It is not an exaggeration to say that the world is delicious, Wang Hao feels that this is a great enjoyment, the top ingredients and the chef complement each other, and the combination of the two can give full play to the effect.

Like golden beef falling into the hands of ordinary people like Wang Hao or Su Jing, it is like a pearl secretly cast, and it can't give full play to the taste and texture it should have.

Only the world's top chefs, such as Bocuse and even Berqueda, can unleash the taste of golden beef without wasting a single thing, and it is just right, and the heat is mastered to the extreme.

Wang Hao looked at the empty plate in front of him, and couldn't help but feel melancholy, how good it would be if he could eat this delicious food every day!

To put it mildly, Wang Hao now transports the golden beef to several major provincial capitals on the mainland for sale, and some of them buy the high-priced golden beef back, but because the cooking method is not in place, the taste of the beef is not enough to play.

Most of these housewives are at the level of home-cooked food, or they hire nannies and cooks at home, although the taste is stronger than other beef, but not much better.

But after handing it over to those chefs outside, it will immediately be upgraded several grades, the ingredients are very important, and the people who use the ingredients are also very important.

The mushroom veal steak for six people quickly disappeared into everyone's stomachs, Wang Hao wiped the oil stains on his lips with a tissue, and asked with a smile: "Do you think this steak can be used as a sponsor?" ”

Everyone is reminiscing about what they just felt, and if this beef can't be used as the main meat ingredient, then the rest is even more impossible. With golden beef, the rest of the meat has become a general, and these people strive for excellence. Not compromised.

The outspoken Paul Bocuse was very straightforward: "I think it's a waste to use this beef for the lads, and I want to get up and take charge again, but it's impossible. ”

"Don't worry, it's not a waste, it's a good thing for our farm to have more young chefs grasp the characteristics of this beef."

No matter how much I said before, it would be useless to let Wang Hao's tongue bloom lotus. But now everyone tastes the beef. They all realized that this was probably the best and most high-end ingredient in the decades that the Bocuse du Chefs of World Competition has been held.

Maybe some chefs will never have access to such top-notch ingredients in their lifetime, if only they had announced it in advance. It will definitely shake many masters.

Even if these masters don't come to participate in the competition and come over to be judges, it is also a recognition of this competition, so Bokeda is slightly excited in his heart.

"People are getting old. I'm going to go downstairs in the garden to soak up the sun. Burkda. Let's talk slowly. The old fox Bocuse retired after his success, leaving the trivial matters of the latter negotiations to his apprentices, while he himself went to bask in the sun comfortably and leisurely.

Wang Hao glanced at him and quipped: "Paul, your retirement life is so rich, maybe you should go around the world and taste the food of other countries." ”

Bocuse sighed, and he looked up at the bright sunlight outside the window. "I've been traveling around the world since I was young, and now I want to read quietly for a while. Spend some time in the sun. ”

"Paul, I'll let Anne take you down." Berkda summoned his secretary and asked the glamorous secretary to push Bocuse's wheelchair towards the elevator.

Seeing this Taishan Beidou in the Western food industry, Wang Hao has some respect in his heart, and it is precisely because of this old man's hand that he has the status of the Bocuse World Chef Competition.

At this time, Bokda had already untied the chef's hat and apron, and in an instant he changed from a chef to a businessman, and he said, "Why don't you go to my office and talk about the specific sponsorship plan in detail?" ”

"Of course, I'd love to."

"He's the boss, and he's in charge." John Cliff smiled deliberately, and now the priorities were still very clear.

To be honest, if he hadn't personally checked the relevant information of Wang Hao and the Golden Ranch, then Burkeda really didn't believe that a young Chinese young man could create such a big foundation in Australia, and he wouldn't believe that the personable John Cliff was actually dominated by Wang Hao.

Berkda Jackson's office doesn't look like a traditional business office, but more like a study in the middle of a home, with a bookshelf full of all kinds of reading materials, many about food, and of course, geography magazines around the world and even Harry Potter.

After sitting on the chair, Berkda took the initiative and took the initiative into his own hands: "We have completely approved the beef from your ranch, as long as the beef can pass the EU security check and come to Paris, we can carry out the subsequent negotiations." ”

“Good。 What I want to do is not a regular sponsor, but the lead sponsor of this contest. Wang Hao leaned back in his chair and looked at Bai Keda opposite for a long time, there is no need for ordinary sponsors to come all the way by themselves.

"In that case, let's talk about the specific plan. We already have several different sponsors, but the so-called lead sponsor has not yet been decided, what are the conditions and requirements of your farm? ”

Wang Hao didn't prepare any materials in advance, and he now said improvisedly: "First of all, we will provide cash prizes to the top three of the competition, and the specific amount depends on what kind of sponsorship you can give in the competition." I've heard in advance that there are very few prize money in this competition, and most of them come for honorary certificates, right? ”

Bokeda nodded proudly, now the championship prize is only 20,000 euros, which is quite a small amount for a chef, and the most important thing is the certificate. As long as you can get the ranking, it means that you can make a lot of money in the future, and you can take a long-term view.

"According to our plan, they spend too much time competing in the competition, but this is a team, so the winner will get 500,000 euros, the runner-up will get 300,000 euros, the third place will have 200,000 euros, and the rest of the teams who break through from the division to the world finals will get a commemorative award, and the details will be up to you to decide."

Although it is an honor. But it can only attract the attention of the chef world, and ask which of the rest of the world does not have a high prize money. It is very cost-effective to attract the attention of the media and the general audience with a prize of 1 million euros.

Berkda, who was originally very calm, couldn't help but breathe harder, this is a prize of one million euros. And that's not counting the rest of the sponsorships! Compared to the previous 20,000 euros championship prize, it is really unattainable, if he can expand the influence of this competition, no one will threaten his position as president for the next ten years.

Wang Hao watched Bokeda's performance with great satisfaction, even if he didn't use magic power, he could still feel the vibration of the other party, and even John Cliff on the side showed a feeling of surprise.

"Of course, I'm going to sponsor Golden Beef and Golden Winery wine, both of which are rewarded with a cash check. In line with the Bocuse d'Chefs of the World competition, teams will be invited to shoot short videos for each group of contestants to be used online and on TV. ”

"Honestly. I simply can't say no now, you're too generous. I'd love to ask, aren't you really an angel sent by God to save us? "The president of Bokda is very emotional, although this World Chefs' Competition has a very high level of attention. But it has always been very ordinary in terms of investment sponsorship. It can even be said to be poor.

Most of these sponsors just provide their own products, and do not give too many advanced awards to these players.

For example, the Swiss watchmaker Blancpain is a long-term sponsor of the competition, and as the official timekeeper of the competition, in addition to sponsoring a brand wall clock, it is to reward the champion chef with an iconic diver's watch.

This is equivalent to not paying attention to the game at all, and a mere watch is considered a sponsorship reward, which seems to be a bit too much.

Of course, there is no such thing as a free lunch. Wang Hao provided such superior sponsorship conditions, and he gave money and beef and wine. also helped to publicize by the way, and this generosity made Bokeda happy and slightly worried at the same time.

"Honestly, we're not a charity, it's all about one purpose, which is to promote our beef, to promote our wine."

"Of course, that's as it should be, and we're responsible for every single sponsor! First of all, we will publish the name of Golden Ranch on the promotional poster, and then highlight the ingredients of this year, and a total of no less than 2 minutes of close-ups and related introductions during the live broadcast.

Secondly, we will include the names of our sponsors in the promotion of the opening and closing ceremonies.

At the end of the ceremony, each contestant was given a souvenir with a detailed introduction to the Golden Beef and the Golden Winery wine.

What-do-you-think？ ”

Berkeda's English sounded slightly difficult for Wang Hao to understand, and the French pronunciation of English was as awkward as Australian English, but it didn't need a translation after all.

If it is a general sponsor, it must be very satisfied with this kind of sponsorship implementation plan. But Wang Hao was determined to be the chief sponsor, and he was not very satisfied, so he shook his head and said: "I think there is still room for modification in this plan." ”

He tapped his fingers on the table and continued: "There will be a billboard of our ranch at the competition site, although we have not bought the naming rights, but we hope to get similar treatment. When the host faces the live introduction, he will focus on the current situation of our ranch beef, and it is necessary for the audience to understand what the raw materials that these chefs are about to face will look like.

Secondly, I hope to be able to give Golden Ranch a place as a judge, of course, not me to be the judge, but to invite a chef from the Western food industry to be the judge of Golden Ranch, who I have not yet decided.

There is also a live broadcast, there is a total of 3 hours of cooking time, and I hope that there will be a 5-minute close-up of the golden beef, and in the later judges' tasting and commenting session, it will not be less than 3 minutes of review time.

Of course, at the end of the award, I'd rather see the sponsor appear with Mr. Bocuse as the guest of honor, and I'll send the rest of the people over at that time.

If you can say yes, tomorrow we can hold a press conference and sign the sponsorship agreement on the spot. ”

Spending such a lot of money, if you don't promote it well, you won't be sorry for your euros at all. This trip is to spend money to pave the way for Golden Beef, increase its fame in the food and chef world, and let the whole world see it.

Wang Hao made such a lot of demands, which seemed a little unreasonable at first glance, but he knew that it was impossible for Bai Keda to refuse him, at most he could bargain.

"In fact, the judges of our competition are selected by the countries of each sub-region, and foodies from all over the world gather here. I don't have control over their reviews, that's what we've always adhered to. The rest should be fine, but I need to ask our director in advance if he can give a close-up of these times. ”

Although Berkda said this, it was already equivalent to agreeing in disguise, because what he proposed to refute was some inconsequential things, and if he really turned away such a rich man, then he must have cerebral palsy.

John Cliff didn't expect things to go so smoothly, and his wine's wines were added to the sponsorship deal entirely as an adjunct without spending a penny more.

Now is the time for the winery to make a name for itself, and John doesn't think too much about it, he's happy to see it.

"We will discuss as soon as possible in the afternoon and give an answer before 6 o'clock in the evening, I hope we can cooperate happily!"

"Of course, I'd love to see the Golden Beef at the World Chefs' Competition. Then wait for your call at night, this is my business card, you can call directly. ”

After Wang Hao stood up and shook hands with Bokeda, he turned around and left, and after throwing out all the requirements and conditions, everything was handed over to Berkeda to judge.

Coming down from the upper floors, the drunken sun makes people a little unable to open their eyes, and Paris is bright in May, and people are changing into summer clothes.

Bocuse sat in a wheelchair, and he sat in the shade of a tree reading slowly, his hands like the bark of a tree occasionally flipping the page, and a few birds chirping above him.

"Goodbye, Mr. Bocuse, and I look forward to seeing you again in the future." Wang Hao took the initiative to say hello, he didn't expect this old gentleman to be watching Marco Polo's travels.

Bocuse raised his head, he didn't ask about the result of the negotiation just now, but nodded, and said to the young Asian tycoon: "I-hope-so, who knows how long I, an old man, will live!" ”

"Don't worry, you'll be watching young chefs compete for the next decade." Wang Hao said comfortingly, he looked at the driver waiting on the side, and waved at Bocuse again, "Bye! ”

After leaving here in the car, John Cliff had time to say to Wang Hao: "Boss, I thought this was an ordinary sponsorship, but I didn't expect it to be so big, do you think it's a good deal?" ”

Now the price of golden beef has basically reached its peak, no matter how high it is, everyone has their own standards in their hearts, including cash plus beef and wine, which is worth two or three million euros of sponsorship.

"Of course it's a good deal. Let more people know about our beef, learn about our wine, and three million euros are well spent. (To be continued.) )