Chapter 705: DVD vs. VCD

The invention of VCDs eventually sent bulky video recorders and videotapes to the grave, and made an infinite industry. In the future, there are two main types of machines that can play movies: VCD and DVD, which are very different, first of all, they are different in structure, they use different bald heads, and different ways to read discs; Both of them play VCD, it may not seem much different, but DVD disc can only be played with DVD player, it is very different from the effect of VCD playback in terms of picture and sound effect, if a person often watches DVD, I am afraid that he will not be able to watch VCD, just like just starting to watch a videotape, the feeling after changing to VCD; Finally, DVD players have better compatibility than VC machines. DVDs are compatible with all formats that are compatible with VCDs.

Chen Baixiang thought for a moment, and then reminded: "The video disc market is very large, and relatively, the video disc has a great impact on the film market. ”

Wang Zichuan nodded again and again, in public and private, this time it is right to retain, Chen Baixiang has the ability and experience, and he and Chen Baixiang are still entrepreneurial partners, it is a pity for such talents to give up.

"What Al Lak said makes sense, a big factor in the fact that the attendance rate of our theaters is so high is that there is no piracy in the market, and it will not take long for the Americans to invent discs to open up the Hong Kong market, which is not good for the entire Hong Kong film."

"How do we get ahead of the curve?" Wang Jin pondered for a moment, his head was extremely painful, and he really couldn't think of any good ideas, so he suddenly became angry and scolded: "The Hong Kong film industry is thriving, these Yankees are really troublesome, what kind of disc they invented, it is clear that they are coming to us!" Foreigners don't have a good thing. ”

"The fact that the Americans are so eager to invent discs shows that there is a need for discs in the market, and if we take Hong Kong as an example, after the invention of discs, videotapes will definitely be eliminated. If we don't want to be eliminated from the market, we have to be one step ahead of the Americans and master the patent for this invention. Wang Zichuan's tone between his words was categorical, in a word, how big the disc market is, he knows best, in the next ten years, the disc market share will exceed tens of billions of US dollars, until the emergence of the Internet, which has an impact on the disc market. The expansion of the disc was halted, but by then the patent protection period had long since passed, and he should also build an Internet empire.

Chen Baixiang smiled: "We can try." ”

If he remembers correctly, three years later, the American Film Industry Advisory Board drafted a letter of desire on behalf of the seven major Hollywood film studios, one of which is to record a standard 135-minute video program on a CD, and Tengfei Entertainment developed this technology three years in advance. Knowing himself and knowing his opponent, if he can't be one step ahead of the United States, then he Wang Zichuan doesn't have to mess around.

Wang Jin worried: "What the Americans can't invent, can we do?" Moreover, invention is the most wasteful of money. The machine alone is more than a few hundred million Hong Kong dollars, I think this is hanging, in case the Americans invent it first, we will lose our wife and lose our soldiers. Besides, it's useless to just invent a video disc, and you need to have a supporting playback device. ”

Wang Zichuan smiled: "You don't have to worry about the playback equipment. Now that it has taken shape, I went to the mainland this time to find a few talents, which is easier than inventing a video disc. ”

Jiang Wanjin is the talent that Wang Zichuan is looking for, many people attribute the first success of the "Wanyan" brand VCD to "inspiration + opportunity", in the early nineties, Jiang Wanjin went to the United States to participate in the International Radio and Television Technology Exhibition, at this exhibition, Jiang Wanjin was an inconspicuous technology exhibited by the American C-CUBE company - MPEG decompression technology firmly tied to the eyes, Jiang Wanjin is keenly aware of: MPEG technology that can store images and sounds in a relatively small disc, It means that you can create a high-quality and inexpensive audio-visual product for people to use at home. Sun Yansheng, chairman of C-CUBE company, happened to be an American Chinese businessman, the two hit it off, determined to develop MPEG technology into electronic consumer products, Jiang Wanjin immediately invested 70,000 US dollars in development, and it took only one year for the two to develop the world's first VCD player in Hefei, named "Wanyan". When the "high price" of 4000-5000 yuan per machine was put on the market, the first batch of 1000 VCD machines were bought by various electronics manufacturers as soon as they were put on the market, and the sales were extremely hot.

Thinking of 'Wan Yan', Wang Zichuan unconsciously showed a sarcastic look, the reason is very simple, after the hardships of inventing VCD, did not apply for a patent, when Wan Yan is trying to make a big difference, Aiduo, Xinke, Xiaxin, Malata, Jinzheng, Xianke have flocked to the market. They used the study of Wanyan's prototype to manufacture VCD products, immediately occupied most of the market, the media used "blowout" to describe the VCD market situation, because did not apply for a patent for their first invention, in the face of low-price competition from many brands, Wanyan gradually lost its advantage, but the brilliance created by this brand has become a rich history of the home appliance industry.

"Ah Chuan, you are so confident, even if we are ahead of the United States to invent this technology, but we don't know the prospect of the video disc market......" Wang Jin kept paying attention to Wang Zichuan's face while speaking, and felt that the situation was wrong, so he immediately turned back: "It's better to do a market research first to see the preferences of movie fans, they like to go to the cinema, we will give up this plan, if they like to watch movies at home, we are developing the technology of video discs, and we will make a profitable deal." ”

"Ahem......" Chen Baixiang almost burst out laughing, if ordinary people can watch free movies at home, who is willing to spend money to go to the cinema, Wang Jin said this, it is obviously a sycophant, and he pretends to be a wisdom pearl in his hand.

Wang Zichuan said with a smile: "In terms of the market, you don't have to worry. ”

Thinking of the future VCD and DVD market, Wang Zichuan couldn't stop smiling, especially in the mainland market, since 1996, China's VCD market has grown at a rate of several times every year, and the sales volume has soared from 600,000 units in 1995 to more than 6 million units in 1996, and sales reached 10 million units in 1997. In just 5 years, the cumulative sales of VCD DVD players have been 50 million units, and gave birth to domestic well-known brands such as Aiduo, BBK, Xinke, etc., this time Tengfei Entertainment joined, Aiduo, BBK and other companies stood aside, he would not make the same mistake, from the "pioneer" to the "martyr", so that the market share fell from 100% to 2%.

Recalling the past, Wang Zichuan secretly clenched his fists, he will not repeat the mistakes of the past, not only to control the VCD market, but also to dominate the DVD market, "Wan Yan" made a lot of naΓ―ve mistakes, in technology, "Wan Yan" invented the VCD machine, but did not apply for a patent, after the listing was imitated by domestic and foreign companies, these manufacturers entered the VCD industry with less investment, and had sufficient funds for market development. And "Wan Yan" faced a group of competitors, but did not have a shield to protect himself. In terms of funds, "Wanyan" invested 16 million US dollars in research and development in the early stage, at that time, the Chinese people's understanding of VCD was almost zero, and in order to develop the market, "Wanyan" invested another 20 million yuan, due to too much investment in the early stage, "Wanyan" has been embarrassed. The shortage of funds makes it difficult for "Wanyan" to move an inch; In terms of market development, "Wanyan" lacked marketing experience in the initial stage and did not pay attention to the market operation of products. Funds are mainly precipitated in the stage of technology development and market development, compared with the "Aiduo" and other brands spend huge sums of money to advertise to create momentum, "Wanyan" marketing seems to be inadequate, did not become a momentum, the market share was eaten away, and finally ended up as a wedding dress for others.

Chen Baixiang reminded: "Since we are competing with the Americans for the invention patent of the video, we must do a good job of keeping secrets, otherwise stealing chickens will not be a waste of rice, and we will become a laughing stock." ”

Wang Jin shuddered, nodded like a chicken pecking rice, and echoed: "The American Intelligence Bureau is too powerful, maybe it will make the three of us evaporate." ”

"You've watched too many movies." Wang Zichuan rolled his eyes, now the most powerful intelligence is still the Soviet Union, the United States is still crushed by the KGB, besides, the situation is not as terrible as Wang Jin thought, this is just a business war, since the appreciation of the yen last year, now the Japanese big capitalists are buying industries in the United States, so that the American media issued a roar that Japan is about to buy the United States, and I don't see the CIA let any Japanese evaporate.

Chen Baixiang's mind quickly turned, and he said tentatively: "Ah Chuan, who are you going to be responsible for, and how many Hong Kong dollars are invested this time?" ”

Wang Zichuan pondered for a while, and replied: "Invest 500 million Hong Kong dollars in advance, of course, the first step is to gather relevant experts, and I will ask Spielberg to help in the United States, I think he will also be interested in this matter." ”

Wang Jin smiled: "That's right, find a few more people to share the risk." ”

Wang Zichuan said quietly: "I don't plan to give up the relevant interests, which means that I want to ...... Eat alone, Spielberg will go to the mainland magic capital next week, he will do his best. ”

Chen Baixiang had a flash of inspiration, his heart was very excited, he hadn't seen Wang Zichuan take a thing so seriously for a long time, he knew that as long as Wang Zichuan showed this color, it must be a huge profit, the first time was to speculate on the 'Plaza Agreement', and the second time was to buy Zhou's Kowloon Construction Bank.

"Ah Chuan, how do you think I will be in charge?"

Wang Jin was surprised: "Ah Lak, you still owe so many foreign debts, and you dare to take risks?" ”

Wang Zichuan said quietly: "Well, this matter is too risky, I will find someone else responsible, you two just have to be prepared, you have the right to know where the money in the company's account is going." (To be continued......)

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