This old man is an old man who has been breaking through since the anti-Japanese period, and he doesn't know how much he has experienced in his life. If Liang Sanping is not nervous at all in front of him, it is a lie. But no matter how nervous he is, Liang Sanping must persevere.

Obtaining the support of this old man is crucial to An Tianmin's development in Zhejiang Province. Now that Lin Meng and Lang Mengcheng can be recruited into An Tianmin, this can be regarded as an unexpected joy. Liang Sanping also inquired about these two people.

They don't have any bad deeds, young man! Although he was a little impulsive and made trouble, he didn't do anything to bully others. However, Guo Wenjun told Liang Sanping that these two actually have a good reputation in the courtyard of Zhejiang Province.

When you see people, you know how to greet them politely. Although he shook his head everywhere on weekdays, he didn't do anything to bully men and women. On the contrary, he helped catch a few thieves or something, and occasionally worked in the fields with the old man of the Lin family.

With the departure of the old man of the Lin family, the news that Lin Meng and Lang Mengcheng were about to follow An Tianmin spread to the high-level of Zhejiang Province within a while. All the people who learned about this matter were stunned at first, and then sighed that Liang Sanping was really leaking everything. Miao Jian also thinks that Liang Sanping has done a good job, and it is good not to make trouble.

“…… First of all, we want to ∵→ establish a special brand of Longjing tea. This brand must have a historical background and quality assurance. Personally, I think the name 'Eighteen' is a good one. ”

Within a few days, Liang Sanping and Xia Zhendong met Miao Jian. Now that the dust has settled, Miao Jian can't wait for Liang Sanping and them to move quickly. Only by moving can you achieve results. Otherwise, it's all a mouth cannon, and it's all in vain.

"We have already visited a group of tea masters, and they are also willing to work with us. In terms of the ancient method of making tea, they gave us a lot of advice. Although we can have modern equipment to use. But I think what we're doing is a high-end brand. Yiqiē is still mainly handmade, and at present, many of our partners are very interested in this project. ”

"For example, Japan's Wanhong Co., Ltd., Xiangjiang's Ou Chen's, and Yizhou's Chen's enterprises...... And so on, as long as the quality of our products is passed. Then they will be responsible for our sales ...... in Europe, the United States and the Asia-Pacific region."

Although these have been written into the report, it is a completely different feeling to look at the report and listen to Liang Sanping's report in person. Miao Jian now feels that he has found Liang Sanping and them, this is really the right person.

In the past, these cadres on their own side had slogans that shook the sky. Speaking of practical operations. All of them are blind. Where is it like Liang Sanping, go straight to the point. Everything is quantified and numerically embodied in front of oneself.

This approach is more convincing. For example, Liang Sanping has investigated the situation of the surrounding tea plantations based on the eighteen tea trees in Longjing Village, and at the same time quantified the yield of tea trees.

The sales channel has also been found, and the quality management system and tea making system have also come out. At least in Miao Jian's view, this feasibility plan is very complete. There was no small amount of what should have been, and he was satisfied with that point.

"Then there is the problem of transportation, Zhejiang Province has railway resources. This is good for us to expand production in the future, but in the early stage we will produce small batches. It is also a high-end route. So my plan is to ship our tea to the magic capital for forwarding. ”

"Hahaha...... Comrade Sanping, your investigation information is very good! It's complete! Miao Jian smiled and said to Liang Sanping: "Very good, our Zhejiang Province will try our best to give you the greatest support!" I hope you do your best! ”

Liang Sanping conducted the whole report for more than three hours. In the middle, Miao Jian constantly raised some questions, such as Shifeng Mountain, Meijiawu, and Longjing Village, the three producing areas of Longjing tea, how to coordinate the development.

For example: How high is Japan in the acceptance of Longjing?! Will the Longjing tea sent in the past not be accepted by the Japanese?! How to control the quality and how to strengthen the brand building of Longjing...... Wait a minute.

"Nearly twenty or thirty years. In Japan, where there is a strip of water, Chinese tea has been popular three times. Each time it contributes to the promotion of Chinese tea in Japan and the promotion of Chinese tea culture. ”

For these questions, Liang Sanping answered them one by one with a smile. He's been collecting information on this, admittedly! Nowadays, the popular oolong tea in Japan is still from Yizhou. But that's not to say that Longjing doesn't have a market.

"In the late 1970s, when a Japanese female star was interviewed on television. The reporter asked her why her figure is getting better and better, and she said that she often drinks Chinese oolong tea recently, which can lose weight and build body. Since then, Chinese oolong tea and pu-erh tea have become popular in Japan, and this is the first 'Chinese tea fever'. ”

"It was in Japan. Chinese tea is healthy tea, which is slimming tea. The second time was popular in the 80s, and unlike the first time, Itoen Co., Ltd. was the first to develop a canned tea made from Chinese tea, oolong tea, which was launched on the market in 1981, and since then, there are vending machines for canned beverages almost all over Japan, and people can easily buy and consume a variety of tea drinks. ”

But seeing Liang Sanping paused, he said: "From the promotion of oolong tea, the Japanese have recognized our Chinese tea. However, due to the popularity of oolong tea, most Japanese people think that Chinese tea is oolong tea. I don't know that it includes Longjing, Lu'an Gua Pian, Dongting Biluochun...... And so on these good teas that have a long reputation in our country. ”

"From canned oolong tea, the vast majority of Japanese consumers have a certain understanding of Chinese oolong tea, but because there is only oolong tea and no other teas such as Chinese green tea, there are many Japanese people who mistakenly think that Chinese tea is oolong tea, and green tea is only produced in Japan."

Saying that, Liang Sanping paused and said with a smile: "But we can change their views and habits, Japan has the habit of drinking green tea." And Japan also produces some green tea, or their main tea is green tea. ”

"After the first two Chinese tea crazes, Chinese tea lovers in Japan have undergone a qualitative change in their requirements for Chinese tea, not only in terms of the consumption of tea itself, but also in terms of tea culture that were not covered in the first and second times, such as the brewing method of Chinese tea and tea art."

Liang Sanping smiled and explained to Miao Jian: "It's a pity that there aren't many Chinese tea masters in Japan now. This lack of this also made us start to consider whether to set up a special tea house in Japan to perform Chinese tea ceremony and promote our own tea products......"

When we talk about the tea ceremony, we all think of Japan, just as we think of the United Kingdom when we talk about afternoon tea. However, both British and Japanese tea drinking originated in China.

Unlike Europe's important black tea drinking countries, which grow and process black tea in developing countries, Japan has completely absorbed, inherited, developed and improved China's tea planting, processing technology and drinking methods, and evolved into Japan's national culture.

It was two famous Zen masters who made this cross-border cultural transmission possible. During the Southern Song Dynasty, Japan's Kamakura period sent the Tang Dynasty envoy Rongxi Zen Master to "study" Buddhism in China, and deeply felt the benefits of drinking tea and the profundity of tea culture, especially the purification and comprehension of the spiritual realm brought by tea drinking, so he introduced "ordering tea" to Japan.

Through the integration of Zen methods and the artistic conception and cultural aspects of tea drinking by other Zen masters in Japan, the tea gradually evolved into the Japanese "matcha" tea ceremony; At the end of the Ming Dynasty and the beginning of the Qing Dynasty, China's eastward trip to Japan to preach the scriptures and preach Zen Master Yinyuan and the follow-up Huang Bai Zen monks, the Ming Dynasty's prevailing "sencha" into Japan, and "matcha" of "eating tea" compared with the "sencha" drunk in the way of "making tea", more concise, free, unrestrained, until now, "sencha" has become an important form of Japanese tea cultural life.

Liang Sanping kept stating his opinions, while Xia Zhendong added some information from time to time. Miao Jian kept nodding, and he had people record what Liang Sanping said. Finally, at noon, the debriefing came to an end. Miao Jian and Liang Sanping, who were customary, went to eat in the canteen of the agency.

Miao Jian never drinks alcohol during working hours, and even if he invites guests to eat, the dishes are very simple. It's just that in order to facilitate speech, the meal is in a small private room in the cafeteria. This can be regarded as a reflection of treatment.

Three days later, Zhejiang Province Tongguò issued a "Letter on the Outline of Agricultural Development in Zhejiang Province and the Cooperation Intention with An Tianmin Company". In this book, Zhejiang Province and An Tianmin became partners.

Zhejiang Province will instruct Longjing Village to provide products, land, planting personnel, and tea-making technology...... and so on, An Tianmin Company is responsible for technology, channels, packaging, sales...... and so on.

The two sides will carry out a certain integration and jointly build the "eighteen" brand Longjing tea. In the agreement, the brand Zhejiang Province has a 20% stake, and Longjing Village has a 20% stake. An Tianmin also has a 20% share.

The remaining 40% of the shares will be handed over to local tea farmers according to the proportion of tea plantations and the number of people. The tea plantation will be managed in a completely unified manner, and An Tianmin will be responsible for the technical provision. In the case of maintaining the ancient method of cultivation as much as possible, Longjing tea is produced.

At this time, An Tianmin Company also began to purchase a batch of new packaging machines. And hired a designer from Xiangjiang to start designing the eighteen Longjing tea gift boxes. Liang Sanping knows better than anyone the importance of packaging for products.

Good enough packaging can cause people to buy, otherwise no matter how good your product is, if it does not achieve results in packaging. Then when people evaluate its value, they will subconsciously belittle it. (To be continued......)