0532 Embrace change
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Idei Ayaka was wearing a loose and gorgeous ice silk evening dress, with a deep V-neck design revealing a beautiful and plump body, she sat next to Nobuyuki Idei obediently, and her excellent temperament attracted a lot of appreciative eyes. High-quality updates
If it weren't for the fact that she had seen her and Song Chen's intimacy before, and that she was Song Chen's "new secretary", people who didn't know would have thought that it was Nobuyuki Idei who brought his baby daughter to the United States!
Ashley? Fanning is also there, and she is talking to Universal Music Group executive Doug with a charming smile? Morris talks - after hearing that Song Chen was going to have a secret conversation with these record giants in private, she pestered Song Chen to attend, but Song Chen had no choice but to let her attend.
When Song Chen appeared in front of these hot record giant CEOs wearing an ice blue tie and a decent white suit, he knew that he was creating an era that belonged to the Chenxing Group!
"Gentlemen, it's time for a change!"
Before, because in Andy? Rak's leadership met these people, so Song Chen sat down unceremoniously. Fan Xue, who was tall and tall, poured a glass of wine for Song Chen in a graceful manner, and Song Chen raised it high and said the above words.
"Two years ago, I made an initiative to entrepreneurs and media in China, hoping that they would take the initiative to embrace the Internet! Now, at a critical time for you and for the record company, you must make a change! ”
Universal Music Group Executive Doug ? Although Morris is full of flashy hair, he can see from the outline of his facial features that he used to be handsome. In the face of Song Chen's rhetoric, he replied unceremoniously: "Before we make changes, is it because of what Chenxing Group has done?" ”
Under the attention of the heads of the four major record giants present, Song Chen said without hesitation: "Napster will be reborn!" It will get rid of its 'shameful thief' identity and embark on a different path! ”
EMI Records CEO Patrick, who recently rejected Time Warner's takeover offer? Fraser asked with interest, "Mr. Song mean, you're going to turn off the napster?" ”
Song Chen smiled: "If turning off Napster's music sharing service is turning off Napster, then I think the answer is: Yes!" I'm going to shut down Napster! ”
The major records present were hugely joyful, if not for the profound cultivation. The high-quality update is almost about to be high-fived. After all, in the face of the international problem of piracy, even the United States, there is no way to completely eradicate it! And what really beats the record companies is piracy on the one hand, and the Internet is the decisive factor!
Downloading pirated music on the Internet and buying pirated CDs and copying them to your computer is a completely different experience!
"So......" After Song Chen gently spit out a "so", he took a sip of wine, feeling the mellow aroma of wine permeating the tip of his tongue. Song Chen enjoyed it for a while before he said with a smile in his eyes, "Have you figured out how to face the Napster Successor?" kazaa,1imeire。 bearshare…… Succession after succession, isn't it? ”
Song Chen's words made several old foxes present suddenly darken their faces: Yes, Napster has fallen, but it does not mean that the music sharing suppliers will disappear from here, on the contrary, from the Americas to Europe, and then to Asia, where P2P sharing is rampant and almost blatant, the war between record companies and piracy is far from over!
"I believe that human beings love free talent just like 'sex', it's talent! It's instinct! Here's the difference. The country's economic income can make them care more about the good 'quality of life' and 'user experience', and the strict laws make them realize the cost of using piracy! And in the countries in the exhibition...... You can't expect them to know what they need to do to maintain a legitimate business that will make them happier or what they need to do for it! ”
Doug? Morris looked at Nobuyuki Idei, who was silently tasting the wine, and said with a slight smile: "It seems that your determination to fight piracy is as strong as ours!" Can I know why? The iPod is a huge success today. High-quality updatesAccording to common sense, iPods that support MP3 format can be neutral, and Chenxing Group, which has a pivotal position in the Internet, can sit back and watch piracy wreak havoc on the Internet! ”
"Because it's business! Mr. Morris. It's a money-making business! Song Chen smiled, and then continued, "We have a word in China. It is called a crisis, danger is mixed with opportunity, and opportunity also contains risk! This is the opportunity to look at the record companies plagued by piracy from the perspective of Chenxing Group! And from your point of view, piracy can be combated, but it cannot be exterminated! The Internet has allowed sharing services to spread, even if it has reached the pioneer of sharing services...... You'll have more software coming out soon! So what you can do is to follow the trend and recover the loss of piracy to the greatest extent! ”
Patrick? Fraser sat down and said with a smile: "It looks like you have a case, is it the secret agreement reached between the Chenxing Group and Sony Records before?" Now all the people who sit down are industry stakeholders, and although they compete with each other, their interests in piracy are the same! ”
"It's an impossible task to solve the problem of piracy once and for all!" Song Chen said solemnly, "But to defeat piracy, it is still possible, especially in the United States, where business regulations are high and economic income is high!" To defeat piracy, start with the advantages of piracy! ”
"Piracy is free, so we have to sell it at a low price; Pirated copies have a rich music library, so we will also enrich the music library; Pirated copies can be downloaded as singles, so we have to offer singles for sale! There are no restrictions on piracy, so we want to simplify the process as much as possible, including payment, and also minimize constraints! ”
Song Chen's analysis one by one made the presence except for Nobuyuki Idei and Andy? Lark, Howard? The three major record giants other than the three Stringer were in an irrepressible uproar.
Low price? Single sales? Reduced constraints?
"Are you kidding?" Patrick? Fraser asked out loud in disbelief, "It's hard for the entire record industry chain to accept just by selling a single song!" ”
Squinting slightly, Doug? Morris looked at Nobuyuki Idei with a twinkle in his eyes, and suddenly asked, "Mr. Idei, could it be that the content of the agreement you reached with Chenxing Technology refers to these?" Why? Is Sony Records at the end of its rope? ”
Morris's question made the atmosphere slightly sluggish, and in the face of the other party's provocation, Nobuyuki Idei said lightly: "Sony Records has not reached the end of the road, but the pirated version of the record company and the uncontrolled impact of digital music are indisputable!" I don't think avoidance has ever been a mature entrepreneurial mentality! What Mr. Song just said already represents the attitude that Sony Group should have: record companies must recover their losses to the greatest extent! The success of the iPod is partly an indication of the maturing of the MP3 player market, which will lead to faster digital music development! Sony Music and the people who are doing it can't stop this trend from spreading, so they can only embrace it! This is the change of Sony Music! ”
Andy? Lark and Howard? Stringer listened to his boss's statement and looked moved and thoughtful.
Business talks, there will never be spilling and abuse in the vegetable market, some only intrigues, although Nobuyuki Idei's answer is a little touching, but it does not represent Doug? Morris will approve of Nobuyuki Idei's compromise! But it is undeniable that even Universal Music Group, one of the most powerful giants, could not stop piracy from infringing on the record entity, so he groaned for a moment and asked, "Can you know the agreement you reached?" ”
When Song Chen said the plan for a digital music store, the atmosphere was silent and only the sound of the breeze could be heard, no matter how beautiful and pleasant the music played by the band next to him, it could not dispel the hesitation and shadow in the giant's mind.
Compared with the digital music business of record giants, who still cling to the pipa and half-cover their faces, as a person who is not from the record industry, the solution provided by Song Chen is undoubtedly very progressive, which no one will deny.
Sony Music's first "refuge" also made Song Chen's plan full of confidence!
What worries them even more is that from iPods to online stores, from hardware to software, from the Internet to digital music, Song Chen's tentacles are getting wider and wider, and working with such a person with good strength and ambition, and even a terrifying "market intuition", no matter who it is, must maintain a sense of awe!
The atmosphere was silent, Song Chen smiled and said nothing, Ashley, who was good at dancing with long sleeves? Fan Ning covered his mouth and said with a smile: "Although everyone says that the newspaper has a 'close relationship' with Chenxing Group, it is fair to say that Napster, which has tens of millions of dollars, is indeed a key to solving the problem of digital music sales!" If you can buy a song for 99 cents, there should be at least 10 million people who will choose to pay, and Chenxing Group has the weapon of online payment paypa1...... What do you think? ”
Ashley? Although Fanning is threatening to talk about napster, on the other hand, napster, which was acquired by Chenxing Technology, has become an excellent weapon to attack music sharing services, and the drama can be seen!
At the same time, the energy possessed by Chenxing Group cannot help but make the giants present feel jealous.
The reason is very simple, Song Chen can turn off napster, but he still has goog1e!
GOOG1e's global influence is wider, deeper, and more powerful than Napster's! If Song Chen is unwilling to adjust or block the search results in accordance with the requirements of the record company or the Japanese AA, the result will be unbearable for the record giants present. (To be continued!)