Chapter 886 Celebrity Advertising Effect

"How's it going over there?" No matter how calm Tang Hao is, how can he be confident, he is also a little impatient, no, not impatient, but very expectant.

"......" Yang Lan was silent for a long time, he only flew back to S City from the top of Great Britain late last night, fortunately, S City is an international metropolis, there are international flights, otherwise, he needs to fly to G City, the provincial capital, and then transfer back to S City from G City, it is simply tossing people, but it doesn't matter now, after flying to S City, there is a car waiting for him there, he can go back to the company directly or go home directly, because of more than ten hours of flying, how can he not be tired, even if he rested for a night last night, until now, You can still find a tired look on his face, and when he heard Tang Hao ask, he was a little embarrassed: "The situation is not very good." ”

"Isn't it going well?" Tang Hao was a little puzzled.

"Yes, we start selling in the early morning of the peak of Great Britain time, and at night, there is no traffic, which is understandable, but in the daytime, all day, there is not much traffic, which is very strange." Yang Lan also knew that this was not good news, and even his own mood was a little heavy, and now that he said it, it was even heavier.

"How many are there in a whole day?" Tang Hao asked again.

Although he was prepared, he was not very sure, and now from Yang Lan's face, he saw an unprecedented sense of frustration, and he knew that the estimated situation could not be described as bad, it should be described as very miserable.

"Three thousand!"

Yang Lan didn't hide anything, and it became heavier and heavier: "In a whole day, there are only three thousand sales, which is really"

"Three thousand?"

Tang Hao smiled. Yes. He smiled. He smiled happily: "This is not bad news. ”

"Three thousand is not bad news?" Yang Lan was puzzled, he wanted to reach over and touch Tang Hao's head to see if the young boss had a fever.

3,000 units, 3,000 units, but there is no 10,000 words added to the end.

The sales of 3,000 units, which is compared to the sales in China, is simply the difference between heaven and earth, this sales. And what about their input?

It can't be said to be inversely proportional, because that is beyond the inverse category.

"That's not a bad thing."

Tang Hao smiled, he had his own reasons: "Have you ever thought that we are outsiders, for the great Britain that has always been xenophobic, this is definitely not a bad thing, and then there is, you didn't take into account the situation of the Great Britain country, they are the younger brothers of the United States of America, there." Love crazy mobile phones are popular, so. We have this kind of sales, that's a good start, yes, it's a good start. ”

After a pause, he said again: "Don't forget it, let's go to China, and for China, the people of the Great Britain can almost be described as hostile, and now there are 3,000 sales on the first day, which is already a good start." ”

"However, compared to when we were listed in China"

"It's not comparable."

Tang Hao smiled again, and said: "Perhaps, our situation in China should be the first wave of popularity, because most people support domestic products, plus our mobile phones are not bad, and the first wave of panic purchases are all local tyrants, that is to say, their economy is relatively loose, so even if they buy a mobile phone that is not very good, for them, it is a loss of more than 3,000 yuan, which is not a big deal." ”

"After that, our sales are rising, because our reputation is gradually finding out the reason, this is our domestic situation, there is no national sentiment over there, you can't watch the first wave, but also look at the follow-up situation, beat the name, the word of mouth, then, this is a good start." Tang Hao's words were a little confusing.

But it is undeniable that he is speaking in reality.

At that time, he investigated that when the first generation of KT mobile phones was listed, in the first wave of panic buying, there were some people who were not short of money, and the least buyers were some top white-collar workers, and those people had a salary of tens of thousands of dollars a month, and for them, it was not a big deal to take out more than 3,000 yuan to buy a mobile phone, and it was even very easy.

If you buy a bad mobile phone and go back, they won't say anything, just support domestic products.

Subsequently, the name of KT mobile phones became bigger and bigger, and the reputation became better and better, so that those real ordinary users joined in, and finally there was the current sales.

The top of Great Britain is different, they used to be a foreign brand, which is not trusted by others, so there is a certain amount of sales, no matter how much, as long as it is not less than a thousand, Tang Hao will think it is a good start.

"My colleagues over there were disappointed." Yang Lan said a reality that was very demoralizing.

"There's nothing to disappoint about that."

Tang Hao paused, and said: "So, if you want to sell well in the future, then you need to invest in advertising." ”

In China, he doesn't need to invest too much in advertising, there will be media to help him hype, plus his excellence on the Internet, he really doesn't need to invest too much advertising money, but he went to the top of the country, it's completely different, the media will hype for a while, but soon, they fell silent, especially after the KT mobile phone went on the market, they seemed to be dumb all of a sudden.

He even thinks that there is someone behind the push to get those media not to mention anything about KT phones.

But no matter what, he had already decided that he wanted to invest in advertising.

"In the pinnacle of Great Britain, it can almost be said that it is the football of the whole people, so our next investment in advertising direction is football, let well-known stars endorse, heartthrobs, win him, and the fat man of Manchester United, also take it, just the two of them, it is enough to support our sales." Tang Hao said confidently.

Originally, he wanted to find these two people when they were not yet listed, negotiate the price, and then shoot advertisements, and put them into major TV stations and print media before they went public, but because of the Chinese New Year, many things were postponed, and he also had a little hope in his heart, that is, he did not rely on the advertising effect of famous stars to open the market, and the results showed that it would not work.

So, use this now.

"Neither of these people is cheap." Yang Lan said with a wry smile.

"Our Tang Group is not short of money." Tang Hao is extremely domineering.

It's not a pretense, it's a fact.

His Tang Group is really not bad for money, and if it was poor, there would be no such advertising plan.

Whether it is a heartthrob or a fat man, they can be said to be international superstars, and the advertising fee for inviting them will naturally not be low, and daring to have such a plan means that there is no problem with money

(To be continued......)