Chapter 407: There should be quite a lot of pre-sales
He Qingyan pondered in his heart for a long time, and couldn't think of any way to quantify the ethereal "sense of honor". What can't be quantified, she doesn't believe in from the bottom of her heart.
She asked Wang Buful, "Did you think in advance that you could cause such a heat?" ”
Wang Buyi can take this opportunity to brag nonsense and put on several layers of halo gold body on himself. But he is not that kind of person, let alone facing He Qingyan. He honestly admitted: "I'm also hindsight, analyzing the reasons based on the results." How could I have thought of this at the beginning, but now I am more surprised than anyone else. ”
If he could have calculated it in advance, then Wang Bucheng would not have worked for people in 14 years. His starting point for doing this activity is very simple, that is, he wants to do something that players pay attention to during this time, and not let the topic cool down.
He Qingyan has a lot of socializing because of work, and he has seen a lot of men who are bragging. On the contrary, it is rare for Wang to live up to such self-esteem. However, every time he gets cheap by mistake, it's too much of a coincidence, right?
In fact, it can't be said that it is cheap. This event has not yet reached the critical level, and it is only the first stage that is lively. Next, "Air Combat Pioneer" will be available for pre-sale, and then you can see the real effect of this event. How many players will pay real money for a vote to buy a game in advance that they can't play?
For He Qingyan, how much money is sold is the ultimate goal.
He Qingyan asked: "Do you estimate that when the pre-sale opens tomorrow, how many sales will there be?" ”
"It should be quite a lot." Wang said.
He Qingyan's eyes lit up, thinking that Wang lived up to his unique way of judging the expected sales. This kind of ability. It is an extremely core value for both individuals and enterprises.
In traditional companies, it is extremely important to judge expectations. When it comes to a series of things such as knowledge, experience, leadership, etc., if you can't judge accurately, then it will be absolutely a disaster.
If the expectation is too high, it will lead to unsalable products, overstocked inventory, and capital turnover problems. Expectations are too low and production capacity cannot keep up, which will affect word of mouth.
This kind of ability. Even He Qingyan can't do it well. When she was in Yunrun. Many times because you don't have good expectations, you get scorched. For a while, I saw Wang live up to two dark circles under my eyes.
She's going to do the hardware, and that's the physical stuff. It is also necessary to make accurate judgments about the expected sales volume, otherwise there is an absolute risk of catastrophe.
When the time comes. Even if the king doesn't live up to her. She doesn't have much face herself.
She thought that the king was worthy of this ability. Looking forward to it, he asked, "How did you come up with a lot of them?"
Wang Buyi smiled and said: "I'm not a great immortal, how can I figure it out." ”
He Qingyan's "calculation" refers to the calculation based on various data. It's not a "finger pinching". When she heard that Wang Bucheng didn't know how to count, she was stunned: "Then didn't you say a lot?" ”
"I did an event, and it turned out that even I wanted to vote. You see, I feel that way, will there be fewer players voting tomorrow? Wang said.
It's a shame to say that he has been chasing the 15,000-word "Rescue Pioneer" that he planned to write. I knew that the number of words in the novel was very short and the meaning was not much, but I went up to see the update from time to time.
I watched that work take shape in hundreds of words. Watch the author adjust the plot according to the comments of the reply. Even Wang was reluctant to end the work at 15,000 words, but the author really wrote thousands of more words because of this.
Wang Buhou, who witnessed this process, naturally wanted to make this story into a game plot.
Wang Bucheng didn't want to break his own rules. He just refers to his own experience, and thinks that there must be many players who have also witnessed the formation process of one or even several works in the past three days, and want to make those works that have grown up finally fade into butterflies and get the rankings.
He told this experience, and said: "Plus those websites are canvassing votes now, they are all helping "Air Combat Vanguard" to sell pre-sales!" How much free ads is that? Can there be less pre-sales? ”
He Qingyan sighed, he didn't expect Wang Bucheng to be so idealistic, and he actually made calculations based on his own personal experience. She thought she would hear some amazing business idea.
"It turns out that you don't have any numbers, I thought you could calculate the results based on a lot of data when you do these things." He Qingyan said a little depressed.
"What are you going to do with the results?" Wang asked.
He Qingyan sighed and said, "I'm going to start making computers next, and I'm likely to lose money." When launching a computer, it is very dangerous if you can't have a rough estimate of how much it will sell. ”
Wang Buyi still thinks why Qingyan is depressed or something else, what is there to worry about? "I didn't plan to make money by making computers, just to popularize hardware," he said. You can rest assured, you can burn all the profits you get from overseas. ”
If it were a male professional manager, when he heard Wang Buful's words, he was probably immediately excited, and he was ready to die. But He Qingyan is different: "How can this work?" If you waste too much money now, you will always have difficulties in the future. ”
"We all have no experience with hardware and always have to pay tuition. It doesn't matter if you lose money, you don't have to have any burden, if you want me to do it, I guess I will lose more than you. In addition, what you are talking about, is the trend of the future. You can form this department now and accumulate it for later. However, it will take at least 10 years to see the results. Wang said.
He Qingyan wanted to find a way to judge expectations, but she didn't know what she was looking for, and even she didn't know what she was looking for. But Wang Bucheng knows that it is big data.
Big data is the technology of the future that integrates an almost endless amount of trivial data and excavates useful information from it. In this regard, Wang Buyi only read two books and learned a little about it, but he didn't have any experience. But the two books he had read made him know more than anyone else now.
He has already accumulated in online advertising. But if you only improve in this area, it is indeed too slow. If she is so anxious about speculating about the future, then she should be very interested in big data.
Sure enough, hearing Wang Buful's brief introduction, He Qingyan became interested.
He Qingyan is interested in the results, and countless pieces of information are intertwined, one of the benefits of which is that he can deduce expectations.
If Celadon Technology now has mature big data technology, through large-scale capture of the Chinese Internet, it can be understood that the more than 3,000 websites that have incubated works have canvassed for their works. Then, according to the reactions of each forum, from clicking on links to the number of replies, you can filter to understand the proportion of users who are interested in the work.
Compare those website users with gamebox players, analyze the number of core players based on their playing time, and then calculate their past buying habits......
In the end, we can roughly guess the effect of this event on the promotion of pre-sale sales.
And with this technology, He Qingyan can also make hardware very easily. Through the word of mouth of computer users at home and abroad, we know the failure rate of a certain type of hardware. Understand the defects of other competitors and improve your own products. Even on the macro side, knowing where the government in the country is preparing to promote paperless office, a large number of computers are needed......
He Qingyan's eyes lit up very much, this was definitely what she wanted! There is a blue ocean everywhere, everything is profitable, and any traps and reefs can be seen at a glance and avoided in advance.
But she didn't understand the process: "I don't understand the concepts of open data and big data you said, how can I learn them?" ”
"You don't have to rush, you can't be in a hurry. Now this is the science fiction idea, and there is not enough computing power to make this idea come true. Wang said.
Ideas sometimes have to wait for technology. For example, the laptop brought by Wang Buying, if a computer with the same performance is made with the current technology, the size is equivalent to that of a small villa. And after that laptop, the performance is only mid-range. It's not something that can be changed.
But He Qingyan has this goal in mind. As long as she is the CEO of Celadon Technology, she will continue to promote the progress of this technology.
And before that, it was up to Wang Bufu to pat his head from time to time to come up with an idea. Be prepared to burn money at a loss when entering a new industry......
……
Next, He Qingyan waited to see the pre-sale figures of "Air Combat Pioneer", if Wang Buful's guess was accurate, the pre-sale sales were really high. Then, in the absence of an expected calculation method, Wang must have some kind of incomprehensible and unquantifiable intuition.
So when He Qingyan makes hardware, he has to ask Wang Buful's opinion more. Even if it annoys him, he is not afraid, the key is that He Qingyan is reluctant to waste money.
The pre-sale won't open until midnight, when the real numbers won't be seen. But some information is now available.
Through the team of the game box, He Qingyan learned about the purchase of game currency in the recent period. Comparing the amount of in-game currency purchased and consumed in the same period in the past week and last week, it is roughly estimated that there are about 6 million in-game coins used to purchase the pre-sale of "Air Combat Vanguard".
This figure is rather inaccurate. Because many players still have remaining in-game currency in their accounts, they don't need to buy it temporarily. Moreover, the six million new game coins are not necessarily 100% ready to buy the pre-sale of "Air Combat Vanguard".
The main reason is that the statistics of game currency in the game box are not perfect. He Qingyan listened to what Wang Bucheng said just now, and now his mind is full of big data. Celadon Technology is still a long way from big data, and many departments have not even done a good job of information collection.
When Wang used to manage the company, he didn't pay attention to these subtleties. It's like a person who never keeps an account book, and when it comes to everything, he has to see how much money he has in his wallet.
He Qingyan is now the CEO, of course, he must improve this unprofessional style of acting.
He Qingyan got the sales statistics of the game currency, and after knowing the operation of the game box team, he took out a small notebook and wrote down the "improve the statistics of the game box". It's something she finds time to do.
Looking at the sales of in-game currency, it is still impossible to make expectations for pre-sales. We can only wait until tomorrow to see the real data. (To be continued......)