In the middle of January 23, more than 4 months have passed, Lisheng Electronics has released its sales performance in the field of mobile phones since Lianchuang Technology withdrew from Gome Electrical Appliances in the half year of the withdrawal from Gome Electrical Appliances, the sales of Lisheng mobile phones increased by 12 compared with the previous half year, both the growth rate and the increase are significantly ahead of the industry level. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

As soon as this financial report of Lisheng Electronics came out, the entire industry was shaken instantly;!

At the beginning, the faces of the media who saw the decline of Lisheng Electronics and withdrew from Gome Electric, and thought that after withdrawing from Gome Electric, Lisheng Electronics would have a serious decline in performance even if there was no large loss!

In particular, the financial report mentions the e-commerce channel, the newly expanded official flagship store of the online mall and the Lisheng mobile phone sold through the online mall occupy the top 1 of the shipments, which has become a powerful new channel for Lisheng Electronics, flashing a dog's eye.

At this point, the war between Lisheng Electronics and Gome Electrical Appliances "whether the channel is really king" has been drawn to an end, and the channel is very important and very important, but without the powerful traditional channel providers of Gome Electric, the manufacturer can also live, not only can live, but also live very nourishingly.

Different from the channel providers who were swollen in the face, the manufacturers were instantly excited, since Lianchuang Technology left Gome, these traditional channel providers can also live a very moisturized life, so can we?

Driven by this force, the media began to get excited......

"E-commerce, a new sales model in the 21st century!"

"The online mall makes e-commerce so close to us!"

"Manufacturers are miserable, and the opportunity to get rid of the control of channel providers has come......"

…………

As more and more media join this discussion, e-commerce is becoming more and more well-known, and even the ongoing New Year's Festival with the online mall is also accepted by more and more people...... Not to mention that there are some things that are not sold in your own local area at all...... It seems that overnight, the online mall also became popular.

"Boss, it's on fire, our New Year's Festival is on fire this time!" Twist vine smiled from ear to ear. According to the original cooperation agreement between Lin Zheng and him, he has a stake in the China business, and he and his team members have a share of the online mall project.

"Oh?" Lin Zheng was also very happy, and at the same time, he was a little curious about how popular the New Year's Festival was; So much so that this guy will personally come to report the good news to himself, and asked with a smile: "So, the total sales of our online mall project this year are expected to exceed 400 million?" ”

"400 million? Boss, you are underestimating our online mall, "Comrade Lao Ma's excited face was flushed" The total sales of the online mall before New Year's Day have exceeded 400 million. ”

"So powerful?" Lin Zhengden was a little surprised.

Coincidentally, January 31, 23 is the Chinese New Year's Eve of the Lunar New Year. The total sales of the online mall before New Year's Day have exceeded 400 million, and now the online mall New Year's Festival is so popular, and the daily turnover is rising, according to the plan, taking into account the factors of express delivery, the New Year's Festival will officially end on December 22 of the lunar calendar on January 24, Lin Zheng's heart suddenly jumped, what does it mean, he knows too well.

Could it be that the total sales of online malls in this year's Lunar Year are expected to exceed 600 million?

If the online mall can really achieve a total sales of more than 600 million in the second year of its launch, Lin Zheng can't imagine how much impact it will have on the market!

"It's really powerful," Comrade Lao Ma said excitedly, "as of yesterday." Our total sales are about to exceed 600 million, reaching 5.935 billion, and now there is almost 1 day before the end of the New Year's Festival......

700 million!

Lin Zheng suddenly felt dizzy.

Although with the current exhibition and operation mode of the online mall, the online mall and Lianchuang Technology can get very little money from the 700 million, coupled with the fact that Lianchuang Technology has spent a lot of money to add multiple sets of servers for the New Year's Festival, in fact, the operation of the online mall within the scope of the republic this year is in a state of loss, but there is no doubt that the future of the online mall is bright!

If it can be reported at this time, the total sales of the online mall this year are expected to exceed 700 million. It will be a huge boost to the online mall next year.

"Say, what do you need the company to do," the fingers of both hands crossed each other, and Lin Zheng looked at Comrade Lao Ma with a smile. He asked, "You must have already made a plan to ask this question, right?" Also, in time? ”

This is the attitude of support, as long as the plan that his team comes up with is indeed feasible, Boss will support himself, and Comrade Lao Ma immediately cheered up; nodded solemnly, and at the same time took out a document from his bag and said, "The plan has just been made, please take a look." ”

Comrade Lao Ma's plan can not be said to be able to make people shine, the core of the main body is still publicity, in consideration of the current shopping on the Internet customers are basically young people, young people and generally keen on the Internet under the premise, Comrade Lao Ma's idea is to invest a huge amount of money in the major websites to invest a lot of advertising, supplemented by in the major famous forums, regional forums and chat rooms to the first person to shop online to show off the stickers to win popularity......

This made Lin Zheng see something that made his eyes shine, isn't this the prototype of viral marketing.

"You mean, you want to concentrate propaganda resources mainly on the Internet?" Gently patted this publicity and promotion plan twice, Lin Zheng asked.

"Yes," understood the meaning of the boss's question, Comrade Lao Ma said, "We have also considered using traditional media such as television and newspapers, but we have not had enough time......

"You can't look at things like this, you have to see the topicality of this matter," Lin Zheng knocked on the table lightly twice, and then said slowly, "An e-commerce platform, which has only been running for less than 4 months in the first year, is expected to exceed 700 million in the second year, and is close to the giant Gome in the domestic home appliance chain market, how many things can be extended around this topic?" How much benefit can it bring to the promotion of the online mall next year? ”

"You mean?" Comrade Lao Ma's eyes suddenly lit up.

"I think we can't limit ourselves to the Internet and young people, we need to make young and middle-aged people over the age of 28 also our customers, although the time and proportion of people above this age group are low, but this is not a problem, the problem is us, we must remember that they are the main people and pillars of society. Since they won't take the initiative to look for us, then we will push this topic in front of them, so that they can understand the convenience and convenience of online shopping, even if users of this age group can exhibit 1 next year, how much do you think our sales can be boosted next year? ”

After listening to Lin Zheng, Comrade Lao Ma's eyes were not only bright, but also bright and scary, and his heart was even more desperate to admire Lin Zheng's forward-looking vision, right, how could I only see the past 1 few days in front of me, but forget about the longer time in the future? Continuing the topic of the online mall is the long-term solution!

"I know what to do," Comrade Lao Ma, who was greatly encouraged in his heart, stood up and bowed to Lin Zheng to show his gratitude to Boss, and said hurriedly, "Boss, then I'm going?" ”

"Wait a minute, what's the hurry?" Lin Zheng said with tears and laughter;

"Huh?"

Lin Zheng asked, "I see that you have prepared a publicity budget of 10,000 yuan?" ”

Hearing Lin Zheng ask this, Comrade Lao Ma's heart suddenly jumped wildly, "Yes......"

"What is 10,000 enough?" Lin Zheng waved his hand, "I'll give you another 20,000 yuan, in addition, after you go back, you make a list of newspapers, TV stations and other media that need to be greeted, and if you need me to help you say hello, just report to me." ”

In addition to funding, do you have the support of connections? Boss really spared no effort to support himself, Comrade Lao Ma was almost grateful, and the whole person who was excited rushed out as if a rocket was loaded on his buttocks, to paraphrase a phrase that was more popular a few years later, that is, "Comrade Lao Ma's big knife is already unbearable."

Lin Zheng smiled and shook his head, he once thought that the total sales of the online mall this year could exceed 400 million, but he didn't expect it to hit 700 million? Is...... Even I underestimated the popularity of e-commerce in China.

He raised his pen and was about to sign the document in front of him when the intercom rang, and the pony's voice sounded surprised, "Boss, someone claiming to be VIA Electronics on the island called, saying that he wanted to cooperate with us." ”

VIA? v？ The only Chinese company under the 86 structure? Do they take the initiative to find themselves?

Lin Zheng's mind flashed through these many thoughts, and at the same time, he was a little curious, "Cooperate with us?" Did the caller say what his position was at VIA? ”

She said she was Wang Xuehong, the wife of Mr. Chen Wenqi, chairman of VIA Electronics. The pony's voice sounded a little weird.

It's really weird enough, Xiaoma knows that the chairman of VIA Electronics is Chen Wenqi, and he also knows that Chen Wenqi's lover is Wang Xuehong, but Lianchuang Technology has always used and the chip, and there was not much intersection with VIA Electronics before, Wang Xuehong took the initiative to call, which made Xiaoma feel a little confused.

ps Well,This is the one that I owe you on the 27th.,On the 26th, it was said that there were three more tomorrow.,The result was only two chapters.,Of course, there are words to be counted for a thousand years.,Now it's made up.。 ~~