Chapter 417: The Trouble of Choosing a Program
"It seems that I, the boss, still need to prove my own ability. In that case, let's talk about it for today. When everyone is done, I'm going to tell everyone about how the TV station works, and then it's up to you to determine if I really have the ability to run the TV station, especially the American TV station. Li Mingbao knew that it was impossible to make Deng Xia soften with his mouth cannon alone, so he had to show a certain amount of real ability, so as to dispel the doubts of others.
In the days after talking to Deng Xia, Li Mingbao nested alone in his bedroom, sorting out some materials needed by the TV station. Regarding the difficulties in the operation of the TV station, Li Mingbao did not put it in his heart at all, after all, in his mind, there are countless successful TV programs, there are also countless successful TV series, and even some details can be found.
At this point, whether it is about domestic program creativity, Hong Kong program creativity, or foreign European and American program creativity, as long as there is no program created by anyone now, Li Mingbao can dare to plagiarize Chiguoguo. Don't talk to Li Mingbao about the discipline of a literati, Li Mingbao is not a literati in the first place, although he is now packaged as a literati by himself, but in fact he is still a pure person, a person who is very pure about money and power.
So the festival or something, in front of the way to make money by yourself, is not a matter at all. But to plagiarize, Li Mingbao also has to plagiarize reasonably, after all, some programs are indeed not suitable for the current social environment, things that are too advanced, come out and hit the street immediately, it is not something that has not appeared, just like some songs, songs that will become popular in two years, in this period, they may not be able to become popular.
Even some programs are popular and go to the world, all of which have their own unique time nodes, and it is through certain things that the programs are most widely promoted. Just get the show out, without considering the actual problem, no one will pay for these programs, no matter how good they are. It's like Bei Ye's wilderness survival show. Now, it's not so appropriate at all. Bei Ye is a person who is relatively easy to replace, and the most essential highlight of the wilderness survival show is not Bei Ye, but those who survive knowledge, replaced by another SEAL, or other special forces, can continue this show.
And the real highlight of this show is how to survive, which is the real reason why the show is popular. It seems that the problem of this point of view seems to be easy to analyze, but the popularity of the show after 20 years does not mean that Xiàn will be popular in the United States and Europe. The reason why this survival show is really popular is not because of his truth, but because those Europeans and Americans twenty years later have no sense of security.
This kind of inference seems completely out of tune, but in fact, that's what it is. If a show like this comes out now, it may attract some curious guys, but such people are definitely not mainstream, and maybe there will be a good market in Japan, but in the United States, the prospects for such a show will definitely not be too good.
Because this show is popular, it is based on the fear of those white people. Since the uncle demolished the World Trade Tower, the sense of vigilance in the hearts of Europeans and Americans has suddenly risen, and the most outstanding psychological activities are the Japanese, who are afraid all day long, afraid that their small island will run to the bottom of the Pacific Ocean at some point, so they will welcome these programs that can ensure their survivability.
But twenty years later, the Europeans and Americans who were trained every day by terrorist attacks, originally had a very relieved heart, but they were made very nervous by accidents from time to time, and in such a situation, in order to make everyone feel that this little thing is not a hardship at all, and then the TV station came up with such a wilderness survival program. One of the main purposes of this show is to let everyone understand that in Nima's harsh geographical environment, we can all survive, and this drizzle of attack is a fart.
To put it simply, this show actually has a bit of the nature of fooling people Ah Q. But I have to say that the ability of foreigners to engage in this kind of soft propaganda is indeed very good, if it is not for insiders, they don't understand their deep meaning at all. If you want a sense of security, we will give you a sense of security, in that environment, people can live, you are now in the crowd, you can buy a qiē environment with money, isn't it safe enough?
With such Ah Q-style comfort, plus some publicity, and the show itself can teach everyone a little trick, and so on, it can be regarded as making this show really popular and popular all over the world. Such a show, in less than a certain amount of time, it is difficult for him to become popular and popular.
If Li Mingbao wants to get this show out now, then he first needs to pick out the fear of Europeans and Americans, and then release this comforting program, so as to make the show really popular. Then the problem comes, unless Li Mingbao digs out the uncle now, and then gets out the terrorist activities, otherwise, if you want this show to be popular, it is impossible at all, for the sake of a show, you have to get these terrifying things out in advance, unless Li Mingbao is completely crazy, otherwise this show will only be at the bottom of the box.
understands what makes these programs really popular, Li Mingbao can really make them appear in programs that can be accepted by the public, programs that are too advanced, or TV series that are too advanced, will not be suitable for the current era, and if you want to really do a good job of the TV station and really fit the pulse of the times, you can make yourself confident. Or when Li Mingbao controls a certain amount of media resources, he takes the initiative to lead the world to chase the trend he needs, and then the advanced program will also be popular.
Of course, this is something that can only be played when Li Mingbao really controls the rhythm, and now, Li Mingbao can only honestly pick out the most practical programs. Neither too ahead nor too backward, the kind that wants to be an instant hit.
Originally, Li Mingbao's first planned show was the Oprah talk show. This show is really popular, and it also conforms to the mainstream taste of the United States, and if you get this show into your own TV station, you can immediately become famous. And this show is not the kind of hit show, but a program that has been popular for one or two decades, and it is definitely a trump card project, with such a project, even if other programs are not good, it can immediately pull up the connotation of the TV station.
And what Li Mingbao knows, the Oprah talk show has not yet started, so Li Mingbao thinks that there are really not many problems with him starting now. But when Li Mingbao really learned about this show, he found that he was a little too happy.
Oprah's talk show did appear a few years later, but this does not mean that Oprah became popular a few years later. Others in 1976, as soon as they graduated, they entered the TV station to do programs, although at the beginning, they encountered setbacks, but others immediately hosted their first talk show brand in 1977, and people were talking. then relied on this talk show to become an instant hit, and then directly let ABC watch it, and there was an Oprah talk show.
Of course, Oprah hasn't been taken by ABC yet, and her producers haven't recommended Oprah to ABC yet. It seems that Li Mingbao has the possibility of interception, but Li Mingbao knows that this possibility is basically equivalent to nothing. If Oprah hadn't shown her talents, Li Mingbao might have poached her with a high salary, and then directly let her host her own version of Oprah's talk show.
But now, others have become popular, although only in a small area, but her fame has actually come out. In such a situation, it is impossible to impress Oprah and the team behind her simply with a high salary or something. In terms of capital, Li Mingbao and ABC are completely two concepts, and in terms of connections, they are even more tearful, even if Li Mingbao completely lets Oprah call the shots, compared to a behemoth like ABC, Li Mingbao, a little pudding, has no competitiveness at all.
So this talk show column, what Li Mingbao wants to get, is basically delusional, and ABC robs people, and others can teach Li Mingbao to be a man in minutes. If you don't know the depth of contact, maybe Li Mingbao's plan to buy a TV station will only die young. So even if Li Mingbao drooled over Oprah's talk show, reason let Li Mingbao know that this was an impossible choice.
After leaving this show, there are not many other programs that can operate and maintain vitality, especially on TV shows, Li Mingbao's best thing now is that there are two projects, one is a talent show, and the other is a good voice.
These two shows, in any era, can actually be successful. This point is back to the times. Jing, there is no too direct relationship, the most important thing, is still this idea. The dream of stars in Hollywood is the norm at all, and there will be people who are interested in the star industry in any era. Therefore, shows like Talent Show and The Voice are not afraid of the problem of ratings at all.
But these two programs, if they are taken out now, are also a wasteful choice for Li Mingbao. After all, such a program is sure to be popular, but the premise is that such a program needs a very broad stage, and it is impossible for a single TV station to eat all the benefits of these two programs.
Li Mingbao can certainly choose these two programs to start with, but if he relies on these two programs to start, then it is certain that the TV station will waste these two programs. In simple words, it is equivalent to a small pond, which cannot raise big fish, if there are really big fish, either the pond is collapsed, or the big fish are directly suffocated by the small pond.
The American gang of people is absolutely very sensitive to the sense of smell of making money, what things can make money and what things can't make money, they all quite understand that Li Mingbao made such a big deal as soon as he bought the TV station, so for those giant companies, there are only two ways to deal with it, one is to directly buy Li Mingbao's TV station, and then take away the creativity, and the other is to directly squeeze Li Mingbao's TV station, and then take away the creativity.