Chapter 650: Propaganda War

After recording "Happy Camp", Zhao Liying returned to Hengdian. She delayed a lot of scenes, and the crew tried their best to allocate time, and these three dramas started at the same time, and "Lonely Empty Garden" is probably the most procrastinating one.

Of course, there are gains, she followed the three big names for half a month, and in terms of exposure alone, she has thrown off Master Liu a few streets.

In the blink of an eye, in December, the competition for the Chinese New Year stalls is becoming more and more fierce. On the first day of this month, "Ip Man" held a press conference, saying that it would raise the schedule from the 16th to the 12th. In this way, before the release of "If You Are the Truth, Do Not Disturb", "Ip Man" will compete for six precious days.

On the side of "Painted Skin", the company once again reiterated that it would never adjust the schedule, and threw out a theme song: "Painting Heart" sung by Zhang Liangying.

Needless to say, this song is also very popular, and it suddenly brought another wave of rhythm. It can be said that since mid-November, "Painted Skin" has been washing the media and the audience with the attitude of the king of films, and Huayi's strong corporate publicity ability is a little overwhelming.

Especially Feng Xiaogang, if he was pretending before, he is really anxious now. The two sides were very happy, Sister Wang's combat effectiveness was refreshed again, and the spraying girl retreated again and again.

Soon on December 4, the first real Chinese New Year blockbuster "Mei Lanfang" was unveiled. All sides have temporarily ceased fighting, and they are all staring at its box office results.

The 6-hour screening on the first day had a national box office of 5.5 million, and a 24-hour box office of 15 million, second only to "Red Cliff" and "The King of Kung Fu", ranking third in the year.

Three days after its release, the first week score was 42.18 million, ranking only sixth. The filmmaker admits that the situation is worse than expected, but a biographical literary film can achieve such data, and it is proud enough.

Chu Qing also sighed that the box office of "No Thieves in the World" was only 8.1 million on the first day, only four years later. The market is developing so badly.

……

At the same time, "Drunk Gold Fan" finally premiered on Zhejiang Provincial TV.

Unlike "Traces of Heaven", it is not a commercial drama at all. Unexpectedly, for three days on the air, the ratings have always remained at the top of the list, and then they have slipped somewhat, but they have also hovered between 2-3 places.

To be honest, Zhang Hatshui's book is not easy to change, but "Drunk Gold Fans" has won full praise. The media gave the show a very high rating, hailing it as "the best adaptation." ”

"Tian Peizhi in the original book is just a shell of admiration and vanity. The TV series has given her very complex elements, and in the process of falling from a schoolgirl to a dusty woman, her morals and feelings have always been entangled in her heart. Dongfang Manli is a white-drawn character who has no clues to find, but she has more ruthlessness in the play, she can survive in a harsh environment like a cockroach. There is also Grandma Zhu Si, she has the strongest love and hatred, the sentence 'The world has turned me into a prostitute, and I will turn the whole world into a big brothel'. It can be called the best line of the year......"

Even Zhang Hatshui's son, Teacher Zhang Wu praised:

"The scene is grand, the scenery is very delicate, and the details are well done. In the play, you can often hear 'fried rice sugar boiling water'. I'm all too familiar with this clamour! During the Anti-Japanese War, I spent all my time in mountain towns, which was very attractive to children. There is no such sentence in the original book, and I think it is particularly good to add it. ”

Finally. He also praised Fan Xiaoye: "Among all the actors, Fan Bingbing played the best." She has a lot of crying scenes, but every time she cries is different. almost snatched other people's plays. ”

This is really not a kind word, Fan Xiaoye was simply shocked, and the audience commented one-sidedly:

"It's over, I'm actually poisoned by Fan Bingbing, I love and hate and want to leave and can't leave, ahhhhhh!!hhhhhhhh

"I really like soldiers, why do you look so good in a cheongsam! and Tang Wei and Wang Likun, both of whom are so beautiful and beautiful...... I know I'm so superficial, but I still have to wail: for a person who takes looking at faces as the value of survival, this drama is so satisfying! ”

"I didn't expect Fan Bingbing to also have acting skills, the more I hate Tian Peizhi, the more sure I am of this."

Well, Fan Xiaoye has been mixed for ten years, and his acting skills have finally been recognized by everyone, and he can finally wave his hand and bid farewell to the TV circle in style.

Speaking of the advancement of domestic actresses, it is probably like this:

Idols: Eight-line starlet - TV series Xiaohuadan (Di Lieba) - Dahuadan (Zhao Liying) - entering the film industry - vase (Yang Mi) - first-line (Fan Xiaoye).

Acting: Eight-tier starlet - TV series Tsing Yi (Zhang Wen) - Da Tsing Yi (Chen Shu) - entering the film industry - powerful faction (Zhang Jingchu) - first-line (Zhou Gongzi).

When you reach the level of vase or strength, if you want to go further, it is a qualitative leap, and 90% of the stars are stuck in this gear.

The first line is not so easy to be, and there are no more than fifteen in the country. As for the first line up, it is even more of a palace-level superstar, the kind that will go down in history.

Why does it always say that Fan Xiaopang's route cannot be copied, just because she skipped the step of "leaping", and relied on fashion, advertising, and scandals, and forced it to form a line.

But now, she has made a fundamental breakthrough, and the audience base has been firmly rooted there.

…………

December 8, Beijing.

In a screening room, the screen dimmed, the lights came on, followed by a thin round of applause. Tan Fei rubbed his slightly dry eyes and patted them a few times.

This is a film viewing party held by "If You Are Honest, Do Not Disturb", and the audience includes CEOs of major theaters, film critics and ace reporters. There are not many people, about forty, and Tan Fei is one of them.

"Thank you!"

I saw Wang Zhonglei walk to the front of the stage and said with a smile: "After watching the movie for so long, even I am a little hungry, we have prepared a dinner party, and we invite everyone to move." There are also some small gifts over there, which can be regarded as a slight gesture of gratitude. ”

When the words fell, he beckoned the people to go out. And Feng Xiaogang stood at the door, shaking hands one by one.

"Thank you for coming, bother!"

"Yo, Mr. Zhang, you give face!"

"Xiao Tan, you also work hard!"

When it was Tan Fei's turn, Feng Xiaogang also patted him on the shoulder, and he also smiled: "It must be!" ”

The so-called film viewing meeting is implicit public relations, and these people have a great influence in the circle and a very high conversion rate. Huayi originally didn't have this plan, but recently it was forced too hard, so it was temporarily held.

Tan Fei's profession is a film critic, a planner, and he has also invested in some movies, and he has a lot of status. To put it simply, it is a public knowledge in the film and television industry.

He has a good relationship with Hua Yi, not to mention taking money to do things and receiving gifts to return the favor. So, after eating, in front of the desk in the dead of night, he typed this favor word by word:

Feng Xiaogangte, who has become a yuppie, is like a sensible child, comfortably hiding behind the scenes, creating a sweet dream for the current Chinese man. On the other side of the dream, there is Shu Qi, her femininity makes men hurt in their hearts, and men harvest love in a dream-like exotic land, and the stock market is bullish.

The highest level of laughter is to make people's livers tremble, and "If You Are Honest, Do Not Disturb" made my liver tremble after laughing, and my heart trembled after reading it. ”

In addition to Tan Fei, other film critics also began to post:

"I said to Director Feng, after watching the movie, the sun was shining. "If You Are Honest, Do Not Disturb" does not have the so-called blockbuster domineering, what comes to your face is a fresh and warm atmosphere. I think this is the kind of comfort that Chinese need most at the end of 08. ”

When a Japanese friend broke up with Geyu, he cried and sang a song. I asked Director Feng, the song is a Japanese song, about the friendship between men, and the helplessness of getting together and wandering around. The song is very touching, and I also cried, because I left home, why didn't I have this kind of touch? ”

"This is Feng Xiaogang who understands women and emotions. Last year, we felt the encouragement brought by "Assembly", and this year we also felt the warmth sent by "If You Are Honest, Do Not Disturb", so it is natural to say thank you to Director Feng for this. ”

……

These people have columns, and they must publish articles, and overnight, "If You Are Honest, Do Not Disturb" swiped the screen.

It's not the touting of the red fruit in the past, but the warmth, full of nostalgia and petty bourgeoisie, and playing a card. What kind of mood, return, reunion, these words take turns, and the audience who doesn't know the truth and preferences are stunned.

Not to mention, it's a great effect!

Because at the end of the year, I want to find a comfortable environment to relax, even if it's to watch a movie. Hua Yi is simply steady, accurate, and ruthless, and he poked at this point at once.

"Painted Skin" can't fight back yet, it has everything in it, but it's not warm!

Morning, conference room.

Several people in charge circled around for half a circle, and Cheng Ying first swiped out a webpage and said: "The current situation is slightly unfavorable to us, this is the expectation survey of the two films, and "If You Are Honest, Do Not Disturb" surpassed "Painted Skin" for the first time. Our audience is mainly young people, but Huayi's hand has successfully won over the middle-aged group. ”

She closed the webpage and continued: "No one thought that Huayi would do it first, if we hold another film viewing party, it will be a bit of a pick-up, and there will be no dry goods for publicity, so I suggest canceling." ”

“……”

The people thought for a moment, and Chu Qing agreed and said, "Yes!" ”

He paused, and added: "By the way, Zhou Xun called me last night and said that the company suddenly arranged a lot of work, and I am afraid that I will not have time to participate in the publicity, I guess Huayi did it on purpose." ”

"It's deliberate!"

Fan Xiaoye slapped the table and scolded directly: "Those grandsons are fucking!" ”

Everyone's faces are ugly, if it is an upright fight, they will admit it if they lose, but this method will be done. The relationship between the two companies has always been like friends and foes, and it is estimated that after the encounter, there will only be enemies left, and there is no possibility of cooperation.

And Cheng Ying flipped through the workbook, frowned, and said: "This is the most nervous time, you are about to go to the roadshow, how can you ...... without someone?"

"Jingle bell!"

As she spoke, she was interrupted by a cell phone ringing.

Chu Qing took a look, but it was MacDonald, who had not been in touch for a long time. As soon as he put it to his ear, he heard Ula Ulla's shouting over there, and it took him a while to understand because he was speaking too fast.

Fan Xiaoye looked at her husband's face, from bad to surprised, from surprised to excited, and finally calmed down again, so she asked, "What's the matter?" ”

"Uh, Golden Globes announced nominations for ......"

He blinked and smiled, "I'm a part." (To be continued.) )