merged due to poor management.
Li Guangzhi has such a clear understanding of this because when he graduated from university in 2004, the topic of his graduation project was to use a monolithic mechanism to zuò an electronic pet. At that time, in order to make up the number of words in his graduation thesis, he looked up a lot of information about Takuma Geko on the Internet.
For the reborn Li Guangzhi, it was not so difficult to replicate the miracle of Tuoma Gezi in 93.
First of all, the popularity of Takuma Utako in Japan is mainly due to the high-pressure environment of Japanese society, and the superficial polite but indifferent interpersonal relationships, which make many people want to be accompanied by pets. However, the cramped living space makes it impossible to realize this hope.
As a result, electronic pets have become the best substitute to meet people's needs in some way.
And this demand, in Japan in '93, also existed, and may be even stricter than in '96. After all, at this time, the Japanese economy had only been in recession for three years, and many people had not yet been able to adapt to this change, so the need for spiritual solace was naturally stronger.
Therefore, the launch of Tuoma Gezi in 93 ahead of schedule does not have to worry that the environmental foundation of its hot sales will disappear due to the difference in time.
In addition, for Li Guangzhi, who had independently completed the electronic pet system at the time of his graduation project, the technical implementation of Tuoma Gezi is actually not high.
In terms of hardware, all that is needed is a single-chip microcomputer chip and a TN LCD screen to achieve the main functions. In software, programming in assembly language means that the entire code is only a few hundred lines long.
The only thing that made him feel a little troublesome was that when he was doing the design, he was in the real yàn room in the school, and there was a perfect real yàn development environment. Now, he needs to build this development environment himself.
However, he has already figured out a solution to this problem. Now there is a master's student from Tokyo Institute of Technology in his store, and Liu Zhiyi's major is electronic engineering!
As long as this professional is brought in, Li Guangzhi believes that he should not need to worry about hardware problems. (To be continued......)