Chapter 97 Market Inflection Point Emerges
Seeing that Liu Zhuang finally walked out of the door and walked towards him, the young man finally couldn't hide, and he greeted Liu Zhuang with a smile on his face: "Friend! Do you have a list to sell? ”
"List?" Liu Zhuang didn't understand the "technical terms" of scalpers for a while.
"It's a bill of lading! To sell or not to sell? The scalper explained.
From the accent, it can be heard that the scalper is a native of Hujiang, so his Hujiang Mandarin has no front nasal or back nasal sound, and even the flat voice is not clear.
So Liu Zhuang didn't understand whether the scalper was talking about "buying" or "selling". So he added a question: "What are you talking about: want a car?" Or sell cars? ”
"Of course, I want a car." The scalper glanced at Liu Zhuang suspiciously, and then emphasized in a strengthened tone, "How many cars you have, I can help you sell as many cars." If you just want a car, it depends on what you pay. And it may not be able to get it, and Santana is very nervous in the world right now. ”
"What? What did you say? Santana is nervous? Liu Zhuang was about to be stunned by such a big happiness. He couldn't help but laugh wildly in his heart, these 50 points of luck are added, it's worth it! It's worth it!
But then, Liu Zhuang was puzzled again, why did what this scalper said be completely opposite to the news he inquired about? So he subconsciously grabbed the scalper's arm and asked, "You didn't lie to me, did you?" ”
"Who has that spare time?" The scalper shook off Liu Zhuang's hand vigorously, and then explained, "It's just getting hot." If you come back in a few days, there will be more people at the door. I just got the news earlier, and it came relatively quickly. What we do is to be well-informed. Besides, this boss, you car makers will get the news soon, and you won't need an intermediary like us in the future. As long as I have a lie, you go to your peers and inquire, so don't you help? It's no secret that Santana sells well! And I lied to you, and you won't come to take care of my business. So what do I figure out? Who is going to have trouble with money? ”
The scalper said a lot, in fact, it also said the essence of the scalper's intermediary. The scalper earns that intermediary fee, but there is a lump sum. Besides, the matchmaking of in-demand materials is to do one or two times. When everyone is familiar with it, there will be nothing to do with scalpers, let alone "strictly controlled" goods sold by state-designated companies such as automobiles. Although this kind of strict control seems to be meaningless.
Therefore, in addition to the price, scalpers are basically not deceived when they are intermediaries, but it is always inevitable to slash the customer.
And Liu Zhuang was also a little moved by these words. Now, he doesn't care about whether Santana is turning from cold to hot, he just wants to sell the remaining 33 cars. So he asked the scalper, "Can you sell dozens of cars?" ”
"How many do you have?" The scalper immediately became excited, "Excuse me! What is the boss's last name? ”
"Don't be surnamed Liu!"
"Boss Liu! How many are there? The scalper continued.
"33." For this number, Liu Zhuang has nothing to hide, "What? Can it be sold? How many can be sold is a few. ”
"Of course! Of course! The scalper was obviously shocked by the amount Liu Zhuang said. Now as soon as he heard Liu Zhuang's question, he immediately came to his senses and hurriedly said, "I happen to have a big customer here, and he may want all your cars." Wait, I'll get in touch first! ”
……
Santana's sales, after a frenzied selling period of five or six months, finally passed an inflection point at this time and entered a peak sales period. And it's a crazy sales period.
At this time, in the automobile market, private car purchases are still relatively rare, and the majority is the group car purchase of various enterprises and institutions. In China's group consumption, there are two peak seasons that must be grasped, one is March and April, and the other is the end of the year.
Because March and April are the periods when enterprises and institutions formulate their annual budgets. You may have a question: why not in January or February? In fact, if you think about this question, who will be busy making a budget around the Chinese New Year? Therefore, the fiscal year of a general enterprise is calculated from March.
As for the end of the year, the reason is simpler. Surprise consumption at the end of the year! The entire annual budget should be spent. Therefore, these two time periods, even now, are also an important sales time period for enterprises and institutions.
It's not too far. Let's start with March and April this year, after the car purchase plans of various enterprises and institutions come down, there will definitely be this part of official car purchases. However, at this level of Santana, there are not many models to choose, so most enterprises and institutions have set their sights on Santana, which has the best comprehensive performance.
But then, Santana's market is weird, major mechanical and electrical companies are crazy selling, and the price of the car has fallen by one or twenty thousand, which makes various enterprises and institutions hesitate, is there anything wrong with Santana's car?
As a result, one side sells, and the other side refuses to buy, and Santana's sales become abnormally sluggish. But after nearly two months, the enthusiasm of the market finally burst out, and it can no longer be suppressed.
There is actually a basic economic law here. Before the 90s, domestic official cars were basically made in China, the Soviet Union, and Eastern Europe, in other words, they were all old-fashioned models, and even the service life of the car mostly exceeded the specified life of the vehicle.
And now there is an advanced model in the West, and it coincides with the time for vehicle upgrading, so Santana is in great demand. In addition, the results of reform and opening up have been reflected, and new enterprises also need to buy a large number of official cars, so the annual output of 20,000 units of Santana is far from enough for market demand. That is, there is a huge shortage of supply.
That is, the consortium of electromechanical companies inadvertently united, so that they could "join forces" to suppress Santana for two months. In a market that is not so monopolistic, it is really impossible to suppress it.
However, such "suppression" can never last for a long time, no matter what, the official cars of enterprises and institutions must be bought! Don't always have to let the leader ride a bicycle to and from work all the time?
In addition, the major mechanical and electrical companies did not deliberately suppress the Santana market, and seeing that Santana is gradually selling well, who would not want to make more money? As a result, the market enthusiasm for Santana's sales became hot all of a sudden.
PS: Thank you friends for your support along the way! Still asking for tickets! Don't bother! Thank you!