Chapter 403: The Effect of the Event
Wang Buyi and the entire team just set up a big framework of "Air Combat Vanguard", which has a lot of space to fill in the content. And in order for the game not to be monotonous, it also needs to be filled with content all the time.
Side quests, mini-plots, character dialogues, voice ...... There is no end to what can be added to the game. It's up to the game team to do it, first come up with a plan, make a gameplay verification, then test it, and decide whether to adopt it based on the reaction...... It's a formal process, but it's too complicated.
It's far better than players coming up with a variety of content additives on their own, and then letting a large base of players act as judges to pick out the most popular ones.
The game team thus eliminates the need for time-wasting steps such as planning, demonstration, testing, etc., and simply integrates what players accept into the game.
Derivative works of various themes can become nutrients for the subsequent operation of the game. Novels can be made into side quests, and comics provide new characters......
The king did not intend to do this, and he had no choice but to do it. So far, he hasn't trained many game planners who can take charge of the game on his own. It's not that he doesn't want to cultivate, but where the gap between the times is, many times it doesn't make sense.
So simply leave the right to improve the game to the player. The game team acts as the referee and selects the appropriate improvements from those that have proven to be popular, and then simply executes them.
In order to achieve such a goal, it is necessary to do a good job in the collection and selection activities. It doesn't matter if the reward is not generous enough, as long as it is fair and just.
It also requires the cooperation of multiple departments of Celadon Technology, which must be coordinated by someone in the center. In the past, it was the king who did not live up to himself. Now it can be handed over to He Qingyan.
He Qingyan has a wealth of experience in event planning. Even if this is a move of real-life activities online, as long as the participants are still humans, it will be very different. There are definitely a lot of people who love the game and come with anticipation, and there are definitely people who want to fish in troubled waters.
She understood that Wang lived up to the expectations and goals of this event, and her ability would definitely play a huge role.
……
Through the advertising business, Celadon Technology has an incredible understanding of the Chinese Internet and has mastered a large number of website information. This information is usually just a dragon-slaying technique, and it is of little practical significance to know how many websites have thousands of daily active users. But when will it be able to use it suddenly?
Wang Bubu plans to engage in this kind of activity, also relying on a large amount of data in his hands. If there is no such accumulation. The solicitation can only be whimsical. I can't play it in the beginning.
With the information accumulated from the advertising business, in just one morning, we selected the websites of a small size, and sent the information about the event to the e-mail addresses of the website owners.
At this time. In a chat group where webmasters communicate with each other. There are many people who are talking about this event.
"Hahaha. I've got two emails from Celadon Technology, and I have two websites that meet the standards! ”
"Worship ......"
"Hero, exchange a promotion link!"
"I'm envious of getting two emails. I don't have any of them. But I guess I'll get it next month. ”
The people who add this chat group are webmasters, and in the vast Internet, it is not easy to make the scale of the website a little larger. Only a few people in this group have received emails from Celadon Technology. Those who get the mail see it as glory, and those who don't get it are very greedy.
But are they going to do this event? Several webmasters who received the email were not very careful, and felt that their website traffic was not high, and even if they did the event, they might not be supported. Even if someone does, how can a website with such a small user base give birth to competitive works?
When the time comes to join the game box to participate in the selection, they may not be able to stand out and get no benefits. Since it's so unreliable, I think it's okay to see if someone else gets it.
Those webmasters who didn't receive the email, and the masters who heard the email, were actually not interested in the activity and didn't understand it.
"If I had received an email, I would have held this event at a loss. It can increase the cohesion of a lot of websites! ”
"That's right, I'm looking forward to Celadon Technology sending me an email. It's good to have some fun. Even if you don't win the award, even if it's just a higher ranking, it's a powerful advertisement. ”
But no matter how envious and persuaded those small websites were, no one was tempted by this activity.
The conversation shifted as a new webmaster asked a question about the architecture of the site.
After a while, there was a person who had just gone online, his ID was named "Huasheng", he didn't know what he had just discussed, and said: "Hey, I got an email from Celadon Technology, which of you received it?" ”
"Congratulations on coming to Mars." Others expressed disdain, something that had been talked about for a long time.
A person from a small website asked, "Are you going to do this event?" ”
"I'm sure I'll do it, I'll start it after dinner. The time was too short, so three days were given. When Huasheng spoke, he complained.
"You're actually participating in this event?" Everyone else was amazed. A lot of big websites don't do it, how can this person do it?
"I'm doing a music forum, and there's an original section. You can collect a theme song or something for that game.,It's definitely going to increase a lot of user cohesion.。 Hua Sheng said very firmly.
Like many webmasters now, Huasheng has a job, doing websites part-time. From celadon advertising to the launch of "Stunning Country: Gaiden", the website he made finally began to make money. So he has a very good impression of celadon technology.
His forum has very little traffic, with more than 20,000 registered users and more than 1,000 active users. There are only five singers who upload their works in the original section. Two of them haven't landed in half a year.
The data is very shabby. Huasheng himself doesn't think that any good songs will be born from here, and what ranking can be obtained by the platform that gets the game box. He followed this activity, mainly because he valued that this activity could increase the cohesion of the forum.
As long as the users participate in this activity, they can increase the user's sense of identification with the website. If he can really produce a song that will appear on the game box, he will encourage his users to buy pre-orders and vote for the works born from the website.
After working hard like this, even if they don't get the ranking in the end, more than half of the users who pay money to buy pre-sales and vote will definitely become die-hard users of the website.
In the chat group, those who also got the email did not agree with Huasheng's view. They are afraid of a failed activity and bring shame on themselves, which will not only attract ridicule, but also damage their image and self-esteem.
In this regard, Huasheng did not say a word. In fact, he had already left the computer and went to the kitchen to cook instant noodles. Once you've eaten, it's time to start preparing for that event.
After he finished eating, he also thought about the idea of this event in his mind by the way, and then posted a post on the forum with the top of the whole district, calling original singers to sing the theme song for "Air Combat Pioneer". The selection will be conducted within the website, and the winner will be handed to Celadon Technology to participate in a more brutal voting selection.
After Hua Sheng finished the post, he was also a little nervous. If no one responds, won't it be seen as a joke? That would be very humiliating indeed.
Soon, a reply appeared below the post.
The first reply was very disappointing to Huasheng, a user who doesn't play games: "It's true, now on the Internet, I feel that there are games and advertisements of Celadon Technology everywhere." I admit that there is an ad on the forum, but this is a music forum, so don't you think it's weird to be tied to a game? Alas, it is harder to find a clean place these days than it is to go to the moon. ”
Not everyone is a gamer, so users don't necessarily mean to be troublesome, maybe they really just don't like to play games. Hua Sheng suddenly became nervous and began to doubt himself.
Speaking of which, how high is the overlap rate between music forum users and computer gamers? He didn't know. But last month, he applied for a virtual server in "Amazing Country: Gaiden", and now there are only more than 400 players, indicating that the cohesion of the forum is not high. Wouldn't it be counterproductive to hold such an event now?
Just thinking about it, someone replied again, "Air Combat Vanguard is definitely a good game, and millions of people must play it." If the theme song is made on our forum, everyone can hear it, how glorious will it be? ”
There are not a few people who have this idea. Soon, the discussion was heated up. What kind of melody is suitable for a game like Air Combat Vanguard? There is a lot of debate on this issue alone.
Since it is a war theme and it was invaded by a foreign country, it should be a tragic song. Someone immediately retorted that so many cute characters should be light and brisk. Others suggested that the theme song should sound more intense.
These discussions are not only personal perceptions, but also examples. Many people have a lot of knowledge of the soundtrack in the movie, and when they give evidence to support themselves, they will cite one or even several movie scenes with classic soundtracks. When rebutting, movie soundtracks are also used as examples.
Hua Sheng did not speak, but kept looking at the forum, dumbfounded. He didn't expect that there would be so many music gods in his forum.
In the past, the online peak time of this forum was usually between 8 and 9 o'clock in the evening, after which the data would slowly fall. After 10 p.m., the number of online users usually drops to five or six hundred.
Today is different. Many people are arguing about what genre is suitable for "Air Combat Vanguard", and the argument is reasonable, and more people are repeatedly watching the battle by posting.
As a result, the online rate reached 1,000 from 8 o'clock and reached 1,005 by 9 o'clock. Then it rose at ten o'clock, reaching 1,008 online.
This data shows that users who used to go to the forum from time to time and leave have stayed here today in order to follow these discussions.
Huasheng didn't expect that holding an event would have such an effect. Originally, he just wanted to increase cohesion, but he didn't expect that because of this topic, he actually attracted so many masters of the Hidden Dragon and Crouching Tiger to come out and attract a lot of eyeballs. (To be continued......)