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Chapter 446, the signs are revealed!

Dai Zili did not stay in Luofu Province for a long time, but only stayed for two days, and then began to go to the southeastern coastal provinces to continue to lobby for the policy of the tax-sharing system. The full-text and ad-free novels are all biquge.info on Aishang Novel Network

During this period, Huang Wenqing, Zhou Chikun and other leaders of the provincial party committee and provincial government personally accompanied Dai Zili, Huang Wenqing may dare to snub the future national God of Wealth, but he will never dare not show up once, no matter where he goes to serve in the future, he must have a good deal with this God of Wealth, personnel power, financial power these will always be the focus of local and central struggles.

Chen Zhiwen sent Dai Zili to the airport on behalf of the provincial government, and Dai Zili said before leaving, "Luofu Province, as a pilot of the tax-sharing system, was finalized by the central government, and the current results are also remarkable, but we still need to continue to work hard, and I think the opposition in your province is not small...... Vice Premier Wang Congrong estimates that he will also personally come down to the provinces to inspect the work, and I hope that Comrade Zhiwen will be ready for you......"

Yang Zixuan did not follow Chen Zhiwen to send Dai Zili, but received a call from Gu Qingnan, saying that he had come to the provincial capital, and Yang Zixuan immediately made an appointment with her......

Gu Qingnan parked the black Buick at the door and came in with a satchel, still beautiful and confident, still full of style.

It's long gone that when he was dragged down by Lu Shengdong, he struggled and had no way out!

A shallow smile appeared at the corner of Yang Zixuan's mouth, "All of a sudden, it became rich and powerful......"

Buick is an entry-level luxury car, as early as the Republic of China period into the country, is an extremely popular brand, although the Luofu provincial government advertises to support the province's automobile industry, the provincial government many official cars are purchased from the benefit of the car and purple car, but like Huang Wenqing Chen Zhiwen these bigwigs, or used to Buick, Audi.

This year's macroeconomic control for the domestic automobile market must have a heavy impact, coupled with the introduction of the automobile industry policy requires the domestic production rate of auto parts to answer 40 percent, there will inevitably be a number of auto companies that have to purchase overseas parts and components to be eliminated, the most obvious is Guangzhou Peugeot, as a very early entry into the domestic automobile joint venture brand, in the early 90s and late eighties was also a limelight, but in the automobile industry policy and the national macro control of the dual policy adjustment, inventory increased rapidly, At one point, the inventory reached several thousand units, and the business declined rapidly, and the loss was extremely serious......

Gu Qingnan put down the satchel and smiled, "You can't treat yourself badly, of course, with you, the big boss behind the scenes, I can't talk about anything rich and powerful......"

Yang Zixuan smiled, Qingping Group has developed extremely rapidly in the past six months, relying on a strong advertising offensive to quickly open the market inside and outside the province, and its advertised "new concept of health + beauty efficacy" has made many urban girls flock to the green apple oral liquid launched by Qingping Group, and only half a year has made tens of millions of dollars inside and outside the province, as the largest individual shareholder of Qingping Group, Gu Qingnan can be said to have immediately stepped into the ranks of millionaires, and the income from the green apple oral liquid to her hands alone has four or five million. It is not the same as a year ago, when I had to spend hundreds of thousands of bank loans with smiling faces everywhere.

Yang Zixuan didn't plan to quarrel with such a high-IQ intellectual, and smiled, "Now the health care products industry, which can also be called a sunrise industry, still has a lot of room for development, and your worth is definitely not just the current ......."

Those giants in the health care products industry were born in the next few years, such as the famous red hearts, three strains of oral liquid, and the giant brain gold series, all of which have risen in recent years, like the most brilliant time of the three strains, and the sales even reached 10 billion at one time, and it only took one year to grow from an obscure small enterprise in the already famous giant brain gold and other inconspicuous small enterprises in the same industry, and the industry boss of 10 billion in sales, the myth of the three strains is recognized by later generations.

Gu Qingnan frowned slightly, and sighed, "It can be said that the past half a year has made me re-realize the irrational and terrible domestic market...... The market is so irrational that as long as it is a little careless, or it is not as novel as its peers in terms of marketing methods, it may be immediately replaced by its peers and decline rapidly...... It can be said that its rise and fall are also sudden! ”

Yang Zixuan didn't expect that Gu Qingnan was not carried away by the short-term victory, but reflected very thoroughly, and couldn't help but sigh secretly in his heart, the thinking of a woman with a high IQ is really very powerful, and she suddenly encountered the problem of health care products in the next few years.

As Gu Qingnan said, the once glorious giant series of oral liquid, in the next few years will decline rapidly, to 95 years is into the coldest winter, the giants of the decision-makers began to reflect deeply, from management, marketing, development, production and other aspects of the system analysis, but also hired a large number of national famous experts and scholars to Zhuhai consultation, but failed to find an effective solution, to 96 years, the former giant fell, However, in the same year, Sanzhu Oral Liquid set a record of more than 2 billion in product sales, setting a domestic record, and the giant was quickly replaced by Sanzhu, but a year later, Sanzhu Group's marketing was also in trouble, and the marketing team gradually shrank from hundreds of thousands to several thousand.

It can be said that this is a sunrise era in the health care product industry, but since the beginning of the sunrise era, it has faced cruel competition and elimination......

Yang Zixuan picked up the tea on the table and put it to his lips and took a sip, "The domestic health care products industry itself has a very impetuous mentality, and it is all advertised all over the world, whoever fights fresh is the winner!" Arbitrarily expand the function of fabricated products, in order to maximize the expansion of sales space, the market positioning is flooded, out of nothing, do not mind the regular illegal dissemination, I call this mode of operation - quantitative marketing ......"

"Advertising + hype, should not be the only magic weapon for the sale of health care products, advertising to bring about the product sales bubble, can only work in a very short period of time, if only the pursuit of short-term profits, do not consider the long-term market results, only focus on quick profits, do not care about the steady occupation of the market, only focus on the material interests of the product, do not pay attention to the real needs of consumers ......"

Gu Qingnan chewed Yang Zixuan's words carefully, and raised her charming eyebrows, "What you said is exactly what I have been thinking about, but I haven't been able to express it clearly, if you say it now, I have a clearer understanding of this industry, and I also know what to do next......"

Yang Zixuan put down the teacup, "There is no need to go directly to the black of green apple oral liquid, the product cycle of health care products is not long, and new products with leftover quality need to be launched quickly, so research and development still have to keep up." You have an overseas study background, you can set up a R&D team overseas, and in the biopharmaceutical industry in the United States, the technology is mature and there are many talents, and you can establish a R&D studio in the United States or appropriately...... In the short term, there will be no R&D talents in medicine, health care and nutrition in the domestic academic soil......"

Gu Qingnan smiled, "I just thought of one step, but you have thought about the next step clearly......"

Yang Zixuan waved his hand, "I think that to make health care products, first of all, we should not be too impetuous, and we should not form the vice of "heavy publicity, light products, and short-term profits", but should take the strategy of "heavy products, heavy services, and long-term brands", and complete the transformation from quantitative health care product marketing to quality marketing, which is exactly the ...... that the domestic health care products industry lacks."

Gu Qingnan nodded, her red lips were delicate and her skin was fair, "Quality is indispensable, and marketing can't be given up!" What do you think is the focus of our next round of marketing, or what is the selling point of the product? Green Apple Oral Liquid is playing the health and beauty card, what card should you play in the next round...... You've always had a very unique vision......"

Yang Zixuan smiled and shook his head, "I'm just talking about the family, and I want you to go back and argue it!" I think the selling point of the next round can be the main tonic oral liquid, now the vast urban and rural areas actually have a large number of poverty alleviation, now there is a general lack of medical supplements in China, you can get a blood tonic and various trace elements of oral liquid......"

Gu Qingnan's eyes lit up, and she pursed her red lips, "This is a very good selling point!" I immediately organized people to carry out research and development research, and I have done related blood replenishment projects in the team led by my mentor in the United States, and it seems that I am going to go there as well......"

Yang Zixuan pulled the rice and said with a smile, "This couldn't be better!" ”

"Actually, when I came to the provincial capital this time, in addition to studying the matter of moving Qingping to the provincial capital, I also want to tell you one thing. I also told you before, my ex-husband Lu Shengdong once asked to obtain a part of Qingping's equity, but I refused, I think he has been very wrong recently......"

Yang Zixuan raised his eyebrows, "What's wrong?" ”

Gu Qingnan sighed, "It seems that he seems to have caught up with some big man, he has always been proud recently, and he often comes to Qingping Company to ask me about you......"

Yang Zixuan's eyes narrowed slightly, remembering the phone call Shu Ping gave him not long ago, recently, Shao Ping and Ma Gang, the leaders of the Provincial Commission for Discipline Inspection, have been active in private, and even sent people to Nanhu to investigate his black materials, could it be that this Lu Shengdong is a key person?

"Has Lu Shengdong ever been in contact with other strangers?"

Gu Qingnan shook his head, "I haven't sent anyone to spy on him, I'd better discuss it with Shu Ping of the Party Working Committee, it may be safer, I'm afraid that he may be angry with you and not good for you......"

Yang Zixuan thought about it carefully, did he have any mistakes and sore feet, and he could be caught by Shao Ping and his party?

Although Yang Zixuan is not worried that something is really wrong with him, but now in the sensitive period when Chen Zhiwen may want to make a move, if he is falsely accused of something wrong and is investigated, even if nothing can be investigated, it will be very unfavorable to the daimyo family, and it will also have a certain negative impact. RO！ ~！

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