Chapter 252: Charitable Foundations

After entering April, "Once Upon a Time 3: The Lion King" continued to create a box office miracle, with a cumulative total box office of more than 1,888 million after nearly 50 consecutive days of release!

Under such a good figure, the movie was just arranged, because the average attendance rate was less than three percent at this time, and this result was actually based on the average ticket price of 30 yuan, only more than 60 million people had seen it.

However, the current population of China is two billion, which means that there are still many audiences who do not choose to enter the cinema to watch, which also proves that there is still a lot of room for development in today's film market.

And Xiao Ran also analyzed that one of the reasons for this phenomenon is that few movies in the past ten years have been able to produce high-quality films, and the audience who has been constantly hurt has long lost the interest in entering the theater to watch.

At this time, the audience will have two choices, the first option is to simply see the blindness, watch free TV series at home, and be too lazy to pay for the cinema.

The second option is to choose to go on some online video sites, wait for the movie to be released for three to five months, and then you can spend two to five yuan on the online site to watch, plus the current TV technology level is high enough, so the viewing experience is not much worse than that of the movie theater.

Another reason is that some audiences still live in an environment without cinemas, such as some third, fourth and fifth-tier cities in rural areas, and some need to go hundreds of kilometers to the county to see movies, so this kind of people naturally have no chance to go to the cinema, but now that China's economy is booming, this kind of people are only tens of millions at most.

Of course, there are also some viewers who don't watch action movies because they don't watch them. Because there are many types of movies, some people watch all genres. But there are also people who only love comedies, and some people who only love literary films. Some people only love horror movies, and there will be such people, and there are quite a few of them.

But in any case, in terms of population ratio, there is definitely a possibility that the number of more than 60 million people attending the audience at this time will definitely increase again, which means that in the future, a film will definitely break the record of 2 billion box office in the Chinese mainland market alone, Xiao Ran is very confident in this......

……

After the release of "Once Upon a Time 3: The Lion King", Xiao Ran's "New Love" has also been released for nearly a month, and the cumulative box office has exceeded 750 million. This number is enough to make a literary film an eternal story, and now although the number of screenings of "New Love" has decreased, the average daily attendance rate has exceeded 40%, and now it can make a little more box office.

The box office of another movie, "Mr. Zombie 3: Mr. Supernatural", was nearly 70 million on the first day, and the box office in the first week was more than 380 million, and half a month later, it soared to more than 650 million.

At this time, it was produced by Zhengdong Film Company, directed by Liu Kui, and Xiao Yuanshan played the male protagonist Gao Jin. Chen Xiaodao plays the male protagonist Chen Xiaodao, and Xiao Ran's cameo appearance as the neurotic stupid big brother Dakoujiu's new movie "God of Gamblers" also opened the premiere!

Because before that, although the entire film industry had also started filming gambling films, the box office has always been very sluggish. Xiao Ran also watched these gambling films before the filming of "God of Gamblers", and quickly understood the reason.

There is a problem with these gambling films that have hit the street at the box office, that is, there is no core plot. It's all about how beautiful the cards are on the protagonist's hand and how to kill the Quartet. And then how to spend the money after earning, and then gamble after spending it. When betting, it is only for a deck of cards, although the protagonist's expressions and actions are well shot, but ignore the actions and expressions of others.

You must know that gambling movies are different from other movies, you can't gamble alone, right?

So in addition to the protagonist, the opponent is also very important!

A man who can be called the God of Gambling, if his opponent is just a bunch of pigs, will the audience feel that the name of the protagonist is simply exaggerated?

Just like the movie "God of Gamblers", the protagonist Gao Jin's opponents are not only his cousin Gao Yi, who betrayed him, but also Li Jiapo, the old and cunning gambling king, and very powerful characters on the road, and even small people are cameos with funny characters like Oguchi Jiu.

In addition to the gambling king showdown, there are also gunfights and fight scenes, and there are even funny scenes after amnesia, which can be said to combine many popular elements of the movie.

Although gambling films have not improved, this time Xiao Ran's newly launched "God of Gamblers" still attracted a lot of attention.

One is that Xiao Ran's investment and screenwriting of movies have never missed a precedent, even the previous super-era literary film "East Evil and West Poison" is a small profit, and it has won several nominations at the upcoming Golden Dragon Awards!

Another is that the title alone can see the extraordinaryness of this movie, in fact, gambling is also an industry, although it is a sideline, but the characters and works that can be called gods in this industry are naturally extraordinary!

So whether it is for the movie or Xiao Ran's fame, the media reporters on the scene and a number of leading tasks in the film industry are basically present.

At the premiere, in addition to a few funny talk shows and singing programs, there are also kung fu fighting programs, and the demonstration is still the Xiao Jiaban, a martial arts team formed by Xiao Ran, who is responsible for the demonstration, and the content of the performance is also some of the wonderful fights that everyone saw in the movie, and analyzed how these fights were filmed.

Then a group of main creators began to appear one after another, and then the host nominated questions, and they answered.

And Xiao Ran, who is a guest performer, screenwriter and investor, also appeared, and the host was Hua Dan Han Bingbing, the host of Yanjing TV, she looked at Xiao Ran with a nymphomaniac look and asked: "Xiao Ran, what kind of opportunity will give you the idea to write a movie with such a theme this time?" ”

Xiao Ran replied: "Because I have seen many gambling films that are not very good at the box office, I wonder whether the audience doesn't like to watch gambling movies, or is it because there is a problem with the way the original filmmakers shoot?" So I had this script on a whim, but "God of Gamblers" definitely does not encourage everyone to be a gambler, but hopes to sue everyone for losing nine out of ten bets, and you must not indulge! ”

"Xiao Ran, do you mean that "God of Gamblers" is an anti-gambling movie? So how do you express this theme in the movie? ”

Han Bingbing continued to ask, Xiao Ran still had already thought of the wording: "First of all, it can be called the God of Gambling, our protagonist Gao Jin is a character with super gambling skills, and only such a character can win in the casino, and we ordinary people only have the share of being pitted, so I hope that if you have money, you should not give it to the casino, if you really can't spend it, you can consider doing charity, such as joining us to fund the charity fund of the anti-trafficking organization and the orphan adoption center!" ”

This charitable foundation named after Xiao Ran was established by Xiao Ran after watching "Dear Child" directed by Li Shengtian, although many rich people, especially those in the entertainment industry, like to engage in charity funds, one is to earn fame, and the other is to have money for turnover if you are tight.

But when it comes to a star like Xiao Ran, there is no need to do this kind of thing, Xiao Ran founded this charity fund club in the hope of changing some things.

For example, in the fight against child trafficking, the Foundation spends a lot of money every year as a bonus, as long as someone provides information about human traffickers and successfully rescues abducted children and women, then they can get a very substantial bonus!

Xiao Ran understands very well that many people are reluctant to do good deeds because they are afraid of getting into trouble, not everyone has the kind of strong skills that Huang Feihong can protect themselves from, and he does not have such a strong chivalrous spirit, but if he can have a huge bonus while doing good deeds, there are many people who are willing to do it!

Therefore, this foundation provides a lot of bonuses to whistleblowers every year, and also donates money and materials to the families of abducted children and women to help them live a better life.

In addition, there are also cooperation with many orphanages and Po Leung Kuk, and after receiving donations, a certain percentage of the money will be used in the hands of these charitable organizations, and Xiao Ran now has Ye Yinzhu's daughter adopted in the name of Yuan Baye.

When Ye Yinzhu died, Xiao Ran was the kind of sadness and helplessness that witnessed her daughter losing her only relative, so Xiao Ran didn't want too many orphans to suffer such pain, so if she could help these people, Xiao Ran was absolutely willing.

Even at present, the charity foundation has just been held, and many of the operating costs are paid by Xiao Ran himself!

"Then please support Xiao Ran's foundation a lot, is there anything else Xiao Ran wants to tell you next?"

After Han Bingbing's question, Xiao Ran smiled and said, "Actually, there is a heavyweight guest at our premiere today, and now I want to take this opportunity to invite him out!" ”

Xiao Ran's voice gradually fell, and suddenly a figure walked out of the side of the stage, and when he came to the stage, the audience found that this guest was also dressed in a suit and leather shoes with a big back that was so bright that it was scary to death, which was exactly the same as the appearance of Xiao Yuanshan, the leading actor in the movie poster of "God of Gamblers"!

At this time, Xiao Ran also smiled and said to the audience: "Now let me introduce to you, this is Mr. Ma Jianyun, before he was thirty years old, he was known as the God of Gambling on the rivers and lakes, which can be said to be the original form of Gao Jin in our movie, and now Mr. Ma has a new identity, let's ask him to introduce it to you." ”

Saying that, Ma Jianyun took a step forward, bowed to everyone, and said with a smile: "Hello audience, contemptible Ma Jianyun, he is currently the president of the Huaxia Anti-Gambling Association!" ”

Anti-Gambling Association? (To be continued......)