At that time, Wang Bubo, who holds the e-commerce market, has become a powerful driver of the real economy. Getting this talisman, Wang Bu wants to make a few games, isn't it up to him?

For Team Leader Xu, the "Audition Pipe" policy will not be revoked, or even further liberalized, which may also be possible.

Team Leader Xu was worried that Wang Bucheng was just playing with the ticket casually, and felt that he had to call to explain the benefits. So I grabbed the phone again.

What Team Leader Xu said on the phone happened to be what Wang lived up to his thoughts. Wang's involvement in e-commerce is to solve the problem of his drifting away from the country.

He thought that if he continued to stare at the game, it would become a zero-sum game between him and the country, and both sides wanted the game to be done in their own way and for their own purposes, and at the end of the day, one side would think that they had suffered. Since the game has become a centrifugal force, Wang Buyi can't just think about winning or losing, but must quickly find a centripetal force to improve the relationship with the government.

E-commerce is the centripetal force he found.

These things are all in Wang Fu's heart. It's just that he doesn't have Team Leader Xu's many years of experience in officialdom, so he can't express his thoughts so beautifully. Team Leader Xu called and gave Wang Bufu an analysis of the stakes, the content is not new, but this passage is very good. The king was ready to write down this set of words and say it to others later.

Team Leader Xu called, but it was not just to teach the king to say beautiful words. Team Leader Xu said, "You have to seize this opportunity!" Don't be afraid of failure, it's okay to take a bigger step! As long as the sales are beautiful and attract the attention of the country! ”

"This thing can't be rushed. I'll have to wait for the structure of the website to be ready. Nowadays, orders are made manually, which is too time-consuming and laborious. C2C people can't do it that fast. There was a person who originally taught aerobics online, but he was limited by the speed of manual input, so he only sold more than 300 bowls. If there was automatic processing technology, she would definitely be able to sell thousands of them. "Wang is still very sensible.

He's seen what real e-commerce is, so he's not complacent. The process of this time is simply outrageous, just like last year's letting the owner of the Internet café copy the password, there is not even a basic user experience.

It also exposed a lot of unexpected problems, such as after the user placed an order. I don't want to turn my face. and no feedback, wait for the courier to come to the door and then refuse to accept it. Celadon technology naturally paid a courier fee for nothing. The ratio of this part is too large, and if it is not solved, there is no hope of profitability.

"It's not about you being in a new industry all at once. The key is for you to produce as attention-grabbing results as possible. Team Leader Xu said.

Team Leader Xu came up with an idea and said, "You want to." Let's say you're in e-commerce. Lost money, but the stimulating effect on the real economy is very obvious. You're going to make up for the shortfall, so you're going to make money. No matter what you do, the state will definitely turn a blind eye. ”

Wang listened to it and felt that it made sense. Perhaps, the state will also increase the protection of domestic games as a result. Because Korean games are of little value other than tax increases. The game of celadon technology can not only increase taxes, but also play a role in stimulating economic development.

But this is its own industry after all, and it can't be messed around. The result of blindly scrambling for the market will inevitably cause the user experience to plummet. In the early stage, it was troublesome, but if you make a bunch of fakes and defective products, it will be all ruined.

The boom and bust of Vancl is an example, and that is when the website structure is sufficient. With Wang living up to the current situation of basically zero accumulation in the field of e-commerce, if he wants to expand at a high speed, he will only end up seeing high-rise buildings and seeing buildings collapse.

Be cautious and go all out. Wang Bufu set the tone for the development of Celadon Technology in the field of e-commerce.

He said to Team Leader Xu: "I am going to do this, and all the revenue from online advertising will be transferred to the development of e-commerce, I think it should be enough." But this money is mainly used to lay the foundation, and the turnover may not be able to increase all at once. ”

"How it develops, in the end, depends on you. You just want you to use e-commerce to divert your attention, don't let people just stare at the game and hold a magnifying glass. Team Leader Xu said.

……

Hung up the phone. Wang Bufu began to sort out this e-commerce business. It was so important that it was organized into a new department. With considerable financial autonomy, the profits from online advertising will continue to feed the e-commerce sector.

Team Leader Xu was worried that Wang Bubu was in a hurry to make money, but in fact, Wang Bubu didn't have this idea at all. His e-commerce model is similar to the combination of Amazon and self-media merchants. This model has both gains and losses, and Wang does not live up to the source of the product and controllable quality. But there is no way to make a quick profit by selling promotion positions like Taobao.

Under Wang's design, his e-commerce model combines the traditional concept of "sitting business" and "traveling business".

The e-commerce platform is a "sitting business", and any user can enter the platform and select goods. This is demand consumption, and users will only search and buy when they need to buy something.

The online creators are "merchants", and after strict qualifications, they can set up their own stores and choose products that are close to their own style. Then use your popularity to promote the store and sell goods. From the user's level, this is impulse consumption, and only by stimulating the user's desire to consume can there be a turnover.

Either way, the user's experience must be a top priority. The number of customers is the best quality resource, and then it is easy to introduce products or consignees.

This requires improving skills in every link such as product, payment, and delivery. And to do it, the upfront construction cost can scare people to death. It is far from profit, not to mention that it is impossible to make a profit in the short term, Wang Bubu is ready to lose money for ten years.

The only advantage is that Celadon Technology has a lot of display resources and traffic entrances, and users can also circulate directly from the game box, without spending a lot of money to attract users.

This new business has to be done as much as it costs. Wang does not need this business, diverting the attention of others from focusing too much on the game. After ten years of hard work, all links such as payment, logistics, warehousing, and products will be opened, and it will be time to harvest. The rewards will be incomparably rich.

At that time, it will no longer be a shallow question of how much money to make, market share, etc. Holding a considerable share of online B2C and C2C business, knowing the thousands of online transactions per second, and transferring funds comparable to banks, it was difficult for Celadon Technology to collapse at that time.

Wang Buful's e-commerce platform for Celadon Technology was named "Celadon Mall". Although the use of a slimming bowl proves the feasibility of getting involved in e-commerce. But at present, this business is still in the incubation stage, and the manpower is not ready. Wang Bubu needs to recruit talents who have enough understanding of e-commerce, and then instill in them his own long-term planning, so as to ensure that they work together and work in one direction.

Wait for the hatching to be completed. From the beginning of the grass creation period, to the gradual growth of wings, and then to rapid expansion, this department will report directly to Wang Buful, and Wang Bufu will manage it vertically. We have to wait until the heat subsides and begins to grow steadily, and then integrate into the large system of celadon technology.

In a sense, the "Celadon Mall" is a bit similar to Wang Buying's re-entrepreneurship within Celadon Technology. Wang does not bear to adjust resources and make every effort to promote the expansion of e-commerce. At the same time, Wang Buyi also had to hold the reins firmly. Once encountered, he can react immediately.

Wang Bufu told He Qingyan about her decision to manage the e-commerce alone, but she didn't feel anything.

He Qingyan didn't understand e-commerce at all, and he never thought about buying things online. There are often two people at home, she and Xianxian, how dare you let the address to an unfamiliar courier know? It's scary to think about.

She is a woman, and she is always a little soldier in terms of security. Sometimes she takes Xianxian home at night, and if there is a man waiting for the elevator next to her, she would rather wait one more time, or wait for a few more people, rather than go in with a single man.

She knows the importance of e-commerce to Celadon Technology in its strategic development, and that's it. She has no ambitions for the direction of Celadon Technology, and does not plan to promote the transformation of Celadon Technology to other places. No matter what Wang Buyi did, she was very supportive.

"The sales of slimming bowls are very good, but this also shows that in the case of high logistics costs, high-profit products with clear exclusive target groups should be our main products. Have you figured out who you're going to target when you get started? He Qingyan said.

"In the beginning, the product was not so complicated, it was divided into two categories. One is the model of the fighter released with "Air Combat Vanguard". This is the business of B2C. The C2C consignment business starts with cosmetics. Wang lived up to it. In the future, there are many e-commerce platforms, all of which started with making cosmetics.

After girls enter society, they have the need to improve their appearance. As they get older and their spending power increases, they will put more money into it. This is a rigid need, and it should be good to start from this aspect.

He said: "China's current cosmetics market, except for those international giants, is controlled by Longyou International. There are a lot of niche brands that can't promote products at all. There is still a lot of potential to be tapped in this part of the market. For example, a mid-priced face mask and a glue to pull blackheads. We just need to support some girls who can do makeup, encourage them to teach more people how to put on makeup, and then ask them to help sell the goods. ”

He Qingyan glanced at Wang Buyi in surprise, this man doesn't look usually stunned, his mouth is stupid, but he is still a friend of women in his heart? I know it so well. He Qingyan can't stand the current cosmetics market for a long time, and he has to ask someone to bring the eyeliner makeup from Hong Kong.

But when e-commerce is just getting started, will users support this approach? "You're going to target women, and there are pros and cons," she said. Women have no pressure to save and have a higher spending power than men. But women are generally too timid to post their addresses online. Even if they want to buy something, they may go to the physical store to pick up something because they are worried about safety. ”

As she spoke, He Qingyan told her own worries about strangers. (To be continued......)